Users now have less time to read full articles and instead skim content digitally. Effective digital marketing now relies on innovative content like infographics that combine images and text to present information concisely. It is important to post engaging content on the right channels at the right time while it is still fresh to garner relevant traffic and fully engage readers. Crafting messages that connect with customers through storytelling in an emotional way, rather than directly selling products, can more successfully drive sales.