This document discusses tips and tools for sales including making it easy for customers to understand, focusing on the customer's needs in sales meetings and pitches, listening more than talking, networking, handling rejection, and using one-page summaries and business cards as sales tools. Key aspects of sales discussed are that it is difficult, requires focusing on the customer over yourself, and making information easily understandable for customers.

1. The
Art
&
Science
of
Sales:
Tips,
Tricks
&
Tools

2. Sales

3. Sales
is
Hard

4. IT’S
ABOUT
THE
CUSTOMER,
NOT
ABOUT
YOU

6. MAKE
IT
EASY
FOR
PEOPLE
TO
“GET”
IT

7. THE
ELEVATOR
PITCH

9. The
Sales
MeeKng
THE
SALES
MEETING

10. LISTEN,
THEN
TALK

11. NETWORKING

14. REJECTION?
HA!

15. THE
SALES
TOOLBOX

17. THE
ONE-­‐
PAGER
(aka
SALES
SHEET)

20. THE
BUSINESS
CARD
(aka
OLD
SCHOOL)

22. Thanks!
www.markevans.ca
@markevans
mark@markevans.ca
http://bit.ly/startupscanada
storytellingforstartups.ca