This is my lecturer presentation on class about entrepreneurship. It contains the definition of entrepreneurship, who are entrepreneur, etc. It also describe the project that my lecturer wants us (students) do.

1. ARSO SETYAJI

2. DEFINITION
1. Entrepreneurship is the process of designing,
launching and running a new business, which
typically begins as a small business, such as a startup
company, offering a product, process or service for
sale or hire.
2. Entrepreneurship is the capacity and willingness to
develop, organize, and manage a business venture
along with any of its risks in order to make a profit.
3. Entrepreneurship means different things to different
people. It encompasses many business ventures that
share a commitment to turning an idea into
profitable business.

3. ENTREPRENEUR
 Entrepreneur is someone who can take any idea,
whether it be a product and/or service, and have the
skill set, will and courage to take extreme risk to do
whatever it takes to turn that concept into reality and
not only bring it to market, but make it a viable
product and/or service that people want or need.

4. WHO ARE ....?
 Entrepreneurs are typically confident and self-
motivated.
 Entrepreneurs have a healthy disrespect for
established rules, and often set out to do things that
other may not have the courage to.
 Entrepreneurs are also willing to fail and start over
again, taking the lessons they have learned to create
something new and improved.

5. WHAT DO YOU WANT TO BE?
 A TEACHER
 AN ENTREPRENEUR

6. 4P + 1P
 Product
 Price
 Promotion
 Place
 Probe (Survey/Research)

7. PROBE CIPP MODEL
 CIPP model is a Program evaluation model which was
developed by Daniel Stufflebeam and colleagues in the
1960s.
 CIPP is an acronym for Context, Input, Process and
Product.

8. CIPP MODEL

Context
Input Product
Process

9. Context: What needs to be done?
 —
What is the environment?
 What is the relation of your business to others?
 —
Is it the time?
 —
Should business be integrated or separated?
 —
What are the links between the business and
survey/research?
 —
Is the business relevant to people needs?

10. Inputs: How should it be done?
 —
What is the ability/capital?
 —
What is the motivation?
 —
What are the living conditions of people?
 —
What is the people existing knowledge?
 —
What resources are available?
 —
How is the management organized?

11. —
What is the form of business?
 Belongs to individual : CV
 Belongs to group: PT
 Belongs to cooperation: Koperasi
 Belong to foundation: Yayasan
Process: How is it designed?

12. Product: Is it succeeding?
 —
Is there any possiblity to create or perform the
product?
 Product or service

14. 5
P
PROBE
PRODUCT
PRICE
PROMOTION
PLACE

15. PROBE
RESEARCH
SURVEY

16. P
R
O
B
E

17. P
R
O
B
E

18. 4
-
p