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Steps For Software Monetization
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- 3. To optimize userproducts, developers need to understand how customers will use them. Through the in-depth analysis of usage data, software monetization solutions let developers identify patterns in a transparent and automated way.
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- 5. Different users havedifferent needs. Start- ups can determine what these needs are and tailor their offerings by analysing their usage data and identifying patterns. They can then segment, dividing their customer base into smaller groups that share similar characteristics and understand their motivations and behaviours.
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- 7. Developers can performA/B tests to see which product garners the best results. This means giving customers within one segment slightly different software packages to determine which features they prefer.
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- 9. As the marketchanges over time, so must a start-up's products. The key is to do this in a way that doesn't have a high cost associated with each change. By having a software monetization platform in place, allowing on- the-fly changes, they can continuously track and optimize each product's performance.
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- 11. Developers need toembed code within their software which is device agnostic and helps them prevent unauthorised use and distribution of products and services. The combination of a secure IP-protection solution with a trusted software-licensing platform provides the best protection against malicious or accidental threats.
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