SponsorSelect is an advertising platform that allows consumers to choose which ads they see. It has been integrated into WeatherBug for 7 years and is now part of a larger network of entertainment sites. SponsorSelect forms give users advertising options and collects data on who they select. Advertisers benefit from increased brand recall and performance through "self targeting" ads. Publishers see higher revenue and content owners can argue for free content. The platform offers title and featured sponsorship positions to advertisers.

1. On- Demand Advertising People Who Select You Are Far More Likely to Buy!