The document provides definitions for business and economic terms. It discusses terms like bankruptcy, which originates from the Italian word for a broken money table. It also discusses terms like textbook from the tradition of giving books to students, and tablet from a chemist who created small medicine tablets. Other terms discussed include salary from Roman salt allowances, and soap operas from Procter & Gamble radio sponsorships.

1. FINAL
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2. COMING
TO THE
“TERMS”
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3. Which “term” has its origin in the
16th century Italian word
“Bancarotta”, meaning a condition in
which a person‟s “money
bench/table” was broken when he
became unable to pay his debts.
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4. This widely used “term” traces its origin to
the informal name of books given to newly
enrolled students at the start of the
academic year by university
administrations in the US. This was done
with the intention of helping students to get
to know each other better.
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5. Henry Wellcome, a British chemist of
(Burroughs, Wellcome and Co.) coined
this term to describe a “Small tablet of
medicine” he had created. But over the
year‟s, this word has to be come to be
associated to describe “sensational and
lurid news, usually heavily illustrated”.
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6. In ancient times, Roman soldiers were
supposedly given an allowance known as “salt
allowance” to buy salt as part of their income.
This has led to the origin of which word/term
which is liked by all.
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7. In the 1920's & 1930's, P&G used to
sponsor a number of radio programs.
As a result, these shows often became
commonly known as _________?
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8. First coined by Harvard Business Student
Tim Draper and his Prof. Jeffrey Rayport,
marketing techniques that use pre-existing
social networks for increase in brand
awareness or to achieve other marketing
objectives such as product sales. What‟s the
term?
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9. “MILAWAT” - 1
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10. In a quiz contest aired on Doordarshan in
February 1967, participants could easily
answer questions pertaining to Greek
mythology, but were unable to reply to the
question "In the Ramayana, who was Rama's
mother?”. This led this person to start which
comic series in an attempt to teach Indian
children about their cultural heritage. What
was started and by whom?
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11. This brand had a turnover of Rs 15.25 crore
in 2011 from selling products like from
sweets and cookies to textiles and even
furniture. The products, increasingly sought
after across the city, go under the brand
name TJ. The first shop was opened Select
City Walk Mall in south Delhi. Name this
unique brand, perhaps one of its kind in
India and the world.
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12. Named after the famous British author,
Arthur Henry _____, the first outlet was
opened at Allahabad Railway Station in 1877.
The chain was founded by Emile Moreau, a
French author, and TK Bannerjee, an Indian
businessman from Allahabad. Name this
chain, the largest of its kind in India, which is
going to have a make over very soon.
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13. “Sony Music Entertainment India” has
recently filed for Trademark registration
under Class 9 and Class 41 which will allow
it to launch products like compact disks,
cassettes and SD cards as well as film and
non-film entertainment content using
________ and, more importantly, also restrict
others from doing it.
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14. The tradition of making this “product” is
nearly 300 years old. It is prepared by
special hereditary priests known as
archakas in special kitchen known as
„potu‟. The ingredients are bought at the
auction at the Commodities and Spices
Exchange in Kochi.
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15. The name of this company is an anglicized
version of the Sanskrit word for "space"
or "sky“. It‟s the business and marketing
arm of Indian Space Research
Organization (ISRO) which was very much
in news recently due to all wrong reasons.
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16. DEKHA SUNA

17. Connect these people
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18. Identify the voice.
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19. Why was this in news recently?
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20. Identify the Product and the brand.
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21. Connect these two videos.
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22. What is this person doing?
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23. “MILAWAT” -2
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24. This “device” was built in 1978 by audio-division
engineer Nobutoshi Kihara for company
chairman, who wanted to be able to listen to
operas during his frequent trans-Pacific plane
trips. The chairman hated the “name” of the
“device” and asked that it be changed, but was
told by junior executives that a promotion
campaign had already begun using the brand
name and that it would be too expensive to
change. Name the iconic “device”.
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25.  Which sports event of 1896 was financed by
the sale of stamps, souvenoir ,medals & the
donation of money from Greek Industrialist
Georges Averoff?
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26. Originally this company was named as
Relude. It was founded in 2003 after three
students including cousin‟s Niklas Hed,
and Mikael Heds, won a game-
development competition sponsored by
Nokia Oyj and Hewlett-Packard CO. Name
the company and the game.
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27.  Created by Toyota subsidiary Denso Wave in 1994
to track vehicles during the manufacturing process,
it was designed to allow its contents to be decoded
at high speed. The amount of data that can be
stored depends on the character set, version and
error correction level. More recently, the system
has become popular outside of the industry due to
its fast readability and comparatively large storage
capacity. What is being talked about?
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28.  When Bob Circosta sold 112 units of can openers
live on the air in an hour, station owner Bud Paxson
sensed the vast potential and started a pioneering
concept. What are we talking about?
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29. It was founded by Andy Rubin , Rich Miners,
Nick Sears and Chris White in 2003. The
initial internal releases go by the name
“Astro” and “Bender”. The version‟s names
are in alphabetical order, and were allegedly
changed from robots to desserts to avoid
trademark issues.
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30. BULLS EYE
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31. 1st Clue: London based Indian-origin
entrepreneur Sanjiv Mehta has re-launched
this iconic company in the form of “Fine
Foods” in Aug‟2010. Mahindra Group has
acquired a minority stake last year.
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32. 2nd Clue: Established in 1600, the company was
once one of the most recognized brands in the
world. It once employed a third of the British
workforce and was responsible for 50 per cent
of global trade.
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33. 3rd Clue: It put the foundation stone of
the British Rule in India.
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