The document discusses different styles of music videos, including concert/live videos which feature footage of artists performing live, animation styles like digital, hand drawn, and stop-motion, narrative music videos that tell a story, and parody/pastiche/homage videos that imitate others in funny, positive, or tribute ways. It also notes the influence of commercials with prominent product placement in some modern music videos.

1. Styles of music.

2. In concert/Live Videos
• This is common in the rock genre.
• There is normally footage of the artist on stage.
• Is used to advertise their concerts/gigs.
• An example of a rock band who have a live video is the band ‘Queen’:
https://www.youtube.com/watch?v=A22oy8dFjqc
• Another example of someone who has made a live video is David Bowie:
https://www.youtube.com/watch?v=AGOx0ZpMrrU

3. Animation
• Tend to be indie rock bands.
• Digital animation, hand drawn, stop motion.
• More popular nowadays and in modern times.
• An example of a song that is digitally animated is ‘One More Time’ by Daft
Punk.
• An example of a hand drawn animation is ‘Take On Me’ by A-HA
• A music video that uses stop-motion animation is ‘Walkie Talkie Man’ by
Steriogram.
• Songs with animations as music videos are more popular nowadays.
Digital Animation Hand Drawn Animation Stop-Motion Animation

4. Narrative
• It is Popular with the pop music genre.
• They tell a story within their music video.
• One example of a pop song that uses narrative is ‘La La La’ by Naughty Boy
ft Sam Smith.
• Another example of a song that uses narrative is ‘Take me to church’ by
Hozier.

5. Parody/Pastiche/Homage
• Parody is imitating someone but it is being funny.
• Pastiche is imitating someone in a positive way.
• Homage is paying tribute to people/idols.
• An example of a parody is ‘Party in the CIA’ by Weird Al.
• An example of a pastiche is ‘Beat it’ by Fallout boy which is imitating
Michael Jackson in a positive way.
• An example of a Homage is ‘Could You Be Loved’ which was a tribute
made to Bob Marley by Bruno Mars and Rihanna.
Parody
Pastiche Homage

6. Influence of commercials
• Giant Advertisement.
• A lot of product placement.
• The first example is Justin Bieber advertising supreme in the song ‘I’m the
One’.
• The second example is ‘One Dance’ by Drake and he is advertising Ovo.