Presentation from inaugural meeting of TAMI (Thai Automotive Management Institute)

1. A leading, independent research and training institute
22nd October 2013
Dr. Holger Schober / Uli Kaiser
TAMI – conceptual paper

2. Agenda
1. Welcome & introduction
2. VW (Automotive OEM/companies) and requests on business
partners: Experiences from China
3. Thai Automotive Management Institute (TAMI)
4. Activities in detail
5. Discussion
6. Networking
TAMI – conceptual paper
Page 2

3. Agenda
1. Welcome & introduction
2. VW (Automotive OEM/companies) and requests on business
partners: Experiences from China
3. Thai Automotive Management Institute (TAMI)
4. Activities in detail
5. Discussion
6. Networking
TAMI – conceptual paper
Page 3

4. Dr. Holger Schober
Current position: Executive Director, PSM Academy (www.psm-academy.com)
Short profile
 International expert in Procurement, Logistics and Supply Chain Management as well as in Learning and
Development (Corporate Learning Centers, HR, MD) with industry, consulting and academic background
 Has designed and set up almost 50 so-called procurement / SCM academies for leading companies
such as BASF, DHL, Dell, Volkswagen, Henkel etc.
 He trained and taught thousands of mangers on all five continents (areas: management, procurement, SCM)
 Native German, since 2007 based in China with a strong Indian footprint (lived for one year in India)
Academic
positions and
network
 European Business School (Germany): Program Director Executive MBA, Director Executive Education
Selected
achievements
 Successful design, development, market introduction and accreditation of an Executive MBA program
 CEIBS (China): Visiting faculty ExEd / Program co-director “Procurement enrollment programs”
 Global network to leading universities in Singapore (NUS), USA (Rutgers Business School),
Switzerland (HSG), Germany (University of Nuremberg), Belgium (Louvain University) etc.
 Design and setup of Europe’s first logistics academy for automotive distribution (ECG Academy)
 Setup of one of the largest corporate learning centers in China’s elevator industry (TKE SEED
Campus China)
 Setup of India’s first procurement academy in the manufacturing industry (Reliance Procurement
Academy)
TAMI – conceptual paper
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5. Agenda
1. Welcome & introduction
2. VW (Automotive OEM/companies) and requests on business
partners: Experiences from China
3. Thai Automotive Management Institute (TAMI)
4. Activities in detail
5. Discussion
6. Networking
TAMI – conceptual paper
Page 5

6. Volkswagen Group:
Key figures of FY 2012
TAMI – conceptual paper
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7. Volkswagen China: The “origin”…
TAMI – conceptual paper
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8. Volkswagen China
Latest update
(Sept 2013)
VW’s ninemonths sales in
China rose 18
percent to 2.35
million cars and
sport-utility
vehicles,
boosted by
locally produced
vehicles such as
Audi’s Q3 and
Q5 SUVs.
TAMI – conceptual paper
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9. Volkswagen (globally and China): The current strategy
All four key pillars have impact on biz partners
TAMI – conceptual paper
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10. Volkswagen China in the 2000s
Comprehensive scope: Sales – Company – Supply Chain
TAMI – conceptual paper
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11. 1) Volkswagen & distribution/dealers
Overview
Source:
Volkswagen Group China (2009)
TAMI – conceptual paper
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12. 1) Volkswagen & distribution/dealers
Plan 2015
TAMI – conceptual paper
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13. 2) Volkswagen & internal impact
Capacity Development
Source:
Volkswagen Group China (2009)
TAMI – conceptual paper
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14. 3) Volkswagen requests on suppliers
Overview
Code of Conduct / Sustainability
TAMI – conceptual paper
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15. 3) Volkswagen requests on suppliers
High expectations on quality
TAMI – conceptual paper
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16. Global trends in supply chain
Impact for suppliers
TAMI – conceptual paper
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17. Summary: Automotive supply chain at a glance
Impact for biz partners
• Dealing with local
suppliers/ supply chains
• Best practices
• Best practices
• Future studies
• Future studies
• Finding / recruiting
• Finding / recruiting
• Management development
People
• Operational Excellence
(quality, cost, innovation)
• Best practices
Organization
• Operational Excellence
• Development
- Management
- Specialists
• Management / High Potential
Programs
• Cost management and
optimization
• Basic qualification of people
TAMI – conceptual paper
• Car dealer selection
• “Hardware”; Design of
dealer facilities
• Qualification of dealers
and employees
• Specialist training / academies
• Recruiting/Finding
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18. Agenda
1. Welcome & introduction
2. VW (Automotive OEM/companies) and requests on business
partners: Experiences from China
3. Thai Automotive Management Institute (TAMI)
4. Activities in detail
5. Discussion
6. Networking
TAMI – conceptual paper
Page 18

19. TAMI: Overall purpose and mission
To be the #1 knowledge and business intelligence centre for the automotive industry
in Thailand, TIM and in Asia and to serve the stakeholders at the highest level of quality


To generate business intelligence and industry reports from which
companies, individuals as well as public units (e.g. provinces, business
parks etc.) can benefit from – immediately and significantly

To develop local business leaders in the automotive industry in all
educational areas: management skills – leadership skills – functional skills

TAMI – conceptual paper
To support all stakeholders of the institute in both areas i.e. organizational
development and people/capacity development
To contribute to Thailand’s position as key hub in the automotive industry
in SE Asia
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20. TAMI design
Four pillars to cover stakeholder’s needs
TAMI
Thought leadership in SE Asia’s automotive industry
KNOWLEDGE
TAMI – conceptual paper
BEST PRACTICES
BIZ SUPPORT
NETWORK
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21. TAMI design
Four pillars to cover stakeholder’s needs
TAMI
Thought leadership in SE Asia’s automotive industry
NETWORK
KNOWLEDGE
BEST PRACTICES
BIZ SUPPORT
(1)
(2)
(3)
(4)
Professional
Education
Case Study
Centre
Expert &
Think Tank
Event &
Platform
 Executive
Management
Programs/Trips
 Automotive /
industry best
practices
 Corporate training
 Annual Best
Practice Handbook
 Automotive
academy
TAMI – conceptual paper
 Corporate research
 Executive
Coaching
 Annual Automotive
Gala Event
 Business impact
workshops/series
 Recruiting support /
workshops
 Consultative
support
 Awards
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22. Agenda
1. Welcome & introduction
2. VW (Automotive OEM/companies) and requests on business
partners: Experiences from China
3. Thai Automotive Management Institute (TAMI)
4. Activities in detail
5. Discussion
6. Networking
TAMI – conceptual paper
Page 22

23. 1) TAMI Professional Education
Examples
1
3
Executive Management
Programs
3- to 5-day “Expert trips
& workshops” to China
(or to Europe) to learn
from carmakers and
suppliers
TAMI – conceptual paper
Thai Automotive
Academy
10 week online course
“Excellence in
Automotive Industry”
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24. 2) TAMI Case Study Centre
Overview
 Collect & bundle
best practices
- for OEM
- for suppliers
 Share best
practices
- annual handbook
- specific forums
TAMI – conceptual paper
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25. 3) TAMI Expert & Think Tank
Example
Guideline
“Thai Supplier
Fitness”
 Overview on
various areas
Lean
Management /
Operational
Excellence
Think Tank
 Tips and hints
where and
how to
improve
 Training,
experiences,
guidance on
these topics
 Input how to
make
business with
Western OEM
 On-site
support (if
requested)
TAMI – conceptual paper
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26. 4) TAMI Events & Platform
Examples
 Exclusive automotive
forum with VW and
other OEM/Tier1
suppliers
 Eventually a first
automotive gala event
TAMI – conceptual paper
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27. Agenda
1. Welcome & introduction
2. VW (Automotive OEM/companies) and requests on business
partners: Experiences from China
3. Thai Automotive Management Institute (TAMI)
4. Activities in detail
5. Discussion
6. Networking
TAMI – conceptual paper
Page 27

28. Management summary
1
TAMI: Comprehensive support to automotive (and other) industries in the areas
“organizational development” and “capacity building”
2
Mission: To generate and to distribute knowledge and best practices in order to
support the members and stakeholders
3
Local/regional/global network to leading companies, universities and experts brought
together exclusively for local industry
4
Specific offers to different target groups (e.g. Thai suppliers, Western OEM etc.) in
order to improve competitiveness
5
2014: First initiatives / learning activities will be launched (depending on feedback
and requests)
TAMI – conceptual paper
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