Nicholas Montemaggi, Digital Press Officer at Apt Servizi Emilia Romagna, presentation during the TBEX12 Girona Conference about the BlogVille Emilia Romagna project.
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Become a Millionaire Farmer with Green Nation NigeriaPromise Excel
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Summit del marketing e della comunicazione turistica bit 2011 maurizio goetzinnovActing
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Il piano di marketing è necessario per definire, pianificare e raggiungere gli obbiettivi di una strategia di marketing. Evidenzia la mission aziendale che spesso non è mai considerata importante per un'azienda. Nel piano di marketing si analizza tramite l'analisi SWOT i punti di forza e di debolezza dell'impresa, i punti di forza e di debolezza della concorrenza. Tutto questo è riversato nell'audit di marketing. Il marketing mix porta il prodotto/servizio sul mercato attraverso l'analisi del prezzo, del portafoglio prodotto, della comunicazione e della distribuzione. Un budget deve essere definito per il raggiungimento degli obbiettivi. Il feedback aiuta l'impresa ad analizzare gli scostamenti ed eventualmente a rimettere mano per modificare il piano.
The document discusses Blogville Emilia Romagna, a project that partnered with 50 bloggers to live blog from the Emilia Romagna region of Italy for 83 days. The bloggers stayed in 2 apartments in Bologna and Rimini and participated in 20 organized trips. They produced over 250 blog posts and social media content that reached over 8 million people. The project aimed to showcase the region through the bloggers' experiences rather than intensive scheduled press trips. It generated significant media coverage and established the bloggers as brand ambassadors for the region.
This document discusses MODX, an open source content management system. It announces that MODX 3 will be released in Q1 2016 and MODX Next will be released in Q3 2016. It lists several open job positions and ways for people to get involved with MODX, such as translating addons, helping with design, or becoming a developer.
Become a Millionaire Farmer with Green Nation NigeriaPromise Excel
Green Nation is an agro-allied company which trains people and empowers them financially who have the passion for agriculture.
It is primarily into Agricultural training and consultation, and secondarily into farming.
Its networking platform has been created to recruit, connect, educate and train people to pursue farming and also build a sustainable wealth stream.
Web e turismo: cambiamenti e opportunità per le piccole destinazioni turisticheSara Fiorentino
Il web ha cambiato e sta cambiando le dinamiche del turismo. Ma il cambiamento non è una minaccia, è un'opportunità, sopratutto per le destinazioni turistiche più piccole. Web marketing, destination management e marketing territoriale, se correttamente integrati possono dare una svolta alla promozione di territori ancora poco conosciuti
Summit del marketing e della comunicazione turistica bit 2011 maurizio goetzinnovActing
La creazione di un Ecosistema Digitale Turistico per migliorare la Competività Digitale delle Destinazioni Turistiche attraverso la creazione di una proposizione di valore grazie al Tourist Experience Design
Il piano di marketing è necessario per definire, pianificare e raggiungere gli obbiettivi di una strategia di marketing. Evidenzia la mission aziendale che spesso non è mai considerata importante per un'azienda. Nel piano di marketing si analizza tramite l'analisi SWOT i punti di forza e di debolezza dell'impresa, i punti di forza e di debolezza della concorrenza. Tutto questo è riversato nell'audit di marketing. Il marketing mix porta il prodotto/servizio sul mercato attraverso l'analisi del prezzo, del portafoglio prodotto, della comunicazione e della distribuzione. Un budget deve essere definito per il raggiungimento degli obbiettivi. Il feedback aiuta l'impresa ad analizzare gli scostamenti ed eventualmente a rimettere mano per modificare il piano.
The document discusses Blogville Emilia Romagna, a project that partnered with 50 bloggers to live blog from the Emilia Romagna region of Italy for 83 days. The bloggers stayed in 2 apartments in Bologna and Rimini and participated in 20 organized trips. They produced over 250 blog posts and social media content that reached over 8 million people. The project aimed to showcase the region through the bloggers' experiences rather than intensive scheduled press trips. It generated significant media coverage and established the bloggers as brand ambassadors for the region.
What happens when you give an Italian apartment to travel bloggers? Nicholas Montemaggi, digital press officer at Emilia Romagna Tourist Board, had the answer on 10 April at #SoMeT14EU. After all, he helped organize and manage Blogville Emilia Romagna, a unique campaign that introduced the region to blog readers across the world.
And the answer to the question?
-600 published blog posts
-8,000 shared pictures and videos
-800,000 visitors to blog posts
-30,000+ shares of blog posts
-Twitter exposure of more than 270 million
A successful campaign? Definitely. Montemaggi’s project was named the Innovative Initiative Award winner at #SoMeT14EU.
Highlights of the presentation are highlighted here in our blog: http://www.sometourism.com/somet14eu-base-time-freedom-travel-bloggers/
This document provides personal and professional details about Andrea Berretti. It includes his name, date of birth, addresses, education history, and work experience. Berretti has over 15 years of experience in digital marketing, web marketing strategies, email marketing, lead generation, search engine marketing, social media marketing and web design. He is seeking new employment opportunities where he can utilize his extensive experience and skills in online marketing.
Pietro Moneta has over 10 years of experience in public relations, press office work, and social media strategy. He currently works in media relations and social media for Cattolica Assicurazioni, an Italian insurance company. Previously he held roles leading media relations and digital strategy for other large Italian companies. He has a master's degree in media relations and corporate communication and a bachelor's degree in communication and society.
Digital disruptions as one of my 2015-2016 lectures at the University of Berg...Roberto Peretta
Digital disruptions as one of my 2015-2016 lectures at the University of Bergamo. It's stimulus material, posted to improve communication with current students. It's not interesting for the academia.
The document summarizes the professional experience of Antonio Marino as a project management consultant and trainer specializing in Agile methodologies and PMI certifications. It outlines his roles from 2009 to present as a partner at ACT Point providing training solutions and consulting services, and from 2001 to 2009 as an independent project management consultant supporting clients in various industries. It also notes his previous experience from 1996 to 2001 managing projects and activities for the Great Jubilee of 2000 in Rome.
Παρουσίαση της M-STAT ΑΕ από την συμμετοχή της στο MWC'15Starttech Ventures
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This document discusses promoting Italy's "invisible heritage" by bringing attention to lesser-known destinations. It notes that most tourists only visit a small number of the country's thousands of municipalities. The document's solution is a digital platform and mobile app to guide travelers to undiscovered areas and local traditions, while also providing digital tools and content support for local promoters. The goal is to increase visibility of Italy's hidden destinations and balance tourism across more communities.
SMF 171213 - 5 Social Media Trends for 2014 Be Connect
The document discusses trends in social media and content marketing. It notes that image-centric and video content is becoming more popular and engaging for users. It also discusses the growth of mobile usage and how mobile, especially Facebook's mobile app, is driving the largest source of social traffic. Key platforms like Vine and Instagram are seeing strong growth in video sharing as well.
DIGIGO was established to solve problems which small and medium-sized businesses are facing such as the limitations of Human Resources and Marketing Budgets.
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Our digital marketing practice has now been launched in our Mumbai branch as well. A brief description of the services offered, clients we've worked with and our contact information
This document summarizes Julien Bontempi's experience as a co-founder of MoRunning, a fundraising channel he created for Movember charity through a series of running events in the UK and Ireland from 2009-2015. During his time with MoRunning, he helped grow Facebook and Twitter communities to 20,000 members and raise £900,000 for Movember. In 2014 alone, MoRunning generated £300,000 in revenue from race entries and merchandising. His responsibilities included digital strategy, event branding, campaign delivery, and managing both online and offline marketing activities.
This document discusses FattoreMamma's approach to connecting brands with mothers in Italy. FattoreMamma has built a large network of mother influencers and mothers over the past 10 years. They offer brands effective content and social marketing solutions targeted towards families and mothers. Their approach involves mothers through topics and channels they prefer in order to create positive long-term relationships between mothers and brands. They provide various partnership and engagement opportunities for brands, including influencer campaigns, events, product testing, and branded content.
The document contains contact and background information for Marisa Selanon. It includes her address, phone number, email, websites and social media profiles. Her educational background includes a Bachelor's degree in Radio and Television Broadcasting from Thammasat University in Thailand and a Master's degree in Future Media from Birmingham City University in the UK. She has work experience in export sales, PR, production and digital marketing. The document also lists projects, training, languages, technical skills and professional skills.
Giuseppe Colaneri is a senior social media manager with over 5 years of experience in digital marketing and social media management. He has worked with both international brands like FCA and WPP on social media strategies, influencer campaigns, and content creation. He is skilled in social media marketing, digital advertising, community management, and data analysis.
This document discusses modern marketing in the digital era. It covers several topics: 1) the omnipresent role of data in marketing and opportunities it provides, 2) industry disruption and changing notions of competition, 3) the death of one-way communication models and what comes next, 4) required skills for marketers now and in the future. Throughout, it emphasizes that data, algorithms, customer experience and simplicity are key in a landscape where industries are being redefined and traditional players risk being left behind.
The document discusses the importance of digital growth strategy for businesses. It notes that businesses need to leverage digital platforms like search, social media, mobile and video to reach new customers and maximize ROI. It states that OnTap Growth can help businesses achieve their goals of getting leads, sales, brand visibility or improving their digital presence. The company works with various types of businesses to create a successful digital marketing mix incorporating search, display, social media, mobile and videos. An example case study is provided about how the company helped a luxury travel company achieve 40% sales growth through a digital marketing plan.
Prepare for cold weather rafting with proper gear: layering for warmth, insulated headgear, gloves, waterproof footwear, and essential accessories like sunglasses and sunscreen. Prioritize safety with a life jacket and maintain gear for optimal performance. Stay warm, dry, and ready for adventure on the rapids!
Our Bahrain Visa PowerPoint Presentation offers a detailed and comprehensive guide to the Bahrain visa application process. It is designed to assist travelers, travel agents, and businesses in navigating the various visa types, including tourist, business, work, student, and family visas. Each section provides an in-depth look at eligibility criteria, required documents, and step-by-step application procedures. Additionally, the presentation includes valuable tips for avoiding common application mistakes, an overview of processing times, and details on fees and payment methods. This presentation aims to ensure a smooth and successful visa application experience, making travel to Bahrain as seamless as possible.
A list of budget-friendly things that families can do in San Antonio! Dive into its rich history and vibrant culture at iconic landmarks like the Alamo. Explore colorful Market Square and stroll along the scenic River Walk. Enjoy family-friendly fun at Brackenridge Park and capture breathtaking views at the Tower of the Americas—all without breaking the bank!
What Outdoor Adventures Await Young Adults in Montreal's Surrounding NatureSpade & Palacio Tours
Experience Montreal's vibrant culture and thrilling outdoor adventures. From hiking scenic trails at Mont-Saint-Bruno to kayaking the Saint Lawrence River, there's something for every adventurous young adult. Explore street art, camp under the stars, and immerse yourself in nature's beauty just beyond the city's bustling streets.
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What happens when you give an Italian apartment to travel bloggers? Nicholas Montemaggi, digital press officer at Emilia Romagna Tourist Board, had the answer on 10 April at #SoMeT14EU. After all, he helped organize and manage Blogville Emilia Romagna, a unique campaign that introduced the region to blog readers across the world.
And the answer to the question?
-600 published blog posts
-8,000 shared pictures and videos
-800,000 visitors to blog posts
-30,000+ shares of blog posts
-Twitter exposure of more than 270 million
A successful campaign? Definitely. Montemaggi’s project was named the Innovative Initiative Award winner at #SoMeT14EU.
Highlights of the presentation are highlighted here in our blog: http://www.sometourism.com/somet14eu-base-time-freedom-travel-bloggers/
This document provides personal and professional details about Andrea Berretti. It includes his name, date of birth, addresses, education history, and work experience. Berretti has over 15 years of experience in digital marketing, web marketing strategies, email marketing, lead generation, search engine marketing, social media marketing and web design. He is seeking new employment opportunities where he can utilize his extensive experience and skills in online marketing.
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The document summarizes the professional experience of Antonio Marino as a project management consultant and trainer specializing in Agile methodologies and PMI certifications. It outlines his roles from 2009 to present as a partner at ACT Point providing training solutions and consulting services, and from 2001 to 2009 as an independent project management consultant supporting clients in various industries. It also notes his previous experience from 1996 to 2001 managing projects and activities for the Great Jubilee of 2000 in Rome.
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H παρουσίαση πραγματοποιήθηκε στο πλάισιο του Mobility Forum & Apps Awards 2015: http://mobility.ethosevents.eu
This document discusses promoting Italy's "invisible heritage" by bringing attention to lesser-known destinations. It notes that most tourists only visit a small number of the country's thousands of municipalities. The document's solution is a digital platform and mobile app to guide travelers to undiscovered areas and local traditions, while also providing digital tools and content support for local promoters. The goal is to increase visibility of Italy's hidden destinations and balance tourism across more communities.
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The document discusses trends in social media and content marketing. It notes that image-centric and video content is becoming more popular and engaging for users. It also discusses the growth of mobile usage and how mobile, especially Facebook's mobile app, is driving the largest source of social traffic. Key platforms like Vine and Instagram are seeing strong growth in video sharing as well.
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This document discusses modern marketing in the digital era. It covers several topics: 1) the omnipresent role of data in marketing and opportunities it provides, 2) industry disruption and changing notions of competition, 3) the death of one-way communication models and what comes next, 4) required skills for marketers now and in the future. Throughout, it emphasizes that data, algorithms, customer experience and simplicity are key in a landscape where industries are being redefined and traditional players risk being left behind.
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