The ABC Company manufactures and markets commercial grade fitness equipment. The senior management team is meeting for its second annual strategic planning session. While strategic plans usually encompass 3–5 years of the planning horizon, the CEO has asked that, for now, everyone concentrate only on years 1–3.
At the conclusion of the session, staff members will begin working on their individual plans and budgets for the coming year. The accounting manager will end up compiling all the budgets for incorporation into the strategic plan book.
ABC Background and Current Situation
Company:
· ABC develops, domestically manufacturers, markets, and sells commercial-grade, strength-training fitness equipment, like that found in a health club.
· It has created a patented, revolutionary line of strength training equipment, which has clearly allowed the company to be positioned as the "innovative leader" in the market place, addressing the fitness trend of "core training."
· The company is considering adding a line of cardiovascular (CV) training equipment including treadmills and exercise bikes.
· Its entire staff is well respected in the industry.
· Although its sales are exclusively in the United States it has, from time to time, considered expanding into international sales. International market growth has historically been at a rate 5–8% faster than domestic sales
Products:
· The industry breaks its product groups into cardiovascular and strength-training products. The profitability/piece overall is greatest on the strength-training equipment although the dollar value of total industry sales is 2:1 in favor of the CV equipment. However, from a COGS perspective CV COGS is equal to strength COGS + 15%.
· While ABC has in fact developed a revolutionary line of strength equipment addressing core training, duplicating this innovation in the CV line has proven to be beyond the reach of any manufacturer in the industry in the last 10–15 years, primarily due to the very high cost of developing something truly revolutionary for a product line of relatively low-margin and high-warranty costs.
Industry:
· As the health and fitness craze continues in America and around the world, the overall market is expected to grow 5–8% a year.
· The overseas, international fitness equipment market is growing 5–8% faster than the domestic growth rate.
· There are currently seven bonafide manufacturers of this fitness equipment: the two largest offer "one stop shop" product offerings (CV and strength products) and garner the highest market share; the other five specialize only in either strength or CV only equipment. There is talk of one or more of the CV manufacturers merging with one or more of the strength manufacturers.
· The customers—primarily health clubs and YMCAs—are always seeking innovative products to help market their club as different than the one down the street and attract more new members.
· Most of the larger health clubs prefer to buy all fitness equipm ...
1. Manufacturer’s suggested retail priceAs the board of di.docxchristiandean12115
1. Manufacturer’s suggested retail price
As the board of directors of Allround were recently brought into the company to establish growth of the overall company, the manufacturer’s suggested retail price was quickly identified as a concern and tool to increase the revenue made. Unsure of the elasticity in price within the market place, Allround exercised caution during the initial period of introducing products and decided not to shift pricing within the first three years. In hindsight, this might have reduced the profit margins within the earlier years however the tradeoff was an increase of bulk sales and confirmation of customer loyalty. Once the board of directors felt the increase of price was necessary to maintain profit within the company as well as keep pace with competitors in the industry, the manufacturer’s suggested retail price was raised conservatively in accordance within the elasticity of the market and increases made by competitors.
2. Volume discounts and promotional allowance
3. Advertising budget
Allround advertising budget was a constant area of interest for the company as the board of directors continuously addressed the demand of advertising. There were three pillars in which the advertising budget depended upon; brand awareness, competitor actions and cost. Brand awareness was the first and most important aspect during the beginning years of the company. Within the first year, Allround allocated $20 million in advertising, $4 million more than the next competitor in the industry, and was acquired 74.1% of brand awareness within the first year of the market. This strong push into the minds of consumers allowed for Allround to stand head and shoulders above its main competitor, Besthelp, who entered the market with 56.6% brand awareness. Peaking in the highest advertising budget of $24 million for two consecutive years, Allround was to incrementally increase the company’s brand awareness and remain the most well known company within the industry. The secondary pillar was based on the actions of competitors and their budgets within the industry. While the main focus was to maintain dominance in brand awareness, the board of directors understood the actions of competitors must be supervised as the company’s brand awareness and sales could be effected. Each year, competitors continually increased their advertising budgets but never overtook Allround’s ability to fund its advertising sector. The final pillar of advertising budget that was considered was cost of the budget and how it affected the bottom line within the company. Since Allround’s strategic plan was to increase and maintain brand awareness throughout the industry, the inflated budget was planned for and utilized to gain the desired results. Upon achieving the results and realizing competitors would not attempt to gain control of this sector of the industry, the concern of cost was taken into consideration. To increase the value of the company, the board.
How To Enter In Health And Fitness Club Market Powerpoint Presentation SlidesSlideTeam
The document provides an overview and agenda for entering or expanding in the gym, health, and fitness club industry. It covers the industry landscape including market size, growth rates, demographics of users, statistics on health and wellness, and segmentation of products and services. Barriers to entry such as high rental costs, lack of standardization, and competition from unorganized players are also discussed.
Strategic Review2015-2020Prepared by XYZ Consultants.docxcpatriciarpatricia
Strategic Review
2015-2020
Prepared by XYZ Consultants
Version 1.0
20 September 2016
Table of Contents
1 About FitLife 1
1.1 Background 1
1.2 Mission, Vision and Values 1
2 Goals and Objectives 2
2.1 Goals 2
2.2 General Objectives 2
2.3 Proposed Marketing objectives 2
3 Situation Analysis 3
3.1 SWOT Analysis 3
3.2 Product Portfolio – BCG Boston Matrix 4
3.3 PEST/STEEP Analysis 5
3.4 Trend Analysis 6
4. Competitor Analysis 8
5 Key Statistics 14
6 Financials 16
References 18
Introduction
The health and wellbeing industry is a dynamic sector and plays a critical role in the Australian economy. The industry has grown substantially within the last decade, generating $2.2billion revenue on an annual basis (with 3.5% annual growth rate) through 3265 health clubs housing 32,875 employment opportunities across the country. The industry also plays a key role in improving the health and fitness of Australians.
An evaluation of the company’s internal strengths and weaknesses, external opportunities and threats, market trend analysis, and macro environment study established a groundwork to prepare this strategic review.1 About FitLife1.1 Background
FitLife is a privately-owned Sydney based Australian health club chain with 70 health clubs and 182,000 active members in Australia. FitLife serves as one of the industry leaders in the sport and fitness segment providing multi-purpose fitness venues across the country providing state of the art facilities, equipment and services.
FitLife has its base of operations in North Sydney (Health Club and Head Office), Sydney and operates in each state:
State
Total Health Clubs
Total Members
NSW
38
98,800
QLD
10
26,000
VIC
9
23,400
SA
4
10,400
ACT
3
7,800
WA
3
7,800
TAS
2
5,200
NT
1
2,600
Grand Total
70
182,000
Each health club offers the following facilities and services:
· Gym for weightlifting and cardio
· Gymnastics room (martial arts, boxing and kendo)
· Classes (Pilates, Yoga, BodyPump, Cycle, BodyAttack, Full Body Lift, and FatBurner).1.2 Mission, Vision and Values
The mission, in engagement with the community, is to provide innovative health clubs delivering cutting-edge fitness and lifestyle programs that will motivate people of all ages, backgrounds and abilities to lead active, healthy lives.
The vision is to be regarded as a premier provider of quality fitness, gymnastics and wellness through innovative programs and services that result in measurable and transformational changes in the lives of those they serve.
FitLife are passionate for promoting the quality of life for everyone on the basis of the following values and attitudes in all of their staff, members and the community:
Quality
Accountability
Energy
Mutual Respect
Diversity
Enthusiasm
Integrity
Accountability
Care
Honesty
Responsibility
Professionalism
2 Goals and Objectives
Due to its healthy outlook, the Executive Management would like to allocate a total of $1,061,059 budget to market research and then devel.
GNC presented at the William Blair Growth Stock Conference on June 14, 2011. The presentation provided an overview of GNC's business segments including retail, franchise, and manufacturing/wholesale. It highlighted GNC's leading market position in health and wellness retailing in the US and globally. The presentation also discussed positive macro trends driving industry growth, such as increasing focus on health and wellness, and how GNC is well-positioned to capitalize on these trends through its premium branded products and knowledgeable customer service.
Alexion reported strong financial results for Q3 2019, with total net product sales increasing 23% year-over-year to $1.263 billion. Sales of key drugs SOLIRIS, STRENSIQ, and KANUMA all increased compared to Q3 2018. R&D and SG&A expenses increased year-over-year as the company continues to invest in its pipeline. GAAP and non-GAAP EPS both increased compared to the prior year period. The CEO highlighted the company's continued execution across its portfolio and pipeline expansion through business development deals.
Before you start writing your gym business plan, spend as much time as you can to reading through some samples of the gym and other services related to business plans. Not only will that give you a good idea of what it is you’re aiming for, but it will also show you the different sections that different entrepreneurs include and the language they use to write about themselves and their future plans.
We have created a sample StayFit gym business plan example for you to get a good idea about how a perfect gym shop business plan should look like and what details you should include in your business plan.
Source: https://upmetrics.co/template/gym-business-plan-example
1. Manufacturer’s suggested retail priceAs the board of di.docxchristiandean12115
1. Manufacturer’s suggested retail price
As the board of directors of Allround were recently brought into the company to establish growth of the overall company, the manufacturer’s suggested retail price was quickly identified as a concern and tool to increase the revenue made. Unsure of the elasticity in price within the market place, Allround exercised caution during the initial period of introducing products and decided not to shift pricing within the first three years. In hindsight, this might have reduced the profit margins within the earlier years however the tradeoff was an increase of bulk sales and confirmation of customer loyalty. Once the board of directors felt the increase of price was necessary to maintain profit within the company as well as keep pace with competitors in the industry, the manufacturer’s suggested retail price was raised conservatively in accordance within the elasticity of the market and increases made by competitors.
2. Volume discounts and promotional allowance
3. Advertising budget
Allround advertising budget was a constant area of interest for the company as the board of directors continuously addressed the demand of advertising. There were three pillars in which the advertising budget depended upon; brand awareness, competitor actions and cost. Brand awareness was the first and most important aspect during the beginning years of the company. Within the first year, Allround allocated $20 million in advertising, $4 million more than the next competitor in the industry, and was acquired 74.1% of brand awareness within the first year of the market. This strong push into the minds of consumers allowed for Allround to stand head and shoulders above its main competitor, Besthelp, who entered the market with 56.6% brand awareness. Peaking in the highest advertising budget of $24 million for two consecutive years, Allround was to incrementally increase the company’s brand awareness and remain the most well known company within the industry. The secondary pillar was based on the actions of competitors and their budgets within the industry. While the main focus was to maintain dominance in brand awareness, the board of directors understood the actions of competitors must be supervised as the company’s brand awareness and sales could be effected. Each year, competitors continually increased their advertising budgets but never overtook Allround’s ability to fund its advertising sector. The final pillar of advertising budget that was considered was cost of the budget and how it affected the bottom line within the company. Since Allround’s strategic plan was to increase and maintain brand awareness throughout the industry, the inflated budget was planned for and utilized to gain the desired results. Upon achieving the results and realizing competitors would not attempt to gain control of this sector of the industry, the concern of cost was taken into consideration. To increase the value of the company, the board.
How To Enter In Health And Fitness Club Market Powerpoint Presentation SlidesSlideTeam
The document provides an overview and agenda for entering or expanding in the gym, health, and fitness club industry. It covers the industry landscape including market size, growth rates, demographics of users, statistics on health and wellness, and segmentation of products and services. Barriers to entry such as high rental costs, lack of standardization, and competition from unorganized players are also discussed.
Strategic Review2015-2020Prepared by XYZ Consultants.docxcpatriciarpatricia
Strategic Review
2015-2020
Prepared by XYZ Consultants
Version 1.0
20 September 2016
Table of Contents
1 About FitLife 1
1.1 Background 1
1.2 Mission, Vision and Values 1
2 Goals and Objectives 2
2.1 Goals 2
2.2 General Objectives 2
2.3 Proposed Marketing objectives 2
3 Situation Analysis 3
3.1 SWOT Analysis 3
3.2 Product Portfolio – BCG Boston Matrix 4
3.3 PEST/STEEP Analysis 5
3.4 Trend Analysis 6
4. Competitor Analysis 8
5 Key Statistics 14
6 Financials 16
References 18
Introduction
The health and wellbeing industry is a dynamic sector and plays a critical role in the Australian economy. The industry has grown substantially within the last decade, generating $2.2billion revenue on an annual basis (with 3.5% annual growth rate) through 3265 health clubs housing 32,875 employment opportunities across the country. The industry also plays a key role in improving the health and fitness of Australians.
An evaluation of the company’s internal strengths and weaknesses, external opportunities and threats, market trend analysis, and macro environment study established a groundwork to prepare this strategic review.1 About FitLife1.1 Background
FitLife is a privately-owned Sydney based Australian health club chain with 70 health clubs and 182,000 active members in Australia. FitLife serves as one of the industry leaders in the sport and fitness segment providing multi-purpose fitness venues across the country providing state of the art facilities, equipment and services.
FitLife has its base of operations in North Sydney (Health Club and Head Office), Sydney and operates in each state:
State
Total Health Clubs
Total Members
NSW
38
98,800
QLD
10
26,000
VIC
9
23,400
SA
4
10,400
ACT
3
7,800
WA
3
7,800
TAS
2
5,200
NT
1
2,600
Grand Total
70
182,000
Each health club offers the following facilities and services:
· Gym for weightlifting and cardio
· Gymnastics room (martial arts, boxing and kendo)
· Classes (Pilates, Yoga, BodyPump, Cycle, BodyAttack, Full Body Lift, and FatBurner).1.2 Mission, Vision and Values
The mission, in engagement with the community, is to provide innovative health clubs delivering cutting-edge fitness and lifestyle programs that will motivate people of all ages, backgrounds and abilities to lead active, healthy lives.
The vision is to be regarded as a premier provider of quality fitness, gymnastics and wellness through innovative programs and services that result in measurable and transformational changes in the lives of those they serve.
FitLife are passionate for promoting the quality of life for everyone on the basis of the following values and attitudes in all of their staff, members and the community:
Quality
Accountability
Energy
Mutual Respect
Diversity
Enthusiasm
Integrity
Accountability
Care
Honesty
Responsibility
Professionalism
2 Goals and Objectives
Due to its healthy outlook, the Executive Management would like to allocate a total of $1,061,059 budget to market research and then devel.
GNC presented at the William Blair Growth Stock Conference on June 14, 2011. The presentation provided an overview of GNC's business segments including retail, franchise, and manufacturing/wholesale. It highlighted GNC's leading market position in health and wellness retailing in the US and globally. The presentation also discussed positive macro trends driving industry growth, such as increasing focus on health and wellness, and how GNC is well-positioned to capitalize on these trends through its premium branded products and knowledgeable customer service.
Alexion reported strong financial results for Q3 2019, with total net product sales increasing 23% year-over-year to $1.263 billion. Sales of key drugs SOLIRIS, STRENSIQ, and KANUMA all increased compared to Q3 2018. R&D and SG&A expenses increased year-over-year as the company continues to invest in its pipeline. GAAP and non-GAAP EPS both increased compared to the prior year period. The CEO highlighted the company's continued execution across its portfolio and pipeline expansion through business development deals.
Before you start writing your gym business plan, spend as much time as you can to reading through some samples of the gym and other services related to business plans. Not only will that give you a good idea of what it is you’re aiming for, but it will also show you the different sections that different entrepreneurs include and the language they use to write about themselves and their future plans.
We have created a sample StayFit gym business plan example for you to get a good idea about how a perfect gym shop business plan should look like and what details you should include in your business plan.
Source: https://upmetrics.co/template/gym-business-plan-example
TABLE OF CONTENTS1. Mission Statement Page 22. Marketing .docxmattinsonjanel
TABLE OF CONTENTS
1. Mission Statement: Page 2
2. Marketing Objectives: Page 2
3. SWOT Analysis: Pages 2-4
4. Target Market: Page 4-5
5. Marketing Activities: Pages 5-7
6. Lessons Learned: Pages 7-15
a) Year 1
b) Year 2
c) Year 3
d) Year 4
e) Year 5
f) Year 6
g) Year 7
h) Year 8
i) Year 9
j) Year 10
7. Summary: Pages 16-17
1. MISSION STATEMENT:
To establish Allstar Brands as a market leader of Over-The-Counter multi-symptom cold/allergy relief, while maintaining the highest level of customer satisfaction through product effectiveness, quality and affordability.
2. MARKETING OBJECTIVES:
· To increase the stock price by 3 points every 2 years
· To maintain a combined direct/indirect sales force of no less than 140
· To increase net income to $40 million in the next 2 years
· To increase brand awareness by 5% yearly for all products of Allstar toward a long-term goal of 85%, thereafter any increase is found sufficient
· To maintain advertising budget expenditure above $26 million, minimum $10 million toward Allround, Allround+ and minimum $9 million toward Allright
· Introduce one new product within every 3-year period according to appropriate market trends and characteristics of demand
· To keep promotional allowance at or above 14% for all products
· To increase customer satisfaction to 60% for all Allstar Brand products within the next 2 years
3. SWOT:
Strengths:
· Allstar Brands have a competitive advantage which is based on the lowest price in the cold/allergy market
· Brand awareness for the products of Allstar Brands is one of the highest among the competitors
· Product mix targets variety of ailments (Allround – multi-symptom, Allround+ - cold and allergy, Allright – cough and cold)
· Customer satisfaction for Allstar products ranges from 54% to 61%
· Allround is the second highest brand purchased among the OTC medicine and has the second largest market share of manufacturing sales
· Allround Brand perception of cough and ache medicine is the highest among the competitors
· Steady rise of product contribution for Allright and Allround+
· Allstar offers relief for all of the most frequent symptoms of ailments: aches, coughing, and chest congestion
· Allright attains largest market share based on manufacturing sales of 14.9% in the cough medicine market
Weaknesses:
· Low sales force
· Steep drop off of stock price after year five
· Allround has the lowest net income among the competitors
· Advertising budget for every product is not sufficient for leading a proper advertising campaign to increase brand awareness
· A stronger competitor Besthelp keeps Allround from being the leader of brands purchased
· Low budget allocated to promotional mix of all 3 products
· Current customer’s intentions to buy Allround, Allround+ and Allright are larger than Allstar can produce
· Annual fall of Allround’s total sales and product contribution since year 5
· Constant fall of trade ratings for Allright and Allround+
· Alls ...
Reflex Nutrition produces sports nutrition supplements and holds 4.1% of the UK market share. The protein powder market is valued at £191 million and makes up 46% of the overall sports nutrition market. Reflex Nutrition aims to increase revenue for its flagship whey protein product, Instant Whey Pro, by targeting the growing health and image consumer segment, which prioritizes branding, variety of flavors, and ease of purchase. The marketing plan proposes strategies such as celebrity endorsements, new flavors, and increased distribution in budget gyms to improve Reflex Nutrition's positioning for this attractive segment.
Rodney Lawrence Chapter 16 Marketing Strategy involves a sel.docxdaniely50
Rodney Lawrence
Chapter 16: Marketing Strategy involves a self-analysis and a reflection of the strengths and weaknesses of the company as established by the dashboard indicators. This involves reflecting on possible changes to target segments, price, place, and promotion, with the ultimate goal of increasing profitability in the company (Iacobucci, 2018). One of those most important and relevant sections of this chapter was the methods of growing sales volume and increasing sales. During this pandemic many companies have taken substantial losses due to companies shutting down, and not being able to keep up with th supply and demand of various products. Supply chains have also been affected with many products taking longer to meet their distributors. Meat for instance, has seen a significant increase in price due to the demand and shortage. Other possible foods such as pork, chicken, and fish, have seen some prices lowered to attract new buyers and have effected consumer choices and strategies of marketing tactics. Limitations in marketing channels have made pricing products vital in cutting profit losses and increasing product sales.
Chapter 17: Marketing Plans recapped the 5Cs, STP, and 4 Ps. This ultimately leads to the goal of a marketing plan to achieve company goals. Marketing plans are continuously changing due to various factors, such as the economy, and is made from numerous details and decisions (Iacobucci, 2018). The most important section of this chapter was the managerial checklist and how all of this combined helps to create the overall marketing plan. Using the 5Cs, STP, and 4Ps to coordinate a tactical approach in writing and producing the overall marketing plan (Iacobucci, 2018). After researching and writing on my group project I could see all of this classes information becoming more practical and realizing how everything combines to create a marketing plan for a company or product. Once everything is ultimately combined and presented the marketing plan shows its importance in helping companies promote and sell their product while hopefully creating an increase in popularity and overall profit margins for the long term, which can be altered and fitted to react to changes or misses involved in the distribution and sales of the product and company.
1) Amazon
Cost leadership-Amazon produces more purchasing options, and the cost and delivery options of the company are unparalleled. While most companies have taken extreme losses during this pandemic, Amazon actually increased profits exceeding 3 billion dollars.
Differentiation-Amazon uses bundles, excellence in pricing, speed of delivery, and easy accessibility to set themselves apart from all forms of distribution methods.
Focused-Amazon also separates because they have branched into multiple streams of revenue and industries. Besides the service industry specifically, they have branched into musical and television markets that connect to the basis of product sales.
This marketing plan summary provides an overview of a new venture called 365 that aims to launch a chain of stores solely focused on Whole Foods Market's (WFM) 365 Everyday Value Brand. The plan outlines 365's goals to successfully launch its first store in Cambridge, Massachusetts in Q4 2016 and expand in 2017. Key elements of the plan include segmenting the target market as young, health-conscious consumers; analyzing competitors and positioning 365 as offering quality products at affordable prices with excellent customer service; and establishing marketing objectives to achieve sales goals by attracting valued WFM customers and leveraging positive word of mouth. The financial plan projects initial annual sales of $36.8 million, expenses of $36.2 million, and
Weight Watchers International provides weight management services globally through meetings, digital subscriptions, product sales and franchises. The document provides an overview of Weight Watchers, how its programs work, international presence and financial performance. It also includes a PEST analysis, 5 forces analysis, examination instructions and interpretation for two potential exam questions focusing on competitive strategies and growth options for Weight Watchers.
Previous Assignments for referenceBusiness_plan_financials.xlsx.docxChantellPantoja184
Previous Assignments for reference/Business_plan_financials.xlsx
Sheet1Business Plan Financials ITEMQUANTITYCOSTPERSONNEL1Full-time Project Coordinator Including on-costs. $52,500EDUCATION & TRAININGGP workshops4 @ $450$1,800Practice staff workshops Seminar for Marketing and Sales Person professionals2 @ $ 600$1,200Practice sales & marketing workshops 1 @ $1,000$1,0002 @ $550$1,100PROJECT RESOURCESReferral resource600 @ $1 per cardDesign and printing of cards x 500 Production of CD Roms x 50 ‘Guide on Depression in the Elderly’ leafletDesign and printing of leaflet x 10,00050 @ $5 per CD$600Invitation to Sales and Marketing professionals Seminar Design and printing of invitation x 500$500Additional pamphlets. Design and printing of posters x 200$250Video Editing and production of video x 100 10,000 @ 35 cents per leaflet$3,500 500 @ 50 cents per invitation$250$2,000$2,000$600$2,000$5,000200 @ $3 per poster100 @ $500PROMOTIONAdvertising 10 weeks of press advertising in 3 local papers 6 weeks of radio advertising on 3 local stations Media relationsBulk promotional rates may be availablea) Program launch – costs include venue, catering, AV, ancillary speakers costs, media packs etc. Costs estimated for 40-70 attendees. b). On-going Social Media campaign$ 3, 000$3,000$400MBC AWARENESS WEEKDisplays Coordination of volunteers10 volunteers @ $30 each$300Skits in Community Centers 10 volunteers @ 55 each550VOLUNTEER NETWORKMost of the costs will be incurred by sponsor. $6,000$6,000EVALUATIONFormative, process, impact and outcome evaluations Approx. 10% of total costsADMINISTRATIONOffice space and associated overheads (lighting, power etc)Offered by the agencyStationery, photocopying and printingMailing, telephone and faxTravel4, 5004500Documentation of Program Audit costs5,5005,500400400700700Offered by the AgencyTOTAL$93,250
Previous Assignments for reference/Mari_B_Company_Ass_1.docx
Mari Beverage Company 1
Running Head: MARI BEVERAGE COMPANY
Student Name
Business 599
Professor Name
July 19, 2015
Strayer University
Mari Beverage Company 2
Abstract
This paper will address the following:
1. Create your revised NAB company name and explain its significance.
2. Develop your revised company’s Mission Statement and provide a rationale for its components.
3. Describe the trends in the non-alcoholic beverage industry, especially the specific type of beverage category you have chosen. Justify at least three (3) reasons why you have chosen this type of non-alcoholic beverage.
4. Choose one (1) strategic position from the course text (pp. 142–143) that you believe is the best strategic position for your company. Explain the approach you will use to implement this strategic position in order to distinguish your beverage from other non-alcoholic beverages.
5. Provide an overview of your company’s distribution channels. Explain the manner in which your product will reach end.
This document provides an analysis of strategic planning techniques used by the Philippine fast food chain Jollibee. It discusses Jollibee's mission, vision, goals and core competencies. An analysis of Jollibee using Porter's Five Forces model and a PESTEL analysis is also provided. Finally, the document proposes a new strategy for Jollibee to expand internationally by opening stores in areas with large Filipino populations and introducing new meal options.
TitleABC123 Version X1Marketing Plan Outline and TimeTakishaPeck109
Title
ABC/123 Version X
1
Marketing Plan Outline and Timeline
1Marketing Plan Outline and Timeline
Marketing Plan
You are expected to develop a marketing plan, according to the outline below, for a product or service of your choosing. The product or service must be identified by the end of Week 1. The product or service you select is used to develop the assignments for Weeks 2 through Week 6. References must be included for each section.
There are no defined standards for the length of the marketing plan; however, your plan must disclose complete marketing strategies and provide reliable and valid references and data supporting the strategies to convince the target audience. The plan must be written in plain language that would be easily understood by stakeholders.
Marketing Plan Outline
Your final marketing plan must consist of the following sections. Refer to the timeline for due dates for each section and subsection. Assignments may include modifications to these lists. Please use lists provided in assignments only.
· Executive Summary:
· Strategic Objectives
· Products or Services
· Resources Needed
· Projected Outcomes
· Situational Analysis:
· Vision, Mission, Strategic objectives, Values
· Internal Analysis
· Strengths/Weaknesses
· Capability/Capacity
· Competitor’s Strengths/Weaknesses
· Technological Competency
· Product or Service Analysis
· Market Segments
· Research
· Primary Research
· Secondary Research
· Consumer Analysis
· Customer Profile
· Continuous Consumer Monitoring & Research
· Environmental Scanning
· Identify Market, Economic, Technological, Regulatory, Legal, Social, and Ecological Forces
· Current Opportunities
· Potential Future Opportunities
· Current Threats
· Potential Future Threat
· Target Market(s):
· Demographics
· Psychographics
· Ethical Issues
· Legal Issues
· Social Issues
· Product, Place/Distribution, Promotion, and Price Strategies:
· Product Descriptions and Product/Service Mix Strategies
· Product/Service Determinants
· Creating a Brand Image
· Maintaining Brand Image
· Branding Concerns
· Distribution Strategies
· Channels, Mass, Selective, Exclusive
· Promotion/Integrated Marketing Communication
· Advertising Strategy/Objectives
· Push and Pull
· Media Strategy
· Advertising Execution
· Sales Promotion
· Direct Marketing
· Public Relations/Strategies
· Positioning
· Dynamic/Static Pricing Strategies
Marketing Plan Timeline
Week 1: Marketing Plan Topic
· Consider your company and product or service selection in Week 1. You may select an existing type of product or service or a new product or service but it must be global or multi-regional. Once you have selected your product or service, you must define the size and type of company that provides the product or service (available from annual reports). This need not be elaborate but must include total number of employees, production volume, distribution methods, and so forth. ...
Running Head: Marketing Plan 1
Marketing Plan 6
Shaunta’ R. Armstrong
BUS599 Strategic Management
Week 4 Marketing PlanApril 29, 2015Dr. Veronica Brown-Corbin
Target market
The Body Right energy drink will target a number of individuals in the society. However, the company’s product is an energy drink that is specifically designed for athletes and other sportsmen who need a lot of energy while exercising or playing. The product targets both males and females but works best on males aged between 14-30years. Our product is also recommended for students both high school and university, who require extra energy in their course work or waking up after a night out with friends. It is especially designed for athletes and other sportsmen since it replenishes their bodies with carbohydrates and electrolytes before and after a powerful body activity (Powerbrands.us, 2015).
The Body Right energy drink is designed to operate under three stages namely Reform, Prime, and Recover. The first phase reform is meant to refuel, rehydrate, and replenish lost carbohydrates and electrolytes during a sprint or a game. It helps the body regain the energy lost therefore making the athlete able to prepare for the next day’s activity without any issues. The second phase prime, acts as a fuel for all athletes every day and is designed for use after intensive exercise to provide energy and performance fuel. The final phase of the energy drink is the recovery phase that is recommended for athletes who not actively exercising or nursing an injury (Powerbrands.us, 2015).
The Body Right company has also designed an energy drink for the rest of the population, and this will make the target demographic of this product broad and extensive due to product popularity and appeal. Reviewing the population status of the Hispanic population in California, they can build an excellent market base for the company’s product.
Hispanic population in California 2014Hispanic population ages
population
(‘000)
B
percentage of Users
D
Index
Rank within category
14-30
15489
18.6
123
1
30-54
22568
30.4
114
2
Students aged 14-35
76898
57.3
109
1
Competition
The company is set face stiff competition from well-established companies such as Red Bull and Monster. They are the two leading companies in the United States and also in the world in terms of energy drink production. The company will capitalize on the major weaknesses of our competitors to penetrate the market. Our product being a new entrant in the market will introduce its brand in a three in one design. That is, the product will be available in three phases for our key target customers. This will ensure that the product is available in all the phases of their activity (Powerbrands.us, 2015).
Our company has specified the type of energy drink the athlete is supposed to use before, during, and after a race or a game. Most competitors have specialized in only one product. For example, a competitor like Red Bul.
A Continuation of Assignment #1 & 2You are the VP of Operation.docxransayo
A Continuation of Assignment #1 & 2
You are the VP of Operations for your company and own all of your company’s operations/supply chain (R&D, Planning, Procurement, Manufacturing, Inventory Control, Warehousing/ Distribution/ Transportation, and Customer Service). You are now 5 years into the 5-10 year Strategic Management Process and the company has delivered on a number of the Corporate level Objectives and Goals. The changes that impact you follow:
· Your company acquired a cracker brand 2 years ago and the company you bought it from has been producing the product for you. You have one more year left on the original manufacturing contract, but they have already informed you that they are increasing their pricing at the end of that year to a level that you are not willing to pay. You have decided to search for other options.
· The new 10 oz chicken noodle soup has sold better than anticipated (our original forecast was not very good) and we are now at 80% of our capacity within our existing facilities.
· The forecast for all domestic products for the next 5-10 years shows a slow, but sure increase of about 2%/year.
· Sales in China have exploded and the forecasted for the next 5-10 years there is 10%/year growth.
· You have been successful at reducing Costs of Goods Sold (COGS) by 7%, but you still have 3% more to accomplish.
· Your inventory is averaging 4 turns/year and your boss views this as an opportunity.
· Aggregate top line sales have grown by 7% since the original strategic plan with another 3% expected over the next 5 years. Your boss is asking you to make sure your supply chain/operations organization play a role in this sales growth.
· The production and quality problems you were experiencing have been resolved by way of total quality team work.
· Your most recent problems are:
· That your perfect order % (on-time, complete and billed accurately) has dropped from an acceptable 99% to an unacceptable 90%, dissatisfying many of your larger customers
· The performance of your two biggest suppliers have slipped as they are missing delivery dates and times
It is your responsibility to determine how your supply chain/operations organization will handle all of the above issues.
There are no formatting requirements. Your assignment is to explain in 3 pages (or less):
1. How you would go about dealing with the changes, new opportunities and issues above
You do not necessarily have to solve the new opportunities and problems, but instead just tell me how you would go about it. Any insight into how you would solve the new opportunities and problems will add positive points to your grade though.
You will be graded on the completeness, accuracy, quality of your response and how well you convince me that you understand the subject matter. There are numerous concepts to take into consideration here and I would not expect anyone to be able to identify all of them, let alone combine them into a 3 page response. So you will be graded on how.
ProtShake, LLC offers a line of healthy protein beverages called BLINT SHAKES through innovative vending machines. The machines custom blend shakes using premixed powder packs with fruits and vegetables available in 5 flavors. BLINT SHAKES are nutritious, convenient, and affordable. The vending machine industry is growing, especially demand for healthy options. ProtShake plans to expand its business by placing over 3,000 machines in 10 states between 2014-2018 and eventually international markets.
One Step Fitness was founded in 1975 and has since grown to become a leading brand in fitness equipment for both commercial and home use. The company aims to provide customers with high-quality machines that offer a complete full-body workout with ease and comfort. One Step Fitness believes its strategy of producing affordable, technologically advanced equipment will allow it to expand its business globally. The company's new "All-In-One Workout" machine is expected to increase sales by offering a more convenient full-body workout solution.
Align Technology announced financial results for Q3 2020 with total revenues increasing 20.9% year-over-year to $734.1 million, Clear Aligner volume growing 28.7% year-over-year to 496.1 thousand cases, and operating income rising 39.3% year-over-year to $177.1 million resulting in an operating margin of 24.1% as the company continued strong growth in Clear Aligners and Imaging Systems.
Assignment 2 Marketing PlanDue Week 5 and worth 100 pointsT.docxbraycarissa250
Assignment 2: Marketing Plan
Due Week 5 and worth 100 points
This assignment consists of two sections: a marketing plan (Word document) and Marketing Budget (Excel document) Note: You must submit both sections as separate files for the completion of this assignment.
For the first 6 months your company is in business—to give you time to perfect your product and to learn from actual customers—you will start marketing and selling in your own community, a radius of 25 miles from where you live.
For most non-alcoholic beverages, marketing (as opposed to the actual product itself) is key to success. Cola drinks, for example, are fairly undifferentiated, as are many energy drinks, juices, bottled water, and the like. Companies producing these types of beverages differentiate themselves and attract market share through marketing and brand awareness—both of which are critical to success.
Section 1: Marketing Plan and Sales Strategy (MS Word or equivalent)
Write the 3–5-page marketing plan and sales strategy section of your business plan in which you do the following:
1. Define your company’s target market.
a. Analyze the types of consumers who will be drinking your beverage in demographic terms (i.e., age, education level, income, gender, ethnic group, etc.). Outline the demographic information for your company specified on the worksheet in the course text (p. 107 | Demographic Description).
b. Support your analysis with actual data on the size of the demographic groups in your local community (nearby zip codes).
2. Hints: At American FactFinder (http://factfinder.census.gov), you will find demographic information on potential consumers in your area. If you are selling through other businesses (such as grocery stores), indicate the number of those businesses in your local area. You will find information about such businesses in your local area at County Business Patterns (http://www.census.gov/econ/cbp/). Check Chapter 2 of Successful Business Plan for more research sources.
· Assess your company’s market competition.
. Use the factors listed in the course text graphic (p. 123 | Assess the Competition) to assess your company’s market competition.
. Defend your plan to differentiate yourself from the competition using the information detailed on the worksheet in the text (p. 131 | Market Share Distribution).
· Hints: Every business faces competition, and the non-alcoholic beverage market is an especially crowded market.
· Hints: For example, in the soft drink market, it is intimidating to try to compete against Coke and Pepsi. Newcomers in mature markets typically must pursue niche markets or even create new market categories, as Red Bull did with energy drinks.
3. Clarify your company’s message using the information provided on the worksheet in the text (p. 160 | The Five F’s). Create a marketing slogan/tagline for your product.
·
1. Hints: Before you choose your marketing vehicles, you must determine the message you want to convey through those v ...
The chart is a guide rather than an absolute – feel free to modify.docxmattinsonjanel
The chart is a guide rather than an absolute – feel free to modify or adjust it as need to fit the specific ideas that you are developing.
Area: SALES
Specific Change Plans for Functional Areas
Capability Being Addressed
This can be pulled from the strategic proposal recommended in Part 2B
How do the recommended changes (details provided below) help improve the capability?
This is a logic "double check". Be sure you can show how the changes recommended below improve the capability and help address the product and market focus and add to accomplishment of the value proposition
Details of Specific Changes:
Proposed Changes in Resources
Proposed Changes to Management
Preferences
Proposed Changes to Organizational
Processes
Detailed Change Plans
(Lay out here the specifics of all recommended changes for this area. Modify the layout as necessary to account for the changes being recommended)
Proposed Change
Timing
Costs
On going impact on budget
On going impact on revenue
Wiki
Template
Part-‐2:
Gaps,
Issues
and
New
Strategy
BUSI
4940
–
Business
Policy
1
THE ENVIRONMENT/INDUSTRY
1. Drivers of change
Key drivers of change begin with the availability of substitute products. Many
other
companies can easily provide a substitute and the firm will have to find a way to
stand
out among them. Next would be the ability to differentiate yourself among other
firms
that pose a threat in the industry. Last, the political sector. The the federal, state,
and local governments could all shape the way healthcare is everywhere.
2. Key survival factors
Key survival factors would include making the firm stand out above the rest in the
industry and creating a name for itself. Second would be making sure there is a
broad
network of providers available for the customers. Giving the customer options
will
make the customer happy. Providing excellent customer service is key to any
firm in
the industry.
3. Product/Market and Value Proposition possibilities
Maintaining the use of heavy discounts will keep Careington in the competitive
market. They also concentrate on constantly innovating technology to make
sure that
they have the latest devices to offer their customers. To have high value proposition, Careington
will need to show their costumers that they can believe in them and trust them to
do the right thing. Showing the customers that they can always be on top of the
latest
technology and new age products will help build trust with the customers.
STRATEGY OF THE FIRM
1. Goals
Striving to promote the health and well being of their clients by continuing to
provide
low cost health care solutions. A lot of this concentration is on clients that cannot
afford health care very easily or that a ...
The document provides an analysis of Colgate's global rollout of its new toothpaste brand Colgate Max Fresh (CMF) in China and Mexico. It finds that Mexico better adapted the launch to local consumer needs compared to China, resulting in higher profits for Mexico. Specifically, Mexico's marketing strategies were more aligned with the US strategies with minimal additional advertising costs. This led to substantial operating profits in Mexico. For long term global success, Colgate should standardize adaptations where possible across countries with similar cultures to reduce complexity. Overall, localized adaptations are necessary for success but added complexity can be good or bad depending on how it is managed from a global perspective.
This document brings together a set of latest data points and publicly available information relevant for Healthcare Industry. We are very excited to share this content and believe that readers will benefit from this periodic publication immensely.
UpTown Swirl Business Plan 1 BUS 559 – Dr. Andr.docxjessiehampson
UpTown Swirl Business Plan 1
BUS 559 – Dr. Andrea Banto
Week 10 Assignment 4: UpTown Swirl Business Plan
By: Deborah Hughes
March 16, 2020
UpTown Swirl Business Plan 2
Table of Contents
1.0 Executive Summary ...................................................................................................... 3
2.0 Company Description ................................................................................................... 5
3.0 Industry Analysis and Trends ...................................... Error! Bookmark not defined.
4.0 Target Market.............................................................................................................. 13
5.0 Competition................................................................................................................. 23
6.0 Strategic Postion and Risk Assessment ....................... Error! Bookmark not defined.
7.0 Marketing Plan and Sales Strategy .............................. Error! Bookmark not defined.
8.0 Operations Plan ............................................................ Error! Bookmark not defined.
9.0 Technology Plan .......................................................... Error! Bookmark not defined.
10.0 Management and Organziation Plan .......................... Error! Bookmark not defined.
11.0 Ethics and Social Responsibility Plan........................ Error! Bookmark not defined.
12.0 The Financials ............................................................ Error! Bookmark not defined.
UpTown Swirl Business Plan 3
1.0 Executive Summary
UpTown Swirl Business Plan 4
2.0 Company Description
Uptown Swirl is a unique company that aims to provide organic products to the
consumers who are health conservative in nature and wants to provide frozen yogurt,
milkshakes, and bite-size desserts. This is a competitive market as there are already exiting firms
in the market with similar products to offer. Uptown Swirl would be known to provide various
variety of non-alcoholic food products such as frozen yogurt, milkshake, and quick-bite dessert
UpTown Swirl Business Plan 5
(Berberich et al. 2016). This would be meant to attract most customers as the milkshake and
yogurt would be made from fresh ingredients (Wilson et al. 2016).
The significance of the name itself conveys a message concerning the products we deal
with and to be of the best quality (Burns et al. 2016). The name also tries to give customers a
particular class by them being associated with the frozen yogurt, milkshake, and quick-bite
dessert. This would give this product a competitive advantage from the other companies that also
deal with frozen yogurt, milkshake, and quick-bite dessert (Wilson et al. 2016).
The company's primary aim is giving consumers non-alcoholic products so as the
customers’ needs can be fulfilled (Berberich et al. 2016). This ensures that there is saf ...
The document provides recommendations for MuscleTech to increase its market share in China, including conducting market research, launching in China by the end of 2016, differentiating its brand positioning, building its brand image through ambassadors and campaigns, opening 10 retail stores by 2018, increasing R&D spending to develop products for Chinese consumers, and market testing in Beijing and Shanghai. With these recommendations, MuscleTech expects to achieve 10% market share in Beijing and Shanghai by the end of 2017.
Accident Up Ahead!Listen to this text being read aloud by a hu.docxmehek4
Accident Up Ahead!
Listen to this text being read aloud by a human being by clicking on this link.
Answer questions #1 and #2 and then answer #3 or #4.
1. When an accident or disaster occurs, many people will panic or just stand there looking. Why do they react that way? (Answer using a short paragraph.)
2. What fears and doubts does Jody have to overcome as she works? What helps her to keep going? (Answer using two short paragraphs.)
3. Write a paragraph about an accident that you experienced as a victim, an observer, or the person who helped the victim.
or
4. As one of the Fortins or Jodouins, write a letter to Jody Stevens thanking her for what she did.
Accident Up Ahead!
JANICE TYRWHITT
THE NORTHBOUND BUS had scarcely left North Bay, Ontario, when-at 1:30 a.m. on Saturday, October 11, 1975-it came to an abrupt halt. Peering out the bus window at Highway 11, Jody Stevens saw a line of taillights stretching into the night. "There must be an accident up ahead," she said to her seatmate. "I had better get out and help." Jody, a young nurse from Toronto, was on her way home to spend Thanksgiving (and celebrate her twenty-fourth birthday) with her family in Timmins. An October drizzle soaked her shoulders as she trudged past a quarter mile of stopped traffic to an eerie scene. In the flickering light of Coleman lamps and road flares, she saw the two-lane highway spattered with blood. An old school bus converted into a camper lay on its side in the ditch. A hunter's pickup truck was stalled in the left lane, the bodies of two moose lolling grotesquely from the back. Off the right shoulder was a silver Mercedes-Benz with a smashed hood. In the lane between them a silent ring of people had gathered round a fourth vehicle-a blue 1973 Ford, a crumpled wreck, with four people in it.
"I think they're all dead," a burly man told Jody.
She caught her breath and thought, Well, Stevens, what do you do now? Jody had packed a lot of experience into the two years since her graduation as a registered nurse, most recently at the Toronto East General Hospital. She threw off her corduroy coat and crawled into the back seat of the crushed car.
While Jody was riding north, twenty-six-year-old Charles Jodouin, his wife Jeanne, and her parents Omer and Lucie Fortin, were driving south from Timmins to visit Jeanne's sister in Kingston. Despite the late hour, traffic in both directions was fairly heavy. They were less than three miles out of North Bay when, suddenly, the left rear wheel spun off an oncoming converted school bus: it flew straight into the grill of a pickup truck moving south just ahead of the Jodouins. Then, out of control, the camperbus skidded across the centre line and sideswiped the Jodouins' blue Ford. A split second later a brand-new Mercedes, travelling behind the camper, also slammed into the Jodouins.
Scrambling into the wrecked blue Ford, Jody found herself in a welter of blood and splintered glass. Trapped in the driver's se.
Access the annual report provided in Course Materials to complete .docxmehek4
Access
the annual report provided in Course Materials to complete the Financial Reporting Problem, Part 1 assignment due in Week Six.
Analyze
the information contained in the company’s balance sheet and income statement to answer the following questions:
·
Are the assets included under the company’s current assets listed in the proper order? Explain your answer.
·
How are the company’s assets classified?
·
What are cash equivalents?
·
What are the company’s total current liabilities at the end of its most recent annual reporting period?
·
What are the company’s total current liabilities at the end of the previous annual reporting period?
·
Considering all the information you have gathered, why might this information be important to potential creditors, investors, and employees?
Create a table to summarize any dollar value answers. Then Summarize
the analysis in a 700- to 1,050-word paper in a Microsoft
®
Word document.
Format
your paper and presentation consistent with APA guidelines.
.
Access the Internet to acquire a copy of the most recent annual re.docxmehek4
Access
the Internet to acquire a copy of the most recent annual report for the publicly traded company used to complete the Financial Reporting Problem, Part 1 assignment due in Week Six. (In week six, I wrote about Apple’s financial report)
Analyze
the information contained in the company’s balance sheet and income statement to answer the following questions:
·
Are the assets included under the company’s current assets listed in the proper order? Explain your answer.
·
How are the company’s assets classified?
·
What are cash equivalents?
·
What are the company’s total current liabilities at the end of its most recent annual reporting period?
·
What are the company’s total current liabilities at the end of the previous annual reporting period?
·
Considering all the information you have gathered, why might this information be important to potential creditors, investors, and employees?
Summarize
the analysis in a 700- to 1,050-word paper in a Microsoft® Word document.
Include
a copy of the company’s balance sheet and income statement.
Format
your paper and presentation consistent with APA guidelines.
.
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TABLE OF CONTENTS1. Mission Statement Page 22. Marketing .docxmattinsonjanel
TABLE OF CONTENTS
1. Mission Statement: Page 2
2. Marketing Objectives: Page 2
3. SWOT Analysis: Pages 2-4
4. Target Market: Page 4-5
5. Marketing Activities: Pages 5-7
6. Lessons Learned: Pages 7-15
a) Year 1
b) Year 2
c) Year 3
d) Year 4
e) Year 5
f) Year 6
g) Year 7
h) Year 8
i) Year 9
j) Year 10
7. Summary: Pages 16-17
1. MISSION STATEMENT:
To establish Allstar Brands as a market leader of Over-The-Counter multi-symptom cold/allergy relief, while maintaining the highest level of customer satisfaction through product effectiveness, quality and affordability.
2. MARKETING OBJECTIVES:
· To increase the stock price by 3 points every 2 years
· To maintain a combined direct/indirect sales force of no less than 140
· To increase net income to $40 million in the next 2 years
· To increase brand awareness by 5% yearly for all products of Allstar toward a long-term goal of 85%, thereafter any increase is found sufficient
· To maintain advertising budget expenditure above $26 million, minimum $10 million toward Allround, Allround+ and minimum $9 million toward Allright
· Introduce one new product within every 3-year period according to appropriate market trends and characteristics of demand
· To keep promotional allowance at or above 14% for all products
· To increase customer satisfaction to 60% for all Allstar Brand products within the next 2 years
3. SWOT:
Strengths:
· Allstar Brands have a competitive advantage which is based on the lowest price in the cold/allergy market
· Brand awareness for the products of Allstar Brands is one of the highest among the competitors
· Product mix targets variety of ailments (Allround – multi-symptom, Allround+ - cold and allergy, Allright – cough and cold)
· Customer satisfaction for Allstar products ranges from 54% to 61%
· Allround is the second highest brand purchased among the OTC medicine and has the second largest market share of manufacturing sales
· Allround Brand perception of cough and ache medicine is the highest among the competitors
· Steady rise of product contribution for Allright and Allround+
· Allstar offers relief for all of the most frequent symptoms of ailments: aches, coughing, and chest congestion
· Allright attains largest market share based on manufacturing sales of 14.9% in the cough medicine market
Weaknesses:
· Low sales force
· Steep drop off of stock price after year five
· Allround has the lowest net income among the competitors
· Advertising budget for every product is not sufficient for leading a proper advertising campaign to increase brand awareness
· A stronger competitor Besthelp keeps Allround from being the leader of brands purchased
· Low budget allocated to promotional mix of all 3 products
· Current customer’s intentions to buy Allround, Allround+ and Allright are larger than Allstar can produce
· Annual fall of Allround’s total sales and product contribution since year 5
· Constant fall of trade ratings for Allright and Allround+
· Alls ...
Reflex Nutrition produces sports nutrition supplements and holds 4.1% of the UK market share. The protein powder market is valued at £191 million and makes up 46% of the overall sports nutrition market. Reflex Nutrition aims to increase revenue for its flagship whey protein product, Instant Whey Pro, by targeting the growing health and image consumer segment, which prioritizes branding, variety of flavors, and ease of purchase. The marketing plan proposes strategies such as celebrity endorsements, new flavors, and increased distribution in budget gyms to improve Reflex Nutrition's positioning for this attractive segment.
Rodney Lawrence Chapter 16 Marketing Strategy involves a sel.docxdaniely50
Rodney Lawrence
Chapter 16: Marketing Strategy involves a self-analysis and a reflection of the strengths and weaknesses of the company as established by the dashboard indicators. This involves reflecting on possible changes to target segments, price, place, and promotion, with the ultimate goal of increasing profitability in the company (Iacobucci, 2018). One of those most important and relevant sections of this chapter was the methods of growing sales volume and increasing sales. During this pandemic many companies have taken substantial losses due to companies shutting down, and not being able to keep up with th supply and demand of various products. Supply chains have also been affected with many products taking longer to meet their distributors. Meat for instance, has seen a significant increase in price due to the demand and shortage. Other possible foods such as pork, chicken, and fish, have seen some prices lowered to attract new buyers and have effected consumer choices and strategies of marketing tactics. Limitations in marketing channels have made pricing products vital in cutting profit losses and increasing product sales.
Chapter 17: Marketing Plans recapped the 5Cs, STP, and 4 Ps. This ultimately leads to the goal of a marketing plan to achieve company goals. Marketing plans are continuously changing due to various factors, such as the economy, and is made from numerous details and decisions (Iacobucci, 2018). The most important section of this chapter was the managerial checklist and how all of this combined helps to create the overall marketing plan. Using the 5Cs, STP, and 4Ps to coordinate a tactical approach in writing and producing the overall marketing plan (Iacobucci, 2018). After researching and writing on my group project I could see all of this classes information becoming more practical and realizing how everything combines to create a marketing plan for a company or product. Once everything is ultimately combined and presented the marketing plan shows its importance in helping companies promote and sell their product while hopefully creating an increase in popularity and overall profit margins for the long term, which can be altered and fitted to react to changes or misses involved in the distribution and sales of the product and company.
1) Amazon
Cost leadership-Amazon produces more purchasing options, and the cost and delivery options of the company are unparalleled. While most companies have taken extreme losses during this pandemic, Amazon actually increased profits exceeding 3 billion dollars.
Differentiation-Amazon uses bundles, excellence in pricing, speed of delivery, and easy accessibility to set themselves apart from all forms of distribution methods.
Focused-Amazon also separates because they have branched into multiple streams of revenue and industries. Besides the service industry specifically, they have branched into musical and television markets that connect to the basis of product sales.
This marketing plan summary provides an overview of a new venture called 365 that aims to launch a chain of stores solely focused on Whole Foods Market's (WFM) 365 Everyday Value Brand. The plan outlines 365's goals to successfully launch its first store in Cambridge, Massachusetts in Q4 2016 and expand in 2017. Key elements of the plan include segmenting the target market as young, health-conscious consumers; analyzing competitors and positioning 365 as offering quality products at affordable prices with excellent customer service; and establishing marketing objectives to achieve sales goals by attracting valued WFM customers and leveraging positive word of mouth. The financial plan projects initial annual sales of $36.8 million, expenses of $36.2 million, and
Weight Watchers International provides weight management services globally through meetings, digital subscriptions, product sales and franchises. The document provides an overview of Weight Watchers, how its programs work, international presence and financial performance. It also includes a PEST analysis, 5 forces analysis, examination instructions and interpretation for two potential exam questions focusing on competitive strategies and growth options for Weight Watchers.
Previous Assignments for referenceBusiness_plan_financials.xlsx.docxChantellPantoja184
Previous Assignments for reference/Business_plan_financials.xlsx
Sheet1Business Plan Financials ITEMQUANTITYCOSTPERSONNEL1Full-time Project Coordinator Including on-costs. $52,500EDUCATION & TRAININGGP workshops4 @ $450$1,800Practice staff workshops Seminar for Marketing and Sales Person professionals2 @ $ 600$1,200Practice sales & marketing workshops 1 @ $1,000$1,0002 @ $550$1,100PROJECT RESOURCESReferral resource600 @ $1 per cardDesign and printing of cards x 500 Production of CD Roms x 50 ‘Guide on Depression in the Elderly’ leafletDesign and printing of leaflet x 10,00050 @ $5 per CD$600Invitation to Sales and Marketing professionals Seminar Design and printing of invitation x 500$500Additional pamphlets. Design and printing of posters x 200$250Video Editing and production of video x 100 10,000 @ 35 cents per leaflet$3,500 500 @ 50 cents per invitation$250$2,000$2,000$600$2,000$5,000200 @ $3 per poster100 @ $500PROMOTIONAdvertising 10 weeks of press advertising in 3 local papers 6 weeks of radio advertising on 3 local stations Media relationsBulk promotional rates may be availablea) Program launch – costs include venue, catering, AV, ancillary speakers costs, media packs etc. Costs estimated for 40-70 attendees. b). On-going Social Media campaign$ 3, 000$3,000$400MBC AWARENESS WEEKDisplays Coordination of volunteers10 volunteers @ $30 each$300Skits in Community Centers 10 volunteers @ 55 each550VOLUNTEER NETWORKMost of the costs will be incurred by sponsor. $6,000$6,000EVALUATIONFormative, process, impact and outcome evaluations Approx. 10% of total costsADMINISTRATIONOffice space and associated overheads (lighting, power etc)Offered by the agencyStationery, photocopying and printingMailing, telephone and faxTravel4, 5004500Documentation of Program Audit costs5,5005,500400400700700Offered by the AgencyTOTAL$93,250
Previous Assignments for reference/Mari_B_Company_Ass_1.docx
Mari Beverage Company 1
Running Head: MARI BEVERAGE COMPANY
Student Name
Business 599
Professor Name
July 19, 2015
Strayer University
Mari Beverage Company 2
Abstract
This paper will address the following:
1. Create your revised NAB company name and explain its significance.
2. Develop your revised company’s Mission Statement and provide a rationale for its components.
3. Describe the trends in the non-alcoholic beverage industry, especially the specific type of beverage category you have chosen. Justify at least three (3) reasons why you have chosen this type of non-alcoholic beverage.
4. Choose one (1) strategic position from the course text (pp. 142–143) that you believe is the best strategic position for your company. Explain the approach you will use to implement this strategic position in order to distinguish your beverage from other non-alcoholic beverages.
5. Provide an overview of your company’s distribution channels. Explain the manner in which your product will reach end.
This document provides an analysis of strategic planning techniques used by the Philippine fast food chain Jollibee. It discusses Jollibee's mission, vision, goals and core competencies. An analysis of Jollibee using Porter's Five Forces model and a PESTEL analysis is also provided. Finally, the document proposes a new strategy for Jollibee to expand internationally by opening stores in areas with large Filipino populations and introducing new meal options.
TitleABC123 Version X1Marketing Plan Outline and TimeTakishaPeck109
Title
ABC/123 Version X
1
Marketing Plan Outline and Timeline
1Marketing Plan Outline and Timeline
Marketing Plan
You are expected to develop a marketing plan, according to the outline below, for a product or service of your choosing. The product or service must be identified by the end of Week 1. The product or service you select is used to develop the assignments for Weeks 2 through Week 6. References must be included for each section.
There are no defined standards for the length of the marketing plan; however, your plan must disclose complete marketing strategies and provide reliable and valid references and data supporting the strategies to convince the target audience. The plan must be written in plain language that would be easily understood by stakeholders.
Marketing Plan Outline
Your final marketing plan must consist of the following sections. Refer to the timeline for due dates for each section and subsection. Assignments may include modifications to these lists. Please use lists provided in assignments only.
· Executive Summary:
· Strategic Objectives
· Products or Services
· Resources Needed
· Projected Outcomes
· Situational Analysis:
· Vision, Mission, Strategic objectives, Values
· Internal Analysis
· Strengths/Weaknesses
· Capability/Capacity
· Competitor’s Strengths/Weaknesses
· Technological Competency
· Product or Service Analysis
· Market Segments
· Research
· Primary Research
· Secondary Research
· Consumer Analysis
· Customer Profile
· Continuous Consumer Monitoring & Research
· Environmental Scanning
· Identify Market, Economic, Technological, Regulatory, Legal, Social, and Ecological Forces
· Current Opportunities
· Potential Future Opportunities
· Current Threats
· Potential Future Threat
· Target Market(s):
· Demographics
· Psychographics
· Ethical Issues
· Legal Issues
· Social Issues
· Product, Place/Distribution, Promotion, and Price Strategies:
· Product Descriptions and Product/Service Mix Strategies
· Product/Service Determinants
· Creating a Brand Image
· Maintaining Brand Image
· Branding Concerns
· Distribution Strategies
· Channels, Mass, Selective, Exclusive
· Promotion/Integrated Marketing Communication
· Advertising Strategy/Objectives
· Push and Pull
· Media Strategy
· Advertising Execution
· Sales Promotion
· Direct Marketing
· Public Relations/Strategies
· Positioning
· Dynamic/Static Pricing Strategies
Marketing Plan Timeline
Week 1: Marketing Plan Topic
· Consider your company and product or service selection in Week 1. You may select an existing type of product or service or a new product or service but it must be global or multi-regional. Once you have selected your product or service, you must define the size and type of company that provides the product or service (available from annual reports). This need not be elaborate but must include total number of employees, production volume, distribution methods, and so forth. ...
Running Head: Marketing Plan 1
Marketing Plan 6
Shaunta’ R. Armstrong
BUS599 Strategic Management
Week 4 Marketing PlanApril 29, 2015Dr. Veronica Brown-Corbin
Target market
The Body Right energy drink will target a number of individuals in the society. However, the company’s product is an energy drink that is specifically designed for athletes and other sportsmen who need a lot of energy while exercising or playing. The product targets both males and females but works best on males aged between 14-30years. Our product is also recommended for students both high school and university, who require extra energy in their course work or waking up after a night out with friends. It is especially designed for athletes and other sportsmen since it replenishes their bodies with carbohydrates and electrolytes before and after a powerful body activity (Powerbrands.us, 2015).
The Body Right energy drink is designed to operate under three stages namely Reform, Prime, and Recover. The first phase reform is meant to refuel, rehydrate, and replenish lost carbohydrates and electrolytes during a sprint or a game. It helps the body regain the energy lost therefore making the athlete able to prepare for the next day’s activity without any issues. The second phase prime, acts as a fuel for all athletes every day and is designed for use after intensive exercise to provide energy and performance fuel. The final phase of the energy drink is the recovery phase that is recommended for athletes who not actively exercising or nursing an injury (Powerbrands.us, 2015).
The Body Right company has also designed an energy drink for the rest of the population, and this will make the target demographic of this product broad and extensive due to product popularity and appeal. Reviewing the population status of the Hispanic population in California, they can build an excellent market base for the company’s product.
Hispanic population in California 2014Hispanic population ages
population
(‘000)
B
percentage of Users
D
Index
Rank within category
14-30
15489
18.6
123
1
30-54
22568
30.4
114
2
Students aged 14-35
76898
57.3
109
1
Competition
The company is set face stiff competition from well-established companies such as Red Bull and Monster. They are the two leading companies in the United States and also in the world in terms of energy drink production. The company will capitalize on the major weaknesses of our competitors to penetrate the market. Our product being a new entrant in the market will introduce its brand in a three in one design. That is, the product will be available in three phases for our key target customers. This will ensure that the product is available in all the phases of their activity (Powerbrands.us, 2015).
Our company has specified the type of energy drink the athlete is supposed to use before, during, and after a race or a game. Most competitors have specialized in only one product. For example, a competitor like Red Bul.
A Continuation of Assignment #1 & 2You are the VP of Operation.docxransayo
A Continuation of Assignment #1 & 2
You are the VP of Operations for your company and own all of your company’s operations/supply chain (R&D, Planning, Procurement, Manufacturing, Inventory Control, Warehousing/ Distribution/ Transportation, and Customer Service). You are now 5 years into the 5-10 year Strategic Management Process and the company has delivered on a number of the Corporate level Objectives and Goals. The changes that impact you follow:
· Your company acquired a cracker brand 2 years ago and the company you bought it from has been producing the product for you. You have one more year left on the original manufacturing contract, but they have already informed you that they are increasing their pricing at the end of that year to a level that you are not willing to pay. You have decided to search for other options.
· The new 10 oz chicken noodle soup has sold better than anticipated (our original forecast was not very good) and we are now at 80% of our capacity within our existing facilities.
· The forecast for all domestic products for the next 5-10 years shows a slow, but sure increase of about 2%/year.
· Sales in China have exploded and the forecasted for the next 5-10 years there is 10%/year growth.
· You have been successful at reducing Costs of Goods Sold (COGS) by 7%, but you still have 3% more to accomplish.
· Your inventory is averaging 4 turns/year and your boss views this as an opportunity.
· Aggregate top line sales have grown by 7% since the original strategic plan with another 3% expected over the next 5 years. Your boss is asking you to make sure your supply chain/operations organization play a role in this sales growth.
· The production and quality problems you were experiencing have been resolved by way of total quality team work.
· Your most recent problems are:
· That your perfect order % (on-time, complete and billed accurately) has dropped from an acceptable 99% to an unacceptable 90%, dissatisfying many of your larger customers
· The performance of your two biggest suppliers have slipped as they are missing delivery dates and times
It is your responsibility to determine how your supply chain/operations organization will handle all of the above issues.
There are no formatting requirements. Your assignment is to explain in 3 pages (or less):
1. How you would go about dealing with the changes, new opportunities and issues above
You do not necessarily have to solve the new opportunities and problems, but instead just tell me how you would go about it. Any insight into how you would solve the new opportunities and problems will add positive points to your grade though.
You will be graded on the completeness, accuracy, quality of your response and how well you convince me that you understand the subject matter. There are numerous concepts to take into consideration here and I would not expect anyone to be able to identify all of them, let alone combine them into a 3 page response. So you will be graded on how.
ProtShake, LLC offers a line of healthy protein beverages called BLINT SHAKES through innovative vending machines. The machines custom blend shakes using premixed powder packs with fruits and vegetables available in 5 flavors. BLINT SHAKES are nutritious, convenient, and affordable. The vending machine industry is growing, especially demand for healthy options. ProtShake plans to expand its business by placing over 3,000 machines in 10 states between 2014-2018 and eventually international markets.
One Step Fitness was founded in 1975 and has since grown to become a leading brand in fitness equipment for both commercial and home use. The company aims to provide customers with high-quality machines that offer a complete full-body workout with ease and comfort. One Step Fitness believes its strategy of producing affordable, technologically advanced equipment will allow it to expand its business globally. The company's new "All-In-One Workout" machine is expected to increase sales by offering a more convenient full-body workout solution.
Align Technology announced financial results for Q3 2020 with total revenues increasing 20.9% year-over-year to $734.1 million, Clear Aligner volume growing 28.7% year-over-year to 496.1 thousand cases, and operating income rising 39.3% year-over-year to $177.1 million resulting in an operating margin of 24.1% as the company continued strong growth in Clear Aligners and Imaging Systems.
Assignment 2 Marketing PlanDue Week 5 and worth 100 pointsT.docxbraycarissa250
Assignment 2: Marketing Plan
Due Week 5 and worth 100 points
This assignment consists of two sections: a marketing plan (Word document) and Marketing Budget (Excel document) Note: You must submit both sections as separate files for the completion of this assignment.
For the first 6 months your company is in business—to give you time to perfect your product and to learn from actual customers—you will start marketing and selling in your own community, a radius of 25 miles from where you live.
For most non-alcoholic beverages, marketing (as opposed to the actual product itself) is key to success. Cola drinks, for example, are fairly undifferentiated, as are many energy drinks, juices, bottled water, and the like. Companies producing these types of beverages differentiate themselves and attract market share through marketing and brand awareness—both of which are critical to success.
Section 1: Marketing Plan and Sales Strategy (MS Word or equivalent)
Write the 3–5-page marketing plan and sales strategy section of your business plan in which you do the following:
1. Define your company’s target market.
a. Analyze the types of consumers who will be drinking your beverage in demographic terms (i.e., age, education level, income, gender, ethnic group, etc.). Outline the demographic information for your company specified on the worksheet in the course text (p. 107 | Demographic Description).
b. Support your analysis with actual data on the size of the demographic groups in your local community (nearby zip codes).
2. Hints: At American FactFinder (http://factfinder.census.gov), you will find demographic information on potential consumers in your area. If you are selling through other businesses (such as grocery stores), indicate the number of those businesses in your local area. You will find information about such businesses in your local area at County Business Patterns (http://www.census.gov/econ/cbp/). Check Chapter 2 of Successful Business Plan for more research sources.
· Assess your company’s market competition.
. Use the factors listed in the course text graphic (p. 123 | Assess the Competition) to assess your company’s market competition.
. Defend your plan to differentiate yourself from the competition using the information detailed on the worksheet in the text (p. 131 | Market Share Distribution).
· Hints: Every business faces competition, and the non-alcoholic beverage market is an especially crowded market.
· Hints: For example, in the soft drink market, it is intimidating to try to compete against Coke and Pepsi. Newcomers in mature markets typically must pursue niche markets or even create new market categories, as Red Bull did with energy drinks.
3. Clarify your company’s message using the information provided on the worksheet in the text (p. 160 | The Five F’s). Create a marketing slogan/tagline for your product.
·
1. Hints: Before you choose your marketing vehicles, you must determine the message you want to convey through those v ...
The chart is a guide rather than an absolute – feel free to modify.docxmattinsonjanel
The chart is a guide rather than an absolute – feel free to modify or adjust it as need to fit the specific ideas that you are developing.
Area: SALES
Specific Change Plans for Functional Areas
Capability Being Addressed
This can be pulled from the strategic proposal recommended in Part 2B
How do the recommended changes (details provided below) help improve the capability?
This is a logic "double check". Be sure you can show how the changes recommended below improve the capability and help address the product and market focus and add to accomplishment of the value proposition
Details of Specific Changes:
Proposed Changes in Resources
Proposed Changes to Management
Preferences
Proposed Changes to Organizational
Processes
Detailed Change Plans
(Lay out here the specifics of all recommended changes for this area. Modify the layout as necessary to account for the changes being recommended)
Proposed Change
Timing
Costs
On going impact on budget
On going impact on revenue
Wiki
Template
Part-‐2:
Gaps,
Issues
and
New
Strategy
BUSI
4940
–
Business
Policy
1
THE ENVIRONMENT/INDUSTRY
1. Drivers of change
Key drivers of change begin with the availability of substitute products. Many
other
companies can easily provide a substitute and the firm will have to find a way to
stand
out among them. Next would be the ability to differentiate yourself among other
firms
that pose a threat in the industry. Last, the political sector. The the federal, state,
and local governments could all shape the way healthcare is everywhere.
2. Key survival factors
Key survival factors would include making the firm stand out above the rest in the
industry and creating a name for itself. Second would be making sure there is a
broad
network of providers available for the customers. Giving the customer options
will
make the customer happy. Providing excellent customer service is key to any
firm in
the industry.
3. Product/Market and Value Proposition possibilities
Maintaining the use of heavy discounts will keep Careington in the competitive
market. They also concentrate on constantly innovating technology to make
sure that
they have the latest devices to offer their customers. To have high value proposition, Careington
will need to show their costumers that they can believe in them and trust them to
do the right thing. Showing the customers that they can always be on top of the
latest
technology and new age products will help build trust with the customers.
STRATEGY OF THE FIRM
1. Goals
Striving to promote the health and well being of their clients by continuing to
provide
low cost health care solutions. A lot of this concentration is on clients that cannot
afford health care very easily or that a ...
The document provides an analysis of Colgate's global rollout of its new toothpaste brand Colgate Max Fresh (CMF) in China and Mexico. It finds that Mexico better adapted the launch to local consumer needs compared to China, resulting in higher profits for Mexico. Specifically, Mexico's marketing strategies were more aligned with the US strategies with minimal additional advertising costs. This led to substantial operating profits in Mexico. For long term global success, Colgate should standardize adaptations where possible across countries with similar cultures to reduce complexity. Overall, localized adaptations are necessary for success but added complexity can be good or bad depending on how it is managed from a global perspective.
This document brings together a set of latest data points and publicly available information relevant for Healthcare Industry. We are very excited to share this content and believe that readers will benefit from this periodic publication immensely.
UpTown Swirl Business Plan 1 BUS 559 – Dr. Andr.docxjessiehampson
UpTown Swirl Business Plan 1
BUS 559 – Dr. Andrea Banto
Week 10 Assignment 4: UpTown Swirl Business Plan
By: Deborah Hughes
March 16, 2020
UpTown Swirl Business Plan 2
Table of Contents
1.0 Executive Summary ...................................................................................................... 3
2.0 Company Description ................................................................................................... 5
3.0 Industry Analysis and Trends ...................................... Error! Bookmark not defined.
4.0 Target Market.............................................................................................................. 13
5.0 Competition................................................................................................................. 23
6.0 Strategic Postion and Risk Assessment ....................... Error! Bookmark not defined.
7.0 Marketing Plan and Sales Strategy .............................. Error! Bookmark not defined.
8.0 Operations Plan ............................................................ Error! Bookmark not defined.
9.0 Technology Plan .......................................................... Error! Bookmark not defined.
10.0 Management and Organziation Plan .......................... Error! Bookmark not defined.
11.0 Ethics and Social Responsibility Plan........................ Error! Bookmark not defined.
12.0 The Financials ............................................................ Error! Bookmark not defined.
UpTown Swirl Business Plan 3
1.0 Executive Summary
UpTown Swirl Business Plan 4
2.0 Company Description
Uptown Swirl is a unique company that aims to provide organic products to the
consumers who are health conservative in nature and wants to provide frozen yogurt,
milkshakes, and bite-size desserts. This is a competitive market as there are already exiting firms
in the market with similar products to offer. Uptown Swirl would be known to provide various
variety of non-alcoholic food products such as frozen yogurt, milkshake, and quick-bite dessert
UpTown Swirl Business Plan 5
(Berberich et al. 2016). This would be meant to attract most customers as the milkshake and
yogurt would be made from fresh ingredients (Wilson et al. 2016).
The significance of the name itself conveys a message concerning the products we deal
with and to be of the best quality (Burns et al. 2016). The name also tries to give customers a
particular class by them being associated with the frozen yogurt, milkshake, and quick-bite
dessert. This would give this product a competitive advantage from the other companies that also
deal with frozen yogurt, milkshake, and quick-bite dessert (Wilson et al. 2016).
The company's primary aim is giving consumers non-alcoholic products so as the
customers’ needs can be fulfilled (Berberich et al. 2016). This ensures that there is saf ...
The document provides recommendations for MuscleTech to increase its market share in China, including conducting market research, launching in China by the end of 2016, differentiating its brand positioning, building its brand image through ambassadors and campaigns, opening 10 retail stores by 2018, increasing R&D spending to develop products for Chinese consumers, and market testing in Beijing and Shanghai. With these recommendations, MuscleTech expects to achieve 10% market share in Beijing and Shanghai by the end of 2017.
Similar to The ABC Company manufactures and markets commercial grade fitness .docx (19)
Accident Up Ahead!Listen to this text being read aloud by a hu.docxmehek4
Accident Up Ahead!
Listen to this text being read aloud by a human being by clicking on this link.
Answer questions #1 and #2 and then answer #3 or #4.
1. When an accident or disaster occurs, many people will panic or just stand there looking. Why do they react that way? (Answer using a short paragraph.)
2. What fears and doubts does Jody have to overcome as she works? What helps her to keep going? (Answer using two short paragraphs.)
3. Write a paragraph about an accident that you experienced as a victim, an observer, or the person who helped the victim.
or
4. As one of the Fortins or Jodouins, write a letter to Jody Stevens thanking her for what she did.
Accident Up Ahead!
JANICE TYRWHITT
THE NORTHBOUND BUS had scarcely left North Bay, Ontario, when-at 1:30 a.m. on Saturday, October 11, 1975-it came to an abrupt halt. Peering out the bus window at Highway 11, Jody Stevens saw a line of taillights stretching into the night. "There must be an accident up ahead," she said to her seatmate. "I had better get out and help." Jody, a young nurse from Toronto, was on her way home to spend Thanksgiving (and celebrate her twenty-fourth birthday) with her family in Timmins. An October drizzle soaked her shoulders as she trudged past a quarter mile of stopped traffic to an eerie scene. In the flickering light of Coleman lamps and road flares, she saw the two-lane highway spattered with blood. An old school bus converted into a camper lay on its side in the ditch. A hunter's pickup truck was stalled in the left lane, the bodies of two moose lolling grotesquely from the back. Off the right shoulder was a silver Mercedes-Benz with a smashed hood. In the lane between them a silent ring of people had gathered round a fourth vehicle-a blue 1973 Ford, a crumpled wreck, with four people in it.
"I think they're all dead," a burly man told Jody.
She caught her breath and thought, Well, Stevens, what do you do now? Jody had packed a lot of experience into the two years since her graduation as a registered nurse, most recently at the Toronto East General Hospital. She threw off her corduroy coat and crawled into the back seat of the crushed car.
While Jody was riding north, twenty-six-year-old Charles Jodouin, his wife Jeanne, and her parents Omer and Lucie Fortin, were driving south from Timmins to visit Jeanne's sister in Kingston. Despite the late hour, traffic in both directions was fairly heavy. They were less than three miles out of North Bay when, suddenly, the left rear wheel spun off an oncoming converted school bus: it flew straight into the grill of a pickup truck moving south just ahead of the Jodouins. Then, out of control, the camperbus skidded across the centre line and sideswiped the Jodouins' blue Ford. A split second later a brand-new Mercedes, travelling behind the camper, also slammed into the Jodouins.
Scrambling into the wrecked blue Ford, Jody found herself in a welter of blood and splintered glass. Trapped in the driver's se.
Access the annual report provided in Course Materials to complete .docxmehek4
Access
the annual report provided in Course Materials to complete the Financial Reporting Problem, Part 1 assignment due in Week Six.
Analyze
the information contained in the company’s balance sheet and income statement to answer the following questions:
·
Are the assets included under the company’s current assets listed in the proper order? Explain your answer.
·
How are the company’s assets classified?
·
What are cash equivalents?
·
What are the company’s total current liabilities at the end of its most recent annual reporting period?
·
What are the company’s total current liabilities at the end of the previous annual reporting period?
·
Considering all the information you have gathered, why might this information be important to potential creditors, investors, and employees?
Create a table to summarize any dollar value answers. Then Summarize
the analysis in a 700- to 1,050-word paper in a Microsoft
®
Word document.
Format
your paper and presentation consistent with APA guidelines.
.
Access the Internet to acquire a copy of the most recent annual re.docxmehek4
Access
the Internet to acquire a copy of the most recent annual report for the publicly traded company used to complete the Financial Reporting Problem, Part 1 assignment due in Week Six. (In week six, I wrote about Apple’s financial report)
Analyze
the information contained in the company’s balance sheet and income statement to answer the following questions:
·
Are the assets included under the company’s current assets listed in the proper order? Explain your answer.
·
How are the company’s assets classified?
·
What are cash equivalents?
·
What are the company’s total current liabilities at the end of its most recent annual reporting period?
·
What are the company’s total current liabilities at the end of the previous annual reporting period?
·
Considering all the information you have gathered, why might this information be important to potential creditors, investors, and employees?
Summarize
the analysis in a 700- to 1,050-word paper in a Microsoft® Word document.
Include
a copy of the company’s balance sheet and income statement.
Format
your paper and presentation consistent with APA guidelines.
.
Acc 290 Final Exam MCQs) Which financial statement is used to de.docxmehek4
This document contains 29 multiple choice questions about accounting concepts and principles from an ACC 290 final exam, including questions about:
- Financial statements and the statement of cash flows
- Basic accounting equations and debits and credits
- Adjusting entries, trial balances, and calculating financial metrics like cost of goods sold
- Inventory costing methods like FIFO and LIFO
- Internal controls and the Sarbanes-Oxley Act
AC2760
Week 2 Assignment
Read the following scenario, and complete the form on the following worksheet:
On March 1, 2012, Mitch Quade established Mitch Realty, which completed the following transactions during the month:
(a)
Mitch Quade transferred cash from a personal bank account to an account to be used for the business in exchange for capital stock, $18,000.
(b)
Purchase supplies on account, $1,200.
(c)
Earned sales commission, receiving cash, $14,000.
(d)
Paid rent on office and equipment for the month, $2,800.
(e)
Paid creditor on account, $750.
(f)
Paid office salaries, $3,000.
Instructions:
1
Journalize entries for transactions (a) through (f).
Omit the journal entry explanations. Please use the drop-down list (right of the cell) to enter the account description box on the worksheet.
2
Post the journal entries the T accounts, placing the appropriate letter to the left of each amount to identify the transactions.
Determine the account balance after all posting is complete.
Accounts containing only a single entry do not need a balance.
3
Prepare and unadjusted trial balance as of March 31, 2012.
1.
Journal - Mitch Realty
Description
Debit
Credit
(a)
(b)
(c)
(d)
(e)
(f)
2.
Ledger - Mitch Realty
Cash
Capital Stock
(a)
(d)
(a)
(c)
(e)
(f)
Sales Commission
Bal.
(c)
Supplies
Office Salaries Expense
(b)
(f)
Accounts Payable
Rent Expense
(e)
(b)
(d)
Bal.
3.
MITCH REALTY
Unadjusted Trial Balance
March 31, 2012
Debit
Credit
Cash
Supplies
Accounts Payable
Capital Stock
Sales Commissions
Rent Expense
Office Salaries Expense
-
-
.
AC1220 Lab 5.1IntroductionJake determines that owning the .docxmehek4
AC1220 Lab 5.1
Introduction
Jake determines that owning the building where Jake’s Computer Sales and Repair operates makes more sense than leasing the facility. On June 1, 20x1, Jake exchanges a $180,000 note payable for the following fixed assets:
·
Land
·
Land improvements, including fencing, paving, lighting, and signage
·
Building
Jake hires an independent appraiser who assigns the following market values to the assets:
Asset
Fair Market Value
Land
$23,500
Land improvements
$8,000
Building
$164,500
Requirement 1
Jake must allocate the $195,000 among three asset classes: land, land improvements, and building.
a. Compute the total fair market value (FMV) of the lump-sum purchase of assets.
Asset
Fair Market Value
Land
$23,500
Land improvements
8,000
Building
164,000
Total
b. Express land improvements and building as a percentage of the total FMV and allocate the purchase price of $180,000 to land improvements and building—the computation is completed for land.
Asset
Fair Market Value
% of Total Fair Market Value
Purchase Price
Cost of Asset
Land
$23,500
12%
$180,000
$21,600
Land improvements
180,000
Building
180,000
Total
c. Journalize the purchase of the assets, using the allocated costs computed in Requirement 1b.
Date
Account and Explanation
Debit
Credit
6/1/x1
To record purchase of land, land improvements, and building
Requirement 2
a. Classify each of the following spending items as either a capital expenditure or an expense. Indicate the correct choice with an “x”:
Spending
Capital Expenditure
Expense
Routine repairs to fencing, $120 (cash)
Renovation of building, including addition to warehouse, $15,000 (on account)
Resurfaced paving, extending the remaining useful life of the paving from 3 to 5 years, $1,000 (cash)
b. Journalize the expenditures described in Requirement 2a.
Date
Account and Explanation
Debit
Credit
6/1/x1
To record repairs to fencing
6/1/x1
To record renovation of building
6/1/x1
To record extraordinary repair
Requirement 3
a. Using the straight-line depreciation method, compute the depreciation expense and the accumulated depreciation that would be recorded at December 20x1. Completing the shaded cells in the following table:
Date
Asset Cost
Depreciable Cost
Straight-line Depreciation Rate
Depreciation Expense
Accumulated Depreciation
Book Value
Jun 1, 20x1
1/5 x 6/12
b. Using the double-declining balance method, compute the depreciation expense and the accumulated depreciation that would be recorded at December 20x1. Complete the shaded cells in the following table:
Date
Asset Cost
Depreciable Cost
Double-Declining Depreciation Rate
Depreciation Expense
Accumulated Depreciation
Book Value
Jun 1, 20x1
c. Assume that a truck is expected to be driven 7,000 miles through December 31, 20x1, and that each mile driven represents one production unit. Usi.
Abstract(Provide the main generalizable statement resulting .docxmehek4
Abstract
(
Provide the main generalizable
statement
resulting from the paper briefly)
Introduction
(Explain what the assignment is about to the reader briefly)
Anthropology definition
: according to Schaefer (2010) is “……………………………………………..” (p.5).
Interpretation: In your own words
Example: from your experiences
How does the discipline interface with sociology? Connect anthropology with sociology
Psychology definition
:
Interpretation:
Example:
How does it interface with sociology?
Political Science definition
:
Interpretation:
Example:
How does discipline interface with sociology?
Economics definition
:
Interpretation:
Example:
How does discipline interface with sociology?
Sociology definition
:
Interpretation:
Example:
How does discipline interface with sociology?
.
Abusive relationships are at the core of the Coetzee novel, whether .docxmehek4
Abusive relationships are at the core of the Coetzee novel, whether men and their abuse of women, individuals and their abuse of animals, and men and their abuse of other men. What does Coatzee want to convey to the reader about the nature of abuse and violence in relationships? How does he see both as emblematic of South Africa?
5 page paper on this topic above and include quotes or textual examples from the book.
.
Abraham, J., Sick, B., Anderson, J., Berg, A., Dehmer, C., & Tufano, A. (2011).
Selecting a provider: What factors influence patients' decision making?
Journal of Healthcare Management
,
56
(2), 99–114.
Chullen, C. L., Dunford, B. B., Angermeier, I., Boss, R. W., & Boss, A. D. (2011).
Minimizing deviant behavior in healthcare organizations: The effects of supportive leadership and job design
.
Journal of Healthcare Management
,
55
(6), 381–397.
Compare the two studies by analyzing their samples. Use the following questions to guide you.
What sampling design is used?
Is the sample size adequate?
How does the sample affect the validity of the conclusions of the study?
.
Abraham, J., Sick, B., Anderson, J., Berg, A., Dehmer, C., & Tufano, A. (2011).
Selecting a provider: What factors influence patients' decision making?
Journal of Healthcare Management
,
56
(2), 99–114.
·
Chullen, C. L., Dunford, B. B., Angermeier, I., Boss, R. W., & Boss, A. D. (2011).
Minimizing deviant behavior in healthcare organizations: The effects of supportive leadership and job design
.
Journal of Healthcare Management
,
55
(6), 381–397.
Compare the two studies by analyzing their samples. Use the following questions to guide you.
1.
What sampling design is used?
2.
Is the sample size adequate?
.
A.Da la correcta conjugación para cada oración.(Give the corre.docxmehek4
A.
Da la correcta conjugación para cada oración.
(Give the correct verb conjugation in F
ormal Commandfor each sentence)
.
Top of Form
1.
_______________
Ud. la cama. (hacer)
2.
______________ Uds. la mesa. (poner)
3.
______________
Ud. a tiempo. (salir)
4.
_____________
Uds. a la fiesta. (venir)
5.
_____________ Ud. la verdad. (decir)
6.
______________ Uds. a la fiesta. (ir)
7.
______________Ud. bueno. (ser)
8.
______________ Uds. la información. (saber)
9.
______________ Ud. en la clase a tiempo.
(estar)
10.
______________ Uds. respecto a sus profesores.
(dar)
11.
______________ Ud. a clase. (ir)
12.
______________ Uds. buenos. (ser)
13.
______________
Ud. el libro en la mochila. (poner)
14.
______________ Uds. de la casa a las ocho.
(salir)
15.
______________
Ud. a mi casa. (venir)
Bottom of Form
.
Abraham Lincoln is considered by many historians to be the greatest .docxmehek4
Abraham Lincoln is considered by many historians to be the greatest American President. His drive to end slavery and to unify the nation was at great personal cost. For this assignment, you will access two important primary sources authored by Abraham Lincoln.
Using the Internet, review the following primary source document:
[Lincoln, A.?]. [ca. 1863].
The Emancipation Proclamation
. Archived document, U.S. National Archives & Records Administration. Retrieved from
http://www.archives.gov/exhibits/featured_documents/
emancipation_proclamation/transcript.html
In addition, research the Internet for
The Gettysburg Address.
The
Webliography
for this module contains a link to this resource.
Based on your analysis of all the readings for this module, respond to the following:
What is Lincoln’s perception of liberty and equality?
Why did he place so much importance on the destruction of slavery and the continuation of one nation?
What examples from both documents demonstrate both civil liberties and rights?
Support your statements with appropriate scholarly references.
Write your initial response in a minimum of 300 words. Apply APA standards to citation of sources.
.
About half of the paid lobbyists in Washington are former government.docxmehek4
About half of the paid lobbyists in Washington are former government staff members or former members of Congress. Why would interest groups employ such people? Why might some reformers want to limit the ability of interest groups to employ them? On what basis might an interest group argue that such limits are unconstitutional?
.
ABC sells 400 shares of its $23 par common stock for $27. The entry .docxmehek4
ABC sells 400 shares of its $23 par common stock for $27. The entry would entail credit(s. to __________.
A. Cash for $9,200
B. Paid-in Capital in Excess of Par-Common for $800; Common Stock for $10,800
C. Paid-in Capital in Excess of Par-Common for $1,600; Common Stock for $9,200
D. Common Stock for $10,800
.
ABC company is increasing its equity by selling additional shares to.docxmehek4
ABC company is increasing its equity by selling additional shares to the public and also by converting its retained earnings. The total amount to be raised is $1,000. Given that the size of retained earnings is $300, how much should be raised externally (by issuing new shares)?
a) $700 b) $705 c) $1,000 d) $1,005 e) $300
.
A.The unification of previously fractious and divided Arab tribes.docxmehek4
A.
The unification of previously fractious and divided Arab tribes
B.
The capitulation of Jewish and Christian leaders
C.
Direct military assistance from the Sasanid state
D.
The exhaustion of the Byzantine Empire after Pyrrhic victories over the Ostrogoths and Vandals
.
A.Escribe la forma correcta del verbo en españolNosotros siem.docxmehek4
A. Escribe la forma correcta del verbo en español
Nosotros siempre_____________coca cola con la pizza. (drink)
Tú ________________________________ en Buenos Aires. (live)
Ellos ______________________________el pastel. (divide)
Yo _________________________la comida mexicana. (eat)
Paco ________________________el dinero en la caja. (hides)
Vosotros __________________________estudiar. (should)
Ramón y Carlos _______________________en el parque. (run)
La maestra __________________________ la puerta. (opens)
Yo _______________________el cuatro de Pedro. (describe)
Él _________________________el carro. (sells)
Tú ___________________un regalo para tu cumpleaños. (receive)
Los estudiantes______________________el libro. (read)
Vosotros ________________________a la clase de arte. (attend)
Ella ___________________________hacer la tarea. (promises)
Alejandra y yo ___________________a hablar español. (learn)
El hombre ____________________descubre el tesoro. (discovers)
Uds. ________________________las escaleras. (go up, climb)
Ud. ________________________el examen. (cover)
El niño _________________________la ventana. (breaks)
Las mujeres_________________________en Dios. (believe)
Escribe en español
We drink milk. _________________________________________
He breaks the window.____________________________________
They open the door.______________________________________
You (pl. Spain) promise to write.____________________________
I learn to speak Spanish.___________________________________
Contesta las preguntas
¿Dónde vives?____________________________________________
¿Lees muchos libros?______________________________________
¿Comes mucha comida mexicana?____________________________
¿Debes estudiar todos los días?_______________________________
¿Recibes buenas notas en todas tus clases?______________________
.
A.Both countries fought for independence from Great Britain, b.docxmehek4
A
.
Both countries fought for independence from Great Britain, but the United States won, and China did not.
B
.
Both countries were colonized, but the United States went on to become a major imperial power, and China did not.
C
.
Both countries established colonies in India, but the United States established commercial control, and China did not.
D
.
Both countries established colonies in the Caribbean, but the United States’ colonies rebelled, and China’s did not.
.
a.A patent purchased from J. Miller on January 1, 2010, for a ca.docxmehek4
a.
A patent purchased from J. Miller on January 1, 2010, for a cash cost of $5,640. When purchased, the patent had an estimated life of fifteen years.
b.
A trademark was registered with the federal government for $10,000. Management estimated that the trademark could be worth as much as $200,000 because it has an indefinite life.
c.
Computer licensing rights were purchased on January 1, 2010, for $60,000. The rights are expected to have a four-year useful life to the company.
Compute the acquisition cost of each intangible asset.
patent
trademark
licensing rights
.
A.) Imagine that astronomers have discovered intelligent life in a n.docxmehek4
A.) Imagine that astronomers have discovered intelligent life in a nearby star system. Imagine you are part of a group submitting a proposal for who on Earth should speak for the planet and what 50-word message should be conveyed. Be sure to answer all three questions below, if you choose this option.
(A) Who should speak for Earth and why?
(B) What should this person say in 50 words?
(C) Why is this message the most important compared to other things that could be said?
Instructions: should be at least 200 words.
B.) Observing Jupiter’s Moons
Big Idea: Sky objects have properties, locations, and predictable patterns of movements that can be observed and described.
Goal: Students will conduct a series of inquiries about the position and motion of Jupiter’s moons using prescribed Internet simulations.
Computer Setup:
Access http://space.jpl.nasa.gov/ and
a) Select THE MOON in the “Show me _______ “ drop down menu
b) Select THE SUN in the “as seen from _______ “ drop down menu
c) Select the radio button “I want a field of view of ____ degrees” and set the drop down menu to 0.5
d) Select the check box for EXTRA BRIGHTNESS and then Select “Run Simulator”
Phase I: Exploration
1) The resulting image shows what one would see looking through a special telescope. In this picture, where is the observer with the special telescope located?
2) How does the image change if you INCREASE the field of view?
3) What is the exact date of the image?
4) Astronomers typically mark images based on the time it currently is in Greenwich, England, called UTC. What is the precise time of the image?
5) Using a ruler to measure the distance on the screen between the middle of Earth and the middle of the Moon, what is the measured distance? You do NOT need to know the exact number of kilometers, but simply a ruler-measurement you can compare other measurements you make later. Alternately, you can use the edge of a blank piece of paper held in the landscape orientation and mark the positions of Earth and Moon or the Squidgit ruler found on the last page.
6) Use the browser’s BACK button to return to the Solar System Simulator homepage. Now, advance the time by 1 hour and determine the new distance between the Earth and Moon.
7) Use the browser’s BACK button to return to the Solar System Simulator homepage. Now, advance the time by one day from when you started and determine the new distance between the Earth and Moon.
8) Use the browser’s BACK button to return to the Solar System Simulator homepage. Now, advance the time by three days from when you started and determine the new distance between the Earth and Moon.
9) Use the browser’s BACK button to return to the Solar System Simulator homepage. Now, advance the time by five days from when you started and determine the new distance between the Earth and Moon.
10) Use the browser’s BACK button to return to the Solar System Simulator homepage. Now, advance the time by 10 days from when you s.
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
How to Manage Your Lost Opportunities in Odoo 17 CRMCeline George
Odoo 17 CRM allows us to track why we lose sales opportunities with "Lost Reasons." This helps analyze our sales process and identify areas for improvement. Here's how to configure lost reasons in Odoo 17 CRM
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UPRAHUL
This Dissertation explores the particular circumstances of Mirzapur, a region located in the
core of India. Mirzapur, with its varied terrains and abundant biodiversity, offers an optimal
environment for investigating the changes in vegetation cover dynamics. Our study utilizes
advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
analyze the transformations that have taken place over the course of a decade.
The complex relationship between human activities and the environment has been the focus
of extensive research and worry. As the global community grapples with swift urbanization,
population expansion, and economic progress, the effects on natural ecosystems are becoming
more evident. A crucial element of this impact is the alteration of vegetation cover, which plays a
significant role in maintaining the ecological equilibrium of our planet.Land serves as the foundation for all human activities and provides the necessary materials for
these activities. As the most crucial natural resource, its utilization by humans results in different
'Land uses,' which are determined by both human activities and the physical characteristics of the
land.
The utilization of land is impacted by human needs and environmental factors. In countries
like India, rapid population growth and the emphasis on extensive resource exploitation can lead
to significant land degradation, adversely affecting the region's land cover.
Therefore, human intervention has significantly influenced land use patterns over many
centuries, evolving its structure over time and space. In the present era, these changes have
accelerated due to factors such as agriculture and urbanization. Information regarding land use and
cover is essential for various planning and management tasks related to the Earth's surface,
providing crucial environmental data for scientific, resource management, policy purposes, and
diverse human activities.
Accurate understanding of land use and cover is imperative for the development planning
of any area. Consequently, a wide range of professionals, including earth system scientists, land
and water managers, and urban planners, are interested in obtaining data on land use and cover
changes, conversion trends, and other related patterns. The spatial dimensions of land use and
cover support policymakers and scientists in making well-informed decisions, as alterations in
these patterns indicate shifts in economic and social conditions. Monitoring such changes with the
help of Advanced technologies like Remote Sensing and Geographic Information Systems is
crucial for coordinated efforts across different administrative levels. Advanced technologies like
Remote Sensing and Geographic Information Systems
9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
structure of plant communities across different temporal and spatial scales. These changes can
occur natural.
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
Chapter 4 - Islamic Financial Institutions in Malaysia.pptx
The ABC Company manufactures and markets commercial grade fitness .docx
1. The ABC Company manufactures and markets commercial grade
fitness equipment. The senior management team is meeting for
its second annual strategic planning session. While strategic
plans usually encompass 3–5 years of the planning horizon, the
CEO has asked that, for now, everyone concentrate only on
years 1–3.
At the conclusion of the session, staff members will begin
working on their individual plans and budgets for the coming
year. The accounting manager will end up compiling all the
budgets for incorporation into the strategic plan book.
ABC Background and Current Situation
Company:
· ABC develops, domestically manufacturers, markets, and sells
commercial-grade, strength-training fitness equipment, like that
found in a health club.
· It has created a patented, revolutionary line of strength
training equipment, which has clearly allowed the company to
be positioned as the "innovative leader" in the market place,
addressing the fitness trend of "core training."
· The company is considering adding a line of cardiovascular
(CV) training equipment including treadmills and exercise
bikes.
· Its entire staff is well respected in the industry.
· Although its sales are exclusively in the United States it has,
from time to time, considered expanding into international
sales. International market growth has historically been at a rate
5–8% faster than domestic sales
Products:
· The industry breaks its product groups into cardiovascular and
strength-training products. The profitability/piece overall is
greatest on the strength-training equipment although the dollar
value of total industry sales is 2:1 in favor of the CV
equipment. However, from a COGS perspective CV COGS is
equal to strength COGS + 15%.
2. · While ABC has in fact developed a revolutionary line of
strength equipment addressing core training, duplicating this
innovation in the CV line has proven to be beyond the reach of
any manufacturer in the industry in the last 10–15 years,
primarily due to the very high cost of developing something
truly revolutionary for a product line of relatively low-margin
and high-warranty costs.
Industry:
· As the health and fitness craze continues in America and
around the world, the overall market is expected to grow 5–8%
a year.
· The overseas, international fitness equipment market is
growing 5–8% faster than the domestic growth rate.
· There are currently seven bonafide manufacturers of this
fitness equipment: the two largest offer "one stop shop" product
offerings (CV and strength products) and garner the highest
market share; the other five specialize only in either strength or
CV only equipment. There is talk of one or more of the CV
manufacturers merging with one or more of the strength
manufacturers.
· The customers—primarily health clubs and YMCAs—are
always seeking innovative products to help market their club as
different than the one down the street and attract more new
members.
· Most of the larger health clubs prefer to buy all fitness
equipment from one manufacturer: both strength training and
cardiovascular training products.
Current situation
While ABC fully expects its innovative products to continue to
sell well, it feels the addition of a CV line will only make the
company garner greater sales due to the "one stop shop"
preference of many of the larger customers. It is considering
whether to add a line of CV products, sourced from a well-
respected, domestic contract manufacturer.
At the same time, it is considering opening its market
internationally. It has already developed personal relationships
3. with several dealers in various countries. These dealers would
act as middlemen for the sale of these U.S. products and
generally face the same challenges as ABC's domestic sales
people, except for one significant issue: shipping timeliness.
Because this equipment weighs a considerable amount, air
freight is unrealistic. Ocean freight timing adds over a month to
lead times, which would put a U.S. firm at a lead time
disadvantage to internationally based competitors.
Therefore, if ABC chooses to begin an international sales and
marketing effort, it plans to license small manufacturing
companies in each country to manufacture the product,
effectively making the shipping lead time difference go away.
Unfortunately with the dealer and the contract manufacturer
markups there is a net difference in the COGS, amounting to a
25% cost premium for sales in the overseas markets (cogs on
international sales is 25% higher than on domestic sales).
The two major, independent, strategic decisions ABC is facing
as it creates its strategic plan are as follows:
1. Should they expand their product lines to include "generic"
CV products, which outsell strength products 2:1 in sales $
(albeit at a lower margin) Note: ABC is VERY concerned about
how customers of its revolutionary, innovatively designed
strength line will view the company as a whole if it begins to
also include generic treadmills and exercise bikes just like
everyone else. Will the company lose its valuable position in
the marketplace as the innovative leader?
2. Should the company expand into international sales knowing
COGS is higher
Income Statement
Last year's income statement results below will serve as the
starting point or base year for the next 3-year plan.
Income Statement ($000's)
Sales (domestic only, strength line only)
10,000
COGS at 65%
6500
4. Gross margin
3500
Less SG&A
Marketing
970
Sales
1210
New product development
465
Total SG&A
2645
Net income
855
Budget Impacts
The members of the senior staff have agreed on the following
expected departmental budget impacts regarding some of the
strategic decisions they may make:
Marketing: The expense budget consists of depreciation
expense, salary expense, advertising, trade show expense and
possible international marketing expense and/or CV marketing
expenses. If they choose to enter any of five viable international
markets, they expect to spend $120,000/market in each budget
year (net of inflation), spread out evenly through each year. If
they choose to launch the CV product line, they expect to spend
an additional $240,000 annually (net of inflation) on
advertising, whether they sell just domestically or
internationally as well; these added costs would also be spread
evenly through each year.
Selling: The expense budget consists of depreciation, fixed-
salary expense for the manager, depreciation, commission (10%
on domestic sales), and warranty costs (estimated at 1% of
strength sales and 15% of CV sales). If they choose to open
international markets, internationally based noncommissionable
dealers would be used, so no added selling expenses are
expected.
5. New product development: The expense budget consists of
salaries, patent fees, depreciation, and an expected one-time
charge (fees for design/tooling of this product line) of $1
million if they choose to enter the CV marketplace. These costs
would be a one-time, upfront fee, whenever they decide to
launch that line.
Overall inflation in SG&A expense budgets is expected to be
4% but due to competition cannot be passed on in terms of price
increase.
Management also recognizes that with COGS at a
noncompetitive 65% of sales, there is a great need for
improvement.
The expected inflation rate of 4% is assumed on all expenses
except for depreciation and COGS.
Research Notebook
6. Samuel Soto
English 221
Tatum
June 3, 2018
Research Diary
Over the years’]-use a comma here instead of an apostrophe
people have struggled to make losing weight
as well as build up muscles through the use of Fad diets as well
as high protein diets. Fad diets are used that people
use in order to lose dramatic loose weights without exercises.]-
be careful not to rely on spell check; reading this
7. out loud will help catch those types of mistakes I am going to
discuss the Fad diets, prescription drugs, diseases,
and disabilities as well as alternative remedies for control of
body weight. ]-it’s best to avoid “announcing” the
thesis and instead just make a claim and that will speak for
itself; you will then stay clear and concise since
it’s implied you will discuss it without having to state it
There are several types of fad diets that people mostly use
including Atkins diet, South Beach diet. The
Atkins diet is the most famous low carb weight loss diet. In
this diet you]- avoid using second person “you” or
“your” in academic writing; see below for more guidance on
this topic are to take out most of your carbs and
only intake 20 carbs per day for the first few days. Then you
are to only add in 5-grams which puts you in a
“critical c. arbohydrate levels” for losing weight and
maintaining the loss. This has been very affective for many
people and is the most popular fad diet. Consider a new
paragraph here since the focus shifts The second fad diet
that I researched is the South beach diet, this diet is very
similar to the Atkins diet you can eat high protein diet and
low on carbs. According to health line it has been scientifically
proven that a high protein diet is very effective in
8. weight loss, high protein diets that aim at losing fat and
building muscles. They include meat and eggs. If one takes
much than what is required per day they are likely to gain more
weight and even get more obese. The next is liquid
diets that out beneficial substances in the body and entail
phytochemicals and plant vegetables (Park, 2009). These
chemicals are likely to cause a condition in depletion of the
body immune system. Lastly, Broth fasts that include
taking of juices in order to lose weight, however, these juices
do not promote long-term weight loss as the return to
the normal diet may result in weight gain.
Fad diets cut off major diets in the human body, therefore,
cause problems such as dehydration, weakness,
and fatigue, nausea and headache, constipation as well as
reduced vitamin and mineral intake. Intake of high protein
diets requires one to take a given amount of the food in a day
and higher intake may cause problems such as kidney
and liver failure as they cause strain on the two organs (Park,
2009). Diets that are protein based]-hyphenate multi-
word descriptions lack specific calories, and will add fat to the
patient. Moreover, a person using fad diets misses
on the protective health effects a normal balanced diet plan
provides. Fads also only work on temporally temporary
9. weight loss, therefore, one may experience high weight gain
after they stop using the diets. High protein diets
increase cholesterol in the body and consecutively affect the
blood pressure levels. Diets that affect the intake of the
feed in the body affects the level of blood sugar in the body and
as result cause diabetes. High intake of the high
protein diets also causes heart diseases and other chronic
conditions.
Alternative remedies that can be used are hydroxycut is derived
from caffeine and few plant extracts that
help in weight loss. It is offered as a supplement to the patient.
Orlistat is a pharmaceutical drug sold over the
counter and prescribed as Xenical (Park, 2009). Raspberry
ketone is derived from raspberries increases fat break
down through hormone adiponectin. Substitution is the
healthiest way of weight loss, in an instance, one can replace
nut butter with almonds, they have mild fat and protein reducing
incidences of obesity. Chicken breast can also be
used to substitute lean turkey this is since it has low in protein,
therefore, reducing the level of calories in the body
(Zahra, 2014). Blueberries are also used in the place of apples
as they promote cardiovascular health especially in
cases of obese people (Zahra, 2014). Regular exercising is also
another method of losing weight as well as muscle
10. build up, however, must be accompanied by a balanced diet.
After my research, I have learned that there isare many fad
diets and some can be helpful but over all a high
protein diet and a low carb is the most beneficial diet that a
person can be on. I also learned that besides diets you
can also use alternative natural remedies that can be very
beneficial. Note that paragraphs are normally 5-7
sentences, but at least 3 sentences long. Include a topic
sentence, supporting sentence, and wrap-up/transition
sentence for body paragraphs, and a thesis statement for
introductory paragraphs.
References
Park, K. (2009). Nutrition and health. Textbook of Preventive
and Social Medicine. 20th ed. Jabalpur: Banarsidas
Bhanot, 562-4.
Zahra, B. (2014). 10 Alternatives for Healthy Weight-Loss
Foods You Hate. Womens Health.
https://www.healthline.com/nutrition/8-fad-diets-that-
work#section3
https://www.prevention.com/food-nutrition/a20513051/4-types-
of-people-who-should-be-on-a-high-protein-diet/
11. https://www.cbsnews.com/news/best-diet-plans-for-2018-
mediterranean-dash-diets/
These citations are incomplete, so be sure to familiarize
yourself with CSE citing and the examples provided in the
lessons
with other links for reference. Also note these are open web
sources. Using the library for research materials is required,
so keep that in mind and don’t hesitate to reach out to the
librarians with questions on navigating the databases
z
ENGL22
1
Assignmen
t
Rubric
EXEMPLAR
Y LEVEL
ACCOMPLISHE
D LEVEL
13. encompass
conflicting
ideas and
inspires the
reader to
contemplate
the
relationship of
complex ideas.
16-17: The
writing clearly
goes beyond
the minimum
requirements
of the
assignment. It
attempts to
engage the
14. reader through
originality and
presentation of
complex ideas.
14-15: The
writing meets
the minimum
requirements of
the assignment.
It offers
insight into
the subject
through basic
logic and the
presentation
of
ideas based
on some
evidence.
13 or below:
The writing
15. fails to meet
the minimum
requirements
of the
assignment. It
offers little
insight into
the subject
and has
serious flaws
in logic and
omissions in
evidence.
18/
20
https://www.healthline.com/nutrition/8-fad-diets-that-
work#section3
https://www.prevention.com/food-nutrition/a20513051/4-types-
of-people-who-should-be-on-a-high-protein-diet/
https://www.cbsnews.com/news/best-diet-plans-for-2018-
mediterranean-dash-diets/
16. Thesis and
Support
(20 Points)
18-20: The
writing has
a
clearly
articulated
original thesis
and
subordinate
ideas supported
by reliable and
relevant
evidence
based on
original
research. Main
ideas are not
lost
in
surrounding
supporting
evidence.
17. 16-17: The
writing has
a
clearly
articulated
thesis
supported by
appropriate
evidence and
sound logic.
Minor gaps
in
logic and
argument
may appear.
Main
ideas can be
distinguished
from
supporting
evidence with
some effort.
14-15: The
writing has
a
clear thesis and
18. related
subordinate
ideas
supported by
clear thinking
and appropriate
evidence.
Logical
arguments may
be one-sided or
incomplete.
13 or below:
The writing
may
need a more
clearly
articulated
thesis and/or
appropriate
related
subordinat
e
ideas. Fuzzy
logic may be
evident and
20. method noted
in the
assignment
details.
16-17:
The
writing is
organized
logically and
flows well.
One
section or
requirement
may be missing
or
underdeveloped
. The essay
follows the
organizational
method noted
in the
assignment
details.
14-15:
The
writing
demonstrates
21. rudimentary
organization
and
logical
structure, but
ideas may be
more fully
developed and
supported by
more
appropriate
evidence. Two
sections or
requirements
may be
missing
or
underdevelope
d.
The essay does
13 or
below: The
writing is
noticeably
lacking
in
organization.
24. or
paraphrase
d material
is
properly
documented
and cited in
CSE
style.
Quotations are
integrated
smoothly into
the discussion.
8-9: The
writing keeps
the
reader’s
attention
through a
carefully
crafted
prose style.
Language
chosen
is appropriate
to the subject,
but
may call
25. attention to
itself in minor
ways.
Most quoted
and
paraphrased
material is
properly
documented
and cited in
CSE style.
Quotations
are
integrated
into the
discussion.
6-7: The
writing is clear
but could
be expressed in
a
style more
appropriate
to
the subject. It
is jargon-free
but
26. may require
a more
complete
explanation
of some
terms used.
Sources
are
documented
and cited but
need to show
greater
consistency in
use of CSE
style.
Quotations are
dropped into
the discussion.
5 or below:
The writing
lacks
clarity and is
sometimes
confusing.
The
language
chosen is not
appropriate
27. to the subject
nor the
assignment.
Sources are
overly quoted
or paraphrased
and
not adequately
documented
nor cited in
CSE style.
Quotations
appear out of
place and/or
are dropped
into the
discussion.
8/1
0
Research
(10 Points)
10: The
essay utilizes
strong
and academic
28. research
(mainly peer-
reviewed
articles), and
these sources
strengthen
the
essay’s claim.
The essay
meets or
exceeds the
required
number of
sources, as
stated in the
assignment
details.
8-9: The essay
utilizes
academic
research
(mainly peer-
reviewed
29. articles), and
these sources
strengthen the
essay’s claim.
The essay
meets the
required
number of
sources, as
stated in the
assignment
details.
6-7: There is
research
within
the essay, but
most of the
sources are
not peer-
reviewed.
These sources
do not serve to
30. strengthen the
essay’s claim.
Instead, the
research
serves as filler.
The essay does
not meet the
required
number of
sources, as
stated in the
assignment
details.
5 or below:
The research is
lacking in the
essay and/or
is missing
altogether.
The
essay does
31. not meet the
required number
of sources
as stated in
the
assignment
details.
6/1
0
Grammar and
Mechanics
(10 Points)
10: The writing
is free of
proofreading
errors. The
writing
contains
sentences that
32. are always
complete
and
grammaticall
y
correct and
free of
confusion and
ambiguity.
8-9: The
writing may
exhibit a few
minor errors in
proofreading,
but they do not
impair the flow
of the reading.
The writing
contains
sentences that
are complete
or which imply
unstated
connections
and/or
33. conclusion
s.
6-7: The
writing could
benefit from
additional
proofreading,
as some errors
impede the
flow of the
reading. The
writing
contains some
grammatical
errors easily
corrected.
Additional
proofreading
would help
34. eliminate
errors.
5 or below:
The writing
exhibits
substantial
errors in
proofreading.
The writing is
confusing and
ambiguous due
to substantial
errors of
grammar and
syntax. There is
no evidence of
proofreading,
editing, or
36. final
assignment
demonstrates
the student's
limited ability to
use CSE
style formatting.
5 or below:
Appearance of
the final
assignment is
distracting.
The number of
CSE style
formatting
errors
impedes easy
reading.
6/1
0
Total: 80
Good start with strong effort, Sam. Your writing follows the
main concepts covered such as
one main idea per paragraph, clear and focused wording overall,
37. and solid sources utilized for
research support. There are some grammar errors that could be
corrected, and the wording
can be made more concise. The sources are adequate, but I
recommend contacting the
librarians for help with gathering the materials. Remember to
use CSE for formatting. Please
review the comments in the text and let me know if you have
any questions or concerns.
A lot of students do not understand what it means to “avoid
second person” or “stay in third
person.” In academic writing, first person is “ok” in some
assignments depending on context,
second person should never be used, and third person is best.
Research Notebook 4
FIRST PERSON is "I." Some professors discourage it because
academic writing should focus on
the subject- not you. “I think that…” or “I feel that…” are
weak, wordy and not very concise.
“I” should only be used if writing a narrative assignment or
opinion piece.
SECOND PERSON is "you." Using second person--or speaking
directly to the reader (either
calling the reader "you" or addressing the reader as if you are
having a one-sided
conversation)--is too casual and conversational for college-level
writing. This is why English
professors don't allow it.
38. Whenever you have a sentence construction with second person
(and the easiest way to
check is to do a word search for the words you and your after
you've written a paper), you
should revise by using third person instead.
THIRD PERSON is a specific noun or nouns or the pronouns
"he, she, it" in the singular or
"They" in the plural. There are several examples below to show
you the difference between
second and third person. Generally speaking, second person
isn't just too casual. It's also
sometimes an incorrect shift in voice or a vague word choice.
See below. The italicized
answers use second person. See how the other answers are more
specific or accurate.
Which question below shows a grammatically incorrect shift
from first person ("I") to second
person ("you")?
a. "After reading the essay assigned for this week, I
immediately agreed with the author
was saying. You could tell from the beginning that he was
talking about slacker
students who try to bargain for good grades even when they
haven't done the work."
b. "After reading the essay assigned for this week, I
immediately agreed with the
author was saying. I could tell from the beginning that he was
talking about slacker
students who try to bargain for good grades even when they
haven't done the work."
39. Which sentence uses the second person?
a. Life is like a box of chocolates. People never know what
they're going to get.
b. Life is like a box of chocolates. You never know what you're
going to get.
Which of the following sentences uses the second person?
a) Although I know I shouldn't cheat on my diet, sometimes you
just have to!
b) Although I know I shouldn't cheat on my diet, sometimes I
just have to!
If you have any further questions about second person, please
let me know.
Research Notebook 4
40. Project Instructions
Comprehensive Problem
Complete the following:
• Journal entries
• Posting to T-accounts
• Trial balance
• Adjusting entries
• Adjusting trial balance
• Income statement
• Statement of retained earnings
• Balance sheet and closing entries
April Transactions s During its
first month of operation, the Rawls Repair Corporation, which
specializes in bicycle repairs, completed the following
transactions:
Chart of AccountsChart of accounts description for posting to
journal entries.Chart of AccountsAccount TypeAccount
NumberAccount TitleAssets101Cash 105Accounts
Receivable107Prepaid Insurance 109Supplies145Equipment
146Accum Dep - Equipment Liabilities202Accounts Payable
203Income Tax Payable204Salary PayableStockholders'
Equity301Common Stock 302Retained Earnings 303Dividends
Revenue401RevenueExpenses501Rent Expense 502Utility
Expense 503Insurance Expense 504Supplies Expense 505Dep
Expense - Equipment 506Income Tax Expense 507Salary
Expense
Journal Entries Prepare journal entries to record the April
transactions in the General Journal below. General
JournalGeneral JournalDateDescription (Account
Name)DebitCredit1-
Aprcapital$150,000cash$100,000equipment$50,0002-
41. Aprcash$1,200prepaid insurane$1,2003-Aprrent
expense$1,200cash$1,2005-Aprcash$8,000revenue$8,00010-
Apraccount receivable$15,000revenue$15,00011-Aprequipment
$5,000supplies$3,000account payable$8,00015-Aprsalary
expense$1,500cash$1,50024-Aprcash$300utility
expense$30028-
Aprdividends$2,000cash$2,000$187,200$187,200374,400374,40
0
Journal Entries
General Ledger Post the April journal entries to the following
T-Accounts, and compute ending balances.cash (101)
DeVry: The balance of the Cash account after posting journal
entries for Part A should be $10,718.capitalcapital
$100,000prepaid insurance $1,200bal c/d
$150,000equipment $50,000service revenue $8,000rent
expense $1,200Cash $100,000salary expense
$1,500150,000150,000utility expense $300balance
$150,000dividends $2,000balance $
101,800equipment (145)prepaid Insurance (107)Retained
Earnings $50,000cash $1,200bal c/d
$1,200account payable $5,000balance $1,200balance
$55,000rent expense( 501)service revenue (401)cash
$1,200cash $8,000account receivable
$15,000balance $1,200balance
$23,000supplies(109)salary expense(507)accounts payable
$3,000cash $1,500balance $3,000balance
$1,500utility expense(502)dividends(303)cash
$300cash $2,000balance $300balance
$2,000account payable(202)account receivable(105)equipment
$5,000revenue $15,000supplies $3000balance
$8,000balanc $15,000Accum Dep - Equipment(146)Income
Tax Payable(203)00Common Stock (301)Insurance
Expense(503)00Supplies Expense (504)Dep Expense -
Equipment(505)00Income Tax Expense (506)Salary
42. Payable(204)00
Trial Balance Prepare a trial balance for April. Adjusting
EntriesDateDescription (Account Name)DebitCredit30-
Aprcash$101,80030-Aprcapital$150,00030-
Aprequipment$55,00030-Aprprepaid insurancre $1,20030-
Aprrent expense $1,20030-Aprservice revenue $23,00030-
Aprsupplies$3,00030-Aprsalary expense$1,50030-Aprutility
expense$30030-Aprdividends$2,00030-Apraccount
payable$8,00030-Apraccount
receivable$15,000$181,000$181,000
Journal Entries
Adjusting EntriesPrepare the following adjusting journal entries
for April 30: • Insurance expired for the month of April. •
An ending count of supplies totaled $2,600. • Wages of
$3,000 were earned but not paid. • Services in the amount of
$5,000 were earned but not billed. • Depreciaiton on the
equipment is $500 per month.Adjusting EntriesDateDescription
(Account Name)Debit($)Credit($)30-Aprprepaid insurance
1,100insurance expense1,10030-Aprsupplies expense
400supplies 40030-Aprsalaries expense3,000 salaries
payable3,00030-Apraccounts receivable5,000acrrued
revenue5,00030-Aprdepreciation expense500accumulated
depreciation50010,00010,000
Journal Entries
Adjusted TB Prepare an Adjusted
Trial Balance.
Adjusted Trial Balance
DateDescription (Account Name)DebitCredit30-
Aprcash$101,80030-Aprcapital$150,00030-
Aprequipment$55,00030-Aprinsurance expense$10030-Aprrent
expense $1,20030-Aprservice revenue $23,00030-
Aprsupplies$2,600$40030-Aprsalary expense$1,50030-
Aprutility expense$30030-Aprdividends$2,00030-Apraccount
payable$8,00030-Apraccount receivable$20,00030-Aprprepaid
43. insurance 1,10010030-Aprsupplies expense40030-Aprsalaries
payable3,00030-Aprsupplies40030-Apraccumulated
depreciation50030-Aprdepreciation expense500insurance
expense1,100186,500186,500
Journal Entries
Income Statement Prepare the Income Statement in the proper
format for April 30. Rawls Repair CorporationIncome
StatementFor the Month of AprilRevenues:service
revenue23,00023,00023,000expenses:salaries$ 1,500utility$
300rent$ 1,200depreciation$ 500supplies$ 2,600insurance
expense$ 1006,200total expensesnet icome16,800
Retained EarningsPrepare the Retained Earning statement in the
proper format for April 30. Statement of Retained
EarningsRetained Earnings, 0Add: Net
Income16,800Subtotal16,800Less: Dividends(2,000)Retained
Earnings14,800
Balance Sheet Prepare the Balance Sheet in the proper format
for April 30. Balance SheetAssets:cash102,100prepaid
insurance1,100supplies2,600equipment55,000accounts
receivable15,000Total Assets175,800Liabilities and
Stockholders' EquityLiabilities:accounts payable8,000accrued
salaries3,000Total Liabilities11,000Stockholders'
Equity:retained earnings14,800capital150,000Total
Stockholders' Equity164,800Total Liabilities and Stockholders'
Equity175,800
Closing EntriesPrepare the closing entries at April 30.
Post the closing entries to the T-Accounts on the General
Ledger worksheet, and compute ending balances.
DateDescription (Account Name)DebitCredit30-
Aprrevenue23,000income summaryservice revenue23,00030-
Aprincome summary6,200rent expense1,200utility
expense300insurance expense100supplies2,600depreciation
expense500salaries expens1,50030-Aprincome
summary14,800retained earning14,80030-Aprretained
earning2,000dividend2,00046,00046,000
44. Journal Entries
Postclosing Trial BalancePrepare a postclosing trial balance as
of April 30 in the space below.DateDescription (Account
Name)DebitCredit1-
Maycash101,800equipment54,500supplies2,600accounts
payable8,000accumulated depreciation500prepaid
insurance1,100retained
eanings14,800dividends2,000capital150,000account
receivable15,000utility300175,300175,300
Journal Entries
Jim opened Jim’s Auto Body. Complete the following
transactions:
A. 4/1: Jim invested $100,000 in cash and $50,000 in equipment
in the company.
B. 4/2: The company prepaid for insurance with $1,200 cash.
C. 4/3: The company paid cash for rent totaling $1,200.
D. 4/5: The company completed services for a client for cash
totaling $8,000.
E. 4/10: The company provided a service for $15,000 on
account.
F. 4/11: The company purchased equipment for $5,000 and
supplies for $3,000 on account.
G. 4/15: The company paid $1,500 cash for employee salaries.
H. 4/24: The company paid $300 cash for utility bills.
I. 4/28: The company paid dividends totaling $2,000 cash.
Jim opened Jim’s Auto Body. Complete the following
transactions:
A. 4/1: Jim invested $100,000 in cash and $50,000 in equipment
in the company.
B. 4/2: The company prepaid for insurance with $1,200 cash.
C. 4/3: The company paid cash for rent totaling $1,200.
D. 4/5: The company completed services for a client for cash
totaling $8,000.
E. 4/10: The company provided a service for $15,000 on
45. account.
F. 4/11: The company purchased equipment for $5,000 and
supplies for $3,000 on account.
G. 4/15: The company paid $1,500 ca sh for employee salaries.
H. 4/24: The company paid $300 cash for utility bills.
I. 4/28: The company paid dividends totaling $2,000 cash.
Horizontal AnalysisJim's Auto BodyJim's Auto Body
Jim's Auto Body Jim's Auto
BodyIncome StatementIncome StatementBalance SheetBalance
SheetAs of April 30, 2014As of April 30, 2015As of April 30,
2014As of April 30,
2015Assets:Assets:Revenues:Revenues:Cash101,800Cash145,00
0Service Revenue28,000Service Revenue32,000Acct
Rec'able20,000Acct Rec'able34,000Total Revenue28,000Total
Revenue32,000PP In1,100PP
In1,100Equipment55,000Equipment62,000Expenses:Expenses:A
ccu. Dep.500Accu. Dep.750Salary Expense4,500Salary
Expense5,200Supplies2,600Supplies2,300Rent
Expense1,200Rent Expense1,300Total Assets180,000Total
Assets243,650Utility Expense300Utility
Expense420Depreciation Expense500Depreciation
Expense500Liabilities and Stockholders' EquityLiabilities and
Stockholders' EquityInsurance Expense100Insurance
Expense125Liabilities:Liabilities:Supply Expense400Supply
Expense325Accounts Payable8,000Accounts
Payable22,000Total Expenses7,000Total Expenses7,870Salary
Payable3,000Salary Payable4,500Total Liabilities11000.00Total
Liabilities26500.0021,00024,130Stockholders'
Equity:Stockholders' Equity:Common Stock150,000Common
Stock198,150Retained Earnings19000Retained
Earnings19000Total Stockholders' Equity169000.00Total
Stockholders' Equity217150.00Total Liabilities & Stockholders'
Equity180,000Total Liabilities & Stockholders'
Equity243,650HORIZONTAL ANALYSISHORIZONTAL
ANALYSISJim's Auto Body Jim's
46. Auto BodyIncome StatementBalance Sheet20142015Change%
change20142015Change% changeRevenues:Assets:Service
Revenue28,00032,0004,00014.29%Cash101,800145,00043,2004
2.44%Total Revenue28,00032,0004,00014.29%Acct
Rec'able20,00034,00014,00070.00%PP In1,1001,100-
00.00%Expenses:Equipment55,00062,0007,00012.73%Salary
Expense4,5005,20070015.56%Accu.
Dep.(500)(750)(250)50.00%Rent
Expense1,2001,3001008.33%Supplies2,6002,300(300)-
11.54%Utility Expense30042012040.00%Total
Assets180,000243,65063,65035.36%Depreciation
Expense50050000.00%Insurance
Expense1001252525.00%Liabilities and Stockholders'
EquitySupply Expense400325-75-18.75%Liabilities:Total
Expenses7,0007,87087012.43%Accounts
Payable8,00022,00014,000175.00%Salary
Payable3,0004,5001,50050.00%21,00024,1303,13014.90%Total
Liabilities11000.0026500.0015,500140.91%Stockholders'
Equity:Common Stock150,000198,15048,15032.10%Retained
Earnings1900019000- 00.00%Total Stockholders'
Equity169000.00217150.0048,15028.49%Total Liabilities &
Stockholders' Equity180,000243,65063,65035.36%
Vertical AnalysisJim's Auto BodyAngel's Auto Body
Jim's Auto Body Angel's Auto
BodyIncome StatementIncome StatementBalance SheetBalance
SheetAs of April 30, 2014As of April 30, 2014As of April 30,
2014As of April 30,
2014Assets:Assets:Revenues:Revenues:Cash101,800Cash332,00
0Service Revenue28,000Service Revenue189,000Acct
Rec'able20,000Acct Rec'able67,000Total Revenue28,000Total
Revenue189,000PP In1,100PP
In1,100Equipment55,000Equipment122,000Expenses:Expenses:
Accu. Dep.500Accu. Dep.3,300Salary Expense4,500Salary
Expense40,000Supplies2,600Supplies12,000Rent
Expense1,200Rent Expense8,000Total Assets180,000Total
Assets530,800Utility Expense300Utility
47. Expense2,400Depreciation Expense500Depreciation
Expense2,855Liabilities and Stockholders' EquityLiabilities and
Stockholders' EquityInsurance Expense100Insurance
Expense2,000Liabilities:Liabilities:Supply Expense400Supply
Expense4,300Accounts Payable8,000Accounts
Payable192,000Total Expenses7,000Total
Expenses59,555Salary Payable3,000Salary Payable10,000Total
Liabilities11000.00Total
Liabilities202000.0021,000129,445Stockholders'
Equity:Stockholders' Equity:Common Stock150,000Common
Stock203,800Retained Earnings19000Retained
Earnings125000Total Stockholders' Equity169000.00Total
Stockholders' Equity328800.00Total Liabilities & Stockholders'
Equity180,000Total Liabilities & Stockholders'
Equity530,800For the Month Ended 4/30/2014Jim's Auto
BodyAngel's Auto Body Jim's
Auto Body Angel's Auto
BodyIncome StatementIncome StatementBalance SheetBalance
SheetAs of April 30, 2014As of April 30, 2014As of April 30,
2014As of April 30,
2014Assets:Assets:Revenues:Revenues:Cash101,80056.56%Cas
h332,00062.55%Service Revenue28,000100.00%Service
Revenue189,000100.00%Acct Rec'able20,00011.11%Acct
Rec'able67,00012.62%Total Revenue28,000100.00%Total
Revenue189,000100.00%PP In1,1000.61%PP
In1,1000.21%Equipment55,00030.56%Equipment122,00022.98
%Expenses:Expenses:Accu. Dep.5000.28%Accu. Dep.(3,300)-
0.62%Salary Expense4,50016.07%Salary
Expense40,00021.16%Supplies2,6001.44%Supplies12,0002.26%
Rent Expense1,2004.29%Rent Expense8,0004.23%Total
Assets180,000100.00%Total Assets530,800100.00%Utility
Expense3001.07%Utility Expense2,4001.27%Depreciation
Expense5001.79%Depreciation Expense2,8551.51%Liabilities
and Stockholders' EquityLiabilities and Stockholders'
EquityInsurance Expense1000.36%Insurance
Expense2,0001.06%Liabilities:Liabilities:Supply