Media meets Communication - Cooliris CTO speaks at China Bang 2013

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Cooliris CTO Austin Shoemaker speaking at Technode's China Bang conference in Bejing. See the video and more information on the Cooliris Blog: blog.cooliris.com

Technology Business

Media Meets Communication
Austin Shoemaker
Co-Founder & CTO

Company Introduction
• Team of 14 – Palo Alto, Singapore, Malaysia & Taiwan
• Investment partners from KPCB, Westly Group, DAG
Ventures, T-Venture and DOCOMO

Company Timeline
Redefining media experiences on mobile and web platforms

Cooliris Wall Gallery for Android AdJitsu
• 50M+ installs on desktop • 150K+ activations/day • Immersive 3D ads for mobile

• 3D Wall for media • Default photo & video app • Acquired by SingTel in 2012

Media and Chat

• Media apps are either individualistic or exhibitionistic
• Chat apps are transactional, one topic at a time
• Media apps help capture and preserve experiences, yet the
big picture is composed of multiple perspectives

All slides confidential

Context and Intimacy

• Real-world social groups have a unique context
• Flattening these groups into one forgoes intimacy
• Social networks organize around individuals rather than
experiences
• Natural to organize media around experience (when,
where, and whom you were with).

All slides confidential

Best of both worlds
• Share media with the relevant social groups
• Shared media becomes a part of your media library
• Browse your media library by context

All slides confidential 6

谢谢！
Find out more at
cooliris.com

All slides confidential

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Media meets Communication - Cooliris CTO speaks at China Bang 2013

1. Media Meets Communication Austin Shoemaker Co-Founder & CTO

2. Company Introduction • Team of 14 – Palo Alto, Singapore, Malaysia & Taiwan • Investment partners from KPCB, Westly Group, DAG Ventures, T-Venture and DOCOMO

3. Company Timeline Redefining media experiences on mobile and web platforms Cooliris Wall Gallery for Android AdJitsu • 50M+ installs on desktop • 150K+ activations/day • Immersive 3D ads for mobile • 3D Wall for media • Default photo & video app • Acquired by SingTel in 2012

4. Media and Chat • Media apps are either individualistic or exhibitionistic • Chat apps are transactional, one topic at a time • Media apps help capture and preserve experiences, yet the big picture is composed of multiple perspectives All slides confidential

5. Context and Intimacy • Real-world social groups have a unique context • Flattening these groups into one forgoes intimacy • Social networks organize around individuals rather than experiences • Natural to organize media around experience (when, where, and whom you were with). All slides confidential

6. Best of both worlds • Share media with the relevant social groups • Shared media becomes a part of your media library • Browse your media library by context All slides confidential 6

7. 谢谢！ Find out more at cooliris.com All slides confidential

Media meets Communication - Cooliris CTO speaks at China Bang 2013

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