Strategic SWOT Presentation for YouthARTS Program
•Download as PPTX, PDF•
0 likes•222 views
Recommended
Recommended
More Related Content
Recently uploaded
Recently uploaded (20)
Featured
Featured (20)
Strategic SWOT Presentation for YouthARTS Program
- 2. 27 Followers 39 Connections publicize programs in areas 210 Likes outside Eugene (i.e. Springfield) materials to publicize (i.e. brochures) high school level involvement
- 3. Stimulate interest of YouthARTS Provide a solid tactic to engage and establish businesses as donors Spark community involvement | KVAL.com Community Page Establish a universal video to share via Social Media
Editor's Notes
- Good morning, thank you for having me today. My name is Kathryn Beck and my public relations team is working alongside your Executive Director LioraSponko to identify key areas of improvement in your current outreach.
- At first glance the Lane Arts Council has a good grasp on what is needed to activate community involvement and donor support in Lane County. Currently there is a website in use, a twitter page (27 followers), linked in page (39 connections), and a facebook page (210 likes.) All of these help get messages out to the community, however, there is a lack of captivating/rousing content on these sites, which means the Lane Arts Council is not fully utilizing its social media tools.After our first meeting with Liora my team identified 3 essentials that you are lacking The need to publicize YouthARTS & other Lane Arts Council programs in areas outside of Eugene (i.e. Springfield, Junction City, Florence, Yachats, etc.) The need for materials to publicize events and program opportunities (i.e. brochures & fliers for the Adopt a School Program) The need for more high school level involvement in the YouthARTS Program. (i.e. find artists that will stimulate interest of high school level students)
- In conclusion: we will be creating a three-minute video montage for the Youth Arts Program to: Stimulate interest of Youth ArtsProvide a solid tactic to engage businesses to become donorsSpark community involvement by posting video to KVAL.com Community Page via previously established contact (Mark Furman)Establish a universal video to share via social media: Facebook, twitter, Lane Arts Website