1. Young people see technology as intrinsic and fundamental, with half willing to give up a human sense to keep their connection to technology.
2. The influence of social media and connections to friends is shaping a new "Social Economy" where experiences and social usefulness are valued over traditional economics.
3. Young people are seeking truth and substance from brands, distrusting marketing as "disgusting" and looking for authenticity through a brand's real actions.
This document discusses moving towards a more sustainable and equitable society. It outlines how economics currently shapes society in ways that prioritize greed and short-term gain over community and long-term well-being. Alternative measures like Gross National Happiness are presented that value health, education and environmental protection over just GDP. The document proposes a vision for a new society that is energy secure, uses sustainable systems, protects nature, fosters education and strategic planning, encourages individual and corporate responsibility, and rebuilds trust and community.
The document discusses social innovation as a better framework than social entrepreneurship and social enterprise for understanding and creating lasting social change. It defines social innovation as "a novel solution to a social problem that is more effective, efficient, sustainable, or just than existing solutions and for which the value created accrues primarily to society as a whole rather than private individuals." The authors argue that focusing on social innovations, rather than individuals or organizations, provides greater insight into how positive social change can be achieved. They use microfinance as an example of a social innovation that has helped many escape poverty.
Ashoka's Youth Venture aims to build a global movement of young people being powerful now, changemakers now. This is the foundation for an "everyone a changemaker" world, the key factor for success for every society, organization, and person.
The team brainstormed ideas around addressing excessive growth and resource utilization. They conceptualized a carpooling service that would control and balance resource use by reducing traffic, pollution and overconsumption. The final concept was a platform for people to connect and share rides to common destinations, saving on energy, money, and creating social connections while helping the environment through less fuel use and traffic. The service would introduce through trusted social networks and involve registration fees and standardized fares paid via smart card.
The authors launched an online community called 8095 Live composed of 500 Generation Y consumers to gain insights into this influential demographic. Some key learnings from maintaining this community included keeping engaged members who share an age range but not necessarily common interests, creating a strong community identity, and discussing topics across a wide range of life stages relevant to the diverse members. The community provided valuable insights for marketers but presented unique challenges compared to interest-based communities.
Content drivers for global brands: new innovative paths for your branded cont...Vanksen
Generation Z and major events such as the pandemic are leading the change. Our world is becoming a global, multicultural and digitalized village. Vanksen expert teams used their analytical skills to look into the main shifts impacting worldwide content creators lately.
https://www.vanksen.com/en/insights/content-drivers-for-global-brands
This document discusses the untapped potential of online and social media for communities and organizations. It notes that social media platforms like Facebook, Google+, and Twitter have achieved widespread adoption much faster than previous technologies like radio and television. The document advocates that communities and organizations create an online presence through websites and social media in order to engage more people, share their stories and successes, and benefit from digital and social media. It provides tips on strategy, goals, and how to leverage different assets when integrating social media.
This document discusses moving towards a more sustainable and equitable society. It outlines how economics currently shapes society in ways that prioritize greed and short-term gain over community and long-term well-being. Alternative measures like Gross National Happiness are presented that value health, education and environmental protection over just GDP. The document proposes a vision for a new society that is energy secure, uses sustainable systems, protects nature, fosters education and strategic planning, encourages individual and corporate responsibility, and rebuilds trust and community.
The document discusses social innovation as a better framework than social entrepreneurship and social enterprise for understanding and creating lasting social change. It defines social innovation as "a novel solution to a social problem that is more effective, efficient, sustainable, or just than existing solutions and for which the value created accrues primarily to society as a whole rather than private individuals." The authors argue that focusing on social innovations, rather than individuals or organizations, provides greater insight into how positive social change can be achieved. They use microfinance as an example of a social innovation that has helped many escape poverty.
Ashoka's Youth Venture aims to build a global movement of young people being powerful now, changemakers now. This is the foundation for an "everyone a changemaker" world, the key factor for success for every society, organization, and person.
The team brainstormed ideas around addressing excessive growth and resource utilization. They conceptualized a carpooling service that would control and balance resource use by reducing traffic, pollution and overconsumption. The final concept was a platform for people to connect and share rides to common destinations, saving on energy, money, and creating social connections while helping the environment through less fuel use and traffic. The service would introduce through trusted social networks and involve registration fees and standardized fares paid via smart card.
The authors launched an online community called 8095 Live composed of 500 Generation Y consumers to gain insights into this influential demographic. Some key learnings from maintaining this community included keeping engaged members who share an age range but not necessarily common interests, creating a strong community identity, and discussing topics across a wide range of life stages relevant to the diverse members. The community provided valuable insights for marketers but presented unique challenges compared to interest-based communities.
Content drivers for global brands: new innovative paths for your branded cont...Vanksen
Generation Z and major events such as the pandemic are leading the change. Our world is becoming a global, multicultural and digitalized village. Vanksen expert teams used their analytical skills to look into the main shifts impacting worldwide content creators lately.
https://www.vanksen.com/en/insights/content-drivers-for-global-brands
This document discusses the untapped potential of online and social media for communities and organizations. It notes that social media platforms like Facebook, Google+, and Twitter have achieved widespread adoption much faster than previous technologies like radio and television. The document advocates that communities and organizations create an online presence through websites and social media in order to engage more people, share their stories and successes, and benefit from digital and social media. It provides tips on strategy, goals, and how to leverage different assets when integrating social media.
This document discusses social enterprises in the UK. It notes that while running a social enterprise can be difficult, there are various forms they can take such as asset-based community trusts, social impact bonds, and peer-to-peer lending platforms. Examples of successful social enterprises mentioned include Innocent Drinks, Global Ethics / One Water, Livity, and People's Supermarket. The document concludes by listing several links for further information on topics like crisis capitalism, social entrepreneurship, and business models.
The document advertises sponsorship opportunities for the End Youth Homelessness Conference 2011 being held in Sydney, Australia from November 22-24. Sponsorship levels range from $25,000 for "World Changers" down to $500 for "Advocates." Higher levels of sponsorship receive greater promotion, advertising benefits, and complimentary conference registrations. The conference aims to connect individuals working to address youth homelessness issues.
The document provides information about the End Youth Homelessness Conference 2011, including sponsorship opportunities at various levels from $25,000 to $100. Sponsorship packages provide exposure through promotions, advertisements, and social media. Interested organizations can book sponsorships online or via mail-in form. Payment is due by September 31, 2011 to confirm sponsorships.
This presentation explains why we need high streets that connect with, serve and benefit local people. It shows why we need to connect viscerally with people's emotions and motivations, and strategically with the wider economy.
The document discusses the evolution of human consciousness from individual to collective. It argues that a conscious return to collectivism is emerging, where individuated individuals voluntarily pool their consciousness to find collective intelligence that can help overcome challenges facing humanity. As individuals increasingly practice merging their intelligence in groups, the next stage of human awakening involves both individual and collective dimensions. The document suggests the next Buddha may be a collective rather than an individual.
UNESCO is working to mainstream media and information literacy (MIL) through several initiatives:
1) Developing MIL curriculum and training materials for teachers to promote MIL among students.
2) Creating MIL competency frameworks and assessment tools to evaluate countries' progress.
3) Providing policy guidelines to help governments integrate MIL into their strategies.
4) Its Information for All program supports comprehensive national information policies including MIL.
UNESCO promotes MIL through research, publications, networks, and international events to encourage lifelong learning and build more inclusive knowledge societies.
Proposal for the Unhate Foundation of the United Colors of BenettonLi Li Chong-Careme
This document is a proposal submitted for the "Unemployee of the Year" contest organized by United Colors of Benetton and the UNHATE Foundation. The proposal aims to alleviate differences and promote inclusiveness in the city of Oostende, Belgium. It proposes activities like neighborhood mentorship, educational opportunities, and cultural events to bring together residents from different backgrounds. The goal is to increase understanding, foster shared values of fairness and sincerity, and create a common identity and sense of responsibility among the community. Short term suggestions include competitions, food bazaars, photo exhibitions, and community gatherings. The proposal draws inspiration from initiatives in other cities that facilitate integration of newcomers.
This proposal aims to alleviate social divisions and promote inclusion in Oostende, Belgium. It proposes activities to encourage intercultural exchange, networking, and mentoring between different social classes. The goal is to increase understanding and foster a shared community identity. Currently, there are perceived differences between rich and poor residents that have led to distrust. Popular cultural events are not well integrated across classes. The proposal hopes to narrow gaps in society through activities that get broad participation and build a sense of shared belonging and accountability in the community.
Presentation for Ypulse Mashup Youth Marketing Conf: Building deeper connecti...Lisa Li
1. The document discusses trends in Chinese youth culture and how brands can better connect with Chinese youth. It summarizes research findings on changing aspirations, values, and identities among Chinese youth.
2. Specifically, it finds that Chinese youth are seeking comfort, encouragement, and ways to construct meaningful identities beyond materialism. They are also increasingly interested in social issues, defending civil liberties, and expressing national and generational pride.
3. The document recommends that brands provide cultural products that offer relief and reassurance to Chinese youth. It also suggests brands understand and engage with trends like social participation, new forms of individual expression, and grassroots creative culture.
India's Post Millennial Indian Generation: Gen-ZSneha Kapoor
Youth as a life stage is a much celebrated one – and every generation of youth brings with it energy, a desire for change, naivete and unabashed self-belief…
But at different times in history, youth demonstrate different traits – whether it is the ‘peace-loving’ youth of the 70s or the recent millennials who love challenging the status-quo.
Millennials (born in the mid 80s and 90s) have dominated the marketing and pop culture discourse in the last years, being a truly unique generation born in an age of rapid digital transformation, global connectivity and social change. However, as they age (millennials are now between 25-35 years), its important to readjust our lens on youth and turn to the generation that follows… Introducing the ‘Post-Millennial generation’, or Gen Z, as they have now begun to be defined.
Born after 2001, by the end of 2019, they will outnumber the millennials and become the single biggest youth cohort in India
Based on qualitative and quantitative research across metros in India*, this book attempts to breakdown the unique characteristics of this generation, their drivers and ways to appeal to them.
Claire Cater is the founder of Cater & Co. The Social Kinetic and a senior adviser to the Big Society Network. The document discusses the challenges facing society such as budget cuts, an aging population, and loneliness. It argues that the digital revolution is transforming expectations and potential. The big society agenda aims to empower citizens and engage them in their communities through initiatives like participatory budgeting and social impact bonds. The document advises businesses and organizations to partner with citizens, communities, and third parties to build social capital and address social needs through co-design, understanding, and mutual benefits. It emphasizes engaging and empowering all stakeholders including customers, staff, and the public sector.
MILLENNIALS: Rewriting our cultural story for brands - one mash-up at a time includes the following:
- Technology & Gen Y: together since day 1
- The technology myth
- A cultural tipping point
- Brands and our new cultural story
The document summarizes consumer trends related to mobile services in emerging markets. It discusses how socially connected consumers in these markets are expanding their social circles online and working together in new ways. It also describes some key trends like group buying to negotiate deals, entrepreneurs using collective funds for businesses and social causes, and consumers demanding more transparency through online grassroots movements.
How to Build Relationships with Social MediaAyelet Baron
This document discusses the power of relationships and social media for connecting people. It argues that integrating social tools and online communities into strategies can increase success by facilitating relationship building. Strong relationships are a key differentiator, and those fostering meaningful connections will succeed. Choices around enabling strategies, identifying stakeholders, goals, and return on investment are important considerations. The most profound technologies are those that weave themselves into everyday life until they are indistinguishable.
The Uses and Gratifications model posits that audiences actively seek out media to fulfill certain needs. It suggests audiences are active, rather than passive, in interpreting media. However, the model may oversimplify how audiences engage with media and assume media can directly meet audiences' needs, rather than audiences having a variety of potential needs. It also takes a simplistic view of the relationship between audiences and texts.
This document discusses marketing to youth in India. It notes that while Indian youth share the same thirst for goods, marketers find them increasingly difficult to reach due to their dynamic nature. Youth experience more change more quickly today. Marketers must keep up with the fast pace of youth interests and stay young themselves. Brands that have been successful appealing to youth appeal to their emotions and allow for customization and interaction across multiple touchpoints. Effective marketing requires touching youth at a deeper level than 30-second ads.
This document provides an overview of the Asian-American market in the United States. It notes that the Asian-American population is the fastest growing ethnic group, growing 48% from 1990 to 2000. Currently, Asian-Americans number over 11 million and account for about 5% of the total US population. The document segments the diverse Asian-American market into Northeast Asians, Southeast Asians, and South Asians based on country of origin, linguistic, and religious similarities. It also highlights the significant buying power and cultural influence of Asian-Americans.
This document provides an overview of the African American/Black market in the United States. It finds that the African American population is growing rapidly and increasingly affluent. African Americans also have significant buying power, projected to exceed $1 trillion by 2012. The profile examines the geographic concentration, demographic and economic trends of the African American population. It also reviews their magazine readership and preferences, as well as advertising spending targeted towards African Americans.
This document discusses social enterprises in the UK. It notes that while running a social enterprise can be difficult, there are various forms they can take such as asset-based community trusts, social impact bonds, and peer-to-peer lending platforms. Examples of successful social enterprises mentioned include Innocent Drinks, Global Ethics / One Water, Livity, and People's Supermarket. The document concludes by listing several links for further information on topics like crisis capitalism, social entrepreneurship, and business models.
The document advertises sponsorship opportunities for the End Youth Homelessness Conference 2011 being held in Sydney, Australia from November 22-24. Sponsorship levels range from $25,000 for "World Changers" down to $500 for "Advocates." Higher levels of sponsorship receive greater promotion, advertising benefits, and complimentary conference registrations. The conference aims to connect individuals working to address youth homelessness issues.
The document provides information about the End Youth Homelessness Conference 2011, including sponsorship opportunities at various levels from $25,000 to $100. Sponsorship packages provide exposure through promotions, advertisements, and social media. Interested organizations can book sponsorships online or via mail-in form. Payment is due by September 31, 2011 to confirm sponsorships.
This presentation explains why we need high streets that connect with, serve and benefit local people. It shows why we need to connect viscerally with people's emotions and motivations, and strategically with the wider economy.
The document discusses the evolution of human consciousness from individual to collective. It argues that a conscious return to collectivism is emerging, where individuated individuals voluntarily pool their consciousness to find collective intelligence that can help overcome challenges facing humanity. As individuals increasingly practice merging their intelligence in groups, the next stage of human awakening involves both individual and collective dimensions. The document suggests the next Buddha may be a collective rather than an individual.
UNESCO is working to mainstream media and information literacy (MIL) through several initiatives:
1) Developing MIL curriculum and training materials for teachers to promote MIL among students.
2) Creating MIL competency frameworks and assessment tools to evaluate countries' progress.
3) Providing policy guidelines to help governments integrate MIL into their strategies.
4) Its Information for All program supports comprehensive national information policies including MIL.
UNESCO promotes MIL through research, publications, networks, and international events to encourage lifelong learning and build more inclusive knowledge societies.
Proposal for the Unhate Foundation of the United Colors of BenettonLi Li Chong-Careme
This document is a proposal submitted for the "Unemployee of the Year" contest organized by United Colors of Benetton and the UNHATE Foundation. The proposal aims to alleviate differences and promote inclusiveness in the city of Oostende, Belgium. It proposes activities like neighborhood mentorship, educational opportunities, and cultural events to bring together residents from different backgrounds. The goal is to increase understanding, foster shared values of fairness and sincerity, and create a common identity and sense of responsibility among the community. Short term suggestions include competitions, food bazaars, photo exhibitions, and community gatherings. The proposal draws inspiration from initiatives in other cities that facilitate integration of newcomers.
This proposal aims to alleviate social divisions and promote inclusion in Oostende, Belgium. It proposes activities to encourage intercultural exchange, networking, and mentoring between different social classes. The goal is to increase understanding and foster a shared community identity. Currently, there are perceived differences between rich and poor residents that have led to distrust. Popular cultural events are not well integrated across classes. The proposal hopes to narrow gaps in society through activities that get broad participation and build a sense of shared belonging and accountability in the community.
Presentation for Ypulse Mashup Youth Marketing Conf: Building deeper connecti...Lisa Li
1. The document discusses trends in Chinese youth culture and how brands can better connect with Chinese youth. It summarizes research findings on changing aspirations, values, and identities among Chinese youth.
2. Specifically, it finds that Chinese youth are seeking comfort, encouragement, and ways to construct meaningful identities beyond materialism. They are also increasingly interested in social issues, defending civil liberties, and expressing national and generational pride.
3. The document recommends that brands provide cultural products that offer relief and reassurance to Chinese youth. It also suggests brands understand and engage with trends like social participation, new forms of individual expression, and grassroots creative culture.
India's Post Millennial Indian Generation: Gen-ZSneha Kapoor
Youth as a life stage is a much celebrated one – and every generation of youth brings with it energy, a desire for change, naivete and unabashed self-belief…
But at different times in history, youth demonstrate different traits – whether it is the ‘peace-loving’ youth of the 70s or the recent millennials who love challenging the status-quo.
Millennials (born in the mid 80s and 90s) have dominated the marketing and pop culture discourse in the last years, being a truly unique generation born in an age of rapid digital transformation, global connectivity and social change. However, as they age (millennials are now between 25-35 years), its important to readjust our lens on youth and turn to the generation that follows… Introducing the ‘Post-Millennial generation’, or Gen Z, as they have now begun to be defined.
Born after 2001, by the end of 2019, they will outnumber the millennials and become the single biggest youth cohort in India
Based on qualitative and quantitative research across metros in India*, this book attempts to breakdown the unique characteristics of this generation, their drivers and ways to appeal to them.
Claire Cater is the founder of Cater & Co. The Social Kinetic and a senior adviser to the Big Society Network. The document discusses the challenges facing society such as budget cuts, an aging population, and loneliness. It argues that the digital revolution is transforming expectations and potential. The big society agenda aims to empower citizens and engage them in their communities through initiatives like participatory budgeting and social impact bonds. The document advises businesses and organizations to partner with citizens, communities, and third parties to build social capital and address social needs through co-design, understanding, and mutual benefits. It emphasizes engaging and empowering all stakeholders including customers, staff, and the public sector.
MILLENNIALS: Rewriting our cultural story for brands - one mash-up at a time includes the following:
- Technology & Gen Y: together since day 1
- The technology myth
- A cultural tipping point
- Brands and our new cultural story
The document summarizes consumer trends related to mobile services in emerging markets. It discusses how socially connected consumers in these markets are expanding their social circles online and working together in new ways. It also describes some key trends like group buying to negotiate deals, entrepreneurs using collective funds for businesses and social causes, and consumers demanding more transparency through online grassroots movements.
How to Build Relationships with Social MediaAyelet Baron
This document discusses the power of relationships and social media for connecting people. It argues that integrating social tools and online communities into strategies can increase success by facilitating relationship building. Strong relationships are a key differentiator, and those fostering meaningful connections will succeed. Choices around enabling strategies, identifying stakeholders, goals, and return on investment are important considerations. The most profound technologies are those that weave themselves into everyday life until they are indistinguishable.
The Uses and Gratifications model posits that audiences actively seek out media to fulfill certain needs. It suggests audiences are active, rather than passive, in interpreting media. However, the model may oversimplify how audiences engage with media and assume media can directly meet audiences' needs, rather than audiences having a variety of potential needs. It also takes a simplistic view of the relationship between audiences and texts.
This document discusses marketing to youth in India. It notes that while Indian youth share the same thirst for goods, marketers find them increasingly difficult to reach due to their dynamic nature. Youth experience more change more quickly today. Marketers must keep up with the fast pace of youth interests and stay young themselves. Brands that have been successful appealing to youth appeal to their emotions and allow for customization and interaction across multiple touchpoints. Effective marketing requires touching youth at a deeper level than 30-second ads.
Similar to The truthaboutyouthmccannworldgroup (20)
This document provides an overview of the Asian-American market in the United States. It notes that the Asian-American population is the fastest growing ethnic group, growing 48% from 1990 to 2000. Currently, Asian-Americans number over 11 million and account for about 5% of the total US population. The document segments the diverse Asian-American market into Northeast Asians, Southeast Asians, and South Asians based on country of origin, linguistic, and religious similarities. It also highlights the significant buying power and cultural influence of Asian-Americans.
This document provides an overview of the African American/Black market in the United States. It finds that the African American population is growing rapidly and increasingly affluent. African Americans also have significant buying power, projected to exceed $1 trillion by 2012. The profile examines the geographic concentration, demographic and economic trends of the African American population. It also reviews their magazine readership and preferences, as well as advertising spending targeted towards African Americans.
The document provides an overview of the African American/Black market in the United States. Some key points:
- The African American population is growing faster than the total US population and had a buying power of $845 billion in 2007, projected to break $1 trillion by 2012.
- African Americans are concentrated in the Southern US, with over half the population residing there. The top 10 states by percentage of African American residents are all located in the South.
- Marketers can reach 40% of the African American population by targeting the top 10 metropolitan areas, including New York, Chicago, Atlanta, and Washington D.C.
- The African American population skews younger than the overall US population and
13% of online adults currently use Twitter, which is significantly higher than the 8% who used it in November 2010. Half of Twitter users access the service via mobile phones. Twitter use is particularly high among African Americans, Hispanics, and internet users ages 25-44, among whom usage has doubled since late 2010.
This document analyzes attitudes and lifestyles of working women across generations. It finds that women now make up nearly half of the US workforce and are increasingly the primary breadwinners in their households. However, marketers still tend to portray working women through outdated stereotypes. The reality is more complex - working women want recognition for their career accomplishments but also want acknowledgement of their traditional roles. Marketers who understand women's diverse experiences and update their portrayals will be better positioned to reach this influential demographic.
This white paper addresses common questions that small and midsize businesses have about marketing. It surveys leaders from small advertising agencies on topics like measuring marketing ROI, leveraging social media, agency compensation, marketing budgets, and skills needed. The executives provide insights on setting goals for each campaign, tying marketing activities to sales data, using tools like Google Analytics, and defining success metrics upfront to best measure ROI for specific business objectives.
1) Many Baby Boomers saw their retirement plans disrupted by the 2007-2009 recession through job losses, declining home values, and shrinking retirement savings. Younger Boomers in particular face financial challenges and caring for both children and aging parents.
2) Most Boomers remain optimistic about retirement but are changing their lifestyles and spending habits due to economic uncertainties. Many Boomers plan to work longer or return to work after retiring to supplement their incomes.
3) The recession widened the gap between wealthy and less affluent Boomers. While some Boomers have recovered financially, many struggle with higher living costs and health expenses on fixed or declining incomes with no end in sight.
The Enchantment and Shadows_ Unveiling the Mysteries of Magic and Black Magic...Phoenix O
This manual will guide you through basic skills and tasks to help you get started with various aspects of Magic. Each section is designed to be easy to follow, with step-by-step instructions.
Heartfulness Magazine - June 2024 (Volume 9, Issue 6)heartfulness
Dear readers,
This month we continue with more inspiring talks from the Global Spirituality Mahotsav that was held from March 14 to 17, 2024, at Kanha Shanti Vanam.
We hear from Daaji on lifestyle and yoga in honor of International Day of Yoga, June 21, 2024. We also hear from Professor Bhavani Rao, Dean at Amrita Vishwa Vidyapeetham University, on spirituality in action, the Venerable BhikkuSanghasena on how to be an ambassador for compassion, Dr. Tony Nader on the Maharishi Effect, Swami Mukundananda on the crossroads of modernization, Tejinder Kaur Basra on the purpose of work, the Venerable GesheDorjiDamdul on the psychology of peace, the Rt. Hon. Patricia Scotland, KC, Secretary-General of the Commonwealth, on how we are all related, and world-renowned violinist KumareshRajagopalan on the uplifting mysteries of music.
Dr. Prasad Veluthanar shares an Ayurvedic perspective on treating autism, Dr. IchakAdizes helps us navigate disagreements at work, Sravan Banda celebrates World Environment Day by sharing some tips on land restoration, and Sara Bubber tells our children another inspiring story and challenges them with some fun facts and riddles.
Happy reading,
The editors
The Hope of Salvation - Jude 1:24-25 - MessageCole Hartman
Jude gives us hope at the end of a dark letter. In a dark world like today, we need the light of Christ to shine brighter and brighter. Jude shows us where to fix our focus so we can be filled with God's goodness and glory. Join us to explore this incredible passage.
Chandra Dev: Unveiling the Mystery of the Moon GodExotic India
Shining brightly in the sky, some days more than others, the Moon in popular culture is a symbol of love, romance, and beauty. The ancient Hindu texts, however, mention the Moon as an intriguing and powerful being, worshiped by sages as Chandra.
A Free eBook ~ Valuable LIFE Lessons to Learn ( 5 Sets of Presentations)...OH TEIK BIN
A free eBook comprising 5 sets of PowerPoint presentations of meaningful stories /Inspirational pieces that teach important Dhamma/Life lessons. For reflection and practice to develop the mind to grow in love, compassion and wisdom. The texts are in English and Chinese.
My other free eBooks can be obtained from the following Links:
https://www.slideshare.net/ohteikbin/presentations
https://www.slideshare.net/ohteikbin/documents
Trusting God's Providence | Verse: Romans 8: 28-31JL de Belen
Trusting God's Providence.
Providence - God’s active preservation and care over His creation. God is both the Creator and the Sustainer of all things Heb. 1:2-3; Col. 1:17
-God keep His promises.
-God’s general providence is toward all creation
- All things were made through Him
God’s special providence is toward His children.
We may suffer now, but joy can and will come
God can see what we cannot see
The Book of Samuel is a book in the Hebrew Bible, found as two books in the Old Testament. The book is part of the Deuteronomistic history, a series of books that constitute a theological history of the Israelites and that aim to explain God's law for Israel under the guidance of the prophets.
Protector & Destroyer: Agni Dev (The Hindu God of Fire)Exotic India
So let us turn the pages of ancient Indian literature and get to know more about Agni, the mighty purifier of all things, worshipped in Indian culture as a God since the Vedic time.
The Vulnerabilities of Individuals Born Under Swati Nakshatra.pdfAstroAnuradha
Individuals born under Swati Nakshatra often exhibit a strong sense of independence and adaptability, yet they may also face vulnerabilities such as indecisiveness and a tendency to be easily swayed by external influences. Their quest for balance and harmony can sometimes lead to inner conflict and a lack of assertiveness. To know more visit: astroanuradha.com
Sanatan Vastu | Experience Great Living | Vastu ExpertSanatan Vastu
Santan Vastu Provides Vedic astrology courses & Vastu remedies, If you are searching Vastu for home, Vastu for kitchen, Vastu for house, Vastu for Office & Factory. Best Vastu in Bahadurgarh. Best Vastu in Delhi NCR
A375 Example Taste the taste of the Lord, the taste of the Lord The taste of...franktsao4
It seems that current missionary work requires spending a lot of money, preparing a lot of materials, and traveling to far away places, so that it feels like missionary work. But what was the result they brought back? It's just a lot of photos of activities, fun eating, drinking and some playing games. And then we have to do the same thing next year, never ending. The church once mentioned that a certain missionary would go to the field where she used to work before the end of his life. It seemed that if she had not gone, no one would be willing to go. The reason why these missionary work is so difficult is that no one obeys God’s words, and the Bible is not the main content during missionary work, because in the eyes of those who do not obey God’s words, the Bible is just words and cannot be connected with life, so Reading out God's words is boring because it doesn't have any life experience, so it cannot be connected with human life. I will give a few examples in the hope that this situation can be changed. A375
2nd issue of Volume 15. A magazine in urdu language mainly based on spiritual treatment and learning. Many topics on ISLAM, SUFISM, SOCIAL PROBLEMS, SELF HELP, PSYCHOLOGY, HEALTH, SPIRITUAL TREATMENT, Ruqya etc.A very useful magazine for everyone.
2. | The Truth About Youth | McCann Worldgroup | May 2011
The Truth
About Youth
What motivates young people around the world today? Money? Fame? Justice?
What makes them different from every generation that has come before?
We asked 7000 young people around the world and harnessed the collective genius of
Quantitative research conducted in US, UK, China, India, Spain, Mexico
and Brazil.
Qualitative research conducted in US, UK, China, India, Spain, Mexico,
Brazil, Singapore, Malaysia, Chile, South Africa, Italy, Germany, Korea, Japan,
Australia and Philippines.
2
3. | The Truth About Youth | McCann Worldgroup | May 2011
Exploring
motivations
Contact
The need for emotional
Justice Flight Order
The need for so The need to release
cial or
tranquillity / peace / quiet in a
Muscle
Commune Surge The need to exe rt
Journeying The need for visceral
relationships and
Gauntlet
Authenticity
The need to see Mutiny Membership The need to compete
The need to rebel The need to be in-the-
and push against the
Becoming Assurance
The need for personal Props Cocoon The need to avoid mistakes
independence an The need for personal The need for
safety and a feeling
3
4. | The Truth About Youth | McCann Worldgroup | May 2011
Global citizens
Commune
Justice
the need fo
r social or
t ty
Authentoici
ed see
the ne
4
5. | The Truth About Youth | McCann Worldgroup | May 2011
1. Technology
as a fifth sense
those aged 23-30 would give up their own sense of smell if it meant they could keep an
Youth see technology as Plah-Doh – something they use in an utterly malleable and
deep relationship with technology that is shaping their attitudes towards community and
5
6. | The Truth About Youth | McCann Worldgroup | May 2011
2. The Social
Economy
30% How would you most like to be remembered? A. As a person who was loved by many people
B. As a person who looked after their friends and family
C. As a person who changed the world in a positive way
25% D. As a person who made everyone laugh
E. As a very generous person
F.
20% G. As a very powerful person
H. As a very beautiful or attractive person
15%
10%
5%
0%
A B C D E F G H
7. | The Truth About Youth | McCann Worldgroup | May 2011
Experience Economy
versus Social Economy
capture not only the thing which consumers are placing more and more emphasis on when
The influence of friends
From belonging to
connecting; redefining
friendship in the Social
Economy
7
8. | The Truth About Youth | McCann Worldgroup | May 2011
The friends arms race
To make you look more popular
Your audience awaits…
journey can cause anxiety because this is like being without one of your senses for
9. | The Truth About Youth | McCann Worldgroup | May 2011
Pics or it didn’t happen
possible result in social media for young people is when someone else uploads a photograph
Creativity and
competition
to mass self-expression and connectivity is the ability to continuously measure your own life
10. | The Truth About Youth | McCann Worldgroup | May 2011
Being socially useful
The most successful brands have a deep understanding of what being social means to young
…Broadcast
…Manage their
…Share connections
…Entertain …Beat their friends
…Make new …Narrate their lives
connections
…Be chameleons
45%
40%
35% Which of these values do you seek in a best friend?
30%
25%
20%
15%
Approachable
Open Minded
10%
Adventurous
Spontaneous
Affectionate
Charismatic
Motivated
Generous
Energetic
Outgoing
Talkative
Credible
Genuine
Sociable
Truthful
Humble
Helpful
Mature
Unique
5%
0%
10
11. | The Truth About Youth | McCann Worldgroup | May 2011
5). HUMBLE –
of brands which clutter up their feeds with useless and inane information
4). MATURE –
they value brands that are worthy of their respect and demonstrate a compelling and
3). SOCIABLE –
2) GENUINE –
1). TRUTHFUL –
“I’m actually friends with TopShop,
but I want to get rid of it as it does
my head in. I did it a few years ago
and they constantly send you
messages and come up
on your homepage”
UK
11
12. | The Truth About Youth | McCann Worldgroup | May 2011
3. The Truth Hunters
Why is the truth so
very important to this
generation?
Idols come down to earth
When I grow up I want to
be…not famous
12
13. 0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
To always be healthy
| The Truth About Youth
To be successful in my career
To meet my mate/ stay with
my current partner forever
To look after my family
To travel the world
| McCann Worldgroup
But even in the
To be rich
To make the world a
better place for others
To start my own business
| May 2011
To have children /
Please choose three wishes from the list below
have more children
To have lots of friends
In India, however, we see
a different attitude to fame
ultimate celebrity cultures…
To have a great sex life
To be famous
To be more successful
than my parents
To be beautiful
13
McC
ann
14. | The Truth About Youth | McCann Worldgroup | May 2011
Brands of substance
activity for any signs of ulterior motives and then decide according to real actions and
This is a generation who pride themselves on their ability to distinguish right from
“What corporate people want
to do good? They don’t really
care. They are only doing it
to make them look good. It’s
disgusting”
Singapore
14
16. | The Truth About Youth | McCann Worldgroup | May 2011
4. Justice
Re-Imagined
ce:
1. Social Justi
do
The need to
what’s right
2011: A year of justice for society
country around the world we see people joining groups and registering their discontent
2. Person
al
Justice: T
he
Social media and justice; need to d
what’s rig
o
a complex relationship for me
ht
New York Times
17. | The Truth About Youth | McCann Worldgroup | May 2011
Re-imagining
personal justice
eal
“I wouldn’t st uld
o
a car but I w
sure as hell
e
download on
if I could”
roup
Facebook G
Older generations Younger generation
see as wrong…. see as right…
Downloading isn’t stealing. they’ll download
Stealing is taking anything you
haven’t earned supporting artists they like
It’s not where you take things from
Using someone else’s it’s where you take things to
idea is plagiarism (Jim Jarmusch) - welcome to a world of
rehashing, remashing, remixing.
Acting before you think Ask for forgiveness not permission
is a recipe for trouble (5 minutes late is 5 minutes too late- tweet
now think later)
Staring at a screen Looking away from a screen
in company is rude is rude to your friends
Not working at work Work can be disrupted by play
is a disciplinary issue and play can be disrupted by work
17
18. | The Truth About Youth | McCann Worldgroup | May 2011
The more time young people spend living their lives online the more the culture of
Business beware
What is a justice brand?
top ten demonstrates the importance of optimism and the spirit of carpe diem for
19. Summary
1. 2.
Technology
1. The
2.
as a
Technology Social
The
Fifth Sense
as a Economy
Social
Fifth Sense Economy
intrinsic and fundamental that half of young people would
sooner give up one of their human senses than give up
3. 4.
The
3. Justice
4.
Truth
The Re-
Justice
Hunters
Truth Imagined
Re-
Hunters
with the truth when they exist in a world of curated
Imagined
Young people around the world are reinventing the
level young people believe they have a strong notion
and they are seeking substance from brands and this is increasingly informed by the values of the
transform everything around us from the laws that
20. | The Truth About Youth | McCann Worldgroup | May 2011
Brought to
you by the
collective
genius of
McCann
Worldgroup 20