This document summarizes Julien Bontempi's experience as a co-founder of MoRunning, a fundraising channel he created for Movember charity through a series of running events in the UK and Ireland from 2009-2015. During his time with MoRunning, he helped grow Facebook and Twitter communities to 20,000 members and raise £900,000 for Movember. In 2014 alone, MoRunning generated £300,000 in revenue from race entries and merchandising. His responsibilities included digital strategy, event branding, campaign delivery, and managing both online and offline marketing activities.