The film industry overview lesson slides
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This document discusses different types of film companies and their significance in film openings. It describes major studios as large media conglomerates that produce big-budget, mass-market films. Independent film companies are not part of major studios and have smaller budgets, focusing more on artistic style than profits. The document instructs readers to consider how different film company logos might indicate a film's stars, genre, and production values.
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The film industry overview lesson slides
This document discusses different types of film companies and their significance in film openings. It describes major studios as large media conglomerates that produce big-budget, mass-market films to appeal to wide audiences. Independent film companies are not affiliated with major studios and often have smaller budgets and prioritize artistic style over profits. The document suggests that major studio logos imply certain genres, stars and production values, while independent logos may signal different types of films.
G322revision section b
This document provides guidance for answering an exam question about the film industry. It discusses the key areas of production, distribution, and exhibition that should be covered. Examples are given from films like Frozen, Star Wars, and The Dark Knight. Other topics that should be mentioned include synergy, digital piracy, social media, accessibility, and convergence. The importance of both audiences and institutions is highlighted. Possible exam questions are outlined focusing on how these groups interact and make decisions.
Question 3
The document discusses film distribution and marketing strategies. It notes that distribution companies are responsible for marketing, selling, and distributing films to theaters, streaming services, and other outlets. Some examples of major distributors are Paramount, Warner Bros., Disney, and Fox. Mini-major distributors like Working Title, Miramax, Film4, and StudioCanal distribute fewer wide-release films. The document analyzes these distributors and recommends Film4 as the best choice given the thriller genre and limited target audience of the film. It also provides examples of unique marketing techniques used for films like The Martian and Divergent to engage audiences. Film festivals are discussed as another potential marketing strategy to attract distributors and increase publicity.
tent pole and quadrant marketing
A tent pole film is a major blockbuster film that a film studio invests heavily in because it is expected to be hugely successful and profitable. These tent pole films guarantee large profits for studios that they can then use to fund more risky films. Warner Bros. relies heavily on tent pole films based on popular book series and franchises like Harry Potter, Sherlock Holmes, Lord of the Rings, and DC superhero films to be their biggest moneymakers each year. These tent pole films are aimed at appealing to as many of the four audience quadrants - males/females under and over 25 - as possible to achieve maximum viewership and box office revenues.
Film distribution hand out
The document discusses different perspectives on who holds the most power in film distribution - the audience or the distributors. It also provides definitions and background information on film distributors, their roles and responsibilities, and the film distribution process. Key points include:
- Distributors are responsible for deciding release dates and theaters, advertising, and negotiating deals for other platforms like DVD and TV.
- They acquire film rights through various means like parent studios, production companies, or sales agents.
- Many factors like school holidays, sports events, and other film releases influence their release date choices.
- Films must be classified by the BBFC before public screenings based on their content. This classification guides appropriate marketing.
Film Distribution
The document discusses the film distribution process and provides tasks for students. It explains that distributors acquire rights to exploit films and are responsible for launching films in different territories and countries. Distributors set release dates and use various marketing techniques like tie-ins with other companies to promote films. Film festivals can help films find distributors and market to audiences. The tasks direct students to watch videos on distribution and marketing, take notes, research the distribution of Trainspotting or Slumdog Millionaire, and write a case study summarizing details like distributors, marketing campaigns, film festivals, target audiences, and examples of synergy.
Version 2
This document provides information and guidance for answering a media studies exam question on the film industry. It discusses the key aspects of film production, distribution, and exhibition. For production, it notes that investors are needed to fund films and will try to minimize risk by influencing decisions. It suggests that case studies on the American and British film industries could be used to discuss the implications of ownership. The document provides sample questions investors may ask about a film's commercial potential and popularity. It also lists some potential risks in film production like an unpopular director or genre.
Ai 3 film industry
This document discusses several aspects of film distribution and marketing. It notes that individual distributors may release up to 30 films per year, with around 500 total releases annually in the US. The distribution process involves various roles like publicists, filmmakers, producers, designers, and exhibitors at different stages. Traditional and new forms of marketing for films are discussed, such as posters and social media. Film distributors must decide how to present a film by identifying unique selling points and crafting a narrative image for the marketing campaign. Cross-media marketing across different platforms like TV, radio, and print is also covered. An example marketing campaign for The Dark Knight is provided that used publicity stunts, collectables, and projections.
Recommended
The film industry overview lesson slides
This document discusses different types of film companies and their significance in film openings. It describes major studios as large media conglomerates that produce big-budget, mass-market films to appeal to wide audiences. Independent film companies are not affiliated with major studios and often have smaller budgets and prioritize artistic style over profits. The document suggests that major studio logos imply certain genres, stars and production values, while independent logos may signal different types of films.
G322revision section b
This document provides guidance for answering an exam question about the film industry. It discusses the key areas of production, distribution, and exhibition that should be covered. Examples are given from films like Frozen, Star Wars, and The Dark Knight. Other topics that should be mentioned include synergy, digital piracy, social media, accessibility, and convergence. The importance of both audiences and institutions is highlighted. Possible exam questions are outlined focusing on how these groups interact and make decisions.
Question 3
The document discusses film distribution and marketing strategies. It notes that distribution companies are responsible for marketing, selling, and distributing films to theaters, streaming services, and other outlets. Some examples of major distributors are Paramount, Warner Bros., Disney, and Fox. Mini-major distributors like Working Title, Miramax, Film4, and StudioCanal distribute fewer wide-release films. The document analyzes these distributors and recommends Film4 as the best choice given the thriller genre and limited target audience of the film. It also provides examples of unique marketing techniques used for films like The Martian and Divergent to engage audiences. Film festivals are discussed as another potential marketing strategy to attract distributors and increase publicity.
tent pole and quadrant marketing
A tent pole film is a major blockbuster film that a film studio invests heavily in because it is expected to be hugely successful and profitable. These tent pole films guarantee large profits for studios that they can then use to fund more risky films. Warner Bros. relies heavily on tent pole films based on popular book series and franchises like Harry Potter, Sherlock Holmes, Lord of the Rings, and DC superhero films to be their biggest moneymakers each year. These tent pole films are aimed at appealing to as many of the four audience quadrants - males/females under and over 25 - as possible to achieve maximum viewership and box office revenues.
Film distribution hand out
The document discusses different perspectives on who holds the most power in film distribution - the audience or the distributors. It also provides definitions and background information on film distributors, their roles and responsibilities, and the film distribution process. Key points include:
- Distributors are responsible for deciding release dates and theaters, advertising, and negotiating deals for other platforms like DVD and TV.
- They acquire film rights through various means like parent studios, production companies, or sales agents.
- Many factors like school holidays, sports events, and other film releases influence their release date choices.
- Films must be classified by the BBFC before public screenings based on their content. This classification guides appropriate marketing.
Film Distribution
The document discusses the film distribution process and provides tasks for students. It explains that distributors acquire rights to exploit films and are responsible for launching films in different territories and countries. Distributors set release dates and use various marketing techniques like tie-ins with other companies to promote films. Film festivals can help films find distributors and market to audiences. The tasks direct students to watch videos on distribution and marketing, take notes, research the distribution of Trainspotting or Slumdog Millionaire, and write a case study summarizing details like distributors, marketing campaigns, film festivals, target audiences, and examples of synergy.
Version 2
This document provides information and guidance for answering a media studies exam question on the film industry. It discusses the key aspects of film production, distribution, and exhibition. For production, it notes that investors are needed to fund films and will try to minimize risk by influencing decisions. It suggests that case studies on the American and British film industries could be used to discuss the implications of ownership. The document provides sample questions investors may ask about a film's commercial potential and popularity. It also lists some potential risks in film production like an unpopular director or genre.
Ai 3 film industry
This document discusses several aspects of film distribution and marketing. It notes that individual distributors may release up to 30 films per year, with around 500 total releases annually in the US. The distribution process involves various roles like publicists, filmmakers, producers, designers, and exhibitors at different stages. Traditional and new forms of marketing for films are discussed, such as posters and social media. Film distributors must decide how to present a film by identifying unique selling points and crafting a narrative image for the marketing campaign. Cross-media marketing across different platforms like TV, radio, and print is also covered. An example marketing campaign for The Dark Knight is provided that used publicity stunts, collectables, and projections.
Film industry
The document discusses the film industry, contrasting major studios that are part of large media conglomerates producing big-budget, mass-market films to make money, with independent film companies that are not part of conglomerates and prioritize storytelling over profits. It also outlines the five stages of film production - development, pre-production, production, post-production, and distribution.
Conventions of a Film Poster
This document discusses conventions of film posters. It explains that film posters aim to catch people's eyes with a main image related to the film's genre. Posters usually include the director, producers, and main actors to promote the film. Once a film is screened, posters can be updated to include positive reviews and awards. Taglines are used to emphasize the film's key points and hint at the plot. Dates are included to show when the film will be in theaters or available for purchase. Symbols on the poster can also provide clues about the film's plot and themes.
A timeline for the a journey of a film
This powepoint shows a timeline of what a film goes through. From the idea of the film to the DVD/Blu-ray sales.
Ai 5 film industry
This document discusses several key aspects of the film industry, including hardware and content proliferation, high and low concept films, and staggered versus simultaneous release strategies. It provides definitions for these terms and prompts the reader to research specific films from Film4 and Village Roadshow Pictures to analyze trends in production companies, directors, genres and audiences. The document also includes a case study research task focusing on the films Ex Machina and Mad Max: Fury Road, asking questions about their production, distribution, licensing, and marketing.
Task 3 2
This document discusses potential film distribution options for a low-budget British film. It suggests that Hammer Film may be interested since they produce similar British thriller/horror films. While the film appeals specifically to UK audiences, it could also find success internationally as Hammer films have popularity worldwide, like The Woman in Black that made $128 million globally. Self-distribution is discussed but deemed too costly, so partnering with an established distribution company would likely provide better support and exposure for the low-budget film.
Task 3
This document discusses potential film distribution options for a low-budget British film. It suggests that Hammer Film may be interested since they produce similar British thriller/horror films. While the film appeals to UK audiences, it could also find success internationally as Hammer films have popularity worldwide, like The Woman in Black that made $128 million globally. Self-distribution is discussed but deemed too costly, so partnering with an established distributor would likely provide better support and exposure for the low-budget film.
Movie marketing glossary
This document provides a glossary of common terms used in movie marketing, defining words that can help describe and analyze a film's promotional campaign. It defines over 20 terms concisely, including awareness, buzz, distributor, exhibitor, interactive marketing, junkets, key art, merchandising, platform releases, press kits, primary and secondary audiences, taglines, trailers, tie-ins, viral marketing, and word-of-mouth. The glossary serves as a useful reference for understanding the different strategies and channels involved in marketing movies to audiences.
Ai 4 film industry
The document discusses key issues facing film exhibition in cinemas. It notes that exhibitors control how films are programmed and presented to audiences, giving them influence over box office success. Exhibitors face shifting market conditions, competition from other cinemas, monopolization in some areas, government regulation, and costly investments in new technology. The document also compares multiplex and independent cinemas, noting differences in their film offerings, ticket and food prices, and target audiences. It explores how audiences consume films through various theatrical, home entertainment, and mobile options, as well as the problem of film piracy.
Intro to film_industry new version
This document provides an overview of the film industry, including its history and key stages of production, distribution, marketing and exhibition. It describes how the industry evolved from the classical Hollywood studio system dominated by a small number of major studios, to the modern Hollywood system of independent production and financing by major studios and conglomerates. It also discusses how technological changes like television and home video impacted cinema attendance, and how the industry has adapted through multiplex theaters and pursuing profits across various distribution windows.
Distribution research
A film distributor is responsible for marketing and exhibiting a film by setting its release date and making it available for viewing in theaters and home video formats. Distributors either directly own theaters and distribution networks or work with exhibitors and sub-distributors to release films. They acquire rights to films and cover all costs of printing, advertising, and negotiating percentage deals with cinema owners based on the film's size. Distributors find new films at festivals and markets, require proper contracts, and distribute films through both major studio networks and independent channels without formal connections between producers and exhibitors.
Production & Exchange Essay
This document outlines key issues in media ownership, production, and distribution in the film industry. It discusses how major studios and independent producers are involved in film production and finance movies. The document also examines how films are marketed and distributed through various channels like movie theaters, home media, and digital platforms. Issues around convergence and how audiences now access and engage with media texts are also covered.
Film industry
Here is a timeline of key stages in the development of the American film industry:
1895 - The first public film screening takes place in New York City, marking the beginnings of the American film industry.
1900s-1910s - The industry grows rapidly as new studios are established in Hollywood and films become a popular form of entertainment. Silent films dominate this era.
1920s - The Golden Age of Silent Films occurs. Hollywood establishes itself as the center of global film production.
1927 - The first talking picture, The Jazz Singer, is released, marking the transition to sound films.
1930s - The Studio System era begins, with the "Big Five" major studios dominating production, distribution,
What media institution would distribute your thriller
The document discusses film distribution and different types of media institutions that could distribute a film product. It provides guidance on choosing an appropriate distributor by considering factors such as whether the distributor specializes in niche/independent films or mass market films, their existing portfolio and genres, and how the film might fit within their current slate. Data on the distributor's audience and marketing of similar films can support the choice. Visuals like logos and posters should also be included.
Film distribution & movie marketing seminar
The document outlines strategies for independent film distribution and marketing. It discusses distributing films through DVD retailers, libraries, theaters, and online platforms like Netflix. It provides tips for promoting films through social media, press releases, websites, and search engine optimization. The goal is to help independent filmmakers understand their target audiences and find ways to get their films seen.
06 g322 section b distribution 2012
The document discusses the film distribution industry and the debate around whether audiences or distributors hold more power in influencing what films are made and seen. It provides definitions of key terms like distributor and describes the roles and responsibilities of distributors. Some key statistics are presented on worldwide spending on films, average production and marketing costs, and revenue streams. The types of UK distributors and factors considered in acquiring and releasing films are also summarized.
Cue cards for film industry as revision
A Field in England utilized synergistic partnerships with Film 4, Channel 4, and BFI to fund, market, and distribute the film across multiple platforms simultaneously. It targeted a niche audience of older, middle-class viewers interested in history and independent films. Pacific Rim had a large budget from parent company Time Warner and worked with subsidiaries like NECA for merchandise and Legendary Pictures for production. It used extensive viral and cross-platform marketing techniques to appeal to both male and female audiences around the world. Both films leveraged technological convergence for digital distribution while A Field in England was more limited by its smaller budget.
Film institutions and audiences
The document discusses the film industry process from development through distribution. It begins with the four main stages of a film: production, distribution, marketing, and exhibition. Production includes developing the script, pre-production, shooting, and post-production. Distribution gets the film to audiences through deals with cinemas. Marketing promotes the film. Exhibition is how audiences view the film. The six major Hollywood studios that dominate the industry through ownership are Disney, Warner Bros., Fox, Universal, Sony, and Paramount. Ownership occurs through horizontal integration of acquiring similar companies, and vertical integration of owning all aspects of filmmaking under one parent company.
ppt on film finance
Film finance involves determining the commercial viability of a film project during development prior to production. It is a subset of project finance that relies on the film's revenue rather than external sources to repay investors. Producers assemble a package including the script, budget, and director/cast details to pitch to potential financial backers. If research suggests sufficient audience interest, the film receives funding to proceed to production. Distribution then markets and circulates the completed film to theaters and home viewers to generate returns for the studio, producers, and investors.
Marketing pp
Movie studios spend millions marketing their films to make audiences aware within a limited window. Marketing elements include the product or film's genre, stars, and story. Placement involves strategic release dates to avoid competition. Promotion uses various techniques like advertising, trailers, merchandising, and generating publicity through star interviews and premieres. The goal is to effectively promote films before release when word-of-mouth and reviews spread, after which marketing efforts cannot influence audiences as much.
Evaluation question 3
Film distribution is the process of making a movie available for audiences to view. A film distributor is responsible for marketing the film and distribution deals are important for financing films. Distribution methods include theatrical releases, film festivals, trailers, posters, TV advertisements, social media, DVDs, and streaming sites. For a micro-budget independent film like Abridged without stars, it would be difficult to get distribution from major companies. Smaller distributors focused on independent films may be more appropriate. The filmmakers plan to promote Abridged using social media sites like Instagram, YouTube, Twitter, Facebook and Tumblr with a trailer and hashtag campaign.
Distribution lesson part 2
The document discusses the distribution process for films. It covers factors affecting distribution, key responsibilities of distributors, print circulation and costs, and examples of the distribution models for the films "A Field in England" and "Pacific Rim." Students are asked to debate whether distribution benefits all areas of the film industry. They are given roles representing different film industry stakeholders to consider different perspectives in the debate.
Film Institutions
This document discusses the advantages and disadvantages of large and small film institutions. It asks students to:
1) Identify the 'Big Six' major film studios and discuss issues of media ownership.
2) Watch a video clip about the potential pitfalls of having a film financed by a large production company.
3) Make a list of the pros and cons of being a large or small film institution.
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Film industry
The document discusses the film industry, contrasting major studios that are part of large media conglomerates producing big-budget, mass-market films to make money, with independent film companies that are not part of conglomerates and prioritize storytelling over profits. It also outlines the five stages of film production - development, pre-production, production, post-production, and distribution.
Conventions of a Film Poster
This document discusses conventions of film posters. It explains that film posters aim to catch people's eyes with a main image related to the film's genre. Posters usually include the director, producers, and main actors to promote the film. Once a film is screened, posters can be updated to include positive reviews and awards. Taglines are used to emphasize the film's key points and hint at the plot. Dates are included to show when the film will be in theaters or available for purchase. Symbols on the poster can also provide clues about the film's plot and themes.
A timeline for the a journey of a film
This powepoint shows a timeline of what a film goes through. From the idea of the film to the DVD/Blu-ray sales.
Ai 5 film industry
This document discusses several key aspects of the film industry, including hardware and content proliferation, high and low concept films, and staggered versus simultaneous release strategies. It provides definitions for these terms and prompts the reader to research specific films from Film4 and Village Roadshow Pictures to analyze trends in production companies, directors, genres and audiences. The document also includes a case study research task focusing on the films Ex Machina and Mad Max: Fury Road, asking questions about their production, distribution, licensing, and marketing.
Task 3 2
This document discusses potential film distribution options for a low-budget British film. It suggests that Hammer Film may be interested since they produce similar British thriller/horror films. While the film appeals specifically to UK audiences, it could also find success internationally as Hammer films have popularity worldwide, like The Woman in Black that made $128 million globally. Self-distribution is discussed but deemed too costly, so partnering with an established distribution company would likely provide better support and exposure for the low-budget film.
Task 3
This document discusses potential film distribution options for a low-budget British film. It suggests that Hammer Film may be interested since they produce similar British thriller/horror films. While the film appeals to UK audiences, it could also find success internationally as Hammer films have popularity worldwide, like The Woman in Black that made $128 million globally. Self-distribution is discussed but deemed too costly, so partnering with an established distributor would likely provide better support and exposure for the low-budget film.
Movie marketing glossary
This document provides a glossary of common terms used in movie marketing, defining words that can help describe and analyze a film's promotional campaign. It defines over 20 terms concisely, including awareness, buzz, distributor, exhibitor, interactive marketing, junkets, key art, merchandising, platform releases, press kits, primary and secondary audiences, taglines, trailers, tie-ins, viral marketing, and word-of-mouth. The glossary serves as a useful reference for understanding the different strategies and channels involved in marketing movies to audiences.
Ai 4 film industry
The document discusses key issues facing film exhibition in cinemas. It notes that exhibitors control how films are programmed and presented to audiences, giving them influence over box office success. Exhibitors face shifting market conditions, competition from other cinemas, monopolization in some areas, government regulation, and costly investments in new technology. The document also compares multiplex and independent cinemas, noting differences in their film offerings, ticket and food prices, and target audiences. It explores how audiences consume films through various theatrical, home entertainment, and mobile options, as well as the problem of film piracy.
Intro to film_industry new version
This document provides an overview of the film industry, including its history and key stages of production, distribution, marketing and exhibition. It describes how the industry evolved from the classical Hollywood studio system dominated by a small number of major studios, to the modern Hollywood system of independent production and financing by major studios and conglomerates. It also discusses how technological changes like television and home video impacted cinema attendance, and how the industry has adapted through multiplex theaters and pursuing profits across various distribution windows.
Distribution research
A film distributor is responsible for marketing and exhibiting a film by setting its release date and making it available for viewing in theaters and home video formats. Distributors either directly own theaters and distribution networks or work with exhibitors and sub-distributors to release films. They acquire rights to films and cover all costs of printing, advertising, and negotiating percentage deals with cinema owners based on the film's size. Distributors find new films at festivals and markets, require proper contracts, and distribute films through both major studio networks and independent channels without formal connections between producers and exhibitors.
Production & Exchange Essay
This document outlines key issues in media ownership, production, and distribution in the film industry. It discusses how major studios and independent producers are involved in film production and finance movies. The document also examines how films are marketed and distributed through various channels like movie theaters, home media, and digital platforms. Issues around convergence and how audiences now access and engage with media texts are also covered.
Film industry
Here is a timeline of key stages in the development of the American film industry:
1895 - The first public film screening takes place in New York City, marking the beginnings of the American film industry.
1900s-1910s - The industry grows rapidly as new studios are established in Hollywood and films become a popular form of entertainment. Silent films dominate this era.
1920s - The Golden Age of Silent Films occurs. Hollywood establishes itself as the center of global film production.
1927 - The first talking picture, The Jazz Singer, is released, marking the transition to sound films.
1930s - The Studio System era begins, with the "Big Five" major studios dominating production, distribution,
What media institution would distribute your thriller
The document discusses film distribution and different types of media institutions that could distribute a film product. It provides guidance on choosing an appropriate distributor by considering factors such as whether the distributor specializes in niche/independent films or mass market films, their existing portfolio and genres, and how the film might fit within their current slate. Data on the distributor's audience and marketing of similar films can support the choice. Visuals like logos and posters should also be included.
Film distribution & movie marketing seminar
The document outlines strategies for independent film distribution and marketing. It discusses distributing films through DVD retailers, libraries, theaters, and online platforms like Netflix. It provides tips for promoting films through social media, press releases, websites, and search engine optimization. The goal is to help independent filmmakers understand their target audiences and find ways to get their films seen.
06 g322 section b distribution 2012
The document discusses the film distribution industry and the debate around whether audiences or distributors hold more power in influencing what films are made and seen. It provides definitions of key terms like distributor and describes the roles and responsibilities of distributors. Some key statistics are presented on worldwide spending on films, average production and marketing costs, and revenue streams. The types of UK distributors and factors considered in acquiring and releasing films are also summarized.
Cue cards for film industry as revision
A Field in England utilized synergistic partnerships with Film 4, Channel 4, and BFI to fund, market, and distribute the film across multiple platforms simultaneously. It targeted a niche audience of older, middle-class viewers interested in history and independent films. Pacific Rim had a large budget from parent company Time Warner and worked with subsidiaries like NECA for merchandise and Legendary Pictures for production. It used extensive viral and cross-platform marketing techniques to appeal to both male and female audiences around the world. Both films leveraged technological convergence for digital distribution while A Field in England was more limited by its smaller budget.
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What media institution would distribute your thriller
What media institution would distribute your thriller
Similar to The film industry overview lesson slides
Film institutions and audiences
The document discusses the film industry process from development through distribution. It begins with the four main stages of a film: production, distribution, marketing, and exhibition. Production includes developing the script, pre-production, shooting, and post-production. Distribution gets the film to audiences through deals with cinemas. Marketing promotes the film. Exhibition is how audiences view the film. The six major Hollywood studios that dominate the industry through ownership are Disney, Warner Bros., Fox, Universal, Sony, and Paramount. Ownership occurs through horizontal integration of acquiring similar companies, and vertical integration of owning all aspects of filmmaking under one parent company.
ppt on film finance
Film finance involves determining the commercial viability of a film project during development prior to production. It is a subset of project finance that relies on the film's revenue rather than external sources to repay investors. Producers assemble a package including the script, budget, and director/cast details to pitch to potential financial backers. If research suggests sufficient audience interest, the film receives funding to proceed to production. Distribution then markets and circulates the completed film to theaters and home viewers to generate returns for the studio, producers, and investors.
Marketing pp
Movie studios spend millions marketing their films to make audiences aware within a limited window. Marketing elements include the product or film's genre, stars, and story. Placement involves strategic release dates to avoid competition. Promotion uses various techniques like advertising, trailers, merchandising, and generating publicity through star interviews and premieres. The goal is to effectively promote films before release when word-of-mouth and reviews spread, after which marketing efforts cannot influence audiences as much.
Evaluation question 3
Film distribution is the process of making a movie available for audiences to view. A film distributor is responsible for marketing the film and distribution deals are important for financing films. Distribution methods include theatrical releases, film festivals, trailers, posters, TV advertisements, social media, DVDs, and streaming sites. For a micro-budget independent film like Abridged without stars, it would be difficult to get distribution from major companies. Smaller distributors focused on independent films may be more appropriate. The filmmakers plan to promote Abridged using social media sites like Instagram, YouTube, Twitter, Facebook and Tumblr with a trailer and hashtag campaign.
Distribution lesson part 2
The document discusses the distribution process for films. It covers factors affecting distribution, key responsibilities of distributors, print circulation and costs, and examples of the distribution models for the films "A Field in England" and "Pacific Rim." Students are asked to debate whether distribution benefits all areas of the film industry. They are given roles representing different film industry stakeholders to consider different perspectives in the debate.
Film Institutions
This document discusses the advantages and disadvantages of large and small film institutions. It asks students to:
1) Identify the 'Big Six' major film studios and discuss issues of media ownership.
2) Watch a video clip about the potential pitfalls of having a film financed by a large production company.
3) Make a list of the pros and cons of being a large or small film institution.
The film industry today jtw key terms
The major studios dominate film production, distribution, and exhibition through vertical and horizontal integration within large media conglomerates. They produce and distribute big-budget blockbusters to mass audiences. Independent studios produce and distribute smaller, art house films but many are being acquired by the majors. The majors exploit multiple distribution windows and use cross-promotional synergies to maximize profits from successful films. They widely release films through multiplex theaters and spend heavily on marketing. Independents struggle to access distribution and exhibition and rely on film festivals and word-of-mouth for success.
The Film Industry
The document discusses the film industry today, including ownership and production, distribution, and exhibition. Major studios are now part of large media conglomerates, creating an oligopoly in the industry. Blockbuster films made by the major studios often follow a high concept model to appeal to mass audiences. Independent films are typically shown in art house cinemas and have smaller budgets and audiences. Distribution and wide theatrical releases are now prioritized over production. Marketing budgets for major studio films often exceed production costs.
General instution reasearch
Six major media conglomerates control 90% of the media industry through horizontal and vertical integration. Horizontal integration involves acquiring companies within the same industry to increase size and market access. Vertical integration acquires companies operating before or after in the production process to reduce costs and capture profits. Major studios like Disney, which acquired Pixar, own minor studios. The "Big Six" conglomerates - General Electric, News Corp, Disney, Viacom, Time Warner, and CBS - own notable companies across media. Minor studios independently produce and distribute films, typically on low budgets focusing on genres like social realism and horror that have achieved success, like Paranormal Activity.
1media ownership
Working Title Films began as a small independent production company in the UK that struggled to find funding until partnering with larger media companies like Channel 4 and Polygram. After Polygram was acquired by Universal Pictures, Working Title became majority owned by Universal Pictures' parent company NBC Universal. While now part of a large conglomerate, Working Title retains creative autonomy and produces films appealing to both UK and global audiences, maintaining their British identity while benefiting from Universal's financial backing and global distribution.
Evaluation task 3
The document discusses the roles of production companies and distributors in the film industry. It explains that production companies are responsible for creating the film through budgeting, casting, hiring a director, and would be liable if any actors get injured. It states that the production company "Bad Robot" was chosen because they specialize in low-budget films like the group's company "Lighthouse Productions". Finally, it defines that distributors decide when, where, and how a film is exhibited in theaters, and that the group chose a distributor that focuses on distributing low-budget films effectively.
Media ownership skyfall ill manors
Sony is a large international conglomerate that produced and distributed the James Bond film 'Skyfall'. As a major Hollywood studio, Sony was able to utilize extensive cross-promotion across its various business divisions, including music, games, and consumer electronics. It also had the financial resources and industry clout to engage in widespread early publicity campaigns. In contrast, smaller independent films have far more limited marketing budgets and opportunities for synergistic promotion.
Distribution research
A film distributor is responsible for marketing and exhibiting a film by setting its release date and making it available for viewing in theaters and home video formats. Distributors either directly own theaters and distribution networks or work with exhibitors and sub-distributors to release films. They deal with the theatrical release in a particular country as well as home video marketing. Large distributors buy film rights and cover costs, then make deals with cinema owners based on the film's potential. A distributor finds new films at festivals and markets, requires proper contracts, and distributes through either conglomerate studios or independently without formal connections between producers and exhibitors.
Distribution Film Research
A film distributor is responsible for marketing and exhibiting a film by setting its release date and making it available for viewing in theaters and home formats like DVD. Distributors either directly own theaters and distribution networks or work with exhibitors and sub-distributors to release films. They handle the theatrical release in a particular country as well as marketing films for home viewing. Large distributors buy rights to movies and cover all costs of printing and advertising to work out percentage deals with cinema owners. A distributor's job is to find new films, acquire distribution rights through clear contracts, and distribute films theatrically and for home viewing. Major studios that dominate distribution are subsidiaries of large media conglomerates, while independent distributors have no
Evaluation question 3
A film distributor is responsible for marketing a film and getting it distributed to theaters, home video, and television. For the film opening described in the document, a major studio like Universal Pictures would be best suited as the distributor, as the genre (action/spy) has a mainstream audience. Universal has its own distribution arm, United International Pictures, which distributes many action and spy films. Choosing a major studio and distributor like Universal would allow the film to be broadly marketed and distributed globally to reach its intended mainstream audience.
Question 3
There are three types of media institutions that could distribute a media product:
1) A conglomerate, which aims to produce high-budget, profitable films but may limit creative freedom.
2) A conglomerate-style independent company that balances creative freedom and profits, such as Lionsgate.
3) A true independent company focused more on quality than profits with lower budgets, such as Film London Microwave.
The document concludes that a conglomerate-style independent company would be the best choice, providing more control and a larger budget than an independent company.
Film distribution introduction
The document discusses company structures in the film industry, including conglomerates, horizontal integration, and vertical integration. It then focuses on distribution, explaining that distribution involves getting films shown and promoted between production and exhibition. The major distributors that control most film distribution are identified as United International Pictures, Warner Brothers, Buena Vista, 20th Century Fox, and Sony.
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Film distribution
The document provides an overview of key concepts related to film distribution, including:
1) It defines film distribution as everything that happens between production and exhibition, including acquiring legal rights, marketing, and releasing prints/files to cinemas and stores.
2) It discusses major distributors that control much of the industry through vertical and horizontal integration, as well as the top 5 distributors in the UK.
3) It explains important distribution concepts like local distribution, the advantages of major studios over independent producers, and the transition to digital distribution and projection.
Distribution & exhibition
This document provides an overview of key concepts related to film production and superhero films. It defines the three stages of film production as production, distribution, and exhibition. It explains what a film package and franchise are, giving examples of each. Benefits of franchises are generating large profits through sequels, merchandising, and other ancillary markets. However, overreliance on franchises can be limiting. The document also discusses film audiences and how they are targeted through genre films like superhero movies.
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The film industry overview lesson slides
- 1. Take a seat and have a go at identifying these brands?
- 2. By the end of the lesson you should: • Be able to discuss the institutional factors relating to films, including the different types of film companies that feature at the beginning of films and what their significance is. • Be able to apply this to your own film opening - what type of film companies would be involved and how will this effect your film? • Have created a first draft of your company ident.
- 3. The Film Industry Major Studios • The ‘Big Six’ • Part of massive media conglomerates • Big blockbusters, high concept films, mass marketed films - to appeal to mass audiences • Bigger budgets • Business is to make money
- 4. The Film Industry Independent film companies • Not part of major studios or conglomerates • Indie can sometimes mean art film or non mass marketed film. • So, usually (but not always) more about a filmmakers artistic style or telling a story than making money. • Often have to gain finance from other sources and so budget can be much smaller • Many successful independents have been taken over by major studios or conglomerates (e.g. Working Title).
- 5. Major studio or independent?
- 6. Major studios – The ‘Big Six’ What would you expect from a film if you saw one of these logos? Consider stars, locations, genre, action, etc.
- 7. Independents Would you expect anything different from a film if you saw one of these logos?
- 8. The Film Industry • Many films will be co-produced by several production companies (spread the cost/risk) and all will want to be credited in the opening sequence. • Distribution companies will also want to be credited – they do not make the film but are responsible for marketing it and getting it into cinemas, etc. • Many production companies, mostly the major studios, have distribution arms.