Internet of things is a promising technology but several challenges such as heterogenous systems (Sensors, Controllers, Gateways, Clouds) hurt its growth. The current ecosystem has made it so complex that a person with little or no knowledge of technology cannot dare to implement an IOT solution. There is a very strong need of a simplified and integrated IOT platform which can help people understand this technology easily and implement business/consumer solutions easily.

1. SIMPLIFYING IOT
ThingYou
Nitin Sharma
nitin@thingyou.co

2. Number of Units 2016
2016
(% Share)
2020
(Million devices)
2022
(% Share)
Consumer 4024 63% 13509 65%
Business-Horizontal
(Cross Industry) 1092 17% 4408 21%
Business-Vertical 1276 20% 2880 14%
Total 6,392 20,797
Billion Dollars 2016
2016
(% Share) 2020
2022
(% Share)
Consumer 546 39% 1534 51%
Business-Horizontal
(Cross Industry) 201 14% 566 19%
Business-Vertical 667 47% 911 30%
Total 1,414 3,011
65%
21%
14%
51%
19%
30%
Consumer Business-horizontal Business-vertical
2022 By Dollars
2022 By Units
Consumer & Horizontal IOT is going to expand. Business Vertical IOT is shrinking
IOT MACRO VIEW & MARKET EXPECTATIONS
20 Billion Connected Things By 2020
Source: Gartner

3. CURRENT IOT VALUE CHAIN
Complex, Fragmented and Highly Specialized
Sensors/Actuators Networks
Solution
& Analytics
Oil & Gas
Smarter Cities
Connected
Vehicle
Life Science &
Healthcare
Energy &
Utilities
Consumer
Electronics
Transport & Rail
Industrial
Manufacturing
Cloud
End-End IOT Generating Business Value
Controller & Gateways
Wired, BLE,
Zigbee,
Zigwave
Ethernet, Wifi,
GSM, LORA

4. IOT SOLUTION CYCLE
Inefficient & Repetitive Engineering/System IntegrationEffort
Identify or write the analytics solution
Identify or write the cloud solution to use
Write the device firmware and figure out network connectivity
Identify or construct the supported logic board and gateway
Identify the sensors to use
Define the problem
IOT implementations are led by a System Integrator (SI) who partners with and stiches various stakeholders in the IOT
value chain to deliver a usable solution

5. INHERENT CHALLENGES & INEFFICIENCIES
 Different sensor configurations: Analog/Digital, different bit representations
 Too many development/controller boards: Number of development boards available in market. Every
other chipset manufacturer is building their logic boards, thereby adding to the fragmentation challenges.
 Cloud providers are solving only a part of larger problem in Enterprise or Consumer segment:
• Large cloud and analytics firms more focused on Enterprise segment
• Small and mid-sized startups focused on small business and consumer IOT verticals
 Working in Siloes: Lack of knowledge sharing culture as integration services/consulting are the primary
source of revenue for most System Integrators

6. HOBBYIST/IOT DEVELOPERS/EARLY ADOPTERS
Have a lot of hardware & software to figure out instead of focusing on applications
Multiple skills required (hardware, software, business)
Sourcing all components is difficult
Finding the connectivity options and making them all talk is a significant effort
Developers spend too much time in stitching things together than focusing on the business
logic to generate real value

7. STRONG NEED OF END TO END IOT SOLUTIONS INTEGRATING
HARDWARE & SOFTWARE

8. INTRODUCING THINGYOU

9. INTRODUCING THINGYOU
Zero effort, Plug-Play end to end IOT from sensors to data visualization
ThingYou Magic Device
Sensors/Actuators, Logic Board, Gateway
ThingYou Magic Cloud
Data Storage, Visualization, Control & Alerts
Patent Filed
IOT Value Chain Redefined

10. HOW IT WORKS
 ThingYou controller automatically detects the type of sensor connected and runs the appropriate embedded code
 The whole data flow & connections (From sensors to cloud) are completely automated & transparent to user so that
user can focus more on problem solving with small to none IOT technical know how
ThingYou
Controller
&
Gateway
1……………………………N
ThingYou
Sensors
& Actuators
Wired,
BLE,
XBEE
HTTP Over
Preconfigured GSM
ThingYou Smart Dashboard
ThingYou
Cloud
API Interface

11. SUPPORTED SENSORS/ACTUATORS AS OF TODAY
More Being Added
GPS Sensor Infrared Proximity
Sensor
Rain & Soil Moisture
Sensor
Gas Sensor
Relays Ultrasonic SensorVibration SensorSound Sensor

12. THINGYOU : SMART DASHBOARD
 Automatically detects the type of
sensors/actuators connected
to ThingYou device and shows
appropriate widgets/controls
 Control actuators, Setup
SMS/Email/Call notifications based
on user defined alerts
 Integration adapters and APIs for
3rd party analytics
solutions

13. SCALABILITY – DEVELOPER COMMUNITY
ThingYou
Sensors/
Actuators
ThingYou
Smart Logic
Controller
&
GSM
Gateway
ThingYou Smart
Visualization
&
Control Panel
Standard ThingYou
Communication Protocol
Standard Widgets
Third Party
Widget Plugins
ThingYou’s standardized and extensible architecture allows third party creators to create additional sensor modules along
with supporting widgets for Smart Visualization & Control Panel
Third
Party
Sensors/
Actuators
Standard ThingYou
Communication Protocol

14. Surveillance Home Solutions Precision Agri
LogisticsHobbyists
Much More. Limited to third
party developer creativity.
APPLICATION STORE

15. SOUNDS INTERESTING?
CONNECT AT NITIN@THINGYOU.CO