Saarang 2015 Biz Quiz Prelims with answers

Saarang Biz Quiz 2015
Kavin Aadithiyan
Varun Murthy

Format and Rules
• 33 questions with 40 points. Questions with 2 parts in them have 2
points. Please note that.
• Top 8 make it to the finals.
• Please refrain from googling and using the internet otherwise.

Thanks to the sponsor for helping make this
quiz happen

1.
Tracing its history back to 1855, it became an official organisation in
1875 as ‘The Native Share & Stock Brokers Association’ with 318
members who contributed an equal amount of what was then a
princely sum. It is Asia’s oldest stock exchange and also one of the
fastest. The exchange began publishing its Sensitive Index from January
1, 1986 to track the largest and most traded stocks in the exchange.
What was the sum contributed by the 318 members to start the
exchange? Which exchange is this?

2.
Which place in the hospitality industry has, among its presidential
suites, a Presidential Suite named after Karikalan and a Grand
Presidential Suite named after Raja Rajan?

3.
Although smaller than the capital’s airport, the Siam Reap International
Airport is this country’s busiest airport, having received 2.5m visitors in
2012 in comparison to the capital’s 2.3m visitors. This is mainly because
of the city of Seam Reap being the gateway to a nearby UNESCO World
Heritage Site, which is only one of two in this country.
Which UNESCO World Heritage Site does the city of Siam Reap (and
hence its airport) serve as the gateway for?

4.
This 1971 IIT-Madras alumnus graduate joined the University of
Western Ontario for an MBA after his degree in Chemical Engineering
here. He began his professional career in 1974 when he joined the
Confederation Life Insurance Company.
Known as an astute investor, he came into the limelight in late 2013 for
backing an ailing company headquartered in Waterloo, Ontario. This
company was once one of the leading manufacturers in its field, but
has seen rough years lately and hasn’t even been in the top 5 in the
world in its field of late.
Who is this? Which company did he back in 2013?

5.
When this French company eventually won this multi-billion dollar deal in
2012, the nations which the other contender belonged to did not take it
well. British PM David Cameron came under great pressure for giving aid
to a country like India when it had billions to spend on its own for projects
like these.
“The decision is obviously disappointing, but it is about who the Indians
have assessed as making the lowest bid and, therefore, asked to enter into
further negotiations. They have not yet awarded the contract.” said
Cameron, reiterating that he would ask the Indian government to look at
it again.
Which French company won the deal in 2012, leading to this controversy?

7.
Although it generated little revenue in theatres, this movie got much
more revenue in its release online across sites like Apple’s iTunes and
Microsoft’s Xbox video. It was also YouTube’s best selling video of 2014.
Which movie is this?

8.
Big Billion day – Flipkart
Appiness day – Amazon
Savings day – Snapdeal
Great Online Shopping Festival – ?

9.
The shares of this company took a tumbling last year on account of an
opinion expressed by journalist Jean-Louis Moncet. Moncet was
covering Michael Schumacher’s accident when he opined that this
could’ve been a factor in the severity of the injury.
“I saw [Schumacher's] son recently,” said Moncet. “[Schumacher] is
slowly waking up. The problem for Michael was not the hit, but the
mounting of the ____ on his helmet that injured his brain.”
What according to Moncet had resulted in the injury being serious?

10
Sony unveiled a special edition of its PS4 console, that it would sell
from 6th December 2014. Although it would have made sense to sell
12394 units, production was limited to 12300 units, with each
individual unit being personalised with a serial number on an
aluminum plate.
Why did Sony choose the particular number for production?

To commemorate the release of the first Play Station on
1st December, 1994

11.
Published since 1978, this magazine saw it dropping ‘The’ in its name in
2006 and moved to a tabloid format. It reverted back to the magazine
format which it had used for the major part of its print life in 2012, an
event which was attended by many.
Quite appropriately, the first copy of the new magazine was released by
a person who was a quarter finalist at Wimbledon in 1960 and 1961.
Which magazine is this, one that was much sought after for its content
and centrespread poster? Who is the person?

Sportstar, Ramanathan Krishnan

12.
X is a media network under threat of a hostile takeover from the step-
brother and step-sister of the present owners. To save the whole group,
the news division of the company is sold off to a young buyer who
wants to revolutionise the way news content is created and consumed.
This ultimately leads to a continuous altercation between the owners
and staff and remains unresolved.
What is X?

13.
Usually held in the evening, this happens on the occasion of Diwali. The
NSE held this year’s session for 75 minutes. Believed to be auspicious
for profits booked on the day, many traders trade for a short period and
close the affair after getting a nominal profit, believing that it would be
of luck.
What is this session of trading called?

14.
Although the company uses numerous actors to portray its mascot, the
following are the primary ones that the company used for its television
ads. Which mascot do these actors portray?
Willard Scott (1963–1965)
Bev Bergeron (1966–1968)
George Voorhis (1968–1988)
Ray Rayner (1968–1969)
King Moody (1975–1984)
Squire Fridell (1984–1991)
Jack Doepke (1990–1995)
Joe Maggard (1995–2007)
Brad Lennon (2007–present)

15.
The word comes from Persian meaning something made, held, done, or
transacted in the name of another person.
However, the word has acquired a negative connotation where the
Indian government even has an act prohibiting this. The act defines this
as any deal in which the real beneficiary is not the one in whose name
anything of value is purchased. As a result, the person in whose name it
is purchased is just a mask of the real beneficiary.
Which word is this, one which usually pops up when there is a
disproportionate assets case?

16
Unlike the infamous Colonel Dyer, his father Ed Dyer is much less
known. He started making a product in India that connoisseurs in the
field would have come across, even if they were not aware of the
person who started it. The business is now owned by the Mohan-
Meakin group.
What product is this?

17.
This company was founded in 1921 by two brothers, Theodore and
Milton Deutschmann, who wanted to provide equipment for the then-
nascent field of amateur, or ham X. They opened a one-store retail and
mail-order operation in the heart of downtown Boston at 46 Brattle
Street and named their company after XY, which was the term for a
small, wooden structure that housed a ship's X equipment.
Which company did they start?

18.
Although there was a symbol used for this currency between the 16th
and 18th century, it did not carry forward after that. No symbol was
used for the next two centuries until the central bank of this country
announced that it was deciding on one and had shortlisted 13 designs
for the same. On December 11, 2013, the following became the official
symbol of this currency.
Which currency?

19.
Which ad seen through a bystander’s camera is this? Just the name of
the company would do.

20.
Billy Davis, the person behind the ad, wanted the New Seekers to
sing the record version. However, he could not persuade the group’s
manager to do so. When a group of studio singers made the initial
version, which became a hit, the process of getting the band to sing
the song became much more easier. The song became a great hit
worldwide, topping the charts in UK and reaching #7 in the US.
Which company’s ad eventually became this song?

21.
Although many people cited national security and an IAF memo as the
cause for this, the actual reason was one which is quite widespread in
the industry. Ericsson had filed a case in the Delhi High Court saying
that the company had used many of its patents without licensing them.
The company was able to escape a complete injunction through a
hearing where products using components from Qualcomm were
exempted.
What was the result of the earlier Delhi High Court ruling?

22.
Of the members of the Euro zone, only two countries have the opt-out
clause, meaning that they are not legally bound to adopt the Euro as
their currency.
Which are the two countries and the currencies? The two currency
codes are GBP and DKK.

Great Britain Pound, Danish Krone

23.
“The ____ solution enables businesses to improve convenience for both
customers and employees. As users no longer need to remember
complex passwords, user provisioning is therefore simplified and the
cost associated with remote password resets will be drastically
reduced.”
This alliance was created to eliminate the need for different passwords
for multiple websites across devices by providing each user with a
unique identification tag. Lenovo and PayPal were among the founding
members while Google, Qualcomm and Microsoft are among its board
members.

FIDO (Fast IDentification Online) Alliance

24.
In October 2014, X’s CEO said that X had launched a range of offline
products with the expectation of merely breaking even. The consumer
response in the first year has been overwhelming and more products
are being added to the range. The main demand comes from
professionals looking to organize their work and physical contents
better and to provide seamless integration with X itself. X does the
same with digital files.
What is X?

25.
Andy Washington, managing director of Expedia.co.uk, said: “The
unprecedented popularity of X has increased the mystique and allure of
wintery destinations and demand for Norway has increased over 2014
as a whole.”
Many observers are calling this the “X effect”.
What is X?

26.
Although production here stopped a long time back and the buildings seem
dilapidated, the place still commands a hefty price in the market for its real
estate.
Recognising the potential for that, the company has recently announced
plans to convert the location into a township, by taking down the existing
buildings and building it from scratch.
However, the place has not been completely empty with it being a preferred
location for shooting and rehearsals for movies and TV shows.
Which textile firm’s properties are set to be developed?

27.
This marketing concept was introduced by television advertising
pioneer Rosser Reeves, who described it as follows:
- Each advertisement must make a ______to the consumer—not just
words, product puffery, or show-window advertising. Each
advertisement must say to each reader: "Buy this product, for this
specific benefit."
- The _______must be one the competition cannot or does not offer. It
must be ____ - either in the brand or in a claim the rest of that
particular advertising area does not make.
- The ________must be strong enough to move the masses, i.e., attract
new customers as well as potential customers.

Unique Selling Proposition/Point (USP)

28. Ad for which two airlines?

29. Constituents of which group?

30.
Founded in 1981, this company was led by one of its founders from
1981 to 2002 (he has since been designated Chairman Emeritus of the
company). From 2002 till August last year, 3 more of its founders
alternatively held the reins of the company.
The company finally got its first non-founder CEO when X took over in
August 2014. Before joining this company, X previously worked at the
German software company SAP, which he quit in May of the same year
for personal reasons.
Which company? Who is X?

32. Ad parodying what business transaction from
last year?

33.
Who is the person in the black shirt?
Which iconic ad is the latter part of the video parodying?

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