Mirakle Couriers was launched in 2010 in Mumbai and has two offices that employ 70 hearing impaired couriers who deliver over 65,000 shipments per month. The BSE and NSE conduct a special trading session called Muhurat Trading on Diwali/Laxmi Puja for a short period of time, which in 2016 was held between 6:30-7:30 pm on October 30th. The original currencies that the Euro replaced in 1999/2002 were the Pound, Lira, Franc, Escudo, Schilling, Franc, Guilder, Markka, and Peseta.

1. The Business Quiz
AMRITA SCHOOL OF BUSINESS, COIMBATORE
PRAGATI 2016
December 03rd 2016

2. RULES OF THE GAME
• 26 question Prelims
• Top 6 teams into the finals
• Inbuilt Tie Breakers. Look out for starred questions
• Quiz master’s decisions will not be overturned on appeal
• Any other rule the quiz master may come up with, when needed
• No cheating; no electronic devices; phones on silent

3. 1. In today’s date and time, this needs to be appreciated
Mirakle Couriers was launched by Dhruv Lakra in 2010 and has two
offices, one at Churchgate and one in Andheri in Mumbai. He has
employed 70 employees who are extremely good at map-reading and
remembering roads and buildings and who deliver more than 65,000
shipments a month. What is special about Mirakle Couriers?

4. 1.
The employees are all hearing impaired

5. 2. India strongly believes in doing things at the auspicious hour
The BSE and NSE conducts a special session on the auspicious occasion
of Diwali/Laxmi Puja for sometime. The Samvat 2073 trading was held
between 6.30 pm - 7:30 pm on Sunday, October 30, 2016. BSE
conducted the special session in equity derivatives, currency
derivatives, equity and SLB segment while NSE conducted the same in
currency derivatives, futures and options and capital market segment.
What is this trading called?

6. 2.
Muhurat Trading

7. 3. A shiver ran through the Numismatic that day!
Connect. Exhaustive. Repeats intentional
Only specific answer gets points
Mark
Pound
Lira
Franc
Escudo
Schilling
Franc
Guilder
Markka
Franc
Peseta

8. 3.
The original Currencies Euro replaced in 1999/2002

9. 4. Who else could it be?
UK-based perfume brand Lush Cosmetics, a 20 year-old company that
has more than 900 stores in the UK and 48 countries has launched
"Smuggler Soul" perfumes, made using Indian sandalwood and oil.
Whose image is on the cover?

10. 4.
Veerappan

11. *5. Honey, I’ve…
A great example of incorporating a brand’s roots into their logo, the
iconic logo has the Matterhorn Mountain and a bear nestled in the
mountain. The name of the brand is a play on the Italian words for
honey and almond nougat. The third distinctive feature, other than the
special recipe and logo, has recently been changed, something that has
turned out t be unpopular among fans. Even SNP MSP Colin Beattie
brought the issue up in the Scottish Parliament. For full points, give me
the brand and describe what has changed.

12. 5.
Toblerone shrinkflation

13. 6. Among other things, looks bad
According to legend, X was supposed to be an island in the Atlantic
Ocean. In 714, after the Muslim conquest of Spain, seven Visigothic
bishops set sail westwards in the Atlantic and established seven
settlements or cities on this island.
The island is now considered merely mythic and not real. Its namesake,
often seen as an ostentatious display of wealth and the costliest private
residential property in the world, stands on a piece of land previously
owned by the Currimbhoy Ebrahim Khoja Orphanage.
What is X?

14. 6.
Antilla, Mukesh Ambani’s residence

15. 7. One for the Man of the Moment
As rising wealth bolstered demands for branded homes in India, X
seized on the trend and launched his X Y luxury apartments in Mumbai
and Pune. The Mumbai project, a 75-storey building is being built by
Mumbai’s Lodha Group on private lush-green parkland as part of
Lodha’s ‘The Park’ project and is scheduled to be completed in 2018.
X Y?

16. 7.
Trump Towers

17. 8. Not all businesses are legit
“In Black and White” is an 1888 book by Rudyard Kipling. The book is a
collection of short stories, one of which is “On the City Wall”. The story
begins with the following words, “Lalun is a member of the ___ ___ ___
in the world.” (blanks not indicative of size)
Which popular misconception is said to have started here?

18. 8.
“Most Ancient Profession” – Prostitution

19. 9. Iconic poster from which trade?
Charlestown, July 24th, 1769
To be sold, on the twenty third day of August next
A Cargo of Ninety Four, Prime, Healthy
_______
Consisting of Thirty-Nine Men, Fifteen Boys, Twenty-
Four Women, and Sixteen Girls
Just arrived, In the Brigantine Dembia, Francis Bare,
Mafter, from Sierra Leone, by
David and John Deas

20. 9.
Slave Trade

21. *10. What’s a history question doing here?
The Dutch West Indies Company built the settlement of New Amsterdam on the
mouth of Hudson River. In order to keep away the Native Americans, they built a
wall around the settlement.
New Amsterdam was captured by the British and renamed X. The remains of the
wall are now paved on a street named Y.
Give me X and Y.

22. 10.
X – New York; Y – Wall Street

23. 11. Well, nobody is above board, but this…
The Big Four accounting firms today are the following: Deloitte, Price Waterhouse
Coopers, Ernst and Young, and KPMG.
Earlier, they were a group called Big Five with Arthur Andersen being the fifth.
Arthur Andersen was embroiled in a famous scandal that led to its end.
It was the accounting and auditing firm for a company known for its phenomenal
success before it was found that all the success was financial fraud. The scandal also
had an India connection.
Which scandal are we talking about?

24. 11.
Enron

25. 12. The most hated man in America
Martin Shkreli, also known as "Pharma Bro", was chief executive of
Turing Pharmaceuticals. What action of his in September 2015 gained
international notoriety?

26. 12.
He raised the price of a tablet of Daraprim(pyrimethamine)
which is anti malarial and anti parasitic from $13.50 (£11) to
$750 (factor 0f 56)

27. 13. Don’t tell me they are both Gujaratis.
Connect these two gentlemen.

28. 13.
I G Patel and Urjit Patel;
The two governors of RBI when demonetisation took place in
independent India

29. 14. It is about the American identity
On April 23, 1985, the 99-year-old American giant announced it was
scrapping its original formula for a newer, sweeter version after taste
test involving nearly 200,000 consumers. After being flooded with
phone calls, 40,000 letters and reams of bad press, the company
backtracked three months later, announcing the return of the classic
product - news that TV anchor Peter Jennings interrupted General
Hospital to bring to the United States. What was thus introduced and
pulled back?

30. 14.
New Coke

31. *15. You can’t afford to miss this one
Hoveniersstraat Street in Antwerp is an important centre of trade of X. It
was a business historically controlled by the Jewish population, but is
now increasingly being dominated by Gujarati families, particularly the
Palanpuri Jains. The attributed reason for the rise of the Gujaratis is the
fact that it is fact that it is a labour intensive business and labour in
India was a tenth that of Antwerp.
Give me X.

32. 15.
Diamond

33. 16. What is this even called?
In 1919, the Italian immigrant promised investors
they could yield considerable profits by purchasing
international reply coupons from other countries
and then redeeming them in the U.S for postage
stamps. To legitimize the scheme, he established
the "Securities Exchange Company" based in
Boston. A steady flow of new clients allowed him to
pay existing investors, while pocketing millions of
dollars himself. But soon enough, the scheme
began to raise eyebrows, eventually collapsing and
bringing six banks down with it. Collectively, his
investors lost an estimated $20 million.
What was the guy’s name?

34. 16.
Charles Ponzi

35. 17. That’s an interesting name
The origins of X can be traced as far back as 1817, through the merger
of several companies. Previously known as Mutuelles Unies / Drouot
Group, the French company first started using X as its brand name in
1985. Through the years, it has gradually expanded worldwide. It
entered North America in 1955, Central America in 1991, the Asia
Pacific in 1995.Contrary to popular belief, X is not an acronym. The
name ‘X’ was chosen as it was short and snappy, dynamic and vibrant,
will be found near the top of alphabetical directories, and could be
pronounced the same way in every language, which aligns with the
company’s vision to be a global brand.
Give me X

36. 17.
AXA

37. 18. The beginning of the end of an institution
Shanti Prasad Jain acquired the group in the mid 1960s when he already
had strong business interests in cement, jute and sugar and so the
group was much lower down in his priorities. Samir Jain, his grandson
joined as a junior executive in the family owned group in 1975. By 1982
Samir was vice-chairman and running the entire company. Samir spent
the 1980s remaking the group into an innovative marketing company by
connecting sellers of goods to this vast market of consumers.
Which group am I talking about?

38. 18.
BCCL (The Times of India Group)

39. 19. You get the question down there, don’t you?
The phrase was actually coined by American humorist Will Rogers, who
mocked President Herbert Hoover’s Depression-era recovery efforts,
saying that “money was all appropriated for the top in the hopes it
would ______ ______ to the needy.”
It was ‘adopted’ as policy by the Reagan administration and the idea
represented by the phrase has continued to influence modern day
economic policy.
What phrase?

40. 19.
Trickle Down Effect

41. *20. Dogs; they love their masters
Francis Barraud was a Liverpudlian painter who had a brother named
Mark. In the late 19th century, after Mark died, Francis inherited a bunch
of his stuff: An early cylinder phonograph player, cylinder recordings of
Mark's voice, and Mark's dog, a fox terrier named Nipper.
Francis drew a real life scene, which he finally sold in 1899 to a company
that changed its name around 8 years later to an iconic name.
On 10 March 2010, a small road near to the dog's resting place in
Kingston upon Thames was named Nipper Alley in commemoration of
this resident.
What is all this fuss about?

42. 20.
His Master’s Voice

43. 21. They even used the national anthem to build the campaign
Put Funda

44. 21.
Bajaj V 15 used metal from INS Vikrant

45. 22. Dabeli >Burger , any day
The global giant X Corporation set up in the USA in 1954 which made its
India entry in November 2014 got locked in a legal battle with X
Restaurants Pvt. Ltd., which sells Pav Bhaji and Dabeli out of street carts
and kiosks in Silvassa. The Indian company has been using the brand
name X since 1996. The US Corporation claims to hold the rights to the
trademark in India from 1979 but according to the Indian company the
trademark had expired due to non-use. The US Corporation has faced a
similar situation in Australia where they arrived in the 1970s where they
ended up using the trade name Hungry Jack’s. What is X?

46. 22.
Burger King

47. 23. There is a market for anything in Capitalism, they say
This graph indicates the market fluctuation in futures trade for a particular
“commodity” between 2004 and now. What is being traded?

49. 23.
Carbon Emissions

50. 24. I don’t think the term is legitimate for a decade now
Most sources say that the phrase was first used in the 1984 US
Congressional hearing “Inquiry into Continental Illinois Corp. and
Continental Illinois National Bank.” Other sources say that in 1984
Representative Stewart McKinney coined the term but we can be sure
that he has a role in popularizing the term. The phrase was used as the
name of an American television drama film first broadcast on HBO on
May 23, 2011 based on Andrew Ross Sorkin's non-fiction book by the
same name. What term?

51. 24.
Too Big To Fail

52. *25. They are all dead is not an acceptable answer
David Millar of Meriden, N.H., succumbed to emphysema in 1987 at age 81.
Wayne McLaren died of lung cancer in 1992 at age 51.
David McLean died of lung cancer at in 1995 at age 73.
Dick Hammer passed away from lung cancer in 1999 at age 69.
Eric Lawson died of chronic obstructive pulmonary disease in 2014 at age 72.
What connects these men?

53. 25.
Marlboro Men

54. 26. Connect

55. 26.
UCB UnHate Campaign

56. See you in the finals