Task 6
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The document discusses the history and definition of movie soundtracks. It states that originally, dialogue, sound effects, and music each had their own separate tracks, but were later mixed together. It also explains that soundtrack albums were initially promotional items for films, labelled as "music from the original motion picture soundtrack." These phrases were later shortened to "original motion picture soundtrack." The abbreviation OST is used to refer to the musical soundtrack on recorded media like CDs.
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Digipak Analysis
The document provides examples and analyses of different album packaging designs, known as digipaks. It examines digipaks for albums by My Chemical Romance, Fall Out Boy, and Green Day. For each album, it describes the design elements, including font, imagery, and how they relate to the band's image and themes in their music and music videos. Concepts like rebellion, death, and war are conveyed through the album art and help market the bands' personas and songs. Digipaks are meant to entice audiences by offering a unique, limited-edition package compared to just a digital download.
Evaluation question 1
The document analyzes how a media product uses, develops, or challenges conventions of real media. It discusses how the trailer, poster, and magazine cover for the media product draw from conventions of similar real works. Specifically, it notes that the trailer uses recognizable music and actors, follows a predictable romantic comedy plotline, and includes fast-paced editing like real trailers. The poster and magazine cover also mimic real works by prominently featuring the film title and actors, using romantic imagery, and incorporating colors and layouts typical of real movie posters and magazine covers.
PP DRAFT
The document provides details on the album artwork concept for a digipak. It discusses influences from bands like The Flaming Lips, Yeah Yeah Yeahs, and Neckdeep. A rough sketch is presented showing exaggerated surreal imagery including flames and a drum kit. For the interior, flames and clouds will cover the inside pages to tie the theme together. Fonts and a flame motif will also carry through to the back cover and disc to reinforce the brand across the full package.
Digipak Analysis
This document provides a summary of the digipak for 50 Cent's 2003 album "Get Rich or Die Trying". The front cover features a picture of 50 Cent with a bullet hole edited in, representing his history of being shot. The back lists the album's tracks over an image of 50 Cent's hometown. Bullet holes and the color red are recurring themes throughout the digipak, representing blood and the risks of trying to "get rich". The inside cover again features the bullet hole image and promotes the album's singles.
Evaluation 1
This document discusses the conventions of album covers and posters in the music industry. It analyzes the conventions used for elements like the artist name, album title, main image, and other details. It then describes how the student's media products for an album cover, poster, and music video both use and challenge some of these conventions. For the album cover, the student challenges conventions around placement of the artist name and uses a more natural main image. The poster emphasizes the album title over the artist name. The music video includes multiple simultaneous storylines rather than one linear narrative.
Album Artwork Case Study
The document analyzes album artwork from bands similar to Bellevue Days like Modest Mouse and Radiohead to identify genre characteristics that could inform the design of a digipack for Bellevue Days. Key characteristics identified include illustrated or cartoon-like artwork, imagery related to destruction or rebellion, use of red and earth tones in color palettes, simplifying aspects of the cover artwork for the CD itself, and using bold, legible fonts on back covers. Evaluating these examples helped determine design elements that could create identity and appeal to fans of the genre.
Branding
The document discusses branding strategies used by various artists including Pixie Lott, Tyler the Creator, and AC/DC. It notes that each artist has a consistent and unique style with their font, colors, and album covers that helps audiences recognize and remember them. The document then considers how looking at different artists in various music styles can influence planning the branding of one's own music group, such as with logos, colors, target audiences. It provides examples of fonts and colors considered for a music group's branding, with the goal of presenting a narrative of heartbreak to audiences.
Pitch
- The group will create a music video for the song "The Mrs" by Potter Payper featuring their artist ST, an abbreviation for "StoryTeller".
- ST will be portrayed as coming from a rough background in Hackney and trying to leave his past of crime and gang affiliation behind by telling stories through his music.
- The video will use locations in run-down parts of East or South London to portray ST's past struggles and pain through a narrative that references crime while avoiding directly glorifying violence.
- Social media like YouTube and Soundcloud will be used to promote ST and appeal to a male audience aged 13-23 from urban UK backgrounds who can relate to the song.
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Digipak Analysis
The document provides examples and analyses of different album packaging designs, known as digipaks. It examines digipaks for albums by My Chemical Romance, Fall Out Boy, and Green Day. For each album, it describes the design elements, including font, imagery, and how they relate to the band's image and themes in their music and music videos. Concepts like rebellion, death, and war are conveyed through the album art and help market the bands' personas and songs. Digipaks are meant to entice audiences by offering a unique, limited-edition package compared to just a digital download.
Evaluation question 1
The document analyzes how a media product uses, develops, or challenges conventions of real media. It discusses how the trailer, poster, and magazine cover for the media product draw from conventions of similar real works. Specifically, it notes that the trailer uses recognizable music and actors, follows a predictable romantic comedy plotline, and includes fast-paced editing like real trailers. The poster and magazine cover also mimic real works by prominently featuring the film title and actors, using romantic imagery, and incorporating colors and layouts typical of real movie posters and magazine covers.
PP DRAFT
The document provides details on the album artwork concept for a digipak. It discusses influences from bands like The Flaming Lips, Yeah Yeah Yeahs, and Neckdeep. A rough sketch is presented showing exaggerated surreal imagery including flames and a drum kit. For the interior, flames and clouds will cover the inside pages to tie the theme together. Fonts and a flame motif will also carry through to the back cover and disc to reinforce the brand across the full package.
Digipak Analysis
This document provides a summary of the digipak for 50 Cent's 2003 album "Get Rich or Die Trying". The front cover features a picture of 50 Cent with a bullet hole edited in, representing his history of being shot. The back lists the album's tracks over an image of 50 Cent's hometown. Bullet holes and the color red are recurring themes throughout the digipak, representing blood and the risks of trying to "get rich". The inside cover again features the bullet hole image and promotes the album's singles.
Evaluation 1
This document discusses the conventions of album covers and posters in the music industry. It analyzes the conventions used for elements like the artist name, album title, main image, and other details. It then describes how the student's media products for an album cover, poster, and music video both use and challenge some of these conventions. For the album cover, the student challenges conventions around placement of the artist name and uses a more natural main image. The poster emphasizes the album title over the artist name. The music video includes multiple simultaneous storylines rather than one linear narrative.
Album Artwork Case Study
The document analyzes album artwork from bands similar to Bellevue Days like Modest Mouse and Radiohead to identify genre characteristics that could inform the design of a digipack for Bellevue Days. Key characteristics identified include illustrated or cartoon-like artwork, imagery related to destruction or rebellion, use of red and earth tones in color palettes, simplifying aspects of the cover artwork for the CD itself, and using bold, legible fonts on back covers. Evaluating these examples helped determine design elements that could create identity and appeal to fans of the genre.
Branding
The document discusses branding strategies used by various artists including Pixie Lott, Tyler the Creator, and AC/DC. It notes that each artist has a consistent and unique style with their font, colors, and album covers that helps audiences recognize and remember them. The document then considers how looking at different artists in various music styles can influence planning the branding of one's own music group, such as with logos, colors, target audiences. It provides examples of fonts and colors considered for a music group's branding, with the goal of presenting a narrative of heartbreak to audiences.
Pitch
- The group will create a music video for the song "The Mrs" by Potter Payper featuring their artist ST, an abbreviation for "StoryTeller".
- ST will be portrayed as coming from a rough background in Hackney and trying to leave his past of crime and gang affiliation behind by telling stories through his music.
- The video will use locations in run-down parts of East or South London to portray ST's past struggles and pain through a narrative that references crime while avoiding directly glorifying violence.
- Social media like YouTube and Soundcloud will be used to promote ST and appeal to a male audience aged 13-23 from urban UK backgrounds who can relate to the song.
Music video research and intertextuality
An introduction into the genre of music videos, including a brief history, examination of past and modern day technical codes, and how modern day music videos all incorporate some form of intertextuality. Adapted and updated by alevelmedia.co.uk
Focus group questions
This document contains questions for a focus group about music genres and artists. It asks which genres participants prefer, including rock, pop, R&B, and others. It also asks about familiarity with specific soft rock artists like Phil Collins, James Blunt, and Elton John. Finally, it inquires about expectations for characteristics of soft rock music videos and preferences among James Blunt songs and potential styles for a music video.
Textual analysis
The document discusses music videos and their purpose. It provides examples of different music videos and analyzes their conventions and techniques. The key points are:
1) Music videos help sell songs, promote artists, and make songs more memorable by telling a visual narrative that allows audiences to better understand and relate to the song.
2) Popular music videos use conventions like telling a storyline that cuts between the band performing and jumping between shots to the beat of the music.
3) Covering a popular song and creating a memorable music video can help unknown artists and bands gain popularity.
Inspiration
This document discusses various music videos and films that have inspired the author's own music video concept. It describes aspects taken from videos such as the use of handheld camera in "R U Mine?" by Arctic Monkeys, the incorporation of band members in "Basket Case" by Green Day, and the black and white filter and one continuous shot in "Control". Films mentioned include the comic book theme and zoomed shots in Scott Pilgrim vs. The World and the black and white filter and dreamlike shot of the main character in Control. The author aims to incorporate opening sequences, subtitled names, close-up instrument shots, and the idea of the music not starting until a key action from these inspirational works.
Initial ideas, discussion and planning
The group chose to create a music video for the Foo Fighters song "Times Like These" because the band is American rock, which will allow for a fast-paced, lively, and aggressive video as desired. Other considered bands, Nickelback and Hello Operator, were passed over - Nickelback for being too slow and risking simply acting out lyrics, and Hello Operator because they are smaller and less well known. Initial ideas for the video involve a plain background with sharp text or a brick wall background with band members.
Cd analysis
The document analyzes and summarizes the key elements and conventions used in the design of the CD digipack for the album "The World Won't Listen" by The Smiths. It describes the characters represented on the front and back covers as being set in a 1950s fairground scene based on their costumes and hairstyles. It also discusses the narrative enigma created around the identities of the characters and their relationship to the band. Specific icons and symbols are analyzed, such as the image of four women on the back related to the members of The Smiths. Technical elements like heavy saturation, contrasting pink and green color scheme, and a pink tint on the back image are also summarized.
Focus group analysis
The document summarizes the results of a focus group analysis conducted to help inform decisions for a soft rock music video. Question One found that indie/alt rock was the most popular genre. Question Two found that Elton John and James Blunt were the most well-known soft rock artists. Question Five determined that "When I Find Love Again" was the most liked James Blunt song. Based on the focus group feedback, the music video will feature the song "When I Find Love Again", have elements of a love story narrative, and employ an amplification approach where shots imply rather than directly illustrate the song lyrics.
Planning production
The document provides details on planning and producing a magazine called SMASH. It outlines plans for the front cover which will feature the author's cousin playing drums on an indie rock style background. It also lists ideas for coverlines, contents, and a double page spread featuring a "day in the life" story and photos of the main band featured in the issue.
Final night of sin analysis
This document summarizes and analyzes the album artwork and packaging of the 2012 You Me At Six live album "The Final Night of Sin". Key points:
- The digipak packaging features the band name and album title on the spine for easy identification.
- The front cover image shows the stage setup from the concert night before the show, highlighting it was a live recording.
- Variants were released, with a limited number of signed digipaks available only to those who attended the concert.
- The packaging design aims to emphasize the live nature of the recording while connecting it to the band's previous work through themes of "sin".
Magazine digipak advertisment/website research
A digipak is a type of CD packaging that consists of a foldable paperboard or cardboard outer cover with one or more plastic trays inside to hold a CD. It provides protection while showing cover artwork. The documents describe various album covers, some using digipaks and others using standard jewel case packaging. Designs include hand-drawn illustrations, animated GIFs and photographs with graphic effects. Artists mentioned include Josh Record, Childish Gambino, Gorillaz, MF Doom and Black Sabbath. Their related websites are also examined and described.
Introducing the-music-video
1) A music video is a short film that accompanies a recorded song, usually featuring a performance of the song along with dance or a narrative.
2) Music videos became popular in the 1980s with the rise of MTV and were a major marketing tool for the music industry.
3) While originally targeted at teenagers, music videos now appeal to diverse audiences through niche digital channels and user-generated content on websites like YouTube.
Muse powerpoint
The document provides instructions for exploring the music videos of an assigned artist over their career. Students are asked to research the artist's album releases and singles, view 6 music videos spanning their career, analyze elements of brand identity that remain consistent, and ways the videos develop over time. They should also look for connections between video and album artwork, consider production budgets, and provide insights into how the videos relate to the artist's songs and public image. A discography for Muse is then presented listing album details from 1999 to 2015.
Parklife
The music video for Blur's song "Parklife" features actor Phil Daniels lip syncing the lyrics while driving around London. Though unconventional for a music video at the time, the abstract style fits with the Britpop genre. Various shots reference the lyrics, like a jogger mentioned in the words. While humorous, Daniels is the clear focus instead of the band. The upbeat tempo matches the fast-paced visuals, and colors occasionally sync with the music. The video parodies common music video tropes through exaggerated elements.
Student feedback for the first draft
Student filmmakers received feedback on their first draft music video from peers. The feedback included that some lip syncing was out of sync with the music, there was too much focus on just the artist and not enough additional people or cutaway shots of the location. To address these issues, the students will re-film sections to improve lip syncing, add more people and location establishing shots. They also received positive feedback that the artist's performance and behind the scenes footage was enjoyed.
Evaluation 2
This document summarizes the branding and marketing strategy for a fictional hip hop artist named Chief. It describes establishing Chief's persona as humble and relatable rather than flashy, portrayed through his plain clothing. Both the album digipack and advertisement feature a portrait of Chief against a black background with bold font to draw attention and portray his star power. Key details like the record label and featured artists are included to appeal to hip hop fans. Tour dates are advertised to promote both the album and upcoming concert tour.
The Music Biz - Marketing Meatloaf
The documentary examines the marketing of American singer Meatloaf's career through interviews, observations, archive footage, and narration. It focuses on the themes of music marketing, awards, and the music industry. The documentary follows Meatloaf's efforts to promote his music and reinvent himself, observing struggles with budgeting and competition. It ends with Meatloaf achieving number one on the charts due to successful promotion in contrast to other artists who did not market as effectively.
Digipak Analysis - Foo Fighters
The front cover of the Foo Fighters album "Wasting Light" features the band name in large red text against a black background to attract fans. It also displays the album title in smaller red text below. The artwork is a collage of band members' faces with filtered red, pink, blue, and green colors. The back cover continues the front artwork partially and lists the song titles in the same font as the band name, maintaining consistency. It also includes standard label information and a barcode in the bottom corners.
The Music Biz -Meatloaf
The documentary examines the marketing of American singer Meatloaf's career through a variety of evidence like interviews, observations, archive footage, and narration. It focuses on the themes of music marketing, awards, and the music industry. The documentary follows Meatloaf's efforts to promote his music and reinvent himself, observing challenges like budget constraints and competition. Ultimately, his promotion work leads to commercial success unlike others who did not promote themselves as effectively.
Pitch for Music Video
The document discusses plans for a grime music video. It will feature artist Frank, who has been troubled by past events. His emotions will be conveyed throughout the narrative to gain audience sympathy. A second artist, Fabian, will provide a different perspective on the situation. The genre of grime was chosen to challenge themselves creatively. The song "My Story" by Krept and Konan was selected for its meaningful lyrics about a stepfather's death. The target audience is those who listen to UK grime music, mainly teenagers and males. Low key lighting and black and white footage will set a serious tone for the narrative-driven performance.
The Purpose of Music Videos
Music videos initially emerged in the 1940s as a way to promote songs and artists through visuals synced to music. They gained popularity with the rise of music television channels like MTV in the 1980s. Today, music videos are widely used to market songs, albums, artists, directors, and record labels through various online and social media platforms. They provide additional revenue streams beyond music sales and help cross-promote films, TV shows, and other entertainment properties through collaborative partnerships.
Music video analysis
The document discusses the aims and objectives of music videos and album promotion. It provides examples of several music videos, including their narratives, visual elements, and how they promote the artist's brand and target audience. It also discusses how album covers and magazine advertisements aim to attract listeners by representing the artist's music genre and drawing connections between the visual content of each promotional medium.
Q1
The document summarizes how the media product uses and develops conventions of real music magazines, album covers, and music videos. For the magazine advert, it takes influences from album covers by The Beatles and Gorillaz by featuring images of band members facing away from the camera. It also includes the single track to market the album. While it uses common conventions like release date, it challenges conventions by using a star rating system instead of critic quotes. The digipak cover is similar to continue branding and uses bright colors common to indie albums. It challenges omitting the artist/album name. Discs use simple unbroken images tied to video themes. Images on the back develop the scrapbook theme. The music video draws on conventions
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Music video research and intertextuality
An introduction into the genre of music videos, including a brief history, examination of past and modern day technical codes, and how modern day music videos all incorporate some form of intertextuality. Adapted and updated by alevelmedia.co.uk
Focus group questions
This document contains questions for a focus group about music genres and artists. It asks which genres participants prefer, including rock, pop, R&B, and others. It also asks about familiarity with specific soft rock artists like Phil Collins, James Blunt, and Elton John. Finally, it inquires about expectations for characteristics of soft rock music videos and preferences among James Blunt songs and potential styles for a music video.
Textual analysis
The document discusses music videos and their purpose. It provides examples of different music videos and analyzes their conventions and techniques. The key points are:
1) Music videos help sell songs, promote artists, and make songs more memorable by telling a visual narrative that allows audiences to better understand and relate to the song.
2) Popular music videos use conventions like telling a storyline that cuts between the band performing and jumping between shots to the beat of the music.
3) Covering a popular song and creating a memorable music video can help unknown artists and bands gain popularity.
Inspiration
This document discusses various music videos and films that have inspired the author's own music video concept. It describes aspects taken from videos such as the use of handheld camera in "R U Mine?" by Arctic Monkeys, the incorporation of band members in "Basket Case" by Green Day, and the black and white filter and one continuous shot in "Control". Films mentioned include the comic book theme and zoomed shots in Scott Pilgrim vs. The World and the black and white filter and dreamlike shot of the main character in Control. The author aims to incorporate opening sequences, subtitled names, close-up instrument shots, and the idea of the music not starting until a key action from these inspirational works.
Initial ideas, discussion and planning
The group chose to create a music video for the Foo Fighters song "Times Like These" because the band is American rock, which will allow for a fast-paced, lively, and aggressive video as desired. Other considered bands, Nickelback and Hello Operator, were passed over - Nickelback for being too slow and risking simply acting out lyrics, and Hello Operator because they are smaller and less well known. Initial ideas for the video involve a plain background with sharp text or a brick wall background with band members.
Cd analysis
The document analyzes and summarizes the key elements and conventions used in the design of the CD digipack for the album "The World Won't Listen" by The Smiths. It describes the characters represented on the front and back covers as being set in a 1950s fairground scene based on their costumes and hairstyles. It also discusses the narrative enigma created around the identities of the characters and their relationship to the band. Specific icons and symbols are analyzed, such as the image of four women on the back related to the members of The Smiths. Technical elements like heavy saturation, contrasting pink and green color scheme, and a pink tint on the back image are also summarized.
Focus group analysis
The document summarizes the results of a focus group analysis conducted to help inform decisions for a soft rock music video. Question One found that indie/alt rock was the most popular genre. Question Two found that Elton John and James Blunt were the most well-known soft rock artists. Question Five determined that "When I Find Love Again" was the most liked James Blunt song. Based on the focus group feedback, the music video will feature the song "When I Find Love Again", have elements of a love story narrative, and employ an amplification approach where shots imply rather than directly illustrate the song lyrics.
Planning production
The document provides details on planning and producing a magazine called SMASH. It outlines plans for the front cover which will feature the author's cousin playing drums on an indie rock style background. It also lists ideas for coverlines, contents, and a double page spread featuring a "day in the life" story and photos of the main band featured in the issue.
Final night of sin analysis
This document summarizes and analyzes the album artwork and packaging of the 2012 You Me At Six live album "The Final Night of Sin". Key points:
- The digipak packaging features the band name and album title on the spine for easy identification.
- The front cover image shows the stage setup from the concert night before the show, highlighting it was a live recording.
- Variants were released, with a limited number of signed digipaks available only to those who attended the concert.
- The packaging design aims to emphasize the live nature of the recording while connecting it to the band's previous work through themes of "sin".
Magazine digipak advertisment/website research
A digipak is a type of CD packaging that consists of a foldable paperboard or cardboard outer cover with one or more plastic trays inside to hold a CD. It provides protection while showing cover artwork. The documents describe various album covers, some using digipaks and others using standard jewel case packaging. Designs include hand-drawn illustrations, animated GIFs and photographs with graphic effects. Artists mentioned include Josh Record, Childish Gambino, Gorillaz, MF Doom and Black Sabbath. Their related websites are also examined and described.
Introducing the-music-video
1) A music video is a short film that accompanies a recorded song, usually featuring a performance of the song along with dance or a narrative.
2) Music videos became popular in the 1980s with the rise of MTV and were a major marketing tool for the music industry.
3) While originally targeted at teenagers, music videos now appeal to diverse audiences through niche digital channels and user-generated content on websites like YouTube.
Muse powerpoint
The document provides instructions for exploring the music videos of an assigned artist over their career. Students are asked to research the artist's album releases and singles, view 6 music videos spanning their career, analyze elements of brand identity that remain consistent, and ways the videos develop over time. They should also look for connections between video and album artwork, consider production budgets, and provide insights into how the videos relate to the artist's songs and public image. A discography for Muse is then presented listing album details from 1999 to 2015.
Parklife
The music video for Blur's song "Parklife" features actor Phil Daniels lip syncing the lyrics while driving around London. Though unconventional for a music video at the time, the abstract style fits with the Britpop genre. Various shots reference the lyrics, like a jogger mentioned in the words. While humorous, Daniels is the clear focus instead of the band. The upbeat tempo matches the fast-paced visuals, and colors occasionally sync with the music. The video parodies common music video tropes through exaggerated elements.
Student feedback for the first draft
Student filmmakers received feedback on their first draft music video from peers. The feedback included that some lip syncing was out of sync with the music, there was too much focus on just the artist and not enough additional people or cutaway shots of the location. To address these issues, the students will re-film sections to improve lip syncing, add more people and location establishing shots. They also received positive feedback that the artist's performance and behind the scenes footage was enjoyed.
Evaluation 2
This document summarizes the branding and marketing strategy for a fictional hip hop artist named Chief. It describes establishing Chief's persona as humble and relatable rather than flashy, portrayed through his plain clothing. Both the album digipack and advertisement feature a portrait of Chief against a black background with bold font to draw attention and portray his star power. Key details like the record label and featured artists are included to appeal to hip hop fans. Tour dates are advertised to promote both the album and upcoming concert tour.
The Music Biz - Marketing Meatloaf
The documentary examines the marketing of American singer Meatloaf's career through interviews, observations, archive footage, and narration. It focuses on the themes of music marketing, awards, and the music industry. The documentary follows Meatloaf's efforts to promote his music and reinvent himself, observing struggles with budgeting and competition. It ends with Meatloaf achieving number one on the charts due to successful promotion in contrast to other artists who did not market as effectively.
Digipak Analysis - Foo Fighters
The front cover of the Foo Fighters album "Wasting Light" features the band name in large red text against a black background to attract fans. It also displays the album title in smaller red text below. The artwork is a collage of band members' faces with filtered red, pink, blue, and green colors. The back cover continues the front artwork partially and lists the song titles in the same font as the band name, maintaining consistency. It also includes standard label information and a barcode in the bottom corners.
The Music Biz -Meatloaf
The documentary examines the marketing of American singer Meatloaf's career through a variety of evidence like interviews, observations, archive footage, and narration. It focuses on the themes of music marketing, awards, and the music industry. The documentary follows Meatloaf's efforts to promote his music and reinvent himself, observing challenges like budget constraints and competition. Ultimately, his promotion work leads to commercial success unlike others who did not promote themselves as effectively.
Pitch for Music Video
The document discusses plans for a grime music video. It will feature artist Frank, who has been troubled by past events. His emotions will be conveyed throughout the narrative to gain audience sympathy. A second artist, Fabian, will provide a different perspective on the situation. The genre of grime was chosen to challenge themselves creatively. The song "My Story" by Krept and Konan was selected for its meaningful lyrics about a stepfather's death. The target audience is those who listen to UK grime music, mainly teenagers and males. Low key lighting and black and white footage will set a serious tone for the narrative-driven performance.
The Purpose of Music Videos
Music videos initially emerged in the 1940s as a way to promote songs and artists through visuals synced to music. They gained popularity with the rise of music television channels like MTV in the 1980s. Today, music videos are widely used to market songs, albums, artists, directors, and record labels through various online and social media platforms. They provide additional revenue streams beyond music sales and help cross-promote films, TV shows, and other entertainment properties through collaborative partnerships.
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Similar to Task 6
Music video analysis
The document discusses the aims and objectives of music videos and album promotion. It provides examples of several music videos, including their narratives, visual elements, and how they promote the artist's brand and target audience. It also discusses how album covers and magazine advertisements aim to attract listeners by representing the artist's music genre and drawing connections between the visual content of each promotional medium.
Q1
The document summarizes how the media product uses and develops conventions of real music magazines, album covers, and music videos. For the magazine advert, it takes influences from album covers by The Beatles and Gorillaz by featuring images of band members facing away from the camera. It also includes the single track to market the album. While it uses common conventions like release date, it challenges conventions by using a star rating system instead of critic quotes. The digipak cover is similar to continue branding and uses bright colors common to indie albums. It challenges omitting the artist/album name. Discs use simple unbroken images tied to video themes. Images on the back develop the scrapbook theme. The music video draws on conventions
Moodboard
The document provides inspiration and a moodboard for a music video for the artist Samuel Ford. It summarizes the music videos of related artists such as Fictonian, Tenterhook, and Benjamin Francis Leftwich. Natural locations featured in the videos could also work for Samuel Ford's video. Character-wise, the videos usually only feature the artist, though Ford's song implies including a small group. Common shots in the videos are close-ups, shots with movement/traveling, and shots from behind the character.
Moodboard
The document provides inspiration and a moodboard for a music video for the artist Samuel Ford. It summarizes trends found in music videos by related artists in the same acoustic pop/folk genre. Key trends included natural, non-artificial locations; few characters, often just the artist; close-ups to establish intimacy; and a sense of movement to imply a narrative. The document suggests applying these conventions to develop a music video that appropriately positions Samuel Ford within his genre.
Music video slide show
Music videos have been around since the 1920s but became more prominent in the 1970s with the rise of music television shows. Early music videos were short promotional clips of artists performing their songs. The 1975 video for Bohemian Rhapsody by Queen was groundbreaking for using visual effects and setting conventions for modern music videos. Effective music videos illustrate, amplify, or contradict the song's lyrics and music through techniques like cinematography, editing, intertextual references, and relationships between audio and visuals. Intertextual referencing is common and can be stylistic, through narrative or themes, or incorporate content from other works to enhance meaning and sell the artist.
Documentary analysis
The documentary follows a man from Sydney who has heavily modified his body with tattoos and piercings. It explores people's reactions to his alterations, both negative and positive, as well as themes of body image and individuality. The documentary uses experimental film techniques like disjointed camerawork and jump cuts to match the unconventional subject and challenge viewers' expectations.
Music video analysis
Music videos aim to promote artists and their songs. They use conventions like actors, settings, costumes, and product placement that are targeted towards the artist's audience. Product placement features brands the target audience would be interested in purchasing. Music videos also represent the target audience and may include political or social messages important to the artist. They showcase the artist visually and can include storylines, live performances, or special effects. In some cases, music videos promote movies by featuring clips when a song is included in the film's soundtrack.
Flume Case Study
1. The artist Flume consistently uses a color scheme of black, white, and pink in his album artwork, music video, and tour posters to create a recognizable visual brand.
2. The name "Flume" is always written in the same font, size, and with dots on either side to emphasize that the focus is solely on the artist.
3. A mysterious object called the "Infinity Prism" features prominently in the album artwork and music video, representing the futuristic style of Flume's music.
'Flume' Case Study
1. The artist Flume consistently uses a color scheme of black, white, and pink in his album artwork, music video, and tour posters to create a recognizable visual brand.
2. The name "Flume" is always written in the same font, size, and with dots on either side to emphasize that the focus is solely on the artist.
3. A mysterious object called the "Infinity Prism" features prominently in the album artwork and music video, representing the futuristic style of Flume's music.
Theory research
The document discusses 9 sources that examine how music is used in different media such as films, television shows, video games, and trailers. Source 1 discusses a video about composer Murray Gold and his process for creating soundtracks. Source 2 shows how different types of music can manipulate emotions in film scenes. Sources 3-4 discuss how music sets expectations and appeals to audiences in different video game genres. Source 5 analyzes how dramatic music is used to set the tone in a Doctor Who trailer. Sources 6-7 examine trends in using popular cover songs in trailers and how music progresses narratives in games. Sources 8-9 explore the historical evolution of film and video game music.
Film opening lessons sep 2013
The document discusses various conventions used in film openings. It describes common elements like production logos to promote the studio, titles to display key names and entice audiences, and establishing the genre through visuals, music and other cues. Examples are provided for how openings introduce main characters, set the location and hint at themes. Both non-diegetic and diegetic sound are used to set the scene. Enigma is also important to intrigue viewers and make them want to watch more. In general, openings aim to attract audiences and give a sense of what to expect through credits, titles and signifiers based on genre conventions.
Ancillary task digipack research
This document summarizes the cover designs, styles, and genres represented on three different album designs: Wiz Khalifa's hip-hop album O.N.I.F.C, Machine Head's heavy metal album The Blackening, and Coldplay's indie album MyloXyloto. Key elements like fonts, colors, and images are described and related to conventions of the genres represented.
Ideas for a promotional package 2
This document provides ideas and plans for promoting a music album and music video. It discusses ideas for the album cover, CD, DVD, and music video. The album cover would be simplistic with a black and white color scheme. The music video would tell a narrative story and include shots of the band performing, following a theme of anger after a breakup. It also outlines plans for costumes, locations, and target audience. The promotional package would be cohesive across formats to effectively promote the artist and album.
Q2 evaluation
The combination of the main product (album) and ancillary texts (packaging materials) is effective because:
1) A consistent style using Trajan Pro font and a black/white/grey color scheme is used throughout.
2) Themes and motifs from the music video are reflected in the album packaging, such as a brick wall and photo booth pictures.
3) The packaging relates closely to the style and mood portrayed in the music video and represents the artist's signature black clothing look.
Film Music Research
The document discusses the history of film soundtracks from the first sound films in 1900 to modern digital composition software. It outlines some of the most famous composers like John Williams and soundtracks from films like Star Wars. It then discusses the target audience for film score magazines, noting it is difficult to define but generally eclectic fans of both film and music who are usually adults. Finally, it considers subgenres of film scores, competition from other film music magazines, cross-media uses of scores, and potential futures including more electronic scores and merging of instruments/effects in software.
Ideas For Project Powerpoint
The document proposes three ideas for a video project about a band:
1. A documentary following the band's daily life struggles in the music business, including interviews and live performances. The purpose is to promote the band and provide insight into their personal lives.
2. A short film depicting the lead singer as egotistical and hedonistic, though he sees himself differently. The purpose is also to promote the band and show their personal lives.
3. A short film exploring obsessed fans' worlds, showing their bedrooms filled with band merchandise and screams at concerts. The purpose is mainly entertainment rather than band promotion.
Treatment
The music video will tell the story of "The Elephant Man" through a narrative and performance-based style. It will feature the band as characters set in countryside and cobbled streets styled after the early 20th century. Inspired by silent films, it will use exaggerated movements and expressions to follow one band member, Ronnie, as he is pursued but later accepted once his humanity is recognized. The video aims to match the band's vintage country style through location, costumes, and theatrical presentation.
Evaluation q1 2 Michael
This document discusses conventions used in pop rock music videos and albums. It analyzes the document writer's media product and compares it to conventions seen in other pop rock media. Specifically, it examines conventions related to: 1) Performance lighting and shots in music videos, 2) Costumes in music videos balancing pop and rock styles, 3) Using the same actor for performance and narrative in music videos, 4) Black borders and color use in magazine advertisements, and 5) Medium shots of artists on album digipaks. The document evaluates how the writer's media product used, developed, or challenged these common pop rock conventions.
Video video! - Joe Faulkner
This document provides an overview of music videos, including their purposes and history. It discusses generic codes and conventions across different genres like heavy metal, indie rock, rap, and electronica. Three influential music videos are then analyzed in detail: Aphex Twin's "Come to Daddy" from 1997, Guns N' Roses' "Welcome to the Jungle" from 1987, and The White Stripes' "Fell In Love With a Girl" from 2002. Each summary highlights narrative elements, visual techniques, and how they relate to their respective genres.
Fleetwood mac: Don't Stop
This documentary follows the evolution of the band Fleetwood Mac over time. It begins with archive footage and interviews explaining their early popularity and success. It then chronicles the changes they went through and difficulties they faced both professionally and personally. The documentary concludes by showing the band members today reflecting on their experiences and how they were able to work through challenges to continue performing. Archive footage and interviews with people in the music industry are used throughout to tell the story of Fleetwood Mac's journey.
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一比一原版(BC毕业证)波士顿学院毕业证如何办理
BC毕业证学历书【微信95270640】办理波士顿学院毕业证成绩单（Q微信95270640）毕业证学历认证OFFER专卖国外文凭学历学位证书办理澳洲文凭|澳洲毕业证,澳洲学历认证,澳洲成绩单 澳洲offer,教育部学历认证及使馆认证永久可查 ,国外毕业证|国外学历认证,国外学历文凭证书 BC毕业证，BC毕业证，BC毕业证，BC毕业证，BC毕业证，BC毕业证，BC毕业证，专业为留学生办理毕业证、成绩单、使馆留学回国人员证明、教育部学历学位认证、录取通知书、Offer、
专业为留学生办理波士顿学院波士顿学院本科学位证成绩单【100%存档可查】留学全套申请材料办理。本公司承诺所有毕业证成绩单成品全部按照学校原版工艺对照一比一制作和学校一样的羊皮纸张保证您证书的质量！
如果你回国在学历认证方面有以下难题请联系我们我们将竭诚为你解决认证瓶颈
1所有材料真实但资料不全无法提供完全齐整的原件。【如：成绩单丶毕业证丶回国证明等材料中有遗失的。】
2获得真实的国外最终学历学位但国外本科学历就读经历存在问题或缺陷。【如：国外本科是教育部不承认的或者是联合办学项目教育部没有备案的或者外本科没有正常毕业的。】
3学分转移联合办学等情况复杂不知道怎么整理材料的。时间紧迫自己不清楚递交流程的。
如果你是以上情况之一请联系我们我们将在第一时间内给你免费咨询相关信息。我们将帮助你整理认证所需的各种材料.帮你解决国外学历认证难题。
国外波士顿学院波士顿学院本科学位证成绩单办理方法：
1客户提供办理信息：姓名生日专业学位毕业时间等（如信息不确定可以咨询顾问：我们有专业老师帮你查询波士顿学院波士顿学院本科学位证成绩单）；
2开始安排制作波士顿学院毕业证成绩单电子图；
3波士顿学院毕业证成绩单电子版做好以后发送给您确认；
4波士顿学院毕业证成绩单电子版您确认信息无误之后安排制作成品；
5波士顿学院成品做好拍照或者视频给您确认；
6快递给客户（国内顺丰国外DHLUPS等快读邮寄）。疯一把山娃算了算这一次足足花了老爸元够他挣上半个月的山娃很不解一向节俭的父亲啥时变得如此阔绰大方大把大把掏钱时居然连眉头也不皱一下车票早买好了直达卧铺车得经过山娃老家门口山娃拒绝父亲送说往车上一躺就等着下车决无丢失的道理有手机在身联系也方便再说他都岁了还有大半车的小伙伴相伴他不怕在父亲千叮咛万嘱咐中山娃依依不舍地爬上车朝窗外不住地挥手别了父亲别了父亲的城别了我的暑假生活我的城市生活望着窗外挥舞的房
一比一原版美国加州大学圣地亚哥分校毕业证（ucsd毕业证书）如何办理
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【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
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一比一原版(QUT毕业证)昆士兰科技大学毕业证成绩单如何办理
QUT毕业证【微信95270640】办理QUT毕业证【Q微信95270640】昆士兰科技大学毕业证书原版↑制作昆士兰科技大学学历认证文凭办理昆士兰科技大学留信网认证,留学回国办理毕业证成绩单文凭学历认证【Q微信95270640】专业为海外学子办理毕业证成绩单、文凭制作，学历仿制，回国人员证明、做文凭，研究生、本科、硕士学历认证、留信认证、结业证、学位证书样本、美国教育部认证百分百真实存档可查】
全套服务：昆士兰科技大学昆士兰科技大学毕业证offer真实回国人员证明 #真实教育部认证。让您回国发展信心十足#铸就十年品质！信誉！实体公司！可以视频看办公环境样板如需办理真实可查可以先到公司面谈勿轻信小中介黑作坊！
可以提供昆士兰科技大学钢印 #水印 #烫金 #激光防伪 #凹凸版 #最新版的毕业证 #百分之百让您绝对满意
印刷DHL快递毕业证 #成绩单7个工作日真实大使馆教育部认证1个月。为了达到高水准高效率
请您先以qq或微信的方式对我们的服务进行了解后如果有昆士兰科技大学昆士兰科技大学毕业证offer帮助再进行电话咨询。
国外毕业证学位证成绩单如何办理：
1客户提供办理信息：姓名生日专业学位毕业时间等（如信息不确定可以咨询顾问：我们有专业老师帮你查询）；
2开始安排制作昆士兰科技大学毕业证成绩单电子图；
3毕业证成绩单电子版做好以后发送给您确认；
4毕业证成绩单电子版您确认信息无误之后安排制作成品；
5成品做好拍照或者视频给您确认；
6快递给客户（国内顺丰国外DHLUPS等快读邮寄）。望着父亲山娃反问道父亲听了并不回答只是吃吃地笑山娃很精神越逛越起劲父亲却越逛越疲倦望着父亲呵欠连天的样子山娃也说困了累了回家吧小屋闷罐一般头顶上的三叶扇彻夜呜呜作响搅得满屋热气腾腾也搅得山娃心烦意乱父亲一上床就呼呼大睡山娃却辗转反侧睡不着山娃一次又一次摸索着爬起来一遍又一遍地用暖乎乎的冷水擦身往水泥地板上一勺一勺的洒水也不知过了多久山娃竟迷迷糊糊地睡着了迷迷糊糊地又闻到了闹钟刺耳的铃声和哐咣的关和
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【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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Task 6
- 1. Research into my genre TA SK 6 T ASK 6
- 2. History of Soundtrack In movie industry terminology usage, a sound track is an audio recording created or used in film production or post-production. Initially the dialogue, sound effects, and music in a film each has its own separate track (dialogue track, sound effects track, and music track), and these are mixed together to make what is called the composite track, which is heard in the film. A dubbing track is often later created when films are dubbed into another language. This is also known as a M & E track (music and effects) containing all sound elements minus dialogue which is then supplied by the foreign distributor in the native language of its territory. The contraction soundtrack came into public consciousness with the advent of so-called "soundtrack albums" in the late 1940s. First conceived by movie companies as a promotional gimmick for new films, these commercially available recordings were labelled and advertised as "music from the original motion picture soundtrack", or "music from and inspired by the motion picture." These phrases were soon shortened to just "original motion picture soundtrack." More accurately, such recordings are made from a film's music track, because they usually consist of the isolated music from a film, not the composite (sound) track with dialogue and sound effects. The abbreviation OST is often used to describe the musical soundtrack on a recorded medium, such as CD, and it stands for Original Soundtrack; however, it is sometimes also used to differentiate the original music heard and recorded versus a rerecording or cover of the music
- 3. Mise en scene examples; locations Cinema Concert Abandoned Building Film set Music studio
- 5. Makeup The makeup bring a cinematic feel to the cover, a sense of drama and mystery. Bold colours such as red as well as darker tones would be best to create this atmosphere of secrets and anticipation, which will entice the reader.
- 6. Examples of artists to be on the front cover. Some examples of people to include on the cover include Lorde as she curated the Hunger games soundtrack, perhaps Sam Smith for his no 1 single from the Bond soundtrack or artists such as The Weeknd or Ellie Goulding due to there work of the fifty shades of grey soundtrack. These types of artists are well received by a male and female audience.
- 7. Interviews Interview of Lorde on Hunger Games soundtrack: https://www.youtube.com/watch?v=5-9gK6W2tBQ Interview of Sam Smith on James Bond theme song: https://www.youtube.com/watch?v=AEH9Q8nn10s Interview of Ellie Goulding on 50 shades of grey: https://www.youtube.com/watch?v=Iw8QPM-ItyM Magazine interview of Idina Menzel about Frozen song ‘Let it go’
- 8. The charts Billboard has a specific soundtrack chart, seen below (December 2015) to chart albums for this genre. Sam Smith's single 'writing's on the wall' for the Bond film Spectre soundtrack charted number one on the UK charts. The Weeknd's single 'earned it' from the fifty shades of grey soundtrack charted number three on the billboard charts. Ellie Goulding's 'love me like you do' from the fifty shades of grey soundtrack spent four weeks at number on the UK carts. Thus proving the genre is a popular one due to it's joint promotion from films and radio.
- 9. People who fit the look for my genre
- 10. Ideas for article Interviews with artist/bands with upcoming theme song Interview with curator of a soundtrack Reviews of soundtracks, theme songs Competitions Artist profiles, identify up and coming stars Trends
- 11. Analysis of a Q&A and free flowing A structured Q&A uses a bold font for the questions and a conventional smaller font for the answers. However my example of a free flowing interview has a grab quote in the centre with the rest of the article around it, font and layout remains consistent. The free flowing article begins by introducing the individual, addressing there previous work and upcoming work, then movies on to describing his appearance and behaviour at the interview briefly. The Q&A does not begin with a introduction but with the first question by the interviewer. I prefer the free flowing style as it allows more flexibility with layout, font and an introduction/ initial detail is important to begin the article. It also produces an article that appears more truthful, intimate and relaxed.
- 12. TASK 6