SEO for website content creators is the main theme of this University Marketing Summit session at Iowa State University. A step-by-step SEO workflow is included. SEO is followed by an introduction to mobile marketing site design, including casse studies from University of Evansville, University of Virginia, and St. Mary's University
SEO for website content creators is the main theme of this University Marketing Summit session at Iowa State University. A step-by-step SEO workflow is included. SEO is followed by an introduction to mobile marketing site design, including casse studies from University of Evansville, University of Virginia, and St. Mary's University
AWS works with many leading VC's in the UK. Join AWS as we share our learnings about venture capital, how it works and provide tips and tricks on how to pitch with the goal to successfully get funding for your startup.
The 10 rules to build a badass startup team by Alice ZaguryTheFamily
"Building a great team isn't enough, you need to build a cult."
There are many things that can determine the success or the failure of your startup, but no factor is more powerful and more in your control than how you build your team.
In a startup, execution is EVERYTHING.
You need the right people, and you need the right mindset.
Alice Zagury knows a little bit about this...
Alice Zagury is cofounder & CEO of TheFamily, a private investor (300+ startups, $100M+ raised for top companies). Previously, she created the first startup accelerator in France, Le Camping. She's had a lot of experience on hiring & culture, being around startups for many years and working on her own team at TheFamily.
As a startup founder, there are a few key questions you should be asking before you get too far into building your venture that will help you evaluate whether it's worth the investment of your time and resources. Things like: how big of an opportunity is this? Who else is trying to address this opportunity? How will our startup be different from the competition? Learn about how to get the answers to these, and other critical questions that will help you assess the opportunity.
How to Boost Your SEO With Mobile Performance OptimizationPercussion Software
In this presentation, we'll cover:
- The rise in mobile browsing and substantial projected growth
- Why site speed is now an important SERP and credibility factor
- Important new findings on how perceived and real performance problems impact users' browsing behavior
- A three-step system for getting started with performance optimization
- How to implement performance techniques and tools to maximize your site's mobile search ranking
Are you ready to make that leap from bootstrapping to investment capital? If you're ready to accelerate the growth of your startup, check out this presentation from Kristine Di Bacco, Associate with Fenwick and West, LLP (www.fenwick.com) and Sirk Roh, COO for Early Growth Financial Services (www.earlygrowthfinancialservices.com), which covers how to take your startup to the next level of financing -- including an in-depth look at convertible promissory notes and term sheets.
A primer for founders on how to raise that first round of venture capital from Harvard Business School professor and Flybridge general partner Jeff Bussgang
The 10 Biggest Questions We Received From Tech Startups - NextView VenturesNextView Ventures
These were the most popular blog post we created in the last six months for our startup blog, The View From Seed. This site is dedicated to seed-stage tech startups in the web and mobile spaces. NextView is a leading seed VC located in Boston. Topics include raising venture capital, hiring a COO, content marketing and blogging, and more.
How do I Raise Capital? - Lecture at University of OxfordSia Houchangnia
Dr Ricardo Schäfer and Sia Houchangnia from the Seedcamp investment team, were invited to give a lecture at the Oxford University Saïd Business School, as part of its flagship lecture series Building a Business. The lecture was given to 200 students interested in learning more about starting a business and the key principles of how to do so. The topic of this lecture is on How to Raise Capital.
The lecture was filmed and you can watch the video here:
https://youtu.be/KWjtRikKDLE?list=PLtXf43N26ZiefSYP5o2GmMnN6V_WYkUe3
Dr Ricardo Schäfer and Sia Houchangnia from the Seedcamp investment team, were invited to give a lecture at the Oxford University Said Business School, as part of its flagship lecture series Building a Business. The lecture was given to 200 students interested in learning more about starting a business and the key principles of how to do so. The topic of this lecture is on How to Raise Capital.
US Startup Investment Market (Startonomics Tokyo, June 2009)Geeks On A Plane
Presentation on US Startup & Seed / Angel Investment Market for Startonomics Tokyo (June, 2009). Speakers Dave McClure, Joyce Kim, Dave Troy, Ryan Pipkin.
US Startup Investment Market (Startonomics Tokyo, June 2009)Dave McClure
Presentation on US Startup & Seed / Angel Investment Market for Startonomics Tokyo (June, 2009). Speakers Dave McClure, Joyce Kim, Dave Troy, Ryan Pipkin.
AWS works with many leading VC's in the UK. Join AWS as we share our learnings about venture capital, how it works and provide tips and tricks on how to pitch with the goal to successfully get funding for your startup.
The 10 rules to build a badass startup team by Alice ZaguryTheFamily
"Building a great team isn't enough, you need to build a cult."
There are many things that can determine the success or the failure of your startup, but no factor is more powerful and more in your control than how you build your team.
In a startup, execution is EVERYTHING.
You need the right people, and you need the right mindset.
Alice Zagury knows a little bit about this...
Alice Zagury is cofounder & CEO of TheFamily, a private investor (300+ startups, $100M+ raised for top companies). Previously, she created the first startup accelerator in France, Le Camping. She's had a lot of experience on hiring & culture, being around startups for many years and working on her own team at TheFamily.
As a startup founder, there are a few key questions you should be asking before you get too far into building your venture that will help you evaluate whether it's worth the investment of your time and resources. Things like: how big of an opportunity is this? Who else is trying to address this opportunity? How will our startup be different from the competition? Learn about how to get the answers to these, and other critical questions that will help you assess the opportunity.
How to Boost Your SEO With Mobile Performance OptimizationPercussion Software
In this presentation, we'll cover:
- The rise in mobile browsing and substantial projected growth
- Why site speed is now an important SERP and credibility factor
- Important new findings on how perceived and real performance problems impact users' browsing behavior
- A three-step system for getting started with performance optimization
- How to implement performance techniques and tools to maximize your site's mobile search ranking
Are you ready to make that leap from bootstrapping to investment capital? If you're ready to accelerate the growth of your startup, check out this presentation from Kristine Di Bacco, Associate with Fenwick and West, LLP (www.fenwick.com) and Sirk Roh, COO for Early Growth Financial Services (www.earlygrowthfinancialservices.com), which covers how to take your startup to the next level of financing -- including an in-depth look at convertible promissory notes and term sheets.
A primer for founders on how to raise that first round of venture capital from Harvard Business School professor and Flybridge general partner Jeff Bussgang
The 10 Biggest Questions We Received From Tech Startups - NextView VenturesNextView Ventures
These were the most popular blog post we created in the last six months for our startup blog, The View From Seed. This site is dedicated to seed-stage tech startups in the web and mobile spaces. NextView is a leading seed VC located in Boston. Topics include raising venture capital, hiring a COO, content marketing and blogging, and more.
How do I Raise Capital? - Lecture at University of OxfordSia Houchangnia
Dr Ricardo Schäfer and Sia Houchangnia from the Seedcamp investment team, were invited to give a lecture at the Oxford University Saïd Business School, as part of its flagship lecture series Building a Business. The lecture was given to 200 students interested in learning more about starting a business and the key principles of how to do so. The topic of this lecture is on How to Raise Capital.
The lecture was filmed and you can watch the video here:
https://youtu.be/KWjtRikKDLE?list=PLtXf43N26ZiefSYP5o2GmMnN6V_WYkUe3
Dr Ricardo Schäfer and Sia Houchangnia from the Seedcamp investment team, were invited to give a lecture at the Oxford University Said Business School, as part of its flagship lecture series Building a Business. The lecture was given to 200 students interested in learning more about starting a business and the key principles of how to do so. The topic of this lecture is on How to Raise Capital.
US Startup Investment Market (Startonomics Tokyo, June 2009)Geeks On A Plane
Presentation on US Startup & Seed / Angel Investment Market for Startonomics Tokyo (June, 2009). Speakers Dave McClure, Joyce Kim, Dave Troy, Ryan Pipkin.
US Startup Investment Market (Startonomics Tokyo, June 2009)Dave McClure
Presentation on US Startup & Seed / Angel Investment Market for Startonomics Tokyo (June, 2009). Speakers Dave McClure, Joyce Kim, Dave Troy, Ryan Pipkin.
Topics include:
- Different cloud storage services and how to choose the best one
- All about web hosting
- Open-source technologies
- Emarketing integration
- Cybersecurity
7 ways to use drip marketing in your businessLori Feldman
Presenter Bio for Lori Feldman, TheDatabaseDiva.com: Lori is founder and president of The Database Diva and is a 25-year veteran of direct marketing industry, where she received the prestigious Direct Marketer of the Year Award. She has a Bachelor of Journalism from the University of Missouri and is Editor of "The Database Marketing Hotwire," the company's e-newsletter editor (which you can sign up for on the home page of our website. It has won the APEX Award for Newsletter Writing Excellence 3 times.
Lori began to use drip marketing 9 years ago before most marketers even knew what it was. She has tested every component of a drip marketing campaign and shares her insight, trial and error in this presentation (she can tell you exactly what NOT to do!)
Lori has taught the company's 6-week Drip Marketing Camp several times a year for the last 6 years and has had over 300+ graduates. She is also the author or co-author of more than 200 revenue-generating drip marketing campaigns for firm clients. In 2011, The Database Diva was named the #1 Reseller Worldwide for Swiftpage Email, which purchased Sage ACT! Software in March.
Things startups need to know if they want to raise capital from Silicon ValleyJeff Clavier
I used this deck in a keynote at the Kima Ventures portfolio day, in Paris (France) on Dec 9, 2013. Kima has a very large portfolio of investments, mostly located outside of the US. Founders often hope to raise capital in Silicon Valley over the course of their financing journey, and my goal was to draw their attention to the traps and pitfalls ahead of them.
Startupfest 2019 - Content is literally everythingStartupfest
Jane Hu (Founder, Nonesuch Media)
An early stage startup has an ever-growing and never-shrinking list of priorities vying for time and attention. Product, recruiting, fundraising, go-to-market, user acquisition, business model, etc. But one priority that is often overlooked is content. Content is more than just marketing, more than just a couple of blog posts written as an afterthought for your prospective launch. Let’s get to the core of why content is indispensable, learn how the best traditional content companies in the world operate, and distill it down to what you can do right now to tell your own compelling story.
Startupfest 2019 - The technology of better humansStartupfest
Chris Messina (Hashtag Inventor, Product Designer)
After 15 years designing technology products in Silicon Valley, I noticed that something essential has been missing. In our race to make the world more logical and programmable — including our social connections — we’ve reduced the rich tapestry of human experience beyond recognition.
And given the crisis of unintended consequences that we’re now forced to cope with thanks to the swift rise of social media mixing with legacy human attitudes and behaviors, I’ve come to believe that if we don’t address it now, the artificial intelligences of the future will be far worse for us than today’s primitive social products have proven to be.
I therefore propose that we set ourselves upon creating the technology of better humans — that is, of investing in and creating better versions of ourselves. Since it will be us — or our children — who will build the next generation Alexas and Siris, the only way to bring about the future that we deserve and desire is to start now.
The good news is, some of us have already started and joining in may be easier than you think.
Startupfest 2019 - Monter une entreprise : comment faire, qu’est-ce-que ça pr...Startupfest
George Favvas (Cofondateur et PDG, Circle Medical)
Partie 3 : La psychologie d’un fondateur de startup
Comment persévérer quand le monde entier est contre nous? L’entrepreneur en série George Favvas nous fait part d’un des obstacles les plus formidables: notre psychologie, et celle des autres.
Jonathan Lowenhar (Founder & Managing Partner, ETW Advisors)
Raising capital is a discipline that when mastered can fuel a startup’s potential; and when ignored, can doom a venture before it starts. Contrary to most of what a young entrepreneur reads, there is a method to the madness of fundraising… and it involves a great deal more than just a pitch deck.
This talk will cover revealing topics such as the “the 28 questions all investors ask” and what represents a “minimum viable investor funnel” providing the audience with frameworks from which to construct a professional fundraise no matter if your startup is barely off the ground or well beyond product-market-fit.
Anil Dash (CEO, Glitch)
The whole world has become keenly aware of how tech is transforming culture; from misinformation to harassment and abuse to privacy leaks. Trust in tech is at an all time low. But an old fashioned idea about an internet made by and for ordinary people might give us a new way forward.
Startupfest 2019 - 1000 startups — 5 things I've learned after seeing 1,000 c...Startupfest
Kat Manalac (Partner, Y Combinator)
Kat Manalac is a partner at Y Combinator, the accelerator that funded Airbnb, Dropbox, Stripe, reddit and over 2,000 more companies. Kat has been at YC since 2013 and has seen over 1,500 startups go through the program in the past 6 years. She’ll talk about 3 lessons she’s learned from seeing thousands of founders launch and grow and what she’s learned from helping scale the YC program itself.
Startupfest 2019 - Myths of Silicon ValleyStartupfest
Marvin Liao (Partner, 500 Startups)
Silicon Valley is considered the center of Tech business with much to teach other ecosystems. Unfortunately, there are also many myths that are propagated by the ignorant, the media & neophytes that are harmful to startup founders.
Marvin Liao is an ex-operator, presently an investor with over 470+ investments who tries to do some myth busting on what seems to be the common misconceptions being spread. The goal is to show what is reality of Silicon Valley.
Startupfest 2019 - The art of getting warm intros to investorsStartupfest
Andrew Ackerman (Managing Director, Dreamit)
Investors get so many cold emails from mediocre (at best!) startups that a warm intro is essentially the only effective way to their attention. Here’s how to get those warm intros and how to nail the intro once you have it.
Startupfest 2019 - The real impact of accelerators on a global basisStartupfest
JF Gauthier (Founder and CEO, Startup Genome)
While accelerators focus on increasing startup success they also can have a real impact on their ecosystem. We will discuss the latest data-driven insights on their dual impact leveraging our global data from startup founders and Impact Insights (private scorecard service for accelerators).
Startupfest 2019 - Getting the green light: How to build ideas people say YES toStartupfest
Tamsen Webster (Founder and Chief Message Strategist, Find the Red Thread)
The best ideas get clients (and their customers) to say “YES” to something, like a change in thinking or a new behavior, and when you’re a startup, every client is the difference between funding and failure, so getting to “YES” is even more critical!
Too often, though, we get a whole lot of “NO.” Why? Because we try to get a “YES” to the hardest things for people to say “yes” to.
Join 20-year brand and message strategist and former TEDx Executive Producer Tamsen Webster as she explains how to make it easy for your team, your clients, and the market to say “YES” to your ideas…and just as easy for you to build the content, pitches, and presentations that explain and sell them.
By the end of this session, you’ll be able to:
– Analyze your ideas for the “red lights” that lead to “NO”
– Identify the five key concepts every piece of content needs to get a “YES” (and know how to find them in your own)
– Organize your content so it feels like a story, even if it isn’t one (and keeps your clients hanging on every word)
Startupfest 2019 - Capter l’intérêt d’un investisseurStartupfest
David Nault (Cofondateur, Luge Capital)
Apprenez d’un investisseur ce qui importe aux investisseurs en capital-risque et comment conclure une ronde de financement. Sachez ce qu’il faut faire et ne pas faire.
Cette présentation aborde les principaux éléments qu’une startup doit maîtriser pour rencontrer le bon investisseur en capital de risque, présenter son entreprise et obtenir le financement nécessaire à sa croissance, notamment :
● Que recherche l’investisseur dans un entrepreneur et dans une entreprise en démarrage
● Comment mettre au point votre argumentaire éclair (“pitch”)
● Comment obtenir une première rencontre
● Comment élaborer une présentation gagnante
● Comment gérer le processus de vérification diligente d’un investisseur et quelles informations faut-il être préparé à fournir
● Comment conclure une ronde de financement par capital de risque et à quelles conditions s’attendre
Sartupfest 2019 - Start-up en IA : L’avantage collaboratif de MontréalStartupfest
Valérie Pisano (Présidente et Chef de la direction, Mila - Quebec Artificial Intelligence Institute)
Plusieurs des plus grandes entreprises mondiales en TI comme Microsoft, Apple, Google et Facebook ont été lancées par de jeunes entrepreneurs alors qu’ils étaient à l’université.
Grâce aux découvertes scientifiques du professeur Yoshua Bengio, Montréal compte le plus grand bassin de chercheurs académiques en IA au monde.
Cette concentration de talent attire les grandes entreprises et favorise l’éclosion de start-up. Elles profitent d’un univers collaboratif unique leur permettant de se démarquer et d’attirer l’intérêt des investisseurs.
Cette présentation abordera les éléments qui font de Montréal la plateforme idéale pour les start-up en IA.
Éric-Aimé Patry (Gestionnaire du rayonnement et des communications, Gouvernement du Canada)
Venez en apprendre davantage sur le programme Solutions innovatrices Canada qui aide les innovateurs canadiens en finançant la R-D et en testant des prototypes dans des environnements réels. Avec un financement combiné de 147 millions de dollars destinés aux innovateurs canadiens qui veulent se lancer, se développer et commercialiser leurs innovations, Solutions innovatrices Canada pourrait devenir votre partenaire dans le succès de votre entreprise!
Startupfest 2019 - Première levée de fond : Histoire d'une startupStartupfest
Anne-Sophie Caistiker (PDG, Doctibike)
Lever des fonds, c’est une montagne la première fois, quelque chose de presque inaccessible: comment vais je faire ? qui dois je rencontrer ? dois je me faire accompagner? Je n’ai pas le temps avec mon activité en croissance !
Alors quand on le fait, on a envie d’en parler et d’aider d’autres entrepreneurs avec un seul mot d’ordre : TRUST YOURSELF
Une conférence pour vous donner la niaque afin d’attaquer cette jolie montagne avec des astuces à ramener dans vos valises.
Startupfest 2019 - Préparez-vous à avoir de l'impact ! Startupfest
Geneviève Morin (Présidente-directrice générale, Anges Québec Capital)
Par les produits et services que vous offrirez, les emplois que vous créerez, les fournisseurs que vous choisirez, l’entreprise que vous allez démarrer et faire croître aura des retombées sur ses parties prenantes, la société et la planète. Cette conférence constituera un moment privilégié pour réfléchir à vos ambitions et aux valeurs que vous souhaiterez mettre de l’avant à travers votre projet d’entreprise.
Startupfest 2019 - The Startup RollercoasterStartupfest
Ian Jeffrey (Co-Founder & CEO, Breathe Life)
From the point of view of an entrepreneur, a startup accelerator founder and an investor, Ian has seen and been through a lot, and if there’s one thing he’s learned along the way it’s that mental health trumps everything. Now in his 40’s with a wife and two kids, Ian is focused on his recently launched InsurTech startup. In this talk, he’ll be exploring how to manage the wild startup ride and how, above all, it’s crucial to focus on the health and wellness or yourself and your team.
Startupfest 2019 - Structuring Your Company And Deciding How, And If, You Sho...Startupfest
Randy Smerik (Founder/CEO, Osunatech, Inc.)
In this hands-on, practical, and very prescriptive workshop session, multi-exited serial entrepreneur Randy Smerik looks at how to take your company from an initial startup to a scale-ready organization. In the no-nonsense style for which he’s become a Startupfest favorite, Randy tackles the hard questions about when and how to take institutional funding beyond the seed stage.
Randy’s the street-smart champion behind dozens of startup founders, as well as massive exits of his own including iPivot (Intel) and Tarari (LSI.) His years of real-world experience in management, growth, and strategic M&A make this an unmissable session packed with concrete advice for participants.
Key take-aways include:
– How do you know when you are ready to take the leap to a Series A Round?
– Are you sure you have the right co-founders?
– What’s the best way to structure the company?
– How important is a business plan?
– How—or even if—do you take money at this stage?
– How mature should your product development and deployment be?
– How soon do you need to have real paying customers?
– What are the top reasons why all of this may not matter, given that failure is such a likely outcome?
Join Randy in this session and the previous sentence is less likely to be true.
Startupfest 2019 - No Dumbing Down : Leading Your Organization or Team for Gr...Startupfest
Karen Walker (Author, Strategist, Advisor)
Many successful startups experience a particularly disturbing problem: that is, you’ve made big promises to the marketplace, but things aren’t working the way you know they could. Producing what you should be producing is more difficult than you expected. You and your teams are working far too hard. What’s causing these bottlenecks? It all boils down to one word: execution. You’re not executing up to your capabilities. In this workshop, execution-and-growth expert Karen Walker will show you strategies – including how to avoid “teamwork-as-usual” – so you can handle the transition and pump up your ability to scale.
Jeremy Edberg (MinOps ) - How to build a solid infrastructure for a startup t...Startupfest
You're building your startup and you know it will be big. You don't want to spend a lot of time on infrastructure, but you also don't want to be putting out fires after you get mentioned on Hacker News. In this session, we will give you real practical tips that you can take home with you on building an infrastructure that will scale quickly with minimal up front work on your part, using time tested techniques in infrastructure as code, SaaS, and Serverless, among other things.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
1. Startup by Numbers Jeff Clavier Managing Partner, SoftTech VC Startup by Numbers 7/14/11
2. Short Intro Jeff Clavier (@jeff) French C/C++ & Distributed Computing Hacking Financial Services startup in 1989 “Traditional” VC in the Valley since 2000 Web 2.0 Investing Angel since ’04 Super Angel since ‘07 Micro VC since ‘11 SoftTech VC (@softtechvc) 7 years old 3 funds (‘04, ‘07, ‘11) 104 investments 18 exits 50+ follow-on rounds > $600M raised Deploying Fund III $35M 16 deals Startup by Numbers 7/14/11
3. A few SoftTech exits 7/14/11 Startup by Numbers SoftTech VC I SoftTech VC II Acquired by Acquired by Acquired by Acquired by Acquired by Acquired by Dec 05 Aug 06 Dec 06 May 10 Dec 09 May 09 Acquired by Acquired by Acquired by Acquired by Acquired by Aug 07 Aug 07 Dec 09 July 10 July 10 Acquired by Sept 10 Acquired by July 10 Acquired by Dec 10 Acquired by Apr 11
4. 7/14/11 Startup by Numbers SoftTech VC III –(Partial) Deals Social Media, Real-time Web & Commerce Gaming “New” Areas Mobile Services & Infrastructure Search, Local & Monetization (Cloud) Services & Infrastructure Services
7. Fair Warning All this BS varies vastly from one startup to the next Experience based on a sample of a few thousand Silicon Valley consumer internet startups My Anti-Portfolio will show you how much of a total idiot I am Your Canadian mileage may vary if you follow these advice Startup by Numbers 7/14/11
14. The Awesome Combo Startup by Numbers Ariel Seidman, CEO D = Distribution Can Market, Sell, Lead Matt Crampton, CTO D = Development Can Build, Scale, Fix David Watanabe D = Design Awesome UI/UX Guru D D D 7/14/11
19. More?A: ≥ 1 and ≤ 4 Need to cover the 3 D’s And then some Co-founders join pre-funding, afterwards they are employees Equity is not always equally distributed Startup by Numbers 7/14/11
20. How Do I Evaluate Startups? Startup by Numbers 7/14/11
21. How Do I Evaluate Startups? Startup by Numbers 7/14/11
22. Introducing the 3-asses rule Startup by Numbers A Smart-ass team Building A Kick-ass Product In a Big-ass Market 7/14/11
26. How Much Money to Raise? 7/14/11 Startup by Numbers How much do you want to burn?
27. How Much Money to Raise? Funding Phase Bootstrap: 0 - $100K+ As long as you can Seed: $500K - $1.5M 12-18 mths Series A: $3-$5M 2 years Series B: $8-$15M Startup by Numbers 7/14/11
28. How Much Money to Raise? Funding Phase Bootstrap: 0 - $100K+ As long as you can Seed: $500K - $1.5M 12-18 mths Series A: $3-$5M 2 years Series B: $8-$15M Expenses Back-end, Offices Few small salaries All-in: $30 to $50K/mth Before PMF < $30K People, Marketing, Infra Startup by Numbers 7/14/11
30. At Which Founder Dilution? Bootstrap Incubators: 5% to 10% Seed Option Pool: 10 to 20% Round: 20 to 25% Series A Round: 20 to 25% Startup by Numbers 7/14/11
37. How Many ___ to Get Funding Startup by Numbers 7/14/11
38. How Many Slides in My Deck 10-12 main slides 0-10 backups Be ready to go linear or jump back/forth Don’t read/engage Key points: Which Problem Why Why you Why now How Who else How much/long What for 7/14/11 Startup by Numbers
39. How ManySeed Investors? Find a (strong) lead Expertise, Passion, Time, Rollodex Syndication Footprint Typical seed round (5 to 15 in cap table) One to Three uVCs One traditional VC if you really want to Helpful angels Bonus tip: Due your own Due Diligence FFS! 7/14/11 Startup by Numbers
40. How Many Funds to Talk To? Do your homework: Fund/Angel targets No competitors! For each target, find trusted connection You’ll need: intro paragraph, investor deck, reference list Ask for help: friends, mentors, former colleagues, CEOs My Answer: Pre-Marketing: 5 Fund Raising: rolling 10, out of your list of 20/25 suspects Startup by Numbers 7/14/11
42. How Much does Raising Cost? Seed: $5K for incorporation and convertible note $20/30K for equity round Other rounds: $30/50K and up ALWAYS USE A FUCKING LAWYER FIXING AN EARLY STUPID MISTAKE MAY COST MILLIONS Startup by Numbers 7/14/11
43. How Do I Measure Progress? Define key metrics Establish goals Implement dashboard Make one or two key metrics available to everyone in the company Key: Cohort Analysis Key: Cohort Analysis Key: Cohort Analysis Key: Cohort Analysis Key: Cohort Analysis Key: Cohort Analysis Key: Cohort Analysis Key: Cohort Analysis Key: Cohort Analysis Startup by Numbers 7/14/11
44. How Do I See It’s Not Working? Startup by Numbers 7/14/11
45. How Do I Know It Won’t Work? Startup by Numbers 7/14/11
