1. Maureen Naff
A decade of pro bono with
The Taproot Foundation
2. Proud member of the
Founder's Circle
Taproot’s top achievement honor with
1,300 hours
of pro bono service in NYC
Delivered
time and expertise to
13 nonprofits
in social services, education, health and the arts
serving 155,000
with a combined operating budget of
$24 million
Selected
to launch and host first expert
Google Helpouts
in the nonprofit space
3. Esteemed Roles &
Client List
Account Director
Heart of Brooklyn
National Foundation for Facial Reconstruction
Board Development Specialist
HERE Art Center
Reel Works Teen Filmmaking
New York Musical Theatre Festival
Disaster Chaplaincy Services
The Bronx Museum of the Arts
Strategy Analyst
Arthur Ashe Institute for Urban Health
Marketing Manager | Brand Strategist | Copywriter
Row New York
Institute for Labor & the Community
Neighbors Helping Neighbors
Sanctuary for Families
4. Selected
Highlight
Strategy Analyst
Arthur Ashe Institute for Urban Health
20 Year Anniversary Report
Analyzing annual revenue and expenses,
evaluating program impact and curating a timeline
of achievement led to an inspiring financial narrative
feature in their 20 year anniversary report.
5. Selected
Highlight
Account Director & Brand Strategist
National Foundation for Facial Reconstruction
Key Messages & Brand Strategy
Our work with the National Foundation for Facial
Reconstruction not only acknowledged their powerful brand
attributes, but the rich, respected history of the organization
(founded 1951) and their strategic partners—
Forward Face, NYU and The Institute of Reconstructive
Plastic Surgery (IRPS) which it wholly funds.
Our well-regarded and highly-appreciated efforts were shared
in the organization’s newsletter (circulation 12,000) and more
importantly, set the stage for their successful rebrand.
6. Selected
Highlight
Board Development & Marketing Specialist
New York Musical Theatre Festival
Board Recruitment
Two years after our board development work,
New York Musical Theatre Festival celebrated
their most successful year with a clear nod to a
transformed, dynamic board.
The board realized their full potential in terms of
proficiencies, scope and size while applying our
board marketing, cultivation and onboarding
recommendations.
Fun fact:
This project was featured in a doctoral thesis as a
successful board team dynamic case study.
7. I pledge…
I am a professional who believes that
my skills and talents should be accessible
to organizations working for our collective good.
I pledge…
I will seek to dedicate at least 5% of my time
to pro bono service in my career.
And my favorite…
My career is more than
just a way to get paid.
From the Pro Bono Pledge
taprootfoundation.org
