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Our Panelist
Doug McPhee
M. Ed, CMP, CMM
Senior National
Account Manager
Experient
Why the PER is critical
to future success
7 key areas for
reporting
How CVBs can serve
you in collecting
accurate data
Our Webinar Roadmap
The PER allows you to:
• effectively measure ROI and practice continuous
improvement,
• archive and analyze trends and opportunities,
• increase credibility and your future negotiation’s
position, and
• inform future events making them more effective and
engaging.
1. General
Information
2. Site Research, Selection
and Contracting
3. Project Planning
4. Financial Management
5. Meeting Space Allocation
and Set-Ups
6. Hotel Room Management
7. Food and Beverage Management
The CIC APEX is the
industry resource for PER.
Their full PER template
can be found at:
http://www.conventionindus
try.org/APEX/AdditionalRe
sources.aspx
www.empowerMINT.com
• Review at-a-glance destination
profiles
• Get destination news
• Find your Destination Expert
• Search and compare
• Submit a Quick Request or RFP
to multiple destinations
Keep in Touch
Email
contactus@empowermint.com
Podcast
Meeting Planning Madness
blog.empowermint.com/podcast
Blog
blog.empowermint.com
Web
www.empowermint.com
LinkedIn
DMAI’s Network for CVBs
and Meeting Professionals

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The Essentials of Post-Event Reporting