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What can medium sized cities
do to grow, attract, retain and
return tech talent?
A few conclusions from…..
#TeamTechTown
TechTown
Thematic Focus – a
reminder
Thematic Focus
Thematic Focus
Better understanding the digital economy
Growing digital jobs
 Growing new digital jobs through start ups and existing
businesses
 Growing jobs through the digital transformation of traditional
industry
 Growing digital jobs through the smart city agenda
Providing spaces and places for connections
Finding, growing, retaining and returning talent
Key questions on Tech Talent
• How can medium sized cities attract & retain (young) skilled
people?
• How can they position themselves so that people want to live &
work there?
• What can cities do to better match education & training provision
with the needs of the digital economy (now & in future)?
• (How) Can they influence education provision?
• How can they ensure that everyone has (equal) access to the right
digital education & training?
• How can they avoid losing out to larger regional & national 'hubs'?
• What role does city 'branding' have to play?
So, what can medium
sized cities do to grow,
attract, retain and
return Tech Talent?
Medium sized cities can…..
• Contribute to the development of
a digital community e.g.
o By providing places and
spaces for connection (e.g. co
working spaces)
o By providing excellent high
speed broadband
o By facilitating formal and
informal networks, connections
and relationships
o Learn from their larger
counterparts but offer a more
attractive ‘lifestyle’ choice
Medium sized cities can…..
• Develop programmes which
attract ‘alumni’ back from
larger neighbouring or capital
cities
• Engage with the digital
community to better
understand their skills and
talent needs
• Reach out to young people to
better understand lifestyle and
career priorities (through
social media)
Medium sized cities can…..
• Work with local schools,
colleges and (neighbouring)
universities to help them to
understand what digital
companies need and want
• ‘Hack’ into the educational
curriculum to offer wider tech
skills training e.g. coding
clubs, TeenTech – type events
• Make it fun!
Medium sized cities can…..
• Work with digital freelancers,
micros & SMEs to help them
understand what attracts
tech talent e.g.
o Creating sense of
community at work
o Clear career progression
opportunities & coaching
o Events and opportunities
for staff
o ‘Soft’ stuff – fruit, ping
pong, good tea & coffee!
• Lead by example!
TechTalent
Some words of wisdom
to finish….
www.urbact.eu/techtown

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Tech Talent - Team TechTown

  • 1. What can medium sized cities do to grow, attract, retain and return tech talent?
  • 2. A few conclusions from….. #TeamTechTown
  • 5. Thematic Focus Better understanding the digital economy Growing digital jobs  Growing new digital jobs through start ups and existing businesses  Growing jobs through the digital transformation of traditional industry  Growing digital jobs through the smart city agenda Providing spaces and places for connections Finding, growing, retaining and returning talent
  • 6. Key questions on Tech Talent • How can medium sized cities attract & retain (young) skilled people? • How can they position themselves so that people want to live & work there? • What can cities do to better match education & training provision with the needs of the digital economy (now & in future)? • (How) Can they influence education provision? • How can they ensure that everyone has (equal) access to the right digital education & training? • How can they avoid losing out to larger regional & national 'hubs'? • What role does city 'branding' have to play?
  • 7. So, what can medium sized cities do to grow, attract, retain and return Tech Talent?
  • 8. Medium sized cities can….. • Contribute to the development of a digital community e.g. o By providing places and spaces for connection (e.g. co working spaces) o By providing excellent high speed broadband o By facilitating formal and informal networks, connections and relationships o Learn from their larger counterparts but offer a more attractive ‘lifestyle’ choice
  • 9. Medium sized cities can….. • Develop programmes which attract ‘alumni’ back from larger neighbouring or capital cities • Engage with the digital community to better understand their skills and talent needs • Reach out to young people to better understand lifestyle and career priorities (through social media)
  • 10. Medium sized cities can….. • Work with local schools, colleges and (neighbouring) universities to help them to understand what digital companies need and want • ‘Hack’ into the educational curriculum to offer wider tech skills training e.g. coding clubs, TeenTech – type events • Make it fun!
  • 11. Medium sized cities can….. • Work with digital freelancers, micros & SMEs to help them understand what attracts tech talent e.g. o Creating sense of community at work o Clear career progression opportunities & coaching o Events and opportunities for staff o ‘Soft’ stuff – fruit, ping pong, good tea & coffee! • Lead by example!
  • 12. TechTalent Some words of wisdom to finish….
  • 13.
  • 14.

Editor's Notes

  1. Tracey to introduce
  2. Back to the serious stuff – short reminder of where we got to
  3. Theme Better understanding the digital economy How can cities identify their digital community? How to others define 'digital jobs' and is it helpful to pin down a precise definition? What tools already exist which can help to measure existing and future growth potential? What new metrics will be needed to measure city interventions? Is there scope to develop a tool for TechTown cities to help with this? Growing new digital jobs through start ups What can cities do to support digital start ups? How can cities better position themselves to optimise the conditions for competitiveness? What sort of business support do digital start ups want and need? How can cities help start ups to survive and to grow? Growing jobs through the digital transformation of traditional industry What can cities do to support digital transformation of traditional industry and existing businesses? What is the role of cluster policy? (How can cities help small family (retail) businesses?) Growing digital jobs through the smart city agenda How can cities ensure that they maximise the local jobs creation potential linked to delivering smart city agendas? How can they avoid larger multinationals reaping all the rewards? What role could local city challenges, hackathons play? What role could public procurement play? Providing spaces and places for connections How important is it to have a physical space for the digital community? What does this space look like? What is the accompanying 'offer' in terms of business support, incubator or accelerator support? What is the unique position of medium sized cities? Finding, growing, retaining and returning talent How can medium sized cities attract and retain (young) skilled people? How can they position themselves so that people want to live and work there? What can cities do to better match education and training provision with the needs of the digital economy (now and in the future)? How can they avoid losing out to larger regional and national 'hubs'?
  4. Back to the serious stuff – short reminder of where we got to
  5. Back to the serious stuff – short reminder of where we got to
  6. Tracey to introduce