Stevie Wonder was signed to Motown Records in 1961 at a young age after Ronnie White brought him to the label. Wonder marketed himself as a skilled blind piano player who created great music. His albums were promoted in magazines like Rolling Stone and his songs were played heavily on the radio, helping spread his music to new fans. Over time, Wonder distributed his albums on vinyl, CD, and now digitally online through stores and services like iTunes, helping his music reach broad audiences through different eras.

1. Stevie wonder (marketing and distribution)

2. Early ‘sort’ of marketing Ronnie White of The Miracles gives credit to his brother Gerald White for persistently nagging him to come to his friend's house in 1961 to check out Stevie Wonder. Afterward, White brought Wonder and his mother to Motown Records. Impressed by the young musician, Motown CEO Berry Gordy signed Wonder to Motown's Tamla label with the name Little Stevie Wonder. He markets him self as a blind, skilled piano player, that creates great music.

3. marketing Stevie wonder got a marketing in magazines such as ‘rolling stones’. “the album was ranked number 56 on Rolling Stone magazine's list of the 500 greatest albums of all time.”-for the album ‘songs in the key of life’. Stevie wonder speaks to the very soul and spirit of anyone who listens to his music. This makes people listen to the words more and enjoy the songs more and tell there friends about how good the song/live performance it was. Songs played on the radio all of the time.

4. Distribution Stevie wonder started off by selling his albums/songs on vinyl. Then after a while he sold he’s albums, on CD and vinyl in music shops. Now people can buy his CDs from iTunes, or go into places like HMV to buy the physical disc.