Link are not only a SEO Signal! Links are much more than that.
Links are the backbone of the Web!
Links can tell the complete story of a site!
Check this presentation and learn how you can demystify any site's story!
5 Top Learnings | Power of Human Connection | Astha KalbagAstha Kalbag
5 key career lessons:
1. Relationship, not networks
2. Power balance is in the mind
3. Be yourself
4. Give more than you can take
5. Build a voice, not a brand
Telling the Story of Your Content - SAScon 2016Chris Green
How do you tell the story of your content to a client, whether it's gaining initial buy-in or reporting on the success? In this brief presentation Chris runs through the steps to establishing a KPIs for content marketing, why it's important and how to test & optimise for improvement.
Join senior leadership from AWS as they introduce some of the most innovative women in fashion, gaming, media, and technology, who have gender equity at the center of their work. In this series of rapid talks, you get a front row seat to the world’s leading, and up-and-coming women in tech.
This collection of boards demonstrates the color trend for blush and nude tones within the lingerie and home industries. These are solely mood boards to portray how we are seeing these tones within these areas recently, and show we will continue to in the future.
5 Top Learnings | Power of Human Connection | Astha KalbagAstha Kalbag
5 key career lessons:
1. Relationship, not networks
2. Power balance is in the mind
3. Be yourself
4. Give more than you can take
5. Build a voice, not a brand
Telling the Story of Your Content - SAScon 2016Chris Green
How do you tell the story of your content to a client, whether it's gaining initial buy-in or reporting on the success? In this brief presentation Chris runs through the steps to establishing a KPIs for content marketing, why it's important and how to test & optimise for improvement.
Join senior leadership from AWS as they introduce some of the most innovative women in fashion, gaming, media, and technology, who have gender equity at the center of their work. In this series of rapid talks, you get a front row seat to the world’s leading, and up-and-coming women in tech.
This collection of boards demonstrates the color trend for blush and nude tones within the lingerie and home industries. These are solely mood boards to portray how we are seeing these tones within these areas recently, and show we will continue to in the future.
10 myths about WordPress Multisite and why they're false. The text is a a bit odd in places - entirely Slideshare's fault, not mine! Links from these slides are on my blog at rachelmccollin.com
Brighton SEO - Search Advertising Show - How Are We Dealing With Tracking & P...AccuraCast
How the major advertising platforms are dealing with Tracking and Privacy, and what your business needs to do to prepare for upcoming changes.
Presented by Farhad Divecha
on April 6, 2022 at 11:50 am
Each of the major ad networks has taken a different approach to tackling the changes to user tracking methodologies in the past couple of years. Learn what you should do to future-proof your business against these changes.
The talk will include a behind-the-scenes look at the data-led online marketing strategies of leading global corporations
Agile requirements - alla ricerca del filo rosso (iad 2013)Fabio Armani
requisiti rappresentano, a mio avviso, il ‘fil rouge’ di tutto lo sviluppo software, sia che si tratti di applicazioni web o mobile, sia che siano coinvolti grandi sistemi Enterprise. Cerchiamo di capire perché.
Possiamo affermare che Lean Agile sta di fatto divenendo uno delle metodologie più adottate (se non il main-stream stesso) in ambito informatico e conseguentemente anche in ambiti connessi con l’informatica.
Nel mio talk (che spero possa trasformarsi in una tavola rotonda sul tema degli agile requirements e di ciò che ruota attorno ad essi) desidero presentare le varie possibilità di gestire i requisiti in modo agile e di seguire ad esempio il percorso delle “user story” (uno dei più efficaci metodi inventati in ambito agile o meglio nella metodologia eXtreme Programming per gestire i requisiti) in tutte le diverse fasi della loro ‘vita’ : a partire da ‘theme’, ‘epic’ e poi ‘story’ realizzata durante una determinata iterazione, fino al loro testing mediante Acceptance Test Driven Development e convalida business sul campo con gli utenti finali e i diversi stakeholder.
Bene… per poter effettuare questo affascinante itinerario cosa e chi viene coinvolto? Scopriremo assieme (ed argomenteremo le diverse soluzioni) che un’intera organizzazione Enterprise si dovrà plasmare per consentire ad una storia di divenire parte di una nuova funzionalità di successo.
Per avere realmente successo dovremmo scomodare molte metodologie tra le quali Lean , Agile, Lean StartUp, Lean UX e questo ci porterà nuovamente al punto di partenza. Perché vogliamo realizzare proprio questa storia? Quale era il requisito da cui siamo partiti. A quale Vision ci siamo ispirati?
Sono certo che il tema è affascinante e sarà interessante affrontarlo collettivamente, specialmente se trattato in ambito di round table.
COMPETITIVE INTELLIGENCE USING STRATEGIC LINKS & CONTENT ANALYSISRazvan Gavrilas
Advanced SEO Tool Track on How to Do Competitive Analysis and Identify The SEO Strategies Required to Enter a New Market/Niche or to Improve Your Ranking
Estrategias de captación y herramientas esenciales del SEO WorkFlowIñaki Tovar
Presentación realizada para el evento Digital Agency Day http://www.digitalagencyday.es organizado por SEMRUSH, UNBOUNCE y HUBSPOT.
Un repaso a las claves de nuestras estrategias de Inbound Marketing y a las herramientas de cabecera SAAS que implementamos en nuestro flujo de trabajo SEO tanto interno como con nuestros clientes
Digital Strategy - Insurance Broker Expo CoventryDave Hazlehurst
Slidedeck from my presentation to the Insurance sector on the 14th November on the 4 pillars for Digital strategy and what they need to do win online. Includes info on Google Hummingbird, SEO, Socials Media, Content Marketing, CRO, Experience
Digital strategy Insurance E-Broking ScotlandDave Hazlehurst
Slidedeck from my presentation at the e-Broking Insurance exhibition in Scotland on the 21st November on the 4 pillars for Digital strategy and what they need to do win online. Includes info on Google Hummingbird, SEO, Socials Media, Content Marketing, CRO, Experience
Create Digital Experiences that matter to CandidatesDave Hazlehurst
Here's my slide deck from LinkedIn's Talent Connect conference in Vegas 2016.
Create digital experiences that matter to candidates.
The right digital ecosystem can make or break candidates' perception of your employer brand, which is a foundational component of attracting, engaging and recruiting talent. I'll explain how design thinking and Candidate Experience (CX) mapping can be applied to your company's digital ecosystem to generate ROI and help your company stand out from competitors with a world-class candidate experience informed by real-world scenarios.
10 myths about WordPress Multisite and why they're false. The text is a a bit odd in places - entirely Slideshare's fault, not mine! Links from these slides are on my blog at rachelmccollin.com
Brighton SEO - Search Advertising Show - How Are We Dealing With Tracking & P...AccuraCast
How the major advertising platforms are dealing with Tracking and Privacy, and what your business needs to do to prepare for upcoming changes.
Presented by Farhad Divecha
on April 6, 2022 at 11:50 am
Each of the major ad networks has taken a different approach to tackling the changes to user tracking methodologies in the past couple of years. Learn what you should do to future-proof your business against these changes.
The talk will include a behind-the-scenes look at the data-led online marketing strategies of leading global corporations
Agile requirements - alla ricerca del filo rosso (iad 2013)Fabio Armani
requisiti rappresentano, a mio avviso, il ‘fil rouge’ di tutto lo sviluppo software, sia che si tratti di applicazioni web o mobile, sia che siano coinvolti grandi sistemi Enterprise. Cerchiamo di capire perché.
Possiamo affermare che Lean Agile sta di fatto divenendo uno delle metodologie più adottate (se non il main-stream stesso) in ambito informatico e conseguentemente anche in ambiti connessi con l’informatica.
Nel mio talk (che spero possa trasformarsi in una tavola rotonda sul tema degli agile requirements e di ciò che ruota attorno ad essi) desidero presentare le varie possibilità di gestire i requisiti in modo agile e di seguire ad esempio il percorso delle “user story” (uno dei più efficaci metodi inventati in ambito agile o meglio nella metodologia eXtreme Programming per gestire i requisiti) in tutte le diverse fasi della loro ‘vita’ : a partire da ‘theme’, ‘epic’ e poi ‘story’ realizzata durante una determinata iterazione, fino al loro testing mediante Acceptance Test Driven Development e convalida business sul campo con gli utenti finali e i diversi stakeholder.
Bene… per poter effettuare questo affascinante itinerario cosa e chi viene coinvolto? Scopriremo assieme (ed argomenteremo le diverse soluzioni) che un’intera organizzazione Enterprise si dovrà plasmare per consentire ad una storia di divenire parte di una nuova funzionalità di successo.
Per avere realmente successo dovremmo scomodare molte metodologie tra le quali Lean , Agile, Lean StartUp, Lean UX e questo ci porterà nuovamente al punto di partenza. Perché vogliamo realizzare proprio questa storia? Quale era il requisito da cui siamo partiti. A quale Vision ci siamo ispirati?
Sono certo che il tema è affascinante e sarà interessante affrontarlo collettivamente, specialmente se trattato in ambito di round table.
COMPETITIVE INTELLIGENCE USING STRATEGIC LINKS & CONTENT ANALYSISRazvan Gavrilas
Advanced SEO Tool Track on How to Do Competitive Analysis and Identify The SEO Strategies Required to Enter a New Market/Niche or to Improve Your Ranking
Estrategias de captación y herramientas esenciales del SEO WorkFlowIñaki Tovar
Presentación realizada para el evento Digital Agency Day http://www.digitalagencyday.es organizado por SEMRUSH, UNBOUNCE y HUBSPOT.
Un repaso a las claves de nuestras estrategias de Inbound Marketing y a las herramientas de cabecera SAAS que implementamos en nuestro flujo de trabajo SEO tanto interno como con nuestros clientes
Digital Strategy - Insurance Broker Expo CoventryDave Hazlehurst
Slidedeck from my presentation to the Insurance sector on the 14th November on the 4 pillars for Digital strategy and what they need to do win online. Includes info on Google Hummingbird, SEO, Socials Media, Content Marketing, CRO, Experience
Digital strategy Insurance E-Broking ScotlandDave Hazlehurst
Slidedeck from my presentation at the e-Broking Insurance exhibition in Scotland on the 21st November on the 4 pillars for Digital strategy and what they need to do win online. Includes info on Google Hummingbird, SEO, Socials Media, Content Marketing, CRO, Experience
Create Digital Experiences that matter to CandidatesDave Hazlehurst
Here's my slide deck from LinkedIn's Talent Connect conference in Vegas 2016.
Create digital experiences that matter to candidates.
The right digital ecosystem can make or break candidates' perception of your employer brand, which is a foundational component of attracting, engaging and recruiting talent. I'll explain how design thinking and Candidate Experience (CX) mapping can be applied to your company's digital ecosystem to generate ROI and help your company stand out from competitors with a world-class candidate experience informed by real-world scenarios.
Increase your level cap with the SEO performance expansion packWesley Maynard MCIM
This talk was about how bringing design, UX, technical performance, CRO, data dashboards and editorial skills into your daily workflow will make you a better SEOer.
As a by-product, you’ll become indispensable to your clients/bosses.
This talk was presented at Brighton SEO in September 2019.
Building an SEO Exponential Growth model by closing your content gapsRazvan Gavrilas
Content Gap Analysis, Keyword Research & Content Optimization for SEO is one of the most powerful techniques to achieve continuous SEO growth. It will allow you to discover new opportunities & optimize to achieve top rankings in Google for both existing & new content. BrightonSEO April 2019.
Link Building in 2017 - How to Build Links and Not Get Penalized by Google!Razvan Gavrilas
Since the latest Real-time Google Penguin 4.0 everyone is wondering how to move forward with their link building strategy.
In this presentation, I'm sharing unique tips, creative strategies and case studies on how to Organically Build Links in a Post-Penguin Era.
Applying the SEO Tips and Strategies presented here will increase your Google Rankings - Safe and Fast!
Dominating Organic Search using Cutting-Edge SEO Analysis - BrigtonSEO 2015Razvan Gavrilas
Entering a New Market or Trying to Improve Your Rankings is always a struggle.
Applying the techniques shown in this presentation will provide you with information that could change the way you run your online marketing strategy and even your entire business.
The presented methodology allows you to benchmark entire markets. This will provide you with business intelligence that will allow your business to grow faster and be strategically organized.
Unnatural Links, Google Penalties, Prevention & Recoveries in 2014Razvan Gavrilas
Unnatural Links, Google Penalties, Prevention & Recoveries in 2014
Important concepts:
Natural vs Unnatural Links
27 Types of Unnatural LInk Building Techniques & Strategies
1. Link for Link
2. Money for Links
3. Goods or Services for Links
4. Guest Posting
5. Automatically Generated Links
6. Widget Links
7. Advertorials
8. Text Advertisements that pass PageRank
9. Articles & Commercial Anchor Text
10. Web-Directory Links
11. Footer links
12. Sitewide links
13. Blogroll links
14. Forum & Blog Comments
15. 100% Do-Follow Links
16. Anchor Text Over-optimization
17. Geographically Irrelevant Links
18. Contextually Irrelevant Links
19. Link Velocity Spikes
20. Article Directories
21. Link Networks
22. Press Releases
23. Bookmark Sites
24. Resource Pages
25. Sites that Sell Links
26. Social Profile Links
Halifax Google Penalty Case Study
Lastminute.com Negative SEO Case Study
Google Manual Penalties
Google Algorithmic Penalties
Google Penalty Prevention Techniques
Google Recovery and Dilution Techniques
The Unnatural Link Concept is better explained and the strategies to detect,remove and recover are covered with great in-depth.
This guide will help you recover your site from an Unnatural Link Warning or Google Penguin Update (1.0 / 2.0 etc).
It is useful both for penalized sites and for sites that have a shady link profile.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Elevate your trade show game with our comprehensive guide on creating an interactive booth that captures attention and drives engagement! In this presentation, Blue Atlas Marketing shares practical tips and creative strategies to transform your trade show presence. Learn how to use digital displays, interactive demos, and engaging activities to attract visitors and make lasting impressions. Whether you're a trade show veteran or a newcomer, these insights will help you stand out from the crowd and maximize your event success. Dive into our slides to discover how to turn your booth into a dynamic and interactive experience!
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
Google Ads Vs Social Media Ads-A comparative analysisakashrawdot
Explore the differences, advantages, and strategies of using Google Ads vs Social Media Ads for online advertising. This presentation will provide insights into how each platform operates, their unique features, and how they can be leveraged to achieve marketing goals.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Exploring the Top Digital Marketing Company in CanadaSolomo Media
Choosing Solomo Media as your digital marketing company in Canada can propel your business to new heights. With their expertise, innovative solutions, and client-centric approach, they are well-equipped to help you achieve your digital marketing goals. By focusing on strategic planning, leveraging cutting-edge tools, and delivering measurable results, Solomo Media proves to be a valuable partner in navigating the complex world of digital marketing.
Search Engine Optimization Strategies for Local Businesses.pdfseodigitalbraino
Maximize your online presence and drive growth with Digital Braino, your go-to for digital marketing services in Indore. Our expert team specializes in a wide range of services including SEO, social media marketing, content creation, and online advertising. With our innovative strategies and client-focused approach, we help businesses enhance their online presence and achieve their marketing objectives. Let Digital Braino propel your business to new heights.
In the digital age, businesses are inundated with tools promising to streamline operations, enhance creativity, and boost productivity. Yet, the true key to digital transformation lies not in the accumulation of tools but in strategically integrating the right AI solutions to revolutionize workflows. Join Jordache, an experienced entrepreneur, tech strategist and AI consultant, as he explores essential AI tools across three critical categories—Ideation, Creation, and Operations—that can reshape the way your business creates, operates, and scales.This talk will guide you through the practicalities of selecting and effectively using AI tools that go beyond the basics of today’s popular tools like ChatGPT, Claude, Gemini, Midjourney, or Dall-E. For each category of tools, Jordache will address three crucial questions: What is each tool? Why is each one valuable to you as a business leader? How can you start using it in your workflow? This approach will not only clarify the role of these tools but also highlight their strategic value, making it perfect for business leaders ready to make informed decisions about integrating AI into their workflows.
Key Takeaways:
>> Strategic Selection and Integration: Understand how to select AI tools that align with your business goals and how to conceptually integrate them into your workflows to enhance efficiency and innovation.
>> Understanding AI Tool Categories: Gain a deeper understanding of how AI tools can be leveraged in the areas of ideation, creation, and operation—transforming each aspect of your business.
>> Practical Starting Points: Learn how you can start using these tools in your business with practical tips on initial steps and integration ideas.
>> Future-Proofing Your Business: Discover how staying informed about and utilizing the latest AI tools and strategies can keep your business competitive in a rapidly evolving digital landscape.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...janudm24
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
46. @cognitiveSEO
WHEN WAS IT DONE
DOES IT WORK
HOW WELL DOES IT WORK
HOW WAS IT MARKETED
HOW CAN YOU REPLICATE
WILL IT WORK FOR US
WHAT CONTENT WORKS
WHAT PENALTY RISK EXISTS