The document describes two perfume advertisements. The first targets young women with a purple and bold typography advertising a Beyoncé perfume called "Midnight Heat" showing her in a purple dress in New York City at night. The second targets professional women with a black and white business-like style advertising an expensive yellow perfume bottle, showing a woman relaxing in a posh yellow living room. Both aim to portray luxurious lifestyles and attract romantic partners through their scents.

2. Target audience
Is young women
Typography Is
purple big and bold
to show its for
women and for mid
night
Product is a perfume
for women the brand
is mid night heat
beyonce
She is
wearing a
cotton
purple
party dress
The image
background is
the city at night
it looks a lot like
new York
Her
behaviour
looks like
party
rocker she
has her
hair and
make up
done so
nicely

3. The typography is
white and bold
The image shows if you
wear this perfume you
will smell like Justin's
girl friend or what he
wants you to smell like
The bottle
looks very
pretty and
shows the
perfume smells
sweet
In the logo says if
you wear this
perfume he will
never let you go
The product is called
Justin biebers girl
friend
He is wearing a
jacket with a gold
necklace to show
his yours if you
wear
the perfume
The target
audience is
teenagers
The
colours
are pink
and
purple
to
show love

4. The title is black and looks
very business like
She is wearing a
posh business
like
blazer/cardigan
She looks very relaxed she
is laying on a sofa
The bottle is
very business
and women like
She makes
the product
look
expensive by
the way she is
dressed and
she looks like
she lives in a
posh house
From this image this
product is aimed for
women Who have a
good business and
who own a big posh
house.
The colours
in this advert
are black,
white and
yellow
The product
its self looks
yellow from
the image
and she is
laying on a
yellow sofa