This document provides an overview of Justin Bieber's career and personal life. It details his early years growing up in Stratford, Ontario and being discovered on YouTube. It outlines his rise to fame through his albums and sold-out tours. It also discusses his numerous awards and accomplishments, as well as his philanthropic efforts through various charities.
Jamie Higdon is a solo male vocalist, songwriter, guitar and piano player. Jamie, originally from Alabama, grew up in a musical family and started playing piano at age 4 and recently moved to Nashville to pursue his dream. He writes country, christian and adult contemporary music from the heart. Jamie is one of the most talented piano players to hit the scene in a very long time.Jamie has songs released on iTunes, Google Play and Elsewhere on the web. His videos can be located on YouTube http://www.youtube.com/user/jdhigdon1 . Jamie can be seen weekly at BB Kings in Nashville performing his Dinner Music show of legends such as Billy Joel, Elton John, Ray Charles and many more! Jamie has his music available on iTunes, Amazon, Google Play, Spottily and Rhapsody! "Thanks for supporting...
Jamie Higdon is a solo male vocalist, songwriter, guitar and piano player. Jamie, originally from Alabama, grew up in a musical family and started playing piano at age 4 and recently moved to Nashville to pursue his dream. He writes country, christian and adult contemporary music from the heart. Jamie is one of the most talented piano players to hit the scene in a very long time.Jamie has songs released on iTunes, Google Play and Elsewhere on the web. His videos can be located on YouTube http://www.youtube.com/user/jdhigdon1 . Jamie can be seen weekly at BB Kings in Nashville performing his Dinner Music show of legends such as Billy Joel, Elton John, Ray Charles and many more! Jamie has his music available on iTunes, Amazon, Google Play, Spottily and Rhapsody! "Thanks for supporting...
The premise: conduct a multiphase brand audit in order to identify problems facing a brand of choice and provide realistic solutions.
My team discovered, analyzed and summarized the brand’s current situation (competitive frame, key branding elements, and positioning). We conducted in-depth interviews with target market consumers to identify brand associations and assessed their strength using a laddering technique. We developed, fielded and analyzed a survey that probed brand challenges, Consumer-Based Brand Equity, and the team’s brand development recommendations. Lastly, we compiled our findings in a final report and presented an executive summary to the class.
The result: our team scored the highest in the class, even scoring a perfect 100 on our presentation.
Introduction slides for Music 2.0: Tools + Tech for Musicians, Marketers and ...Charles McEnerney
On Monday, March 19th, 2012, 14 presenters and 200+ people attended the third annual Music 2.0: Tools + Tech event for musicians, marketers, managers, agents, entrepreneurs, investors, and tech folks. These are the introduction slides at the top of the evening. For more information, visit http://music2-2012.eventbrite.com .
College Music Society National Conference presentation poster detailing "How-To Reach Global Audiences With Your Music". Includes case studies of successful marketing campaigns and tools to use for streaming and outreach.
2. Overview
• Facts on Justin
• Early Years
• Early Years Struggles
• Education
• Relationships and Songs
• Major Accomplishments
• Investments
• Awards
• Albums
• Endorsements
• Community Service
• Charity
• Marketing
3. Facts on Justin Bieber
• Lives in Hollywood Hills, Los Angeles
• Jeremy Bieber- Jazmyn and Jaxon
• Twitter Followers: 29, 301, 997
• Favourite Show: Smallville
• Rubix Cube
• Drums, guitar, piano and trumpet
• Most searched on the internet
• Hockey Player
• 7 tattoos
4. http://www.youtube.com/watch?v=bFUTfA3FXaI&featur
e=related
Early Years
• Stratford, Ontario
• Single Mother
• 2nd Place http://www.youtube.com/watch?v=F8kG-
SweMls&feature=relmfu
• Music at an early age
• YouTube Phenomenon
• Eager manager arranged Atlanta to consider a record deal
• Usher and Justin Timberlake
• Island Def Jam
http://www.youtube.com/watch?v=zXBAGCPvrqc
5. Why do you think
Justin Bieber chose to
sign with Usher instead
of Justin Timberlake?
Did he make the right
decision?
6. Early Years Struggles
• Parents got divorced
• Raised by mom (18)
• Poor
• Lived with grandparents
• Food Stamps
7. Education
• Age of 6: Jeanne Sauve Catholic School
• Stratford Northwestern Public School (7-8)
• Stratford Northwestern Secondary School (9-
12)
• Home schooled on tour
• 2012 graduating class of St. Michael Catholic
Secondary School in Stratford
8. Relationships and Songs
• Down to Earth- Parents Divorce
• Beautiful ft. Carly Rae Jepsen- Selena Gomez
• Be Alright- Selena Gomez
• Maria- Mariah Yeater
9. Major Accomplishments
• Nominated for a Grammy Award (Best New
Artist, Best Pop Vocal Album, Best Song Written
for Visual Media)
• Just Getting Started
• Never Say Never
• Forbes most charitable celebrities
• #3- Most Powerful Celebrities
• $110 Million- Net Worth
• Carly Rae Jepsen (Schoolboy Records)
10. What do you think
Carly Rae Jepsen did
for his image?
Did it give him more
publicity?
11. Investments
• Tinychat. This is a messaging platform. In January, he joined a $1.5 million
financing round for this company with A-Grade, an investment fund run by actor
Ashton Kutcher, Madonna’s manager Guy Oseary and billionaire Ron Burkle.
• Stamped. This is a social curation app that allows users to rate various things like
restaurants and music. He invested in this company in May by joining Google
Ventures and Bain Capital.
• Sojo Studios. This is a gaming outfit established in 2010. Bieber joined Ellen
DeGeneres as an investor in this company. His favorite product is WeTopia, a free
Facebook game similar to FarmVille, where players collect virtual points which can
be redeemed as donations to real charities. According to Sojo Studios, it donates
to charity half of the money it earns from advertising linked to its games. WeTopia
earnings are donated to the following charities: Save the Children, BuildOn and the
Children’s Health Fund.
• Spotify. This is a disruptive music service founded by Daniel Ek. The founder
recruited a number of recording artists to buy in the company while it established
its credibility in the industry before it was launched in 2011. It is backed by
everyone from Sean Parker to Li Ka-shing.
12. Awards
• Fave Artist- Much Music Video Awards
• Fan Choice Award- Juno Awards
• Fashion Icon: Male- Teen Choice Awards
• Top Social Artist: Billboard Music Awards
• Best Male Video: MTV Video Music Awards
• International Breakthrough Artist: BRIT Awards
• 52 Awards, 60 nominations
• 3 Grammy Nominations
13. Albums
• My World
• My World 2.0
• My World Acoustic
• Never Say Never
• Under The Mistletoe
• Believe
• Believe (Deluxe Edition)
15. Endorsements
• Proactive
• Dr. Dre Beats
• One Less Lonely Girl nail polish collection from
Nicole by OPI
• Adidas
http://www.forbes.com/sites/lancemadden/2
012/10/17/justin-biebers-endorsement-gives-
adidas-big-boost-off-field/
• $13 Million
16. http://www.youtube.com/watch?v=o9tJW9MDs2M
Charity
• Children's Miracle Network Hospitals
• City of Hope
• Cure Duchenne
• Food Bank For New York City
• Give Back Hollywood Foundation
• GRAMMY Foundation
• It Gets Better Project
• Jumpstart
• KaBOOM!
• Musicians on Call
• Pencils of Promise (Built 25 Schools)
• Red Cross
• Usher's New Look Foundation
• Teamed up with Ellen DeGeneres to sell his hair on Ebay for The Gentle Barn
Foundation ($40,000)
• Avalanna (Mrs. Bieber)
• Hospital Visits (Hailey: 4)
http://www.justinbiebermusic.com/believecharity/
18. Marketing
• Saturday Night Live
• X factor
• Never Say Never
• Golden Ticket
• Talk Shows
• Stolen Computer (most viewed on YouTube in under 24
hours
• Collaborates with other major artists
• Magazineshttp://www.iviewtube.com/v/141432/justin
-bieber-snl-skit-with-tina-fey-(teacher-in-love)
19. “There’s gonna be times in your
life when people say you can’t
do something. And there’s
gonna be times in your life
when people say that you can’t
live your dreams. This is what I
tell them: Never say never!”