Case study analyzing TARGET"s commitment tand policies to social and corporate responsibility. (Content group work; designed by Amy B. Perrault).

1. TEAM D Keisha Matieriene, Amy B. Perrault & Virginia Tibbetts Group Assignment | Number Two MBA605 – Business Ethics & Social Responsibility | Jan Ruder, Ph.D. December 2, 2007 TARGET

3. TARGET’s Stance on Corporate Responsibility At Target, social responsibility is corporate responsibility. “Target is committed to the pursuit of profitable and sustainable growth, consistent with our unwavering dedication to the social, environmental and economic well-being of the global community in which our guests, team members and shareholders live and work.” www.target.com

4. TARGET’s Corporate Responsibility Target does not define success simply by the bottom line – success also relies on consistent and prominent ethical behavior. Target measures their company's achievement based on their role in the communities they serve through economic , environmental , and social initiatives.

10. Conclusion Even though Target’s Corporate Responsibility initiatives are ingrained in their overall mission and publicized on their web site, public awareness is clearly not as known as Target thinks. Internal corporate communication training is needed to ensure every employee knows proper procedures, policies, and initiatives well enough to explain to a customer. For Target, socially responsible business is good business.

11. Work Cited Information retrieved from http://www.target.com Trevino, L., and Nelson, K. Managing Business Ethics: Straight Talk About How To Do It Right . Fourth edition. New Jersey: John Wiley & Sons, Inc., 2007. “ Today’s Internet A Breeding Ground for Misinformation Check Facts Before Taking Action.” The Official Site of the Veterans of Foreign Wars of the United States. December 2, 2002. Retrieved from http://www.vfw.org