Muli Cements was launched 3 years ago but is still struggling along with other big players in the market. I proposed a Branding Strategy for the revival of the Brand.
Retail design is the part of Interior Architecture Designing course,It is exterior design.this is the fundamental of the retail store Mall, all cetagory of SHOP,that hv to maintain to become a successful DESIGNER,THIS IS THE THUMB RULE OF THE RETAIL DESIGN
Retail design is the part of Interior Architecture Designing course,It is exterior design.this is the fundamental of the retail store Mall, all cetagory of SHOP,that hv to maintain to become a successful DESIGNER,THIS IS THE THUMB RULE OF THE RETAIL DESIGN
Building Relevance and Driving Results for Trade AssociationsMWWPR
Trade associations serve the dual role of uniting an industry under one umbrella and representing its interests to stakeholders in government, media, the wider business community, and the general public.
Sharing our agency experience of developing secure web applications for some of the UK's leading high street banks and brands with a focus on the pitfalls you face when developing code in PHP. The talk will contain specific details on the many attack vectors that hackers will use to attempt to access and exploit your site and how you can improve your development process to avoid them.
Topics covered will include some old chestnuts like XSS (Cross Site Scripting) and SQL injection through to issues like aSession Hijacking.
The talk is aimed at developers who have perhaps not truly considered security of their applications before to developers who would like to extend their knowledge. The talk is aimed at software developers and will contain practical code-based examples and solutions.
Fancy a FREE round trip economy class air ticket to China? Just spend 5 minute to complete the survey about Chinese film culture and send it to yue@newlandpr.com. You have a chance to explore Chinese culture in person!
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Building Relevance and Driving Results for Trade AssociationsMWWPR
Trade associations serve the dual role of uniting an industry under one umbrella and representing its interests to stakeholders in government, media, the wider business community, and the general public.
Sharing our agency experience of developing secure web applications for some of the UK's leading high street banks and brands with a focus on the pitfalls you face when developing code in PHP. The talk will contain specific details on the many attack vectors that hackers will use to attempt to access and exploit your site and how you can improve your development process to avoid them.
Topics covered will include some old chestnuts like XSS (Cross Site Scripting) and SQL injection through to issues like aSession Hijacking.
The talk is aimed at developers who have perhaps not truly considered security of their applications before to developers who would like to extend their knowledge. The talk is aimed at software developers and will contain practical code-based examples and solutions.
Fancy a FREE round trip economy class air ticket to China? Just spend 5 minute to complete the survey about Chinese film culture and send it to yue@newlandpr.com. You have a chance to explore Chinese culture in person!
*The survey is only open to people who are not from China.
**The winner will be chosen randomly by Academy for International Communication of Chinese Culture(AICCC).
We are an integrated marketing communications agency that helps brands build an on-ground and online presence.
This our work portfolio across events, designs, activations and POSM.
On Conference of Real Estate Marketing Technique
Covering Subject of Branding Real Estate
Real and virtual media for real estate living integration
Talk about place for projects to be talked about
Real estate is not only about online sales
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Chapter 8 product, service, and brands (building customer value)Lance Üü
Disclaimer: I do not own the right in some few parts of this slide. Some slides credit goes to the individuals who share their slide.
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of fair use.".
Presentation presented by Hany Sewilam AbdelHamid @Dubai Media City - Arab Business Conference - August 2017 about the marketing communication mix between the USP & 4Ps
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
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India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
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Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Set off and carry forward of losses and assessment of individuals.pptx
Murli cement
1.
2.
3.
4. Wall Paintings: This is the most used method for communicating by the brand.
Painting the walls of distributor‟s / retailer‟s premises in the color and logo of
the Brand grabs people‟s eyeballs and also their mind space
Hoardings: The bigger and more visible hoardings are being placed at areas
of high footfalls like malls and community centres around Nagpur
Bus & vehicle Paintings: Currently 100 buses and other vehicles in Nagpur
are painted in the colours of Murli Cement
Real State Sites: The brand hoardings have been displayed at various real
estate sites in and around Nagpur. The Kiosks have also been setup in these
real estate sites and therefore, it occupies most of the consumer‟s mindshare
Radio Spots: A few Radio spots have been aired in various local radio stations
as well as private radio stations. This was used for increasing the reach of the
brand communications to the rural people in the areas.
5. Radio Shows: There used to be short 5 minute shows telling about the
importance of owning houses that have been sponsored by Murli. This has
decreased currently
Masons Meet: To promote the brand in the household sector, Mason‟s Meet is
conducted every 6 months. This increases the visibility of the brand in the
eyes of the masons who act as influencers in the purchasing process of
Household buyers
Dealers/ Builders meet: To get a hold of the Business to Business segment of
the market, in which it is already doing good, Murli conducts Dealer‟s /
Builder‟s Meet to gain market intelligence from them and also to excessively
promote their own brand
Merchandising: It has been used predominantly in conjunction with various
meets and distributed at Murli Cement Kiosks at the real estate sites
6. Travel Bags Pen Drives
Laptop Bags Diary
T-shirts Notebooks
Caps Posters
Pens Calendar
Light construction material
with their logo on it
7. Production plant at Chandrapur, Maharashtra
Operates in 4 States: Andhra Pradesh, Maharashtra, Chattisgarh, &
Madhya Pradesh
Plan to open new plants at: Gujarat, Rajasthan, & Karnataka
500 distributors
150 retail shops
Distributor caters B2B segments
8. Brand Pricing (In Rs.) Perceived by
Customers
ACC Cements 285 Price & Quality
Ambuja Cements 310 Quality
Ultratech Cements 383 Strength & Reliability
Bangur Cements 316 Not good quality + Higher
price
India Cements 280 Good Quality
Murli Cements 275 Low price but cheap
9.
10. Claims Reality
Give banners, balloons etc. for shop Nothing found except Murli Cement‟s Board
Gives pen, writing pad etc. Nothing found as such
Invitation for dealers meet on regular basis Not even invited once
Regularly in contact with the dealers Very lazy to go to dealer for enquiring about the
product
Very systematic approach No system at all
Ads Commercials No commercials found on Youtube, own site etc.
Movie tickets, watches, pen drives, dinner etc. to Not received by the dealer
dealers
Active on Social network No presence at all
13. BRAND ELEMENTS
Colour:
ORANGE is that it is a low budget product
(cheap)
“Royal Blue” which will intend to depict „trust‟
Name:
Murli “Horsepower” cement – Removed.
16. Launch at - Builders/Dealers meet and Maisons meet
in october before diwali.
Playing a commercial depicting – the quality of
cement, certifications,manufacturing plant,and
change in positioning “TRUST”.
Distributing new broachers in sync with new
elements.
Internalizing the brand.
Distributing gifts/ merchandise.
.
17. Painting the walls of distributor‟s / retailer‟s
premises.
Replace hoardings with new promotional
campaign depicting “ dream house placed
between hands and a happy family”.
Bus painted in the color and logo of the
Brand to reach the masses
Real estate exhibition.
18. EXPECTED OUTPUT
The “trust” positioning would help in building
the brand image.
“Brand resonance” over a period of time.