The document discusses several issues related to industrial agriculture including: 1) Articles from Natural News and Christianity Today discuss the dangers of factory farms, including toxic chemical fumes poisoning neighbors and the grim realities of conditions. 2) As food safety outbreaks and recalls increase, the 'good food' movement advocating natural and sustainable agriculture is expanding. 3) A graph shows growing global population straining limited arable land resources per capita since 1960. This points to a potential demand and supply imbalance issue.

2. 'Good' food movement expands as outbreaks,
recalls prove dangers of industrial
agriculture –Natural News, October 17
Factory animal farms spew
toxic chemical fumes,
poisoning neighbors –Natural News
The Grim Realities of
Factory Farms
–Christianity Today

3. Demand supply
imbalance
• Global population (in millions) • Agricultural land (1,000 ha)
10,000 5,000 1.50
9,000 4,900
8,000
4,800 1.25
7,000
4,700
6,000
5,000 4,600 1.00
4,000 4,500
3,000
4,400 0.75
2,000
4,300
1,000
- 4,200 0.50
1960 1970 1980 1990 2000 2007
Agricultural land area
Agricultural land area per capita
Total population Rural population
Source: FAO Stat, Rabobank
Source: FAO Stat

9. 32.5 PERCENT lower injury rate
than the national average
10 9.1 9.1
9 8.4
8 8.96 8.74 7.5
6.9 6.9
7
6 6.76 6.58
5 6.17
4 4.66
3
2
1
0
CY05 CY06 CY07 CY08 CY09 CY10
National Average Smithfield
OSHA Total Case Rates vs. Smithfield Case Rates
(2005-2010) Work-related Injuries and Illnesses

14. “Value Creation”
―… highlight ways that Smithfield’s
sustainability program creates
value for all our stakeholders —
from shareholders to
employees, from community
members to nongovernmental
organizations, from customers to
consumers — while
simultaneously improving
company financial performance.‖

15. TOTAL EXPENDITURES: $49.8 MILLION TOTAL COST REDUCTION: $211.1
MILLION

18. 185,000 You Tube views

19. Social Media