The document discusses the beliefs and behaviors of a new type of entrepreneur. It notes that these entrepreneurs have goals beyond making money, focus on reasonable and sustainable work environments, aim to create products and companies loved by customers, hire and retain collaborative teams without difficult people, promote learning and growth, maintain steady progress, and foster kindness among colleagues. The document suggests founders have a large influence on their company's culture and should focus on these areas from the start. It also proposes measuring performance in these areas and seeks feedback on whether these ideas seem relevant to agile development and user experience.

1. StartupHappiness.com Developed by Marcy Swenson & Dale Larson Presented to AUX Retreat @ Pivotal Labs on 12/4/10

2. We’re seeing a new type of entrepreneur. Here is what they believe, and how they act:

3. 1. Individual & Company has a goal beyond making money

4. 2. Working environment/pace is reasonable & sustainable

5. 3. Customers love the product & company

6. 4. Hire & Retain the a-Team (no assholes)

7. 5. an attitude of learning and growth

8. 6. Maintain a steady velocity

9. 7. People are kind and collaborative

10. Founders have a huge impact on their company’s DNA: start early!

11. proactive toolkit to measure performance in these areas

12. sound right? (More/Less?) Do you see this too?Is this relevant to Agile/ux? Individual & Company has a goal beyond making money Working environment/pace is reasonable & sustainable Customers love the product & company Hire & Retain the a-Team (no assholes) an attitude of learning and growth Maintain a steady velocity People are kind and collaborative

13. Come join the discussion on the Facebook group startuphappiness