Digital Storytelling Topics Discussed

<digital> storytelling </digital> my story?
I
dislike
/ like
digitization

<digital> storytelling </digital> What are we going to earn?
#money?
#respect!
#attention!
discuss this subject for about 3 minutes with your
neighbour

<digital> storytelling </digital> telling history?
#text
#context
#knowledge
#objects
#intangible
#oral #history
#value
#experience
#game
# …?

<digital> storytelling </digital> history?

<digital> storytelling </digital> story?
"When the winds of change
blow, some seek shelter, others
build windmills"
Chinese say

<digital> storytelling </digital> storytelling
#network
#innovation
#connectivity
#exchange
#adaptability
#swarm
#share
#credibility
#tastemakers
#audience
#relations

<digital> storytelling </digital> storytelling is drama
"drama is
anticipation
mingled with
uncertainty"

<digital> storytelling </digital> who's story?

<digital> storytelling </digital> the narrator and his chaging role

<digital> storytelling </digital> Story / dialogue?

<digital> storytelling </digital> Why storytelling?
storytelling (and listening) means cocreating our heritage

crowdsourcing 'stories' means building relations

defining and refining identity

<digital> storytelling </digital> Why digital? the L.I.S.T. model
( r e a l )T i m e /
m o m e n t
S o c i a l
I n t e r a c t i o n
conversations
( m e t a )
I n f o r m a t i o n
/ I n t e r f a c e
meetings
stories
( p o s i t i o n )
L o c a t i o n/
P l a c e
experiences

<digital> storytelling </digital>
The dimensions of time and space were in crisis at the end of the
20th century. There was the acceleration of transport and
information but not widely access to it. Internet is the answer to
this crisis and therefore so successful.
Digital interaction has transformed the archaic dimensions Space
and Time into operational interaction in which information,
position and Time/ moment are aligned. These STIP dimensions
are mutually reinforcing; from Google Earth and Layar to
Foursquare and TomTom.
Digital interaction makes the Here and Now for all of us to an
emotional dimension that can be experienced and
operationalized. From the Now man builds his world. The man who
originated a spatial entity has media at his disposal which he can
connect him to the world, can help him build this world and
influence it from there and then.
Johannes Bongers (Bureau S.) 2005

<digital> storytelling </digital> Narrativity
“Narrativity is a term that describes the degree
of ‘storyness’ of a text.” (not of an object, or a (historic)
person, site or event?)

standpoint and focalisation

<digital> storytelling </digital> Defining narrativity
How can stories be folded onto physical
space in order to create memorable
human experiences and produce places
that have distinct identities?
How can theories of space and theories of
narrative inform each other? How can
physical and virtual worlds be combined,
to produce multi-sensory environments?
Where is the agency and who or what are
the actants? What is the role of user
participation? How can narrative
environments address social, economic
and environmental sustainability?
space and possibility to cross borders (philosophicly)

communication between the duration of the telling and the
period of the story being told

Who is telling / writing?
in search of van Gogh...

<digital> storytelling </digital> where to meet your audience?
at the official museum website?

<digital> storytelling </digital> L.I.S.T.

<digital> storytelling </digital> where are people social?
will they look for shared experiences?

<digital> storytelling </digital> where do museums meet?
will they search and share on common grounds?

<digital> storytelling </digital> search engine for youngsters
maybe they search for valuable fun?

<digital> storytelling </digital> collecting and recollecting
maybe people expect to find hem here?

<digital> storytelling </digital> rehearse, remix, recreate…
people may get involved in a playful way

<digital> storytelling </digital> share and favorite
maybe they search for instant identity?

<digital> storytelling </digital> Like birds

<digital> storytelling </digital> Like you
Think about the most precious,
famous or otherwise spectacular
object or cultural heritage you know
or own…
write a tweet about this, in which you
summarise the utmost essence in 140
characters...
maybe they search for instant identity?

<digital> storytelling </digital> Like you
How did you use twitter?
For whom was it? did you think of
followers or an audience?
Was it a stand alone text, or did it contain
a link?
Did you shorten the link?
Did you mention someone?
Was your tweet engaging?
Was there dynamic in the conversation?
Did you write (think) intuitively?

<digital> storytelling </digital> How to write/txt?

<digital> storytelling </digital> 6 x L ( 3 x 2) x L
- Loose
- Listen
- Like-wise
- Learn (lifelong)
- (L.A.T.) relations
- be Loved
Loyalty And Trust

<digital> storytelling </digital> Ask, invite, link, share…
adjust your way of writing:
• make a long story short
• be:
- brief
- imaginative
- direct
- concise
- quick
- dare to make a mistake
- make it ‘more or less’ ready
• make it usefull:
- headers and white spaces
- (hyper) links
- active form of writing
• understand your audience
• define where to meet? (location + media)
• how would you describe your relation with the reader? Will it last?
(make it sustainable, ask to engage, promote, share)
• do your best to:
- inform
- engage
- entertain

<digital> storytelling </digital> From museum text to copy
"Communication
is conversation.
Not dictating, but
speaking with.
And listening."

<digital> storytelling </digital> The art of copywriting
writing is thinking visual (with a small amount of text),
is looking through the eyes of your audience

<digital> storytelling </digital> The art of involving (through text)
Emotion
Creation
Senses richness
Focus
Repeat
Keep building

The power of stories
- Stories can bridge the boundaries of time, they can connect the
past, the present and the future
- Stories can enable us to find similarities between ourselves and
others, real, virtual, imagined…
- Stories can confirm a truth that enhances our sense of who we are
as human beings, to confirm stories of who we are (we all want
confirmation that makes sense of our lives)
- Stories can let us care about - really emotional, intellectual,
aesthetic - things that are valuable for us; there is no one you can't
love, once you've heard their story
- ensure there is a constant directive, a road map, a route that
includes the central theme
- give your audience not 4, but 2 + 2. Encourage the urge to finish the
story, to help, to care, to fill in ...
- stories have to contain the most important ingredient: surprise

<digital> storytelling </digital> storytelling & crossmedia

<digital> storytelling </digital> crossmedia / transmedia

<digital> storytelling </digital> crossmedia / transmedia
- Define the core of your story
- Define ingredients, such as characters, situation /
location, storyline, time, dramatic change
- Who is your audience?
- Why do you want to involve them. What do you want
from your audience?
- Which part of the story is suitable for which media?
at which moment? -> make a roadmap
- How and when will they interact?
- How do they get from medium to medium? Why?
- Have fun!

7 lessons about transmedia stories
Christy Dena
1: Quality and Speed means Costs.
2: It’s never as easy as you think it will be.
3: Have a plan or outline for the whole project before you begin. Know
thematic elements as well as the look and feel of a project. And know
when a project ‘ends’.
4: Set the stage so the audience knows what they are committing to
structurally (their time and commitment) as well as the ‘story’ elements.
5: Everything in your transmedia story has a potential barrier to entry.
For example, having to register to use the site, moving across platforms
etc.
6: Everything is a balancing act, for example, between audience size,
audience engagement, audience contribution, accessibility etc. Don’t
make the bonus content — the music, the audio play, the game, and
whatever else I devise — necessary to follow the story.
7: Promote yourself.
Your own networks aren’t enough. Go where your audience is, to forums
and blogs and news sites and put your stuff in front of eyeballs.

Transmedia storytelling links
http://www.youtube.com/watch?
v=61g72U9ZEsY&feature=PlayList&p=4482DCE2474A1653&playnext=1&playnext_from
=PL&index=6
http://www.youtube.com/watch?v=Mn-vO1mi2eQ&feature=related
http://www.slideshare.net/jgerst1111/digital-storytelling-1303268
http://www.geheugenvanalmere.nl/
http://www.disappearingplaces.net/tags/
http://www.frankwatching.com/archive/2007/03/11/digital-storytelling-de-kunst-van-het-
toevoegen/
http://storiesforchange.net/
http://en.wikipedia.org/wiki/The_Truth_About_Marika
http://www.youtube.com/watch?v=iX_ZJkwvKR8
http://www.brooklynmuseum.org/opencollection/tag_game/start.php
http://blog.programmableweb.com/2009/04/01/hack-the-brooklyn-museum/
http://www.dutchcowboys.nl/events/16338

<digital> storytelling </digital> knowledge ecology
blog /
facebook /
twitter /
google+
scooop. it!
paper.li
etc.
seminar
expo
site
bieb
event
stories / knowledge
+ experience / opinion
+ news
(blog , social media)
+ announcements
(events, exhibitions, conferences)
+ node / hub
(social media, contact information)
+ best practice
(showcases, project descriptions)
+ knowledge database
(publications, presentations)
+ external sources
photo
3D / AR
video
e.g. issuu /
slideshare /
flipbook /
pinterest
internship
curriculum
debate
+ LinkedIn
game
research
app
mobile

<digital> storytelling </digital> Case

<digital> storytelling </digital> Case
what kind of media could the Pushkin Museum use and why?

<digital> storytelling </digital> Thank you for your attention!

Digital Storytelling Topics Discussed

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