Download to read offline
Uploaded byArda Doğantemur
Steps of App Design
Arda Doğantemur is a mobile application developer with a background in computer engineering and an MBA, sharing insights on the mobile app industry. The document outlines steps for app design, emphasizes the importance of user experience, and discusses successful monetization strategies. Additionally, it highlights the significance of evolving applications in response to market demands and provides examples of lucrative apps like Flappy Bird and Candy Crush.
Steps of App Design
- 1.
- 2. Who am I? ArdaDoğantemur Education Graduated : Computer Engineering Master : MBA (2013-) Course : iOS development via Xcode Job Mobile Application Developer (4 years experience) http://www.ardadogantemur.com
- 3. Index Stats about Smartphones Stepsof app design Imagination Production Revenue modals
- 4. Smartphones Smartphones are thebiggest personal tech devices, better than computers or regular phones. There are 4 billion active smartphones in the WORLD and its increasing.
- 5. Addictive “At one time,I hated the iPhone – but that was only before I used one for the first time.” - Chris Pirillo “It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.” - Steve Jobs Avarage smartphone user checks their phone 110 times a day! (Every 10 min.)
- 6.
- 7.
- 8. Steps of appdesign Get a Feel for the Market Align Your Ideas with Successful Apps Design Your App's Experience Register as a Developer Find Prospective Programmers Sign NDA, Share Your Idea, Hire Your Programmer Start Coding Test Your App Post Your App to the Market Market Your App
- 9. Steps of appdesign Imagination Production Income
- 10. Imagination Get a Feel for the Market AlignYour Ideas with Successful Apps
- 11.
- 12. Imagination - Newtechniques • Augmented Reality • Speech recognition • OCR
- 13. Imagination - Newtechniques
- 14. Steps of appdesign Imagination Production Income
- 15.
- 16. UX User friendly User experience Design isn’t justabout how something looks and feels but how its works. GREAT mobile design is invisible and doesn’t get in the users way.
- 17.
- 18.
- 19.
- 20. UX “If you improvea peace of software enough times you eventually ruin it.” - David PUGOE & TED TALKS Q: Why the applications evolving? A: Because software companies make 35 percent revenue from software upgrade
- 21. UX This is thepart that you suppose to write All tools and wizards that users mostly don’t want
- 22.
- 23.
- 24.
- 25.
- 26.
- 27.
- 28.
- 29.
- 30. Game Mechanics • Whatis game mechanics ? • Why we need them ?
- 31. Game Mechanics Achievements Appointments Behavioral Momentum BlissfulProductivity Bonuses Cascading Information Theory Combos
- 32. Game Mechanics Community Collaboration Countdown Discovery EpicMeaning Free Lunch Infinite Gameplay Loss Aversion
- 33.
- 34.
- 35. Steps of appdesign Imagination Production Income
- 36.
- 37. Advertisement Flappy bird. • Developedin 1 DAY! • Income: $ 50.000 a day.
- 38. In-App Purchase Candy Crush •In the list of Top 10 Grossing Apps for more than 6 months.
- 39. Free Sponsorship Instagram • Facebookbought the company For 1 Billion $
- 40. Paid Whatsapp • One ofthe most well-known Instant Message(IM) app
- 41.
Editor's Notes
- #3 From turkeyI am a computer engineer. I developed myself at mobile tech.Graduated from IsıkI am in Master of Business Administration Program in bahcesehirDeveloped arround 30 apps.
- #5 Everybody has.Biggest personal tech dev.It is really big market and really big amount.
- #6 Avarage smartphone user checks their phone 110 times a day! (Every 10 min.)
- #7 They are smart. I mean very smart. You can do many things with ur phone with using applications.
- #8 iOS is the leader of the market right now. Android is very close to iOS.
- #9 What about creating an application. These are the steps of an aplication design. But we can summerize them into 3 steps.
- #10 We can summarize these steps into 3 main steps. Income , Imagination and production.
- #11 It’s the most important step because you need an idea.As with any business, your success will directly relate to your understanding of the marketplace. The best way to understand the App Store is to study Apple’s cheat sheet.The App Store displays the top-paid, top-free and top-grossing apps, almost in real time. (Same as Google)
- #12 You can review these charts frequently, and keep a note of potential trends that u noticed.Doing this repeatedly will educate you on successful app design, marketing and various pricing models.The research you’re doing is simple, costs nothing and it’s actually fun
- #13 Youcanalsocombineyour idea with newtechnologies.AugmentedRealityText To SpeechOCRI want to show youanaugmentedreality test project.AugmentedReality ShowSeeling teapotparis metro line complex.
- #14 Alsonewapp developing enviromentscan be invented.Thisis a excellentexample of that.A great program to help people understand the relationship between programming and video games themselves. This can be the future of the game development.Video show: http://www.youtube.com/watch?v=9eCzIaBkH6M
- #16 UX AND Game Mechanics are the two important things of the mobile APP.
- #17 User friendly becomes user experienceDesign isn’t just about how something looks and feels but how its works. GREAT mobile design is invisible and doesn’t get in the users way. Creating application, is simple to use is an incredibly complex processThat means we need to make things easier to use! For understanding UX we need to start from the beginning of the operating systems.I will show what I mean.
- #18 This is the first operating system looks like1-MS dos
- #19 Over the years its gotten easer to use.Mac OS (original mac OS) The entire OS is fit in 211 kb. You couldn’t fit mac OS 10 logo in 211 kb : ))
- #20 And its getting better. (Win 8)This is the evolution of the UX in years.
- #21 But why the operating systems evolving. Because software companies make 35 percent revenue from software upgrades. The magic word is UPGRADE.It is actually paradox.If you improve a peace of software enough times you eventually ruin it. “David Pugoe”It’s a nice quote from David PugoeIn daily time we are using that kind of applications and adding more features and wizards going to make them unusable.Microsoft word is the biggest example of that : ))
- #22 This is the MS – Word when the all tabs are open : )) This is the part that you suppose to write : ))But why people buy this. Because People wants to surrend their self with unneccesserypower.People thinks that “I will buy couse I might need that feature some day.”The problem is as you add more features where are they going to go? Where are u going to stick them? You need to be careful about that.
- #23 Here is the logoff dialog box from windows 2000. There are only 4 choices so why they are in a POP-UP menu?Is it too crowded.Is is the rest of the screen is full so they collapse the choices
- #24 Here is apple handle the exact same dialog box.
- #25 Another interesting UI of the Microsoft.You will see this every time you want to print. IT’s like airplane cockpit : )))And none of the buttons on the bottom u noticed is PRINT!! : )))
- #26 This is the funny one and I think all of you know this : ) Keyboard not found press f2 to continue.
- #27 What about mobile apps. These are the good examples of the good interface design.
- #28 Flipboard APP.Magnificent app that fallow every news on your mobile device.
- #29 Vesper app. It is a note-taking app. Like ever-note.
- #30 In conclusion creating application is simple to use is an incredibly complex process andGREAT mobile design is invisible.That means Easy is hard.
- #31 Game mechanics are constructs of rules intended to produce a game orgamified applications. You can see them in many application.Foursquare – badge system , achivmentsext ext.Every application have target group. You can increase their target group by using these mechanics.What are they, lets see
- #32 Game mechanics is a very broad subject and it has many rules.
- #35 Its foursquare’s badge system. Its encourage users to achive something.
- #36 You need to determine the revenue model.
- #37 Incomemodels /In-app purchase : its generally used in games. The main content of the is free but you will take money from users for extra content. (You can combine with advertisement model)bonus game levels, maps, experience points, subscriptions, and recurring servicesFree sponsorship : instagram , vine etc. everything si for free you will grow up your application and then wait for some big heads to buy your company Paid : the normal one u will take money from the users to allow them to use your application
- #38 Advertiesment – Its most common way.
- #39 In-app purchase : its generally used in games. The main content of the is free but you will take money from users for extra content. (You can combine with advertisement model)bonus game levels, maps, experience points, subscriptions, and recurring services
- #40 Free sponsorship : instagram , vine etc. everything si for free you will grow up your application and then wait for some big heads to buy your company
- #41 Paid : the normal one u will take money from the users to allow them to use your application
- #42 As a conclusion Idea: As with any business, your success will directly relate to your understanding of the marketplace , so keep lookin at App Store is kind an important dealProduction : After you found an idea, Combine it with a Simple UX and some Game Mechanics Rules like giving Achivements or questsFor Income Modal : After these steps you need to determine the revenue model of your app that fits your idea.Thanks for your listening. Do you have any questions?