we brought together two specialists in hospitality at Greece’s premier tourism industry event to discuss all the Little Things that add up to make a great stay, whether it’s at a five star hotel, budget hotel or hostel. - Things change rapidly in hospitality, and many new emerging hybrid hotel brands are challenging the way things are done. With small touches, they’re adding value in a whole range of areas, from public spaces, to food and drink, room design and much else.

1. 40 BIG IDEAS
for Little Things in Hospitality
Presented by:
PETER JORDAN, Head of insights, TOPOSOPHY
‘Tourism in Transition’, 17th SETE Conference, Athens, 16
October 2018

2. what did we do?
- we brought together two specialists in
hospitality at Greece’s premier tourism
industry event to discuss all the Little
Things that add up to make a great
stay, whether it’s at a five star hotel,
budget hotel or hostel.
- Things change rapidly in hospitality,
and many new emerging hybrid hotel
brands are challenging the way things
are done. With small touches, they’re
adding value in a whole range of areas,
from public spaces, to food and drink,
room design and much else.
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

3. why focus on the little things?
- they’re practical and affordable ways
to delight guests
- they help remove ‘pain points’ for
them and you
- they can create an emotional
connection with your company and the
destination
- they help you to be smarter, faster and
more caring
- make you more competitive.
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

4. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
At check-in, note if your
guest is celebrating
their birthday during
their stay.
Give them a gift on the
special day!
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

5. Clothing
hooks help to
keep the room
tidy!
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE
BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY

6. Provide a
blackboard for
travellers to
write
their own tips
and local
advice
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE
BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY

7. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Games and activities in
the public areas to
encourage people to
meet, talk and play
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

8. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
ESSENTIAL:
electricity sockets next
to the bed!
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

9. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
ESSENTIAL:
International plug
sockets,
so no need for adaptors
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

10. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Clear instructions for
lights
and air conditioning
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

11. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
A good-quality iron,
ironing board
and hairdryer
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

12. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Sunset drinks, wine hour
or camp fire to
encourage guests to
meet
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

13. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Warm, friendly lighting
that is effective for
reading and working
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

14. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Sunset drinks, wine hour
or camp fire to
encourage guests to
meet
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

15. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
If guests hang their
towels up to be
re-used, don’t change
them for fresh towels!
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

16. BIG IDEAS FOR LITTLE THINGS
IN HOSPITALITY
-Good-quality shower gel &
shampoo in
wall dispensers.
Cut out the little plastic
bottles!
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17. BIG IDEAS FOR LITTLE THINGS
IN HOSPITALITY
-Bathroom mirrors that don’t
steam up
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18. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Support local artists!
Decorate with locally-
produced photos,
paintings, sculptures
and textiles
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

19. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Gift idea: a small item of
locally-made clothing
for guests to use and
take away
(e.g. sun-hat, sandals,
scarf, towel)
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

20. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Family friendly food:
Adults pay, and kids eat
free
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

21. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
For people who wake up
early:
Coffee and small snack
before breakfast starts
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

22. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Provide a small, locally-
made gift when
checking in, or checking
out
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

23. BIG IDEAS FOR LITTLE THINGS
IN HOSPITALITY
-Easy access to good coffee
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24. BIG IDEAS FOR LITTLE THINGS
IN HOSPITALITY
-A good selection of tea!
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25. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
FREE WATER
Refillable bottles, for
use around the hotel
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

26. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Useful paper for writing,
and fewer signs to
clutter
the bedroom and
bathroom
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

27. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Amenity kits and
medication.
No-one wants to search
for a pharmacy
when they have a bad
stomach or migraine
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

28. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Re-discover analogue!
A collection of retro
CDs, DVDs
and vinyl records to
play in the room
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

29. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
A hand-written welcome
note, and a free drink at
the bar are always
welcome!
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

30. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
A free minibar:
Increase guest
enjoyment
and reduce staff time!
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

31. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Bluetooth speaker for
the guest to stream
their own music and
personalise their room
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

32. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
A personal discount
voucher to spend at a
good-quality local gift
store, or to buy
artisan materials
displayed in the hotel
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

33. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Provide a packing
service, to give guests
more time to enjoy the
hotel and local area
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

34. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Allow your guests to ask
questions via WhatsApp
or Facebook messenger
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

35. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Provide a packing
service, to give guests
more time to enjoy the
hotel and local area
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

36. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Help your guests to
donate their
unwanted items to local
charities
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

37. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
When a guest has lost
their luggage during
their trip, wash their
clothes or provide
extras
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

38. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Turn-down service in
the evening:
Provide a small, relaxing
gift and
play gentle music in the
room
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

39. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Special offer for direct
bookings:
Offer a free upgrade,
airport transfer,
or local taxi voucher
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

40. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Family friendly:
Provide toys, books and
a baby cot ready,
in the room when the
guests arrive
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

41. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
Family friendly:
Provide a small kid’s-
play pack
(similar to the toys and
colouring books
that restaurants and
airlines give to kids)
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCELITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

42. BIG IDEAS FOR LITTLE THINGS IN
HOSPITALITY
LOCAL FOOD
Guests love food that
comes from local
producers and supports
small businesses
LITTLE THINGS IN HOSPITALITY | SETE ANNUAL CONFERENCE

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A big smile really does make a difference!

44. Current slide title example
No longer than two lines
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