7. The Average American Sees
Taboola 60 Times Every Month
750M
monthly unique
users
1B+
monthly
clicks
88%
US Internet
users reached*
5M+
sponsored
content items
REACH PROPERTY
95.5% Google Ad Network
87.8% Taboola
86.2% Google Sites
61.5% Facebook
60.3% Yahoo Sites
56.6% Outbrain
52%
mobile
traffic
48%
desktop
traffic
US desktop users reached, 12/2015
9. What We’re Doing With Marketo (and Why)
Scale Lead And Client
Engagement
Increase Efficiency Of
Lead Processing
Better Visibility Into
Marketing ROI
• Monthly Newsletters
• Targeted Email
Campaigns: On-
Boarding, Re-Activation,
Promos, etc.
• Event Programs
• Trigger-based Email
Communication
• Email Nurture
Campaigns
• Lead Scoring &
Prioritization
• Funnel Tracking
Across Channels
• Engagement
Tracking