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The Future of Real Estate Marketing - Presented by George O'Neill at remarkto #14

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George O'Neill
George O'Neill

remarkto #14 was held on June 4, 2012 - Toronto's Largest Discussion Group About Leading and Best Practices in Real Estate Marketing. George O'Neill remark to founder and CEO of O'Neill Real Estate Limited, a boutique real estate brokerage in The Beaches area of Toronto, outlined his views on the future of real estate marketing. To learn more see http://www.remarkto.ca for past and future events.

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The State of Real Estate Marketing! A Discussion! George O’Neill www.ONeillRealEstate.ca   @GeorgeONeill   #14 June 4, 2012!
Old  School  -­‐  Marke:ng   •   Measure  Room(s)   •   Take  Photo(s)   •   Newspaper  Ad  -­‐  maybe   •   MLS®   •   Lawn  Sign   •   Open  House   “ Push ” #14 June 4, 2012!
New  School  -­‐  Marke:ng   •   Floor  Plans   •   Photos  /  Video  Tour   •   Google  /  Facebook  /  Kijiji  /  Craigslist  …   •   MLS®  -­‐  speak  to  layperson   •   Lawn  Sign   •   Open  House   •   Share   “ Pull ” #14 June 4, 2012!
Old  School  -­‐  Compe::on   •   FSBO   •   Each  other   #14 June 4, 2012!
New  School  -­‐  Compe::on   •   FSBO   •   Each  other   •   Digital  Marketers   #14 June 4, 2012!
New  School  -­‐  Winning  Traits   •   Complete,  Accurate  Property  Informa:on   •   Immersive  Consumer  Experience   •   Share  -­‐  Informa:on  Available  24  x  7   •   Digital  Marke:ng  Centric   •   Consulta:ve  Approach   #14 June 4, 2012!
Discussion   #14 June 4, 2012!
#remarkto  –  By  The  Numbers   •   Our  14th  meetup   •   448  members   •   Since  July  2009   #14 June 4, 2012!
AGENDA   6:30pm   Welcome & ! The State of Real Estate Marketing – A Discussion! George O’Neill! remarkto.ca Founder! 7:15pm   Cloud Computing & CRM Demystified! Andre Ramsarran! Salesforce.com Principal Sales Engineer! 8:00pm   Wrap Up! #14 June 4, 2012!

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The Future of Real Estate Marketing - Presented by George O'Neill at remarkto #14

  • 1. The State of Real Estate Marketing! A Discussion! George O’Neill www.ONeillRealEstate.ca   @GeorgeONeill   #14 June 4, 2012!
  • 2. Old  School  -­‐  Marke:ng   •   Measure  Room(s)   •   Take  Photo(s)   •   Newspaper  Ad  -­‐  maybe   •   MLS®   •   Lawn  Sign   •   Open  House   “ Push ” #14 June 4, 2012!
  • 3. New  School  -­‐  Marke:ng   •   Floor  Plans   •   Photos  /  Video  Tour   •   Google  /  Facebook  /  Kijiji  /  Craigslist  …   •   MLS®  -­‐  speak  to  layperson   •   Lawn  Sign   •   Open  House   •   Share   “ Pull ” #14 June 4, 2012!
  • 4. Old  School  -­‐  Compe::on   •   FSBO   •   Each  other   #14 June 4, 2012!
  • 5. New  School  -­‐  Compe::on   •   FSBO   •   Each  other   •   Digital  Marketers   #14 June 4, 2012!
  • 6. New  School  -­‐  Winning  Traits   •   Complete,  Accurate  Property  Informa:on   •   Immersive  Consumer  Experience   •   Share  -­‐  Informa:on  Available  24  x  7   •   Digital  Marke:ng  Centric   •   Consulta:ve  Approach   #14 June 4, 2012!
  • 7. Discussion   #14 June 4, 2012!
  • 8. #remarkto  –  By  The  Numbers   •   Our  14th  meetup   •   448  members   •   Since  July  2009   #14 June 4, 2012!
  • 9. AGENDA   6:30pm   Welcome & ! The State of Real Estate Marketing – A Discussion! George O’Neill! remarkto.ca Founder! 7:15pm   Cloud Computing & CRM Demystified! Andre Ramsarran! Salesforce.com Principal Sales Engineer! 8:00pm   Wrap Up! #14 June 4, 2012!