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Push for Productivity, Go for Quality
SUSTAINABLE CONTRACT
FARMING FOR INCREASED
COMPETITIVENESS:
CASE STUDY ON POULTRY
SECTOR IN SARAWAK,
MALAYSIA
BY
Sugumar Saminathan
National Productivity Corporation
Push for Productivity, Go for Quality
The agriculture sector contributed 8.3%
amounting to RM20.7 billion share of the Gross
Domestic Product (GDP) in 2004 (2003: RM18.9
billion: 8.2%).
In terms of employment, the sector employed
13.3% of the total labour force (2003: 17.7%).
The productivity growth of the agriculture in
2004 was 2.5% as compared to 1.9% in 2003.
In terms of export earning, the agriculture sector
recorded an export earnings of RM27.4 billion in
2004 (2003: RM21.6 billion).
2
Push for Productivity, Go for Quality
Contract Farming in Malaysia
• The contract farming was developed to provide
alternative markets for small farmers and guarantee
consistent supply to the markets.
• In Malaysia initiated by a public farming began in
1980’s. The scheme started with commercial broiler
farm total of company based on poultry.
• Started with five companies in 1985 total of companies
involved increased to 29 in 2004.
• The broiler chicken industry continues to expand. In
2004 the production of broiler was 414.3 million birds.
Push for Productivity, Go for Quality
The Local Poultry Industry
• Chicken is a staple with most households in
Malaysia including it in their diet at least once
per week either at home or in local restaurants.
• It is also a major component of the growing fast
food industry i.e. KFC, Burger King and
McDonalds together have a growing number of
outlets in the Federation.
3
Push for Productivity, Go for Quality
• It is not surprising therefore that
Malaysia’s Third National Agricultural
Policy (1998-2010) included as one of its
goals, ensuring an adequate domestic
supply of eggs and poultry. In order to do
this, effort to vertically integrate the
industry and to stimulate efficiency gains
among the small farm sector were singled-
out as strategies.
Push for Productivity, Go for Quality
Public Contract Farming
• Sarawak, Malaysia’s largest state at
123,449 square kilometers is only slightly
smaller than England (130, 439k2) but with
one twenty fifth of the population. With
only 2.2 million inhabitants it carries one of
the lowest population densities in all of
Southeast Asia.
4
Push for Productivity, Go for Quality
• The central player in the creation of the
public poultry contracting environment is
the Sarawak Economic Development
Corporation (SEDC) which was set up
over thirty years ago in 1972 as a state-
owned statutory body with the aim of
promoting the commercial, industrial and
socio-economic development of Sarawak.
Push for Productivity, Go for Quality
• The Corporation acts as a catalyst for
investments in Sarawak by providing one-
stop advice on business opportunities and,
where necessary, serves as a joint venture
partner in a broad spectrum of industries.
5
Push for Productivity, Go for Quality
• The SEDC currently runs three contract farming
projects, including cattle fattening, organic
farming and poultry production.
• Under the poultry scheme farmers adopted into
the training scheme raise broilers specifically for,
and under contract to SEDC who then on sell
them to a subsidiary, who in turn sells them
directly to outlets controlled by the State (police,
schools and hospitals.
Push for Productivity, Go for Quality
• Interested farmers who wish to raise broilers
under contract with SEDC must first apply for a
trial.
• The proposed site is inspected for suitability by
SEDC staff and the applicants themselves are
assessed.
• If both are suitable then the farmers are
accepted for a trial period during which they
engage in what is referred to as “community”
farming which only limited stocks and facilities
are used.
6
Push for Productivity, Go for Quality
• The key steps and features of the scheme are depicted in Figure 3.
Farmer applies for project
Inspection of proposed site by SEDC staff
Application approved
Contract between SEDC and farmer
Farmer prepares farm
(shed and equipment)
Delivery of feed and DOC
Raising of chickens (45-48 days)
Marketing of chickens
(< 70 days after birth)
Assessment of profits and losses
Application rejected
Payment of net profits to farmers
(after deductions for operational
Costs, loan, and previous
Losses (if any)
Next Cycle
Push for Productivity, Go for Quality
• Unlike the private poultry contract the State
contract is designed to both raise farm incomes
and to confer training and education with also
absorbing much of the risk which in the private
market would be borne by the farmer.
• SEDC extends credit to adopted farmers to meet
the costs of building the chicken “sheds” to
specified standards, hire labour and purchase
farm equipment.
7
Push for Productivity, Go for Quality
• In addition SEDC provides technical support and
veterinary services. The contracts specify that
these services are supplied solely by SEDC and
its allied and subsidiary companies.
• Output is then purchased by a subsidiary of the
SEDC where it is processed and sold back to
the SEDC who then distributes the stock to
schools, police and army bases around the
State.
Push for Productivity, Go for Quality
• While the contract is similar to that which
dominates the private part of this sector
the major difference is the availability of
credit and subsidised input costs. Under
the private contract schemes credit is only
extended over collateral.
8
Push for Productivity, Go for Quality
• The land requirements for the SEDC poultry
farming scheme are modest; only two acres,
owned either formally with legal title or through
native customary rights.
• The large majority of the farmers in the scheme
are located relatively close to SEDC Head
Quarters in Kuching which reduces the costs of
regular contact with trainees and reduces
transport costs to the major market.
Push for Productivity, Go for Quality
• Where the composition of the household allows,
individuals shared tasks further enabling income to be
supplemented by outside work.
• Partly for this reason the majority of farmers who farm
commercially within the scheme are married and rely on
their wives and other family members to feed their flock
of broilers, clean feeding equipment and keep an eye on
the flock while the husband/father is away performing
other duties.
9
Push for Productivity, Go for Quality
• One of the primary incentives of the SEDC
contract farming scheme is to raise the
perceived and actual standards of living of
bumiputra entrepreneurs operating in rural
areas.
• The majority of farmers were earning an
average monthly income of RM426 (from
an average of 2000 broilers).
Push for Productivity, Go for Quality
• Furthermore, when profits are low or even
negative farmers under the SEDC scheme
are not required to pay back the credit
advanced extended by SEDC, instead the
credit payment is carried forward to the
next season.
10
Push for Productivity, Go for Quality
• Nevertheless as farmers gained more experience both
they and SEDC gained greater confidence in their raising
the number of birds under their care.
• It is generally believed that mortality rate fall with farm
size and hence profit rates rise. There is also a scale
economy associated with the fact that an individual
working full time can generally look after about 5000
chickens, so the distribution of optimal broiler production
sizes is likely to be step-like with the addition of each
additional full-time person.
Push for Productivity, Go for Quality
• Relatively new to poultry farming, in general,
these smallholders with relatively little formal
education, even with some training, are far from
ready to face a poultry market controlled almost
exclusively by the major contractors. These
contractors have already developed trading
relationships with almost exclusively ethnic-
Chinese farmers with legal title who have
demonstrated an ability to manage much larger
poultry stocks.
11
Push for Productivity, Go for Quality
• Both the farmers and the agencies involved
have a vested interest in demonstrating success.
This joint commitment has an important
backward linkage to the selection process itself
so that farmers not achieving targets. At the
same time, there are bureaucratic and political
incentives to expand such schemes in order to
broaden their coverage and foster their
continuance.
Push for Productivity, Go for Quality
• The purpose of the “community” or trial phase is
both vetting and training. The trial consists of a
test period of three or four cycles each involving
about 300-400 chickens per cycle.
• Suitability is judged primarily on the ability of the
farmer to carry out the steps necessary to bring
the day old chicks (DOC) to maturity within the
45 day period at an acceptable mortality rate
(seven percent mortality is the maximum
acceptable.
12
Push for Productivity, Go for Quality
• Training is both on-site and by course: broiler
health management, chicken- slaughtering and
processing, motivation, book-keeping and
management, chicken slaughtering, disease
prevention.
• While most deal directly with the specifics of
poultry farming some are clearly generic such as
those on motivation and book-keeping which
can be carried over to other settings.
Push for Productivity, Go for Quality
• Firstly, most poultry contractors within the protected public
sector were able to report net additions to their income.
• Secondly, most who were accepted into the scheme are still
trading.
• Thirdly, their performance has improved each year.
• Fourthly, few are actually entirely dependent on income from
the scheme, with most using it to supplement income from a
variety of other sources, most notably off-farm employment.
• Fifthly, the poultry contracting scheme has put considerable
money back into the bumiputera rural sector, money which not
have been there without the scheme.
• Taken broadly each of these results is quite consistent with
SEDC’s responsibilities, namely “to function as a trust agency
to uplift the economic status of the Bumiputra community in
Sarawak”.
Benefits
13
Push for Productivity, Go for Quality
• In terms of the international literature on contract farming
the SEDC initiative is instructive. It shows that the
contracting of smallholders to supply commercial crops
can help provide a support framework for farmers who
might otherwise have few networks from which to learn,
to borrow and to otherwise support their initiatives. The
value of the contracting arrangements in the public
sphere is that the network it creates has been used to
raise production levels of farmers who would otherwise
hover around the official poverty line, albeit within a
protected commercial environment.
Push for Productivity, Go for Quality
• The scheme is also worthy of on-going attention in
a state of the Federation in which reductions in
income disparities both within the rural sector and
between ethnic groups have been slowest.
• Notwithstanding the real politics of agricultural
production, the public farming contract clearly has
considerable potential as an instrument for
addressing both uneven resource access and
uneven opportunity faced by minorities in the rural
sector.
14
Push for Productivity, Go for Quality

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SUSTAINABLE CONTRACT FARMING FOR INCREASED COMPETITIVENESS: CASE STUDY ON POULTRY SECTOR IN SARAWAK, MALAYSIA

  • 1. 1 Push for Productivity, Go for Quality SUSTAINABLE CONTRACT FARMING FOR INCREASED COMPETITIVENESS: CASE STUDY ON POULTRY SECTOR IN SARAWAK, MALAYSIA BY Sugumar Saminathan National Productivity Corporation Push for Productivity, Go for Quality The agriculture sector contributed 8.3% amounting to RM20.7 billion share of the Gross Domestic Product (GDP) in 2004 (2003: RM18.9 billion: 8.2%). In terms of employment, the sector employed 13.3% of the total labour force (2003: 17.7%). The productivity growth of the agriculture in 2004 was 2.5% as compared to 1.9% in 2003. In terms of export earning, the agriculture sector recorded an export earnings of RM27.4 billion in 2004 (2003: RM21.6 billion).
  • 2. 2 Push for Productivity, Go for Quality Contract Farming in Malaysia • The contract farming was developed to provide alternative markets for small farmers and guarantee consistent supply to the markets. • In Malaysia initiated by a public farming began in 1980’s. The scheme started with commercial broiler farm total of company based on poultry. • Started with five companies in 1985 total of companies involved increased to 29 in 2004. • The broiler chicken industry continues to expand. In 2004 the production of broiler was 414.3 million birds. Push for Productivity, Go for Quality The Local Poultry Industry • Chicken is a staple with most households in Malaysia including it in their diet at least once per week either at home or in local restaurants. • It is also a major component of the growing fast food industry i.e. KFC, Burger King and McDonalds together have a growing number of outlets in the Federation.
  • 3. 3 Push for Productivity, Go for Quality • It is not surprising therefore that Malaysia’s Third National Agricultural Policy (1998-2010) included as one of its goals, ensuring an adequate domestic supply of eggs and poultry. In order to do this, effort to vertically integrate the industry and to stimulate efficiency gains among the small farm sector were singled- out as strategies. Push for Productivity, Go for Quality Public Contract Farming • Sarawak, Malaysia’s largest state at 123,449 square kilometers is only slightly smaller than England (130, 439k2) but with one twenty fifth of the population. With only 2.2 million inhabitants it carries one of the lowest population densities in all of Southeast Asia.
  • 4. 4 Push for Productivity, Go for Quality • The central player in the creation of the public poultry contracting environment is the Sarawak Economic Development Corporation (SEDC) which was set up over thirty years ago in 1972 as a state- owned statutory body with the aim of promoting the commercial, industrial and socio-economic development of Sarawak. Push for Productivity, Go for Quality • The Corporation acts as a catalyst for investments in Sarawak by providing one- stop advice on business opportunities and, where necessary, serves as a joint venture partner in a broad spectrum of industries.
  • 5. 5 Push for Productivity, Go for Quality • The SEDC currently runs three contract farming projects, including cattle fattening, organic farming and poultry production. • Under the poultry scheme farmers adopted into the training scheme raise broilers specifically for, and under contract to SEDC who then on sell them to a subsidiary, who in turn sells them directly to outlets controlled by the State (police, schools and hospitals. Push for Productivity, Go for Quality • Interested farmers who wish to raise broilers under contract with SEDC must first apply for a trial. • The proposed site is inspected for suitability by SEDC staff and the applicants themselves are assessed. • If both are suitable then the farmers are accepted for a trial period during which they engage in what is referred to as “community” farming which only limited stocks and facilities are used.
  • 6. 6 Push for Productivity, Go for Quality • The key steps and features of the scheme are depicted in Figure 3. Farmer applies for project Inspection of proposed site by SEDC staff Application approved Contract between SEDC and farmer Farmer prepares farm (shed and equipment) Delivery of feed and DOC Raising of chickens (45-48 days) Marketing of chickens (< 70 days after birth) Assessment of profits and losses Application rejected Payment of net profits to farmers (after deductions for operational Costs, loan, and previous Losses (if any) Next Cycle Push for Productivity, Go for Quality • Unlike the private poultry contract the State contract is designed to both raise farm incomes and to confer training and education with also absorbing much of the risk which in the private market would be borne by the farmer. • SEDC extends credit to adopted farmers to meet the costs of building the chicken “sheds” to specified standards, hire labour and purchase farm equipment.
  • 7. 7 Push for Productivity, Go for Quality • In addition SEDC provides technical support and veterinary services. The contracts specify that these services are supplied solely by SEDC and its allied and subsidiary companies. • Output is then purchased by a subsidiary of the SEDC where it is processed and sold back to the SEDC who then distributes the stock to schools, police and army bases around the State. Push for Productivity, Go for Quality • While the contract is similar to that which dominates the private part of this sector the major difference is the availability of credit and subsidised input costs. Under the private contract schemes credit is only extended over collateral.
  • 8. 8 Push for Productivity, Go for Quality • The land requirements for the SEDC poultry farming scheme are modest; only two acres, owned either formally with legal title or through native customary rights. • The large majority of the farmers in the scheme are located relatively close to SEDC Head Quarters in Kuching which reduces the costs of regular contact with trainees and reduces transport costs to the major market. Push for Productivity, Go for Quality • Where the composition of the household allows, individuals shared tasks further enabling income to be supplemented by outside work. • Partly for this reason the majority of farmers who farm commercially within the scheme are married and rely on their wives and other family members to feed their flock of broilers, clean feeding equipment and keep an eye on the flock while the husband/father is away performing other duties.
  • 9. 9 Push for Productivity, Go for Quality • One of the primary incentives of the SEDC contract farming scheme is to raise the perceived and actual standards of living of bumiputra entrepreneurs operating in rural areas. • The majority of farmers were earning an average monthly income of RM426 (from an average of 2000 broilers). Push for Productivity, Go for Quality • Furthermore, when profits are low or even negative farmers under the SEDC scheme are not required to pay back the credit advanced extended by SEDC, instead the credit payment is carried forward to the next season.
  • 10. 10 Push for Productivity, Go for Quality • Nevertheless as farmers gained more experience both they and SEDC gained greater confidence in their raising the number of birds under their care. • It is generally believed that mortality rate fall with farm size and hence profit rates rise. There is also a scale economy associated with the fact that an individual working full time can generally look after about 5000 chickens, so the distribution of optimal broiler production sizes is likely to be step-like with the addition of each additional full-time person. Push for Productivity, Go for Quality • Relatively new to poultry farming, in general, these smallholders with relatively little formal education, even with some training, are far from ready to face a poultry market controlled almost exclusively by the major contractors. These contractors have already developed trading relationships with almost exclusively ethnic- Chinese farmers with legal title who have demonstrated an ability to manage much larger poultry stocks.
  • 11. 11 Push for Productivity, Go for Quality • Both the farmers and the agencies involved have a vested interest in demonstrating success. This joint commitment has an important backward linkage to the selection process itself so that farmers not achieving targets. At the same time, there are bureaucratic and political incentives to expand such schemes in order to broaden their coverage and foster their continuance. Push for Productivity, Go for Quality • The purpose of the “community” or trial phase is both vetting and training. The trial consists of a test period of three or four cycles each involving about 300-400 chickens per cycle. • Suitability is judged primarily on the ability of the farmer to carry out the steps necessary to bring the day old chicks (DOC) to maturity within the 45 day period at an acceptable mortality rate (seven percent mortality is the maximum acceptable.
  • 12. 12 Push for Productivity, Go for Quality • Training is both on-site and by course: broiler health management, chicken- slaughtering and processing, motivation, book-keeping and management, chicken slaughtering, disease prevention. • While most deal directly with the specifics of poultry farming some are clearly generic such as those on motivation and book-keeping which can be carried over to other settings. Push for Productivity, Go for Quality • Firstly, most poultry contractors within the protected public sector were able to report net additions to their income. • Secondly, most who were accepted into the scheme are still trading. • Thirdly, their performance has improved each year. • Fourthly, few are actually entirely dependent on income from the scheme, with most using it to supplement income from a variety of other sources, most notably off-farm employment. • Fifthly, the poultry contracting scheme has put considerable money back into the bumiputera rural sector, money which not have been there without the scheme. • Taken broadly each of these results is quite consistent with SEDC’s responsibilities, namely “to function as a trust agency to uplift the economic status of the Bumiputra community in Sarawak”. Benefits
  • 13. 13 Push for Productivity, Go for Quality • In terms of the international literature on contract farming the SEDC initiative is instructive. It shows that the contracting of smallholders to supply commercial crops can help provide a support framework for farmers who might otherwise have few networks from which to learn, to borrow and to otherwise support their initiatives. The value of the contracting arrangements in the public sphere is that the network it creates has been used to raise production levels of farmers who would otherwise hover around the official poverty line, albeit within a protected commercial environment. Push for Productivity, Go for Quality • The scheme is also worthy of on-going attention in a state of the Federation in which reductions in income disparities both within the rural sector and between ethnic groups have been slowest. • Notwithstanding the real politics of agricultural production, the public farming contract clearly has considerable potential as an instrument for addressing both uneven resource access and uneven opportunity faced by minorities in the rural sector.
  • 14. 14 Push for Productivity, Go for Quality