The Millennial think tank organized within the framework of the Travel Trade Athens workshop 2014 (April 14-15th) - www.traveltradeathens.com .
Round table discussions amongst
- City of Athens Authorities,
- top travel though leaders
- media specializing in the youth travel market and
- Greek young entrepreneurs & startup leaders
How can Athens, and other destinations, tap the full potential of the Millennial travel market- this increasingly influential and affluent demographic?
www.traveltradeathens.com
www.abouTourism.com
To build a tourism strategy that lasts and that works for all, you have to be realistic in analysing what works and what doesn’t. In the second of this ‘‘Uncovered’’ series of reports, experts at TOPOSOPHY lift the lid on tourism trends in Mexico and make an honest, frank assessment of the top priorities for government and business in the
country today.
Domestic and international tourism in Mexico is continuously growing. The tourism industry growth continues to ride higher than the average national GDP growth and investment in the tourism sector is pouring into the country as the main source market, the United States, recovers from the global financial crisis. Nevertheless image remains the main concern as incidents relating to organised crime continue to affect parts of the country and Mexican citizens have mobilized to demand more security as mid-term elections approach (Summer 2015).
As this report will explain, the media often reports a distorted view of the reality of daily life in Mexico. Furthermore, Mexicans’ views of their own country can often be subject to an inferiority complex or over-influenced by current events. Discover TOPOSOPHY’s take on the current state of Mexican Tourism in this candid report that aims to provide an external view and an independent perspective on how a tourism industry with high potential can deliver for the country in the future.
To build a tourism strategy that lasts and that works for all, you have to be realistic in analysing what works and what doesn’t. In the first of this ‘uncovered’ series of reports, experts at TOPOSOPHY share their views on the tourism resurgence in Greece and the top priorities for government and business in Greece today.
Cruise lines are queuing up to bring visitors to Greek shores, airlines of all colours and origins are returning to Greek airports and hotels are yet again filling with guests eager to enjoy Greek hospitality. But after some difficult years, is the picture really this rosy? A closer look reveals a range of concerns as big and small players across Greece struggle to keep up with their European competitors and understand how to capitalise on growth from the emerging markets. discover TOPOSOPHY’s take on the current state of Greek Tourism in this candid report that aims to provide much food for thought to tourism industry professionals in Greece and beyond.
Sharing Economy & Hotels: HOTREC Policy Paper on Sharing EconomyTOPOSOPHY
Understanding the phenomenon of Short-Term Private
Accommodation Rentals (STR) available through peer to
peer platforms (P2P) and the various issues which surround
its expansion next to the global sector of hotels is the goal
of this policy paper together with developing a suitable
regulatory environment to level the playing field.
The Future of European Tourism to 2025, Riga Tourism Partners Forum, October ...Peter Jordan
Presented at Riga's annual tourism partners forum, this presentation looks at the characteristics of five key outbound markets of interest to Riga (Ger, UK, Fr, NL-Be, Nordics).
The presentation also goes deep into the trends in consumer culture and city management that will shape European city tourism over the next decade.
Toposophy associates are ready to assist your tourism forum with their insights and recommendations.
PUTTING YOUR PLACE ON THE MILLENNIAL MAP (and staying there)TOPOSOPHY
Are you working for a tourism board that’s trying to
figure out its next-gen strategy? Looking to sort the Millennial
myths from the hype? Welcome to Toposophy’s
free guide for destinations and travel brands.
Here, Peter Jordan, Toposophy’s Senior Tourism
Analyst explains the basics of understanding Millennials
and ensuring that your place branding and management
strategy is in tune with this new generation of
consumers.
To build a tourism strategy that lasts and that works for all, you have to be realistic in analysing what works and what doesn’t. In the second of this ‘‘Uncovered’’ series of reports, experts at TOPOSOPHY lift the lid on tourism trends in Mexico and make an honest, frank assessment of the top priorities for government and business in the
country today.
Domestic and international tourism in Mexico is continuously growing. The tourism industry growth continues to ride higher than the average national GDP growth and investment in the tourism sector is pouring into the country as the main source market, the United States, recovers from the global financial crisis. Nevertheless image remains the main concern as incidents relating to organised crime continue to affect parts of the country and Mexican citizens have mobilized to demand more security as mid-term elections approach (Summer 2015).
As this report will explain, the media often reports a distorted view of the reality of daily life in Mexico. Furthermore, Mexicans’ views of their own country can often be subject to an inferiority complex or over-influenced by current events. Discover TOPOSOPHY’s take on the current state of Mexican Tourism in this candid report that aims to provide an external view and an independent perspective on how a tourism industry with high potential can deliver for the country in the future.
To build a tourism strategy that lasts and that works for all, you have to be realistic in analysing what works and what doesn’t. In the first of this ‘uncovered’ series of reports, experts at TOPOSOPHY share their views on the tourism resurgence in Greece and the top priorities for government and business in Greece today.
Cruise lines are queuing up to bring visitors to Greek shores, airlines of all colours and origins are returning to Greek airports and hotels are yet again filling with guests eager to enjoy Greek hospitality. But after some difficult years, is the picture really this rosy? A closer look reveals a range of concerns as big and small players across Greece struggle to keep up with their European competitors and understand how to capitalise on growth from the emerging markets. discover TOPOSOPHY’s take on the current state of Greek Tourism in this candid report that aims to provide much food for thought to tourism industry professionals in Greece and beyond.
Sharing Economy & Hotels: HOTREC Policy Paper on Sharing EconomyTOPOSOPHY
Understanding the phenomenon of Short-Term Private
Accommodation Rentals (STR) available through peer to
peer platforms (P2P) and the various issues which surround
its expansion next to the global sector of hotels is the goal
of this policy paper together with developing a suitable
regulatory environment to level the playing field.
The Future of European Tourism to 2025, Riga Tourism Partners Forum, October ...Peter Jordan
Presented at Riga's annual tourism partners forum, this presentation looks at the characteristics of five key outbound markets of interest to Riga (Ger, UK, Fr, NL-Be, Nordics).
The presentation also goes deep into the trends in consumer culture and city management that will shape European city tourism over the next decade.
Toposophy associates are ready to assist your tourism forum with their insights and recommendations.
PUTTING YOUR PLACE ON THE MILLENNIAL MAP (and staying there)TOPOSOPHY
Are you working for a tourism board that’s trying to
figure out its next-gen strategy? Looking to sort the Millennial
myths from the hype? Welcome to Toposophy’s
free guide for destinations and travel brands.
Here, Peter Jordan, Toposophy’s Senior Tourism
Analyst explains the basics of understanding Millennials
and ensuring that your place branding and management
strategy is in tune with this new generation of
consumers.
Future of travel - Insights from Discussions Building on an Initial Perspecti...Future Agenda
Insights from Discussions Building on an initial perspective on the future of travel by Richard Hammond Founder and Chief Executive Greentraveller. This includes insights from events already completed on the starting point for the global future agenda discussions taking place through 2015 as part of the the futureagenda2.0 programme. www.futureagenda.org
Euronews Travel Trend Report (October 2020)David Mora
Hit hard by the global Covid-19 pandemic, the travel and tourism sectors are facing a rapidly changing future. As brands and businesses look to recover losses, there’s also a need to re-think their offerings, amid changing consumer behaviour and habits. New mindsets, needs, wants and desires – some fuelled by lockdowns – are emerging.
Social Media Trends for Tourism Boards in 2015Rafat Ali
This presentation benchmarks 2014 social media activity among DMOs, highlights which metrics matter on social media, and examines several practical case studies.
Future of travel and hospitality - LCD - Mendoza lrFuture Agenda
Initial perspective on shifts in future of travel and hospitality as starting point for workshop with many of the world's leading hotel concierges at the Les Clefs d'Or event taking place in Mendoza, Argentina on 13 April 2015
Skift Report: 14 Global Trends That Will Define Travel in 2014Rafat Ali
At the start of 2014, we’re looking at 14 trends we think will drive travel industry and consumers this year and beyond. Design, user experience, data and ease of travel will define travel trends in 2014, and our 14 trends reflect that.
The future of work and skills in the tourism industryDavid Mora
Informe sobre la gestión del talento, competencias y empleo de calidad en el sector turístico, elaborado por la OMT en colaboración con la empresa Cegos
The sector of Destination Marketing has undergone several identity crises, resulting in name changes. Thus, the “Destination Marketing Organisation” (DMO) is becoming “Destination Development, Management and Marketing Organisation” (DDMMO). Of course we do not want to come up with another acronym but this is a way of describing the changes occurring in both Tourism Industry and Meetings Industry. DMOs require a much fuller and deeper coalition of destination partnerships to maintain the visibility of their destination as a great place to live, work, study and visit. With this holistic approach, there is for sure room for DMOs to engage not only towards leisure travellers but also with meetings, incentives conferences and events industry in a targeted way that meets the wider policy objectives of their city.
This Travel Industry Insights paper provides a high level overview of the US Traveler Landscape. Featured insights include search demand for airfare and hotel queries, trends in the use of travel loyalty programs and online travel agents (OTAs) and the role of of video content and mobile devices in travel research. View additional Levelwing insights and case studies: http://ow.ly/eux5Z
Sharing Economy and the Greek Tourism & Hospitality SectorTOPOSOPHY
This study focuses on the analysis of the sharing of assets, as a growing phenomenon in recent years, which has allowed consumers, through the online platforms of the sharing economy, to gain temporary access to goods and services, and use them according to their needs.
For the Greek tourism sector, there are both strategic and tactical reasons to study the growing intervention of companies associated with the sharing economy in the provision of a variety of tourism and hospitality services.
DESTINATIONS AND COVID-19: HOW TO BUILD A SUSTAINABLE PATH TO RECOVERYTOPOSOPHY
Last week we published the Covid-19 DMMO Continuity Checklist, a practical resource to guide destinations everywhere on their Covid-19 response, and help them towards a sustainable recovery
When compiling the Checklist, in partnership with European Cities Marketing, we looked, as we usually do, beyond the travel and tourism sector to get the big picture. This helped us to assess some of the broader shifts and trends in the economy and society that were already occurring before storm corona hit at the beginning of this year. Sounds interesting, right? However there’s little point about observing these trends without considering what they could mean for us in practical terms, and at TOPOSOPHY we are all about turning insights into practical solutions! We’ve condensed our trend analysis into five areas:
1. The Place
2. Citizens’ Expectations
3. The Industry Approach
4.Contextual Challenges, and finally what all this means for...
5. The Purpose and Vision of DMMOs
Informe de la revista Skift, donde se detallan diferentes tendencias para el sector turístico en el año 2019, tanto desde la perspectiva empresarial como de los destinos turísticos.
The hotel meetings and events industry is going through a radical evolution due to new communication technologies, Millennial psychographics, and a rethinking of the overall purpose and value of meetings. Pop culture phenomenons like TED and SXSW are also changing the perspective of what’s possible at conferences. But are meeting planners and hospitality executives jumping on these trends fast enough?
Catálogo trituradores y bombas de evacuación BricolarisBynetStores
En este catálogo elaborado por Bricolaris se muestra la amplia gama de productos que comercializa en su web. En este caso hablamos de trituradores y bombas de evación, herramientas que hacen posible instalarse un baño donde lo desees.
Future of travel - Insights from Discussions Building on an Initial Perspecti...Future Agenda
Insights from Discussions Building on an initial perspective on the future of travel by Richard Hammond Founder and Chief Executive Greentraveller. This includes insights from events already completed on the starting point for the global future agenda discussions taking place through 2015 as part of the the futureagenda2.0 programme. www.futureagenda.org
Euronews Travel Trend Report (October 2020)David Mora
Hit hard by the global Covid-19 pandemic, the travel and tourism sectors are facing a rapidly changing future. As brands and businesses look to recover losses, there’s also a need to re-think their offerings, amid changing consumer behaviour and habits. New mindsets, needs, wants and desires – some fuelled by lockdowns – are emerging.
Social Media Trends for Tourism Boards in 2015Rafat Ali
This presentation benchmarks 2014 social media activity among DMOs, highlights which metrics matter on social media, and examines several practical case studies.
Future of travel and hospitality - LCD - Mendoza lrFuture Agenda
Initial perspective on shifts in future of travel and hospitality as starting point for workshop with many of the world's leading hotel concierges at the Les Clefs d'Or event taking place in Mendoza, Argentina on 13 April 2015
Skift Report: 14 Global Trends That Will Define Travel in 2014Rafat Ali
At the start of 2014, we’re looking at 14 trends we think will drive travel industry and consumers this year and beyond. Design, user experience, data and ease of travel will define travel trends in 2014, and our 14 trends reflect that.
The future of work and skills in the tourism industryDavid Mora
Informe sobre la gestión del talento, competencias y empleo de calidad en el sector turístico, elaborado por la OMT en colaboración con la empresa Cegos
The sector of Destination Marketing has undergone several identity crises, resulting in name changes. Thus, the “Destination Marketing Organisation” (DMO) is becoming “Destination Development, Management and Marketing Organisation” (DDMMO). Of course we do not want to come up with another acronym but this is a way of describing the changes occurring in both Tourism Industry and Meetings Industry. DMOs require a much fuller and deeper coalition of destination partnerships to maintain the visibility of their destination as a great place to live, work, study and visit. With this holistic approach, there is for sure room for DMOs to engage not only towards leisure travellers but also with meetings, incentives conferences and events industry in a targeted way that meets the wider policy objectives of their city.
This Travel Industry Insights paper provides a high level overview of the US Traveler Landscape. Featured insights include search demand for airfare and hotel queries, trends in the use of travel loyalty programs and online travel agents (OTAs) and the role of of video content and mobile devices in travel research. View additional Levelwing insights and case studies: http://ow.ly/eux5Z
Sharing Economy and the Greek Tourism & Hospitality SectorTOPOSOPHY
This study focuses on the analysis of the sharing of assets, as a growing phenomenon in recent years, which has allowed consumers, through the online platforms of the sharing economy, to gain temporary access to goods and services, and use them according to their needs.
For the Greek tourism sector, there are both strategic and tactical reasons to study the growing intervention of companies associated with the sharing economy in the provision of a variety of tourism and hospitality services.
DESTINATIONS AND COVID-19: HOW TO BUILD A SUSTAINABLE PATH TO RECOVERYTOPOSOPHY
Last week we published the Covid-19 DMMO Continuity Checklist, a practical resource to guide destinations everywhere on their Covid-19 response, and help them towards a sustainable recovery
When compiling the Checklist, in partnership with European Cities Marketing, we looked, as we usually do, beyond the travel and tourism sector to get the big picture. This helped us to assess some of the broader shifts and trends in the economy and society that were already occurring before storm corona hit at the beginning of this year. Sounds interesting, right? However there’s little point about observing these trends without considering what they could mean for us in practical terms, and at TOPOSOPHY we are all about turning insights into practical solutions! We’ve condensed our trend analysis into five areas:
1. The Place
2. Citizens’ Expectations
3. The Industry Approach
4.Contextual Challenges, and finally what all this means for...
5. The Purpose and Vision of DMMOs
Informe de la revista Skift, donde se detallan diferentes tendencias para el sector turístico en el año 2019, tanto desde la perspectiva empresarial como de los destinos turísticos.
The hotel meetings and events industry is going through a radical evolution due to new communication technologies, Millennial psychographics, and a rethinking of the overall purpose and value of meetings. Pop culture phenomenons like TED and SXSW are also changing the perspective of what’s possible at conferences. But are meeting planners and hospitality executives jumping on these trends fast enough?
Catálogo trituradores y bombas de evacuación BricolarisBynetStores
En este catálogo elaborado por Bricolaris se muestra la amplia gama de productos que comercializa en su web. En este caso hablamos de trituradores y bombas de evación, herramientas que hacen posible instalarse un baño donde lo desees.
Systems Integration in the Cloud Era, Kai Wähner MaibornWolffCloudOps Summit
CloudOps Summit 2012, Frankfurt, 20.9.2012
Lightning Talk by Kai Wähner, IT Consultant at MaibornWolff et al.
http://cloudops.de/sprecher/#kaiwaehner
Find the video of this talk at http://youtu.be/-8K6yfbzBIk
Managing tourism growth in europe | the ECM toolboxTOPOSOPHY
TOPOSOPHY is pleased to launch the Toolbox for Managing Tourism Growth in Europe, a guide prepared for European Cities Marketing which puts all the approaches to navigating the challenges of tourism growth in one place.
ORGANIZATION AND MANAGEMENT OF CONGRESS BUREAU AS A FACTOR OF TERRITORY BRAND...Natalia Smagina (Morozova)
Each society is faced with the decision of how to provide the well-being and high quality of life of its citizens best.
Increasingly, cities, states, and nations are turning to tourism as an important element in their economic portfolio as they recognize the potentially significant economic rewards at stake. Much of tourism development entails community development. If handled appropriately, tourism can become an important engine for achieving broader social goals. Whereas societies may aspire to achieve these goals, communities are struggling to manage tourism development effectively. Modern innovative management trends in tourism cluster modernization and diversification processes of the business have been launched: tourism business has grown significantly, the new functional structure has changed, and national tourism services sector broadened and consolidation is the main priority. In this case, Russian MICE-tourism development has recently gained greater urgency. Congress bureau as one of the important
element of business tourism and MICE industry development has become a strategic factor of territory brand creation, according to the regional economy diversifications.
We are delighted to share with you the exciting news about our latest initiative at Storydoers. We have recently run a comprehensive training combo aimed at promoting the digitisation of SMEs in the rural tourism sector as part of the Erasmus+ Programme.
The training combo comprises a series of engaging and informative sessions designed to improve the digital skills and capabilities of entrepreneurs in the local tourism sector. Our aim is to equip these businesses with the tools and knowledge they need to thrive in the digital age.
STORYDOERS. DIGITAL STORYDOING FOR LOCAL TOURISM is an initiative to foster responsible tourism skills and digitalisation of people in rural areas of Europe.
STORYDOERS is a project co-funded by the Erasmus + programme of the European Commission.
The consortium consists of:
Ecosystem Europe
Diesis Network
Bulgarian Chamber of Commerce and Industry
AITR-Turismo Responsabile
Walora
Wazo Coop
Athens as an international tourism destination: An empirical investigation to...Spyros Langkos
INDEPENDENT STUDΥ
“Athens as an international tourism destination: An empirical investigation to the city’s imagery and the role of local DMO’s.”
The aim of this project was to identify the role of DMOs in promoting Athens as a tourist destination, as well as to evaluate their effectiveness in terms of marketing and managing the tourist product of Athens, its popularity and imagery.
ABSTRACT
The aim of this thesis is to identify the role of DMOs in promoting Athens as a tourist destination, as well as to evaluate their effectiveness in terms of marketing and managing the tourist product of Athens, its popularity and imagery. For that purposes, 6 personal interviews were conducted with executives who were working in 6 famous local DMOs operating both generally in Greece and specifically in Athens.
The result of this study indicated that DMOs are playing a crucial role for the promotion of Athens as a tourist destination. DMOs key responsibilities include: development of sophisticated online marketing strategies, creation of high quality published material, participation in international tourism fairs for developing relationships with key stakeholders and development of network synergies with airline companies, and international tourism organizations.
Athens is a destination with great potential for future growth and for that reason DMOs have designed certain plans for the next three years in order to exploit the opportunities which are presented. The future plans of the DMOs give particular emphasis in the opening in new tourist markets and more particularly in the markets of Russia, Turkey China, and USA. Besides, DMOs will focus in five forms of tourism which can be developed successfully in Athens, namely: 1) cultural tourism, 2) health tourism, 3) luxury tourism, 4) city break tourism, and 5) convention tourism
On the other hand, the executives of the DMOs underlined several problems which prevent the tourism development of Athens. The majority of these problems are related with the business environment in Greece which has become less competitive due to the crisis. Besides, the city as a destination faces the problems of seasonality as well as missing infrastructures.
Finally, the research showed that DMOs have established strong and long term relationships with DMOs in foreign countries. These partnerships allow the Greek DMOs to be updated concerning the trends of the global tourism market as well as enhance the movement of tourists between cooperating countries. Nevertheless, the promotion of Athens as a tourism destination requires a more concerted effort between the public and the private stakeholders which are involved in the tourism industry. The benefits will be multiplied for businesses, the state and the society in general.
The author of this study found China as a new marketing opportunity for promotion of her native region, the Republic of Tatarstan she had worked for in 2008-2012. With given above facts the major research question of the study arises: “What the destination has to do to attract Chinese tourists?” Thus major question research consequently generated 3 other research questions:
What Tatarstan has to offer to its tourists? Why is it a potential tourism destination? What problems and opportunities does Tatarstan have as a tourism destination?
Why Chinese tourists? Who are they? How do they buy outbound trips?
What marketing activities do successful tourism destinations do to attract Chinese tourists?
DIGITAL INNOVATION ASIA (DIA) IS A PLATFORM TO DEVELOP CAPACITY AND PROMOTE INNOVATIONS IN TECHNOLOGY, DIGITAL, SOCIAL MEDIA, AND MOBILE IN ASIA TRAVEL AND TOURISM, EXECUTING INITIATIVES AND OFFERING SERVICES FROM ADVISORY SERVICES TO EVENTS.
Status QUO - Issue 7 - Hospitality and Travel InsightsQUO
Status QUO Issue 7 is out now!
This issue, we speak to hospitality leaders about the most-talked-about topic in the industry: mergers. With a recent raft of consolidations, and rumours of more to come, we ask about the implications of management company mergers for hotel brands and the guest experience. Is this new world of hotel giants good for the guest and the bottom line?
Also in this issue, QUO CEO David Keen reflects on 20 years of creating brand cultures, QUO’s content director, Orion Ray-Jones, muses on the secret to crafting the perfect hotel name, and Daniel Grossberg, QUO brand strategist, explores the power of content marketing for engaging on a deeper level with hotel guests.
Discover:
Why Vietnam’s Ho Tram is attracting the interest of hotel investors
How developments in the Indian restaurant scene are leaving hotels playing catch-up
What a major German hotel group is doing to refocus on the international market
Why that trendy new website design might be hampering your performance
If a digital magazine is the right way to communicate with your guests
Includes training resources to build the capacity of local staff who provide sustainable tourism products and services, including: food services, lodging services, and transportation services…amongst others.
11Proposal Part One - Part 1 Influence of Internet on TourismSantosConleyha
11
Proposal Part One - Part 1: Influence of Internet on Tourism Industry
Research Proposal: Influence of Internet on Tourism Industry
Introduction
The tourism industry has been among the best-valued sectors within the nation to generate massive revenue for the government. Besides, the industry is considered among the earliest since it started several decades ago. For an extended period, the industry uses Integrated Marketing Communications to promote their various products and services to the entire world. The introduction of technology in the industry leads to improvements in the sectors. Most individuals without extensive information on the tourism industry can access the data in their comfort zones. It implies that IT and internet technology play a significant role in ensuring effective strategy due to its existence globally.
Most European countries have tried to promote and implement internet technology in ensuring satisfactory delivery of products and services (Kayumovich, 2020). Since it has a custom within the tourism and hotel industry to provide intangible products and services, including but not limited to services alongside comfort, the internet has been an effective method of delivering its messages to the targeted customers. Also, through internet technology, the industry has achieved more customers in the global market, including the European market. The promotion of branding within the European tourism industry has been effective due to the introduction and implementation of internet technology. Thus, the internet is believed to significantly influence the tourism industry in various sectors, including but limited to infrastructure, travel, alongside the marketing sector. Before introducing the internet alongside the IT, travelling of customers was dangerous and unpleasant since travellers had constraint understanding of locations they were visiting.
As a result, the existing vacationers of time had limited knowledge of the cultures and terrain alongside the climate change and patterns necessary to stimulate the travelling issues. Therefore, tourism sectors, including but not limited to tour companies, travel agencies and other like hotels, had developed strategies necessary to promote booking and reservation processes (David-Negre et al. 2018). However, several decades ago, popular sites were visited by tourists. It implies that the tourism sectors within the local or remote area faced challenges of securing sufficient clients as people were could not define the destination. Also, shortage of information on a particular region leads to reduced travelling by visitors. The research involved the utilization of relevant literature review on the subject matter to provide factual information. Therefore, the report offers adequate information on the influence of the internet on the tourism industry. This research would give me the stage to show my finding and view and also propose how the internet can be leveraged to an extend i ...
Similar to Millennial Travel think tank as part of the TRAVEL TRADE ATHENS 2014 Workshop (20)
SHEDDING LIGHT ON THE ‘MEAL-SHARING’ PLATFORM ECONOMY - Proposals to level th...TOPOSOPHY
This report has been developed by Toposophy in cooperation with HOTREC to explain how ‘meal-sharing’ and home restaurant practices could contribute to tourism in a responsible manner.
40 Big Ideas for Little Things in HospitalityTOPOSOPHY
we brought together two specialists in hospitality at Greece’s premier tourism industry event to discuss all the Little
Things that add up to make a great stay, whether it’s at a five star hotel, budget hotel or hostel.
- Things change rapidly in hospitality, and many new emerging hybrid hotel brands are challenging the way things
are done. With small touches, they’re adding value in a whole range of areas, from public spaces, to food and drink, room design and much else.
City Tourism: Is the beaten path a thing of the past?TOPOSOPHY
Presentation by Manolis Psarros, Managing Director of TOPOSOPHY Destination Marketing Agency at WTM 2014 - City Tourism Seminar organized by European Tour Operators Association
Antarctica- Icy wilderness of extremes and wondertahreemzahra82
In this presentation, we delve into the captivating realm of Antarctica, Earth's southernmost continent. This icy wilderness stands as a testament to extremes, with record-breaking cold temperatures and vast expanses of pristine ice. Antarctica's landscape is dominated by towering glaciers, colossal icebergs, and expansive ice shelves. Yet, amidst this frozen expanse, a rich tapestry of unique wildlife thrives, including penguins, seals, and seabirds, all finely attuned to survive in this harsh environment. Beyond its natural wonders, Antarctica also serves as a vital hub for scientific exploration, providing invaluable insights into climate change and the Earth's history
MC INTERNATIONALS | TRAVEL COMPANY IN JHANGAshBhatt4
Experience the world with MC Internationals travel and tourism. From foreign getways to cultural concentration, we tailor unforgettable journeys for every traveler. Let us turn your dream into reality and create lasting memories. Explore with us today. #TRAVEL,COMPANY #BEST,TRAVEL,COMPANY #VISIT,VISA #EMPLOYMENT,VISA #STUDY,VISA #HAJJ,AND,UMRAH
Discover Palmer, Puerto Rico, through an immersive cultural tour that unveils its rich history and vibrant traditions. Experience lively festivals, savor authentic cuisine, and explore local markets. Visit historical landmarks, museums, and stunning colonial architecture. Engage with friendly locals, enjoy live music, and hike scenic nature trails, all while participating in cultural workshops and discovering unique artisan crafts.
Exploring Montreal's Artistic Heritage Top Art Galleries and Museums to VisitSpade & Palacio Tours
Montreal boasts a vibrant artistic heritage, showcased in its top art galleries and museums. From the expansive collections at the Montreal Museum of Fine Arts to the cutting-edge exhibits at the Musée d'art contemporain, discover the city's rich cultural landscape. Experience dynamic street art, indigenous works, and contemporary pieces, reflecting Montreal's diverse and innovative art scene.
Its running cost is among the diverse vital aspects you must consider before buying an electric scooter. Calculate the cost of getting e-scooter charge for your regular usage to calculate its economic efficiency, similar to people who investigate the mileage of petrol or diesel-driven scooters.
London Country Tours, the foremost travel partner offers customized Stonehenge tours from London coming with private tour guides and direct access to the inner circles. Visit: https://www.londoncountrytours.co.uk/tour/tours-to-stonehenge-oxford/
During the coldest months, Italy transforms into a winter wonderland, providing visitors with a very unique experience. From the Settimana Bianca ski event to the lively Carnevale celebrations, Italy's winter festivities provide something for everyone. Enjoy hot cocoa, eat hearty comfort foods, and buy during winter deals. Explore the country's rich cultural past by participating in Settimana Bianca, and Carnevale, sipping hot chocolate, shopping during winter deals, and indulging in winter comfort foods. Visit our website https://timeforsicily.com/ for more information.
4 DAYS MASAI MARA WILDEBEEST MIGRATION SAFARI TOUR PACKAGE KENYABush Troop Safari
Join our 4-day Masai Mara Wildebeest Migration Safari in Kenya. Witness the incredible wildebeest migration, enjoy exciting game drives, and stay in comfortable lodges. Get up close and personal with one of nature's most amazing exhibits! Book Your Safari Today at - https://bushtroop-safaris.com/
How To Change Name On Volaris Ticket.pdfnamechange763
How to change name on Volaris ticket? This is one of the most common questions asked by travelers flying with Volaris Airlines. The mentioned details can help you with your name rectification on the airline ticket. If you are still facing difficulties call the consolidation desk at +1-800-865-1848.
The Power of a Glamping Go-To-Market Accelerator Plan.pptxRezStream
Unlock the secrets to success with our comprehensive 8-Step Glamping Accelerator Go-To-Market Plan! Watch our FREE webinar, where you'll receive expert guidance and invaluable insights on every aspect of launching and growing your glamping business.
Discover the wonders of the Wenatchee River with a variety of river tours in Monitor, WA. Whether you're seeking thrilling whitewater rafting, peaceful kayaking, family-friendly float trips, or scenic sunset cruises, there's something for everyone. Enjoy fishing, wildlife spotting, bird watching, and more in this beautiful natural setting, perfect for outdoor enthusiasts and families alike.
The Cherry Blossom season in Hunza begins in the second week of March and lasts until the end of April, varying with altitude. During this enchanting period, tourists from around the world flock to Hunza Valley to witness its transformation into a vibrant tapestry of white, pink, and green. The valley comes alive with cherry blossoms, creating a picturesque and mesmerizing landscape that captivates visitors.
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Millennial Travel think tank as part of the TRAVEL TRADE ATHENS 2014 Workshop
1.
2. MILLENNIAL TRAVEL THINK THANK
Description
Insider’s discussion: How can
Athens tap the full potential of
the Millennial market?
Athens, like every other destination around the world must work hard to attract visitors and when they arrive, give them an
experience that exceeds their expectations and puts them in the mood to return (hopefully sharing their opinion with plenty of others
in the process). Recently, the Athens Development and Destination Management Agency (ADDMA) has turned its attention towards
younger travellers, with the aim of building a product portfolio that will put the city on the map for this increasingly influential and
affluent demographic.
To build a strategy that is informed, inclusive and most of all, effective requires good dialogue between the city’s tourism
stakeholders. Learning from the experience of others who have worked for many years in the sector and understand the
characteristics of the youth market adds real value. This is why ADDMA, has invited representatives from the City of Athens, youth
travel industry specialists from across Europe and, crucially, young local entrepreneurs to join this discussion. We hope that it will be
first step towards bringing the youth market closer to Athens, making a genuine contribution to the city’s future economic and social
development.
Who will participate?
What are the objectives for this discussion? How will the discussion be organised?
Bring all parties up to date with the current state of the
youth market and marketing initiatives to date.
Make a thorough and honest evaluation of the city’s
current position, drawing on the perspectives of youth
travel industry specialists (outsider’s point of view).
Discuss the current climate for entrepreneurialism in the
city and seek opportunities for the city’s young tourism
entrepreneurs to have a greater stake in the city’s tourism
development.
The facilitators, Marti Grimminck and Jonathon Bates from
International Connector, will organise a series of activities
during the two hour session designed with a range of
activities to maximise the input of each participant.
Each group will receive a list of questions in advance
designed to stimulate discussion.
Areas for consideration: product development, urban
planning, marketing, associations, local and national
government policy, culture considerations, recent trends.
3. MILLENNIAL TRAVEL THINK THANK
Briefing notes
Briefing notes for all participants from the Athens
Development and Destination Management Agency
For the City of Athens, the dedication to the systematic improvement and promotion
of the capital city of Greece as an attractive tourism destination is currently a matter of
great importance in the light of recent trends:
In 2012, there were approximately 2.2 million arrivals and around 4.5 million
overnights in hotels in Athens that gave impetus to tourism demand despite the media
coverage of the crisis in Eurozone.
In terms of International arrivals at the Athens International Airport, the top markets
included the US, the UK, France, Germany, the long-haul market of Australia, and the
familiar market of Cyprus.
More recently, Athens seems to be following a path of modest growth. Arrivals at the
Athens International Airport increased by 2.5 per cent in 2013 while visits to archaeo-
logical sites and museums in the wider area increased respectively by almost 20 and 7
per cent.
Equally interesting is the fact that growth in 2013 has appeared along with a more
balanced distribution of international arrivals and cultural visits per month.
Expectations for 2014 are also high as a consequence of positive expectations for
the whole country. In fact, there have been 263 thousand arrivals at the Athens Inter-
national Airport in the first two months of 2014 in comparison to 202 thousand arrivals
during the same period in 2013 (growth equal to 30.5 per cent).
4. MILLENNIAL TRAVEL THINK THANK
Briefing notes
On these grounds, the City of Athens Development & Destination Management Agency along with the Athens Convention &
Visitors Bureau have planned to undertake until the end of 2015 a series of Online and B2B marketing initiatives with the aim
of strengthening the competitive position of Athens in the international tourism market. Key priorities for the city are to continue
attracting tourists from traditional markets and penetrate into emerging ones such as Russia and China, while there is particular
emphasis in meeting the needs of specific segments such as the MICE market, cruise passengers, and youth travelers.
Online projects are focused on the renewal of digital content used by these authorities along with their more active presence
in social media such as Facebook, Twitter and Youtube. Moreover, B2B projects reflect the intention of the City of Athens to
upgrade communication channels with tourism professionals worldwide. Apart from the staging of the current Travel Trade Athens,
forthcoming projects until the end of 2015 include:
The participation of the City of Athens in international fairs and conferences
Familiarization trips for tourism professionals and journalists
The launch of the Athens Destination Specialist Program as a means of strengthening the city’s destination brand.
The staging of TBEX in Athens in October 2014.
5. MILLENNIAL TRAVEL THINK THANK
INTRODUCING THE PARTICIPANTS:
City of Athens Development and Destination Management Agency
Alexis is CEO of ADDMA since 2011. He has been an advisor to the
Municipality of Athens in economic development matters since 2003 and
has led the establishment of a municipal agency whose objective is the
management and implementation of tourism and economic development
in Athens, serving as the organization’s first Director-General. He has
also served as Special Secretary and Advisor to the Hellenic Ministry of
Foreign Affairs, prior to which he worked as an external consultant at the
World Bank and for NGOs in several countries.
Alex Galinos
ADDMA
Manolis Psarros
Founder & CEO, ABOUTOURISM
Manolis is the founder and Managing Director of abouTourism destination
consultants. He also acts as the senior advisor to ACVB on destination
marketing and sales. He is a tourism destination management and
marketing expert whose experience focuses on tourism boards and
DMOs strategic planning & operations support. He is a regular speaker
at top international industry events and provides strategic counsel on
tourism development and marketing to various destinations around the
world.
v
CEO
Senior Consultant Destination Marketing &
Sales, ACVB
George Vareloglou
Mindworks Interactive
George is Co-Founder and Business Development Director at Mindworks,
one of the first Search Marketing Agencies in Greece. Since 2005, he
has introduced and established Search Marketing in Greek through
corporate blogging, seminars, case study publications and conference
speeches. Today, Mindworks is an important Business Unit of Atcom,
offering online communication services to some of the biggest clients in
the Greek market
Business Development Director
Athens young entrepreneurs / startup leaders
6. MILLENNIAL TRAVEL THINK THANK
Alex Trimis
Dopios
Alex is the founder and CEO of dopios. He is an entrepreneur at heart
who loves product that challenge the way we experience the world. He is
an Engineering Graduate from Stanford University and has worked in the
past with consumer web companies like Survey Monkey and oDesk.
Founder & CEO
Antonios Fiorakis
Incrediblue
Antonios is the Co-Founder & CEO of incrediblue.com, the boat rental
marketplace. An innovative travel startup that is integrating 3 industries
at the same time - nautical tourism, travel & the internet. He is also an
alumni of IE Business School and the American College of Greece.
Co-Founder & CEO
Akis Laopodis
Offerial
Akis is the Founder & CEO of Offerial, a hotel tech startup founded in
2012 in Athens, that allows hotels to personalize what they sell to each
traveler. His work is focused on analyzing the behaviors of travelers, and
creating technology that can curate the experience every traveler can
book in a destination, having the hotel as the core pivot point.
Co-Founder & CEO
7. MILLENNIAL TRAVEL THINK THANK
Nikos Kakavoulis
Daily Secret
Nikos is the Founder and CEO of Daily Secret. Most recently he was
the Head of Digital for the Condé Nast publisher in Greece, where he
managed the digital relaunch of Vogue and Glamour. Nikos is an active
mentor through the “The Good Karma Project” which he co-founded;
a support network to high potential early-stage entrepreneurs. He lives
between New York and Athens.
CEO/Founder
Laurent Steiner, Owner (Geneva, Switzerland)
Bamba Experience
Laurent is owner of Bamba Experience, a major tour operator offering
flexible, adventure or tailor-made tours by bus in North & South America
and South East Asia. He also owns Milhouse Backpacker & Hotel in
Cuzco, Peru.
Owner
Travel Thought-Leaders
Christopher Bates (Barcelona, Spain)
Hall St
Christopher is an experienced Hotel Revenue and Distribution profession-
al, with over 20 years Hospitality experience, 15 years especially dedi-
cated to Hotel Revenue and Distribution disciplines. Christopher is COO
of Hall St, the world’s first online social market place for hotel rooms. The
service allows users to buy and sell all or part of hotel reservations.
.
Chief Operating Officer
8. MILLENNIAL TRAVEL THINK THANK
Steve Lowy (London, UK)
Umi Digital and Umi Hotels
Steve is passionate about marketing and training within the industry and
inspiring young people to join the trade. He created the umi hotels brand
in May 2007, and growing it to three sites, launched Umi Digital in the
winter of 2010. A specialist in youth travel, he sits on the Board of BETA
and STAY WYSE, both associations with a concentration on the youth
travel sector.
Co-Founder & CEO
Dan Baker (London, UK)
StudentUniverse
A digital Marketing professional with extensive experience in Social Media
and Email Marketing, Dan is UK Marketing Manager of StudentUniverse
Ltd, the largest student deal site in the US. The site provides exclusive
travel discounts, rewards and experiences for students, faculty and youth
around the globe.
UK Marketing Manager
Kerry Tate (London, UK)
Topdeck Travel
Kerry has gained considerable experience in the youth travel industry
in both Australia and the UK. Since 2010 he has worked for Topdeck
Travel, an independent family-run company that has operated for over 40
years creating relaxed, informative adventures for ‘18-30 somethings’ in
destinations worldwide.
Sales Manager, UK & Europe
9. MILLENNIAL TRAVEL THINK THANK
Katrin Schmidt
Airbnb
Kati Schmidt studied Media Management (MBA) at Hamburg Media
School and San Francisco State University. She cofounded glutenfreiheit.
org - an Internet portal for gluten free living as a side project. In 2010,
she started working for the German startup incubator Hanse Ventures.
In 2011, she joined Airbnb as one the first international employees to
help the growth of Airbnb’s international business. She is now in charge
of Public Policy of Germany and Eastern Europe and enjoys staying on
Airbnb during leisure and business trips.
DACH and CIEE
Kim Willis (London, UK)
Kim is a travel and global affairs journalist for British Airways’ High Life
and Business Life. She also writes about new global trends in entrepre-
neurship and culture for The Guardian and the Urban Times.
Kim is also the Strategy Director on the BA account with Cedar, the
leading global content marketing agency. With twelve years of experience
in marketing and communications, her role is to set the direction for travel
content that inspires existing and new audiences to explore the world
with BA, using video and social media as well as traditional print media
channels.
Global Affairs Journalist and Content Strategy
Director, Cedar for British Airways
Media
Judith Baker (London, UK)
Judith is a leading freelance travel writer and Editor. Judith has written
articles for The Sunday Telegraph, The Mail, Square Mile magazine, The
Express, City AM, CNN Traveller, The Jewish Chronicle, Guardian Online,
Epoch Times, Portunus magazine and in-flight and travel trade publica-
tions including ABTA magazine, Selling Long Haul and Travel Weekly.
Judith has also contributed to the British Airways Executive Club newslet-
ter and is a member of The British Guild of Travel Writers and The British
Society of Magazine Editors.
.
Freelance travel writer and Editor
10. MILLENNIAL TRAVEL THINK THANK
Marti Grimminck (San Francisco, USA)
International Connector
Marti is a veteran traveler, social entrepreneur and experienced creative
marketer. She is an expert in creating events and multi-channel media
campaigns. With her sought after knowledge and experience working on
youth products and youth trends, she bridges the gap between corpora-
tions and millennials.
Jonathan Bates (London, UK)
Ellidore PR
Jonathon is a strategy and planning expert who ensures every campaign
is built upon strong insight and analysis to ensure success. Specialising in
using audience insight, zeitgeist trends and good old fashioned experi-
ence, Jonathon has spent over a decade creating strategies for some of
the world’s largest brands.
Facilitators
Chief Connector
Strategy and PR