This document provides an overview and summary of the book "The Art of Healthcare Innovation" by Christina D. Warner. The book is based on over 200 interviews with healthcare pioneers, leaders, and innovators. It aims to help readers understand the future healthcare landscape and identify opportunities. The summary highlights key sections of the book, including the patient journey, insights from industry leaders, the evolving healthcare environment, and a conclusion on the importance of anticipating disruption. The author's background and qualifications are also summarized.

1. THE ART OF
HEALTHCARE
INNOVATION
INSIGHTS FROM
PIONEERS

2. WHAT IF YOU HAD A CRYSTAL BALL THAT
REVEALED THE FUTURE OF THE HEALTHCARE
LANDSCAPE?
Wouldn’t you want that ball?
Think of how that information could boost your
success and impact your future. You could be on the
cutting-edge of change and reap the rewards.

3. WHO’S BEHIND REVEALING THIS CRYSTAL BALL?
Christina D. Warner, healthcare innovator and
marketing strategist, conducted over 200 interviews.
She collected candid answers from global giants,
pioneers, leaders and innovators. Most were
scientists, physicians, inventors, thought-leaders,
cofounders and executives.
Their fascinating and shocking discoveries will shape
and create Healthcare 2.0 into the next decade.

4. WHO THIS BOOK IS FOR:
 Entrepreneurs, healthcare workers and consumers
who understand the need for strategic agility.
 Those who want to plan a future in the healthcare
industry.
 Those who want to avoid failed businesses.
 Those who want to prepare for new trends and reap
the reward of a competitive advantage.

5. WHAT YOU WILL LEARN:
 What the future of the healthcare industry looks like
 How to recession-proof your career
 Where to find healthcare business and career opportunities
 How to pitch venture capitalists and where to find them
 How to ask the right questions
 How to prepare for environmental uncertainties
 How to prepare for disruptive innovations

6. The first step of the patient journey is awareness. The patient
self assess and make the initial contact with the health system
AWARENESS
“We must have perseverance and above all confidence in
ourselves. We must believe that we are gifted for something.”
- Marie Curie
Dr. Sina Habibi CEO of Cognetivity Neurosciences
“Platform technology for early, rapid and easy detection of dementia”
Dennis Grishin Co-Founder and Chief Scientific Officer of Nebula Genomics
“The future of private and secure DNA testing. Understand your genes. Own
your data. Contribute to medical breakthroughs and get rewarded”

7. DIAGNOSIS
The second step of the patient journey is diagnosis. The patient is assessed at the hospital
through a variety of tests
“I’m fascinated by the idea that genetics is digital. A gene is a long
sequence of coded letters, like computer information. Modern biology
is becoming very much a branch of information technology. “
- Richard Dawkins
Dr. Jack Regan CEO and founder of LexaGene
“Our breakthrough technology will transform how pathogens are detected
and deliver results in about an hour”
Dr. Jean P. Gelinas MD CEO of Xerus Medical
“Merging traditional patient histories with biometrics to objectively
evaluate surgical fitness”
Charlie Silver CEO and co-founder of Mission Bio
“Transforming Single-Cell DNA Analysis”
Trevor Martin Co-founder and CEO of Mammoth Biosciences
“The CRISPR-based platform for disease detection”

8. TREATMENT
The third step of the patient journey is treatment. The patient
receives the prescribed treatment for his or her condition.
“I have loved the stars too fondly to be fearful of the night.”
- Galileo
Michael Bancroft Executive Producer and Co-Host of Globalive Media’s Beyond Innovation
“Experienced Tech Journalist takes viewers “Beyond Innovation” with insider’s look at
technology’s top changemakers around the world”
Dr. André Choulika CEO and Chairman of Cellectis
“A clinical-stage biopharmaceutical company developing the Next-Generation CAR T-Cells to
cure cancer”
Deborah C. Beidel, Ph.D., ABPP Founder and Director of UCF RESTORES®, funded by the
U.S. Department of Defense
“A multi-disciplinary team to provide cutting-edge treatment for trauma and stress-related
disorders”
Robert S. Kellar, Ph.D Chief Science Officer at Axolotl Biologix
“An innovative biotechnology leader in regenerative medicine through
research, technology and clinical application”

9. LIFESTYLE CHANGE
The forth step of the patient journey is life style change. Once the
patient is home, he or she will make life changes to heal faster
and to prevent readmissions.
“If you wish to make an apple pie from scratch, you must
first invent the universe.”
- Carl Sagan
Dor Skuler CEO of Intuition Robotics
“Breathing life into Autonomous Machines with Cognitive AI Agents”
Abir Sen, CEO of Gravie
“Reinventing health benefits, making them easier and more affordable for
employers and employees”
Alfred Poor, Ph.D.
Editor of Health Tech Insider
“the inside word about Mobile Health technology”

10. ONGOING CARE
The last step of the patient journey is ongoing and proactive care. The
patient will manage his or her care in between doctor visits.
“Never doubt that a small group of thoughtful, committed citizens can
change the world; indeed, it's the only thing that ever has.”
- Margaret Mead
Morris Miller CEO of Xenex
“UV disinfection with pulsed Xenon to Combat Healthcare-Associated
Infections (HAIs)”
David S. Williams III CEO of Care3
“HIPAA-compliant mobile communications and tracking platform for
people impacted by social determinants of health”
Warren Whitlock- Director at CoinAgenda (Bitcoin/Cryptocurrency
Investing Conference) Block Chain Influencer and Social Media Early
Adopter
“Focuses on blockchain investing trends, with world-class speakers from
around the globe”

11. HEALTHCARE ENVIRONMENT
If we look at the patient journey as an island, the healthcare environment is
the ocean around it. It is the ecosystem that we all live in, and the -
sometimes- confusing maze that we navigate in.
“Were there none who were discontented with what they have, the
world would never reach anything better.”
- Florence Nightingale
President, Kaiser Foundation Health Plan and Hospitals of the Northwest
“The intersection between community and health is perhaps one of the biggest
opportunities and challenges we face in health care. We know that health care
services account for less than 20 % of what determines a person’s health status.
Most health happens outside the doctor’s office —in the communities where people
live, work, and play.”
Global Healthcare Leader, Cisco Systems, Inc.
“One of the most exciting projects our team is working on is with HIMSS Analytics
around their INFRAM – Infrastructure Adoption Model”

12. CONCLUSION
Successful leaders need to anticipate where the markets are going.
Disruption is a wealth creation opportunity. Leaders who are open
to innovative ideas, and to learning how and where to look for ideas,
will thrive.
Don’t get locked out of this market because you lack the knowledge
on how and where to find solutions. Expand your view and increase
the odds that you will see important trends before your competition.
Disruptive innovation theory should be a key component in all
strategist’s toolkits.
To learn more about The Art of Healthcare Innovation visit
christinadwarner.com

13. ABOUT THE AUTHOR
Christina is a healthcare marketer at a top Fortune
100 and help grew the provider pull-through initiatives
and implementation process. She plays a critical role in
tactical marketing with disease states such as Neurology,
Multiple Sclerosis, Gastroenterology, Pulmonary and
Bleeding disorders.
Christina is a writer for Authority Magazine and Arianna
Huffington's Thrive Global. She is known for her thought
pieces on the intersection of cutting-edge healthcare,
marketing innovation and executive interviews. Her
series includes "Big Ideas That Can Change the World"
"The Future of Healthcare" and ”Lessons with Leaders"
and she has been quoted in many national publications.
Christina received her MBA at The Fuqua School of
Business, Duke University, where she earned a
concentration on healthcare sector management (HSM).