Superfast Business - Technology Trends for Business
•Download as PPT, PDF•
0 likes•465 views
Superfast Business Partner Preview Event - Peninsula Enterprise launched the Superfast Business service in Devon and Somerset May 2013. This presentation is for partners who attended either of the preview events in April. The presentation was given by Cosmic’s Business and Operations Director, Kate Doodson and gives an insight into the future of IT and use of digital technology inside businesses.
Recommended
More Related Content
What's hot
What's hot (20)
Viewers also liked
Viewers also liked (8)
Similar to Superfast Business - Technology Trends for Business
Similar to Superfast Business - Technology Trends for Business (20)
More from Superfast Business
More from Superfast Business (17)
Recently uploaded
Recently uploaded (20)
Superfast Business - Technology Trends for Business
- 1. Serco Internal The future is now Technology trends for business Kate Doodson Cosmic @cosmickated
- 4. Serco Internal Business is Changing UK ?
- 6. Serco Internal Business with no change? 2012 Physical CDs - ½ million Downloads –183m
- 7. Serco Internal % of sales online 6% of UK Sales £2.6 billion 33% of UK Sales £2 billion – digital 17% - book revenues onlineFinancial Times subscriptions : 316k digital vs 286k print
- 8. Serco Internal So what’s happening to business?
- 9. Serco Internal 4th age of technology 1. Productivity - Office 2. Network - connection 3. Digital – 2.0 connection through web 4. Post PC – tablet and mobile
- 10. Serco Internal Trend #1: Mobile
- 12. Serco Internal Mobile buying power • Loyalty cards • Discount codes • Credit and debit • Google wallet • Near field Communication Phones will be our wallets
- 13. Serco Internal Mobile Card reader And we can receive payments from cards…. 2.75% per swipe for Visa, American Express, MasterCard and Discover. No contracts, monthly fees or merchant accounts. Funds are deposited into bank account the next day.
- 14. Serco Internal Check-in • We can check in… • Facebook – Check-in to your business – Appears in friend’s feeds • And advertise alongside check- in – Discounts and deals • Foursquare – Check-in – Vouchers and deals
- 15. Serco Internal Google Goggles Use pictures to search the web Not typing or speech Search by taking a photo through your mobile phone…..
- 17. Serco Internal Augmented Reality • http://www.wikitude.com/tour/wikitude-world-browser Use your camera as a browser….
- 18. Serco Internal Augmented reality Use to camera to activate or trigger images
- 19. Serco Internal Quack snack has built “Deep Consumer Engagement”
- 20. Serco Internal Aurasma • http://www.aurasma.com http://blippar.com Create your own…and … tap-to-buy
- 21. Serco Internal Virtual shoe store http://www.youtube.com/watch?v=uSn7c1uw1_A
- 22. Serco Internal
- 23. Serco Internal Google Glass Google Glass http://www.youtube.com/watch?v=V6Tsrg_EQMw
- 24. Serco Internal •Your presence in databases in even more important – Wikipedia, TripAdvisor •Make sure your website works well on a range of mobile devices •Check you can accept payments - sales •Review your check-in options •Create augmented reality applications, mobile promotions, vouchers, deals •Think mobile.. Is your business mobile friendly?your
- 25. Serco Internal Trend #2: Clouds for Everyone Cloud computing: storing and accessing data and programs over the Internet instead of your computer's hard drive
- 26. Serco Internal The Cloud provides ‘on demand’ Stores your content in the cloud and wirelessly pushes all of it to your other devices that you are logged into…… Current estimate.. by the end of 2013, more than 75% of UK businesses will be using cloud services.
- 27. Serco Internal
- 28. Serco Internal • Replace capital costs with revenue costs • Flexible – scale up and down easily • Can reduce computer power • Need computer and connection • Good broadband/3G/4G • Highly secure Key features
- 29. Serco Internal • Cloud computing is not about • your hard drive. That’s local storage and computing. Working off your hard drive is how the computer industry functioned for decades. • having a dedicated hardware server in residence. Storing data on a home or office network does not count as utilizing the cloud.
- 31. Serco Internal
- 32. Serco Internal
- 33. Serco Internal Starts at £3.30 a month
- 34. Serco Internal
- 35. Serco Internal Starts at £6.50
- 36. Serco Internal • Independently verified • Microsoft Office 365 is compliant with ISO 27001, EU Model clauses, HIPAA BAA, and FISMA, and it is verified by third-party auditors. Learn more. • Built-in security • Office 365 offers robust built-in security features for all customers and optional controls that enable customers to customize their security preferences. Learn more. • Service continuity • Office 365 provides a guaranteed 99.9% uptime, financially backed SLA. Learn more. Security
- 37. Serco Internal
- 38. Serco Internal Trend #3: We’ll be even more social
- 39. Serco Internal In the UK? • 31,415,640 Facebook users • Average age? • 10,000,000 Twitter users • Average age? • % mobile active?
- 40. Serco Internal • Video – becoming so important • Product descriptions, visualisations • Expert analysis, talks • Case studies, testimonials Becoming significant in Search Results You Tube Education • iTunes U •Major universities •Khan Academy •You Tube Democracy What’s new in Social Media?
- 41. Serco Internal Personal Content Curation Feeds are the new websites? •News feeds •Blog feeds •Video •Photos Collation of feeds - Flipboard, Reader, Pinterest
- 43. Serco Internal Tags and Hashtags • Content curation and SEO will depend more on good ‘tagging’ – Website content tags – Blog tags and category tags – Tweets hash-tagged – Integrated into Windows 8
- 44. Serco Internal Dual screen working
- 45. Serco Internal Trend #4: Information is getting bigger
- 46. Serco Internal • Information is big - Big Data. • More things on the internet than people • How can we make the most of this? Collate info & use this to predict future client behaviour? Big Data
- 47. Serco Internal • We are creating 2.5 billlion GB of data every day • In the last 2 years we have created 90% of the data on the planet
- 48. Serco Internal
- 49. Serco Internal • Recent research • 12 % of organisations have a big data strategy • 21 % say they don't know enough about big data. • A separate study • 29 % of organisations are 'analytically challenged’ • 67 % of business leaders saying that analytics made their companies more competitive. • These studies demonstrate that it's not only a lack of skills but a widespread lack of understanding about the value it can bring.
- 50. Serco Internal • LA Police • Review 13 million past crimes to predict current behaviour
- 51. Serco Internal Small businesses? Social analysis + web analytics + CRM data + email data+ support queries = Big data Customer’s behaviours, recruitment, product testing, market testing, product lifecycles, product usage Open Data from Governments and public services ma y open new customer insights, new services, new products
- 52. Serco Internal • Things will become connected • Everything will be able to be both analogue and digitally approached Internet of Things
- 53. Serco Internal The progression of the internet
- 54. Serco Internal • Embedded sensors relate to you and your surroundings • Image recognition, embedded sensors – matrix of connectivity – Water mains talk to traffic lights – Traffic lights talk to our cars to tell us what speed to approach – Heart monitoring from mobile phone to consultant. • By 2020 > 30 billion connected things
- 55. Serco Internal
- 58. Serco Internal www.superfastbusiness.co.uk kate@cosmic.org.uk 0845 094 6108 @cosmickated Further information
Editor's Notes
- Source Boston Consulting report Oct 2012 https://publicaffairs.linx.net/news/wp-content/uploads/2012/03/bcg_4trillion_opportunity.pdf
- By 2016 the G20 internet retail will reach $4.2 trillion in the G-20 economies
- In the UK it’s 12% for high web and 4% for low web Source Boston Consulting The $4.2 Trillion Opportunity March 2012 The Internet Economy in the G-20 Take this for technology too https://publicaffairs.linx.net/news/wp-content/uploads/2012/03/bcg_4trillion_opportunity.pdf Figures for ‘high-web’ and ‘low-web’ show very clearly the correlation between good use of digital talent and business success
- 189m singles sold 2012 Physical CDs - 576k (0.3%) Downloads –183m (97%) We all recognise very clearly whats happening to those businesses which are not investing in good use of the web – especially retail businesses
- Tesco – 6% of UK Sales (£2.8 bn) Pearson – 33% - £2 bn digital (Penguin books – 17% - book revenues online and Financial Times – subscriptions : 316k digital versus 286k print)
- http://www.google.com/wallet/
- http://www.youtube.com/watch?feature=player_embedded&v=Hhgfz0zPmH4
- The Wikitude World Browser is your “third eye” and allows you to see things you wouldn’t normally see. Wikitude’s Augmented Reality connects you with the world around you in a completely new way. By using the camera, simply hold up your smartphone and engage with your immediate surroundings. See places, discover people, play games – all through your camera’s field of vision – a truly exciting and immersive experience.Wikitude is not just an app that serves one purpose, it is rather a platform that hosts thousands of content providers each offering a different service. In a way, Wikitude is almost like an app store offering Augmented Reality apps or better Augmented Reality
- “ We were blown away by the technology and we’re certain consumers will be. With one in three UK adults owning a smart phone the potential market for initiatives like this is huge and we are proud to be bringing this incredible technology to the masses.” Sonia Carter, Head of Digital of Kraft Foods , said. http://www.youtube.com/watch?feature=player_embedded&v=d6irc0jwKC8
- Aurasma is a radical piece of technology that represents the future of how we use our mobile devices by bringing the physical and virtual worlds together for the first time. Available on smart devices, Aurasma was created out of technology that is capable of recognizing images, symbols and objects in the real world and understanding them. It can then deliver digital content in real time, including videos, animations, audio or webpages
- https://itunes.apple.com/us/app/snapshop-showroom/id373144101?mt=8
- your data or your programs over the Internet (SaaS) Custom applications (PaaS) Infrastructure service (IaaS) Backbone and hardware servers systems
- Gmail for Business Google Calendar Google Docs Google Cloud Connect Google Groups Google Sites Google Video
- Plan P (professional) < 25 users £4.00 pm per user (Exchange, Sharepoint, Lync and web apps) Plan E (Enterprise)> 25 users £6.50 and £15.75 (Enhanced collaboration, messaging tools, voicemail and archiving and Office Pro 2010) Plan K (Kiosk) – > 25 users - (web interface only) £2.60 *note plan E includes Active Directory Sync to sync/manage user groups, Plan P does not. http://office.microsoft.com/en-GB/products/?WT.mc_id=PS_Google_O365Shared-brand_office%20365_text&WT.srch=1
- http://www.odopod.com/blog/four-internet-things-trends/