The Product Management Discipline
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The product management discipline, view point from Wee Khang Teoh a product manager in Malaysia. More about product management on http://productmatters.blogspot.com/
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- Use the Build-Measure-Learn feedback loop. Rapidly introduce small changes, measure their impact on key metrics, and learn what works and what doesn't.
- Continuously validate hypotheses about problem-solution fit and business model fit with customers. Pivot as needed based on learning.
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YouTube Link: https://youtu.be/jffzx7So8N8
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This Edureka PPT on "Product Owner Roles and Responsibilities" will help you understand who product owner exactly is and what role does he play in scrum product development.
Follow us to never miss an update in the future.
YouTube: https://www.youtube.com/user/edurekaIN
Instagram: https://www.instagram.com/edureka_learning/
Facebook: https://www.facebook.com/edurekaIN/
Twitter: https://twitter.com/edurekain
LinkedIn: https://www.linkedin.com/company/edureka
Castbox: https://castbox.fm/networks/505?country=in
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- Build minimum viable products (MVPs) instead of fully developed products to get feedback early from real customers. MVPs allow for frequent iterations.
- Use the Build-Measure-Learn feedback loop. Rapidly introduce small changes, measure their impact on key metrics, and learn what works and what doesn't.
- Continuously validate hypotheses about problem-solution fit and business model fit with customers. Pivot as needed based on learning.
- Focus on actionable, validated metrics over vanity metrics to guide decisions. Metrics should demonstrate clear cause-and-effect relationships.
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The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
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The Product Management Discipline
- 1. The Product Management Discipline A Product Manager’s View from Malaysia Ver 1.0
- 2. Slide 2 Who am I Senior Product Manager in JobStreet.com, based in Kuala Lumpur Malaysia. http://www.linkedin.com/in/weekhang http://twitter.com/weekhang http://facebook.com/wkteoh http://productmatters.blogspot.com/
- 3. Slide 3 What is this about Wisdom of product management, which I can testify to be the golden truth after 8 years in product management and development.
- 4. Slide 4 Our success criteria #1 Our success depend upon understanding of human behavior. There are no “logic” in human behavior, but there are patterns. As Product Managers we must learn to recognize patterns, NOT adhering to logic.
- 5. Slide 5 3 Essential Skills Marketing Problem-solving Leadership
- 6. Marketing Know where the opportunities are
- 7. Slide 7 Know which customer to serve Over-served Under-served Never served Never served Under-served Over-served Where businesses tend to focus on after a while… The reality – gives a different perspective of what we should focus on Breaking our back to satisfy satiated customers. Ouch! Here lies the biggest opportunities!
- 8. Slide 8 Eliminate forces against us
- 9. Problem Solving We solve problems through the science of designing softwares
- 10. Slide 10 Design product to meet needs
- 11. Slide 11 Product - Standardize or Customize? We STANDARDIZE whenever POSSIBLE. We CUSTOMIZE when ABSOLUTELY REQUIRED. Why standardize? Because it will reduce cost of confusion, development, service, support and the list goes on and on! Why customize? Because it will give us a significant competitive advantage.
- 13. Slide 13 Master of Influence You must be a master in influence to be successful as a product manager. As a product manager – we lead and manage by influence, not by control.
- 14. Slide 14 This deck will improve and evolve Look for updates on http://productmatters.blogspot.com/