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A digital marketing
professional,
academic
researcher and a
content producer.
ANTONIO PIRA ISRAEL
Curriculum Vitae
Blk. 22 Lot 1, PHHC (Housing),
Mandurriao, Iloilo City 5000
Telephone: (033) 509-7486
Mobile: 0906 397-0601
Email: tonyisrael@gmail.com
Blog: http://tonyisrael.wordpress.com
PERSONAL DATA
JANUARY 20, 1963 MANILA FILIPINO
Date of Birth Place of Birth Citizenship
03-7300676-0 155-884-003 MARRIED
SSS Number TIN Number Civil Status
TYPICAL PROFESSIONAL APPROACHES
Management: Initiator, integrator, motivator, proactive, hands-on and a bigger picture
perspective. Consensual, providing insights, mentoring and guiding.
Marketing: Branding, image-building, promotions, distribution, demand and sales creation.
Digital world: Optimal utilization of available channels and digital opportunities (online
marketing/lead generation).
Social media: Straightforward, sincere, informative, engaging and listening. Online
reputation management and tailored strategies for each particular purpose.
Monitor, control, assess and rectify or improve.
Contents: Texts - broad vocabulary, well-written, keyword-conscious, concise and
congruent to purpose (website, blogs, white paper and research).
Videos – factual, verifiable, ethical, engaging, crisp and concise. Produced
according to acceptable broadcast standards.
Leadership: Strategic, transformative, delegative, participative and, a balance of
democratic-autocratic styles.
Communi-
cation:
Gap-bridging, efficient communication skills, results- oriented and objective-
driven.
Media: Broadcast, print and the Internet.
Research: Academic, survey and theory-based. Qualitative and quantitative. Business,
Nursing and Education. Topics: leadership, organisational, strategic,
knowledge and project management, marketing and MNEs.
Multicultural: Respecting, relating and appreciating cultural and religious orientations.
Computer
skills:
MS Word, MS Powerpoint, Excel, SPSS Statistical Software, NVivo 11 and
Adobe Premiere.
Internet skills: Website development, Blogging, Wordpress and other article-submission
platforms.
Digital
marketing:
SEO, SEM, Google tools: (AdWords/PPC, Analytics) and the use of other
free digital marketing tools.
Languages/
Dialects:
English, Tagalog, Cebuano, a little Hiligaynon and needs refresher courses
to harness Fookien and some Mandarin, if necessary.

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Summary Updated

  • 1. A digital marketing professional, academic researcher and a content producer. ANTONIO PIRA ISRAEL Curriculum Vitae Blk. 22 Lot 1, PHHC (Housing), Mandurriao, Iloilo City 5000 Telephone: (033) 509-7486 Mobile: 0906 397-0601 Email: tonyisrael@gmail.com Blog: http://tonyisrael.wordpress.com PERSONAL DATA JANUARY 20, 1963 MANILA FILIPINO Date of Birth Place of Birth Citizenship 03-7300676-0 155-884-003 MARRIED SSS Number TIN Number Civil Status TYPICAL PROFESSIONAL APPROACHES Management: Initiator, integrator, motivator, proactive, hands-on and a bigger picture perspective. Consensual, providing insights, mentoring and guiding. Marketing: Branding, image-building, promotions, distribution, demand and sales creation. Digital world: Optimal utilization of available channels and digital opportunities (online marketing/lead generation). Social media: Straightforward, sincere, informative, engaging and listening. Online reputation management and tailored strategies for each particular purpose. Monitor, control, assess and rectify or improve. Contents: Texts - broad vocabulary, well-written, keyword-conscious, concise and congruent to purpose (website, blogs, white paper and research). Videos – factual, verifiable, ethical, engaging, crisp and concise. Produced according to acceptable broadcast standards. Leadership: Strategic, transformative, delegative, participative and, a balance of democratic-autocratic styles. Communi- cation: Gap-bridging, efficient communication skills, results- oriented and objective- driven. Media: Broadcast, print and the Internet. Research: Academic, survey and theory-based. Qualitative and quantitative. Business, Nursing and Education. Topics: leadership, organisational, strategic, knowledge and project management, marketing and MNEs. Multicultural: Respecting, relating and appreciating cultural and religious orientations. Computer skills: MS Word, MS Powerpoint, Excel, SPSS Statistical Software, NVivo 11 and Adobe Premiere. Internet skills: Website development, Blogging, Wordpress and other article-submission platforms. Digital marketing: SEO, SEM, Google tools: (AdWords/PPC, Analytics) and the use of other free digital marketing tools. Languages/ Dialects: English, Tagalog, Cebuano, a little Hiligaynon and needs refresher courses to harness Fookien and some Mandarin, if necessary.