A revisit of New World business models looking at business cases: NetFlix versus Blockbuster and Guitar Hero, platform manufacturers, music labels and Aerosmith. Analysis of Netflix\'s current competitive positioning
This is a presentation I gave at the Reeperbahn Campus conference in Hamburg on 24th September 2009, looking at current trends in music games. It's very much an overview - the intention was to provide sparkpoints for a panel session following my bit.
This is a presentation I gave at the Reeperbahn Campus conference in Hamburg on 24th September 2009, looking at current trends in music games. It's very much an overview - the intention was to provide sparkpoints for a panel session following my bit.
The first computer games go back to the 50s when a nought and crosses game was created using an EDSAC computer. An effort at MIT ten years later led to a the multiplayer Spacewar game developed in a PDP-1. Even though these games were primitive, a game industry was born with the first games available in special locations – arcades. Today’s games are produced with modest Hollywood budgets and some are selling more than box-office hits.
he Internet is becoming a practical platform for the games. The growth is in both on-line games and connectivity of games. A new genre of games has appeared – casual games. These are simple and short games that people can play for short sessions.
In this lecture we look at computer games and the gaming market. Also we cover the impact of gaming and the trends.
In such a swelling sea of games, it’s good to highlight a chosen few that stood out from the rest. These are the PC games that got us personally excited at E3 2015, in no particular order. What were your favorites?
Success and innovation in difficult times IS possible -- as is fun and learning. This presentation profiles unconventional business models and leaders succeeding in the New World.
Gave a talk at StartCon about the future of Growth. I touch on viral marketing / referral marketing, fake news and social media, and marketplaces. Finally, the slides go through future technology platforms and how things might evolve there.
32 Ways a Digital Marketing Consultant Can Help Grow Your BusinessBarry Feldman
How can a digital marketing consultant help your business? In this resource we'll count the ways. 24 additional marketing resources are bundled for free.
The first computer games go back to the 50s when a nought and crosses game was created using an EDSAC computer. An effort at MIT ten years later led to a the multiplayer Spacewar game developed in a PDP-1. Even though these games were primitive, a game industry was born with the first games available in special locations – arcades. Today’s games are produced with modest Hollywood budgets and some are selling more than box-office hits.
he Internet is becoming a practical platform for the games. The growth is in both on-line games and connectivity of games. A new genre of games has appeared – casual games. These are simple and short games that people can play for short sessions.
In this lecture we look at computer games and the gaming market. Also we cover the impact of gaming and the trends.
In such a swelling sea of games, it’s good to highlight a chosen few that stood out from the rest. These are the PC games that got us personally excited at E3 2015, in no particular order. What were your favorites?
Success and innovation in difficult times IS possible -- as is fun and learning. This presentation profiles unconventional business models and leaders succeeding in the New World.
Gave a talk at StartCon about the future of Growth. I touch on viral marketing / referral marketing, fake news and social media, and marketplaces. Finally, the slides go through future technology platforms and how things might evolve there.
32 Ways a Digital Marketing Consultant Can Help Grow Your BusinessBarry Feldman
How can a digital marketing consultant help your business? In this resource we'll count the ways. 24 additional marketing resources are bundled for free.
The short head theory is kind of the opposite of the long tail theory.
The long tail theory from the early days of the internet (2000+) claimed that “our culture and economy is increasingly shifting away from a focus on a relatively small number of “hits” (mainstream products and markets) at the head of the demand curve and toward a huge number of niches in the tail.”
The short head proves otherwise - in the last several years we have moved towards an even smaller number of mega-hits!
The present is not selling more of less - it is selling much more of much less!
This is the short head - http://www.theshorthead.com/
The 10 rules of the short head / DLD Tel-Aviv 2014Dan Chen
How the Internet (combined with our basic human nature) turned our economy more and more into "the-winner-takes-it-all" economy instead of a long tail one – in music, film, t-shirts and mobile apps.
What are the reasons and mechanism and how can we avoid becoming long tail losers and become short head winners.
Now let's do some name dropping of what we will actually see in this presentation: Avatar, Italy, Steven Spielberg, Seinfeld, Steve Jobs, James Cameron, Friends, Netflix, Madonna, Busted Tees, Angry birds, Mark Zuckerberg, sneakers, Psy, 50 shades of Grey
rown Bag Design Studio is a full service boutique graphic design agency dedicated to innovative and stimulating approaches for visual communications. Founded by Principal & Creative Director Jeremy Katz, we are located in New York City.
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Slides used in the MAC281 Cyberculture at the University of Sunderland (Feb 2009). The session looked at the responses and justifications given by file-sharers. Focusses on examples taken from the popular BitTorrent site OiNK.me.uk (latterly OiNK.cd).
NB some slides which featured animations may have formatting issues on here
Today Is Opposite Day: Music in the Network AgeAram Sinnreich
Aram Sinnreich first presented this as a keynote at the 2008 Halifax Pop Music Explosion conference. Most recently, it was presented on 12/6/10 at NYU's Computers & Society Speaker Series. The video can be found at http://www.youtube.com/watch?v=9Plm1ulrp2s
10. The 2007 MMM Proposition It's a win-win-win-win for everybody: Musicians & labels make $$$ Gamers get continuously fresh content , $$$ Video game companies sell new versions using the same basic mechanics $$$ The platform manufacturers sell more units $$$
11.
12. The band has gone on record in saying that it is already the single most profitable product they have ever released . This video game has earned them more money in one year than any of their albums, even the records that have been sitting on shelves for over twenty years. http://media.www.uwmleader.com/media/storage/paper980/news/2009/01/29/Music/Guitar.Hero.The.Music.Industrys.Villain-3606224.shtml The Results €
15. Evolve, Dominate, Die! Another Example (at hyperspeed ‘cause I’m sure I’m running out of time...)
16. Evolve, Dominate or Die! Blockbuster Inc. is the largest chain of DVD, Blu-ray Disc, and video game rental stores in the world. The first Blockbuster store was opened in Dallas, Texas in October, 1985.
17. Dominate: A Proven Biz Model... “ You come to us for the product and we make money from your inherent laziness”
18. Evolve! “ We provide you a personal, convenient service at a fair price”
19. Die! On 23 September 2010, Blockuster Inc. filed for bankruptcy.
21. The Money-Making Ecosystem ACCESS ACCESS INFORMATISED INFORMATISED SERVICES SERVICES
22. Evolve! Dominate! It's NOT a win-win-win-win for everybody: T he platform manufacturers sell more units $ $ (but weaker link) Netflix sells more subscriptions through the platforms $$$ Customers get content on demand for low cost , $ Content providers – movie studios, cable operators and artists – earn less money, lose influence
23. Evolve! Dominate! Die! It's NOT a win-win-win-win for everybody: Content providers – movie studios, cable operators and artists – earn less money, lose influence
24. What are the dynamics? Events evaporate, patterns persist Ecosystem Longevity/Experiential Tolerance
25. So..... Products Services Services as Products What are the further implications of Darwinist ecosystems?
Editor's Notes
Gamers can get a bunch of content that expands and enhances their gaming experience. Video game companies can sell a boat load of easy-to-make titles that basically rely on the same game mechanic, just with different songs. And the musicians, well, they make out with out some serious cash, thanks to payments up front and ongoing royalties. Irving Azoff, whose company manages Aerosmith told the Wall Street Journal that videogame deals can be “much more lucrative than anything you can do in the record business.”