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PIETRO MONETA
Public Relations | Press Office | Social PR Strategist
+39.347.753.5150 pietro.moneta@yahoo.it 03/12/1987 Verona/Milan, Italy
EXPERIENCE
Media Relations and Social Media
Cattolica Assicurazioni Verona/Milan, Italy
Cattolica Assicurazioni is an insurance company listed on the Milan stock
exchange.
Domestic and international media activities: press releases, conferences,
interviews, one-on-one, media briefings
Q&As and speechwriting for the top management
Support to the top management at public events
Internal reports with a focus on financial communications
Advisory support to digital corporate strategy
Strategic and operational management of the LinkedIn corporate account
Content production for the corporate website (European and Italian "Best
Climber" according to Webranking 2018 by Comprend; special mention for
video storytelling in 2019)
IT Security & Digital Brand Protection
Fincantieri s.p.a. Trieste, Italy
Fincantieri is one of the world’s largest shipbuilding groups and number
one by diversification and innovation.
Digital brand & reputation analysis (open source intelligence, social media
and data analytics, GDPR compliance)
Internal events (up to 100 guests)
IT newsletter, from conception to plug and play
Corporate website benchmarking and improvable actions setting
Head of Media Relations & Digital Strategy
Parole O_Stili Milan/Trieste, Italy
Parole O_Stili is the first Italian community against violence, fake news
and abuse on web and social media, engaging 500+ journalists,
politicians, managers, influencers and academic professors.
Strong media outreach: 140+ media involved / 100+ journalists attending /
live streaming on CorriereTV / 300+ articles / 70+ interviews / 1h+ national
tv broadcasting / 7h+ national radio broadcasting / 7mln+ Facebook reach /
16mln+ Twitter reach
Media Relations & Web Communications
Assicurazioni Generali Milan/Trieste, Italy
The Generali Group is one of the largest global insurance providers. With
above 76,000 employees, the Group is present in over 60 countries.
Press releases, reports and top management presentations
Development of the crisis communication manual
Q&As for the top management
Financial reports analysis
Managing new digital daily press review
Support to the corporate social media strategy
Editorial planning and content curation for the corporate website
2015 best European insurance website / 6th among European listed
companies / 3rd best improver according to Webranking Europe 500
Media Monitoring Senior Account
Sifa s.r.l. Milan, Italy
Sifa is among the top 3 Italian media monitoring company and a supplier
for many listed companies and institutional customers.
BY THE NUMBERS
Media relations
2 Investor Days / 3 Shareholders' Meetings /
80+ press conferences & newswires calls /
200+ press releases / SDIR-NIS knowledge
Corporate website
5min+ avg retention / 100+ video /
100+ catchy headlines
Social media
- LinkedIn: 40k+ followers earned and
1,5mln+ organic impressions
- Facebook: 15K+ followers earned and
7mln+ organic reach
- Twitter: 10K+ followers earned and
23mln+ impressions
SKILLS
Media relations
Networking
Digital communications
Brand & reputation analysis
LANGUAGES
Italian Native
English Proficient
Russian Beginner
REFERENCES
Gianluca Zanutto - CIO @ Fincantieri
gianluca.zanutto@fincantieri.it
335.170.2433
Roberto Alatri - Manager @ Generali
Head of Group Media Relations & Channels
roberto.alatri@generali.com
347.418.4430
-
10/2014 - 06/2015~
09/2011 - 07/2014~
/
02/2018~
01/2018~
11/2016~
11/2016~
11/2013 - 08/2014~ +
07/2005 - 09/2005~ +
A
B
C
D
A
B
C
D
EDUCATION
M.A. in Media Relations and Corporate
Communication
ALMED Università Cattolica del Sacro Cuore
Professionals who taught me: Stefano Lucchini, Simone Bemporad, Pier
Donato Vercellone, Diego Lifonti, Andrea Prandi, Daniele Chieffi, Davide
Sempio, Patrizia Rutigliano, Antonio Calabrò, Ralph Traviati, Costanza
Esclapon, Luca Dini
B.A. in Communication and Society
Università degli Studi di Milano
MARK
110L 110
PEOPLE SAY ABOUT ME
Daniele Francesco Alì
VP Ciber Security and Deputy CIO @ Fincantieri
Pietro is a well-rounded communications professional with a deep
knowledge of web analytics and social media inteligence and
technologies. He showed an open-minded and upbeat approach that
make him able to work effectively in a complex environment. He is higly
reliable and capable to deliver timely and effective solutions.
Matteo Russo
Head of Digital Brand Protection @ Fincantieri
I’ve been working with Pietro twice, first as a colleague and then as his
direct supervisor. He is a very solid and accountable professional with far
beyond the average soft and technical skills. Thanks to his unique
attitude at problem solving and his knowledge of the latest market
trends, Pietro has often been a decisive team member.
Ezio Fantuzzi
Group CEO Office @ Assicurazioni Generali
Pietro is an extremely valuable team member within the Group
Communications function at Generali Group. He stands out for his
passion, creativity, dependability and accuracy. He is the kind of player
you always want in your team, because you know he will bring and
execute smart ideas and everyone will get along with him well.
Carmine Sarno
Group CEO Communication Strategy and Planning &
International Media @ Assicurazioni Generali
It is a pleasure to work with Pietro since he is a real trusted and well-
informed partner. He immediately contributed with passion and
dedication to the team, soon becoming an essential point of reference
for written and digital communication. Thanks to his passion, stamina
and uncommon attitude to problem solving, he can easily succeed in
challenging and high-level environments. I would definitely bet on the
professional instinct of this prospect.
COURSES & CERTIFICATIONS
Public speaking - High impact
presentations
Dale Carnegie & Associates
Digital PR
SMMdayIT
Corporate communications for Twitter
and LinkedIn
SMMdayIT
Strategy
Politecnico di Milano
PowerPoint advanced workshop
Ragù Communication
IT quality and management system
(ISO9001, ISO27001)
Fincantieri
D.Lgs. 231/2001
The European House Ambrosetti
PROJECTS
Visual storytelling
Web & social media
While attending my B.A. I gained visual design
acuity through the concept and making of
infographics
IFOM - Festival della Scienza
Milan/Genoa, Italy
After a regional recruitment I had a two weeks
internship af IFOM - Firc institute of Molecular
Oncology Foundation. I also moved to Genoa in
order to present the research during the 2005
Festival della Scienza.
MY TIME
Family and friends
Books, newsletters, websites
Cooking
Shopping

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Curriculum vitae

  • 1. # _ > + - - - - - - - 01/2018 - Ongoing~ + - - - - 09/2017 - 01/2018~ + - 01/2017 - 04/2017~ + - - - - - - - - 07/2015 - 12/2016~ + 03/2008 - 11/2010~ +    PIETRO MONETA Public Relations | Press Office | Social PR Strategist +39.347.753.5150 pietro.moneta@yahoo.it 03/12/1987 Verona/Milan, Italy EXPERIENCE Media Relations and Social Media Cattolica Assicurazioni Verona/Milan, Italy Cattolica Assicurazioni is an insurance company listed on the Milan stock exchange. Domestic and international media activities: press releases, conferences, interviews, one-on-one, media briefings Q&As and speechwriting for the top management Support to the top management at public events Internal reports with a focus on financial communications Advisory support to digital corporate strategy Strategic and operational management of the LinkedIn corporate account Content production for the corporate website (European and Italian "Best Climber" according to Webranking 2018 by Comprend; special mention for video storytelling in 2019) IT Security & Digital Brand Protection Fincantieri s.p.a. Trieste, Italy Fincantieri is one of the world’s largest shipbuilding groups and number one by diversification and innovation. Digital brand & reputation analysis (open source intelligence, social media and data analytics, GDPR compliance) Internal events (up to 100 guests) IT newsletter, from conception to plug and play Corporate website benchmarking and improvable actions setting Head of Media Relations & Digital Strategy Parole O_Stili Milan/Trieste, Italy Parole O_Stili is the first Italian community against violence, fake news and abuse on web and social media, engaging 500+ journalists, politicians, managers, influencers and academic professors. Strong media outreach: 140+ media involved / 100+ journalists attending / live streaming on CorriereTV / 300+ articles / 70+ interviews / 1h+ national tv broadcasting / 7h+ national radio broadcasting / 7mln+ Facebook reach / 16mln+ Twitter reach Media Relations & Web Communications Assicurazioni Generali Milan/Trieste, Italy The Generali Group is one of the largest global insurance providers. With above 76,000 employees, the Group is present in over 60 countries. Press releases, reports and top management presentations Development of the crisis communication manual Q&As for the top management Financial reports analysis Managing new digital daily press review Support to the corporate social media strategy Editorial planning and content curation for the corporate website 2015 best European insurance website / 6th among European listed companies / 3rd best improver according to Webranking Europe 500 Media Monitoring Senior Account Sifa s.r.l. Milan, Italy Sifa is among the top 3 Italian media monitoring company and a supplier for many listed companies and institutional customers. BY THE NUMBERS Media relations 2 Investor Days / 3 Shareholders' Meetings / 80+ press conferences & newswires calls / 200+ press releases / SDIR-NIS knowledge Corporate website 5min+ avg retention / 100+ video / 100+ catchy headlines Social media - LinkedIn: 40k+ followers earned and 1,5mln+ organic impressions - Facebook: 15K+ followers earned and 7mln+ organic reach - Twitter: 10K+ followers earned and 23mln+ impressions SKILLS Media relations Networking Digital communications Brand & reputation analysis LANGUAGES Italian Native English Proficient Russian Beginner REFERENCES Gianluca Zanutto - CIO @ Fincantieri gianluca.zanutto@fincantieri.it 335.170.2433 Roberto Alatri - Manager @ Generali Head of Group Media Relations & Channels roberto.alatri@generali.com 347.418.4430
  • 2. - 10/2014 - 06/2015~ 09/2011 - 07/2014~ / 02/2018~ 01/2018~ 11/2016~ 11/2016~ 11/2013 - 08/2014~ + 07/2005 - 09/2005~ + A B C D A B C D EDUCATION M.A. in Media Relations and Corporate Communication ALMED Università Cattolica del Sacro Cuore Professionals who taught me: Stefano Lucchini, Simone Bemporad, Pier Donato Vercellone, Diego Lifonti, Andrea Prandi, Daniele Chieffi, Davide Sempio, Patrizia Rutigliano, Antonio Calabrò, Ralph Traviati, Costanza Esclapon, Luca Dini B.A. in Communication and Society Università degli Studi di Milano MARK 110L 110 PEOPLE SAY ABOUT ME Daniele Francesco Alì VP Ciber Security and Deputy CIO @ Fincantieri Pietro is a well-rounded communications professional with a deep knowledge of web analytics and social media inteligence and technologies. He showed an open-minded and upbeat approach that make him able to work effectively in a complex environment. He is higly reliable and capable to deliver timely and effective solutions. Matteo Russo Head of Digital Brand Protection @ Fincantieri I’ve been working with Pietro twice, first as a colleague and then as his direct supervisor. He is a very solid and accountable professional with far beyond the average soft and technical skills. Thanks to his unique attitude at problem solving and his knowledge of the latest market trends, Pietro has often been a decisive team member. Ezio Fantuzzi Group CEO Office @ Assicurazioni Generali Pietro is an extremely valuable team member within the Group Communications function at Generali Group. He stands out for his passion, creativity, dependability and accuracy. He is the kind of player you always want in your team, because you know he will bring and execute smart ideas and everyone will get along with him well. Carmine Sarno Group CEO Communication Strategy and Planning & International Media @ Assicurazioni Generali It is a pleasure to work with Pietro since he is a real trusted and well- informed partner. He immediately contributed with passion and dedication to the team, soon becoming an essential point of reference for written and digital communication. Thanks to his passion, stamina and uncommon attitude to problem solving, he can easily succeed in challenging and high-level environments. I would definitely bet on the professional instinct of this prospect. COURSES & CERTIFICATIONS Public speaking - High impact presentations Dale Carnegie & Associates Digital PR SMMdayIT Corporate communications for Twitter and LinkedIn SMMdayIT Strategy Politecnico di Milano PowerPoint advanced workshop Ragù Communication IT quality and management system (ISO9001, ISO27001) Fincantieri D.Lgs. 231/2001 The European House Ambrosetti PROJECTS Visual storytelling Web & social media While attending my B.A. I gained visual design acuity through the concept and making of infographics IFOM - Festival della Scienza Milan/Genoa, Italy After a regional recruitment I had a two weeks internship af IFOM - Firc institute of Molecular Oncology Foundation. I also moved to Genoa in order to present the research during the 2005 Festival della Scienza. MY TIME Family and friends Books, newsletters, websites Cooking Shopping