The document summarizes the results of a questionnaire given to the target audience for a new horror film trailer. It found that the audience is mostly female (79%), between the ages of 18-25 (75%), and either in full-time education or working class (92%). Additionally, 75% watch movies often or frequently and 90% enjoy the horror genre. Understanding the audience's demographics, interests, and greatest fears of the unknown (35%) will help effectively create a horror trailer and marketing materials that appeal to this target group.