There are four stages of business planning: 1. The unplanned stage where the business owner focuses on obtaining funds, customers, materials, and equipment with little planning. 2. The budgeting system stage where the owner realizes the need for a budget to develop and track finances. 3. The annual planning stage where the owner drafts an annual plan using top-down or bottom-up planning. 4. The strategic planning stage for larger businesses that requires long-range planning with flexibility to adjust to changes.

1. Stages of Business
Planning

2. How important is
planning in a business?

3. “There are four stages of business
planning. Businesses which have
passed these stages are on their way
to sophisticated planning.”
- Prof. Philip Kotler
Author Of Marketing Management

4. Unplanned
Stage

5. 1Unplanned Stage
At the start of the
business, the
owner-manager is busy
looking for funds,
customers, materials
and equipment.

6. “The most valuable thing you can
make is mistake – you can’t learn
from being perfect.”
- Adam Osborne

7. Budgeting
System Stage

8. Budgeting System
Stage
The owner-manager
realizes the need to
develop and use a
budgeting system.
2

9. “A budget is telling your money
where to go instead of wondering
where it went”
- Dave Ramsey

10. Annual Planning
Stage

11. Annual Planning
Stage
The owner-manager
drafts an annual plan.
He can use either the
top-down planning
or the bottom-up
planning
3

12. “Planning is bringing the future
into the present so that you can
do something about it now.”
- Alan Lakein

13. Strategic
Planning Stage

14. Strategic Planning
Stage
As the business
enterprise becomes
bigger, a long range
planning is needed.
Plan has flexibility to
be able to adjust to
changing conditions.
4

15. “Strategy is fancy word for coming
up with a long term plan and
putting it into action.”
- Ellie Pidot

16. Criteria of Effective
Planning

17. The plan should
state clearly its
objective.
1.

18. The plan should
provide measures for a
satisfactory
accomplishment of the
objectives in terms of
quantity, quality, time
and cost.
2.

19. The plan should state
the policies which
should guide people in
attaining the
objectives.
3.

20. The plan should
indicate what
department or unit
will be involved in
accomplishing the
objectives.
4.

21. The plan should
indicate the time
which should be
allowed for each
activity.
5.

22. The plan should
specify the required
resources and their
corresponding cost.
6.

23. The plan should
designate the
officers who will be
held accountable for
the accomplishment
of the objectives
7.

24. Thank You for Listening!