The document outlines the various resources and programs available to Splunk partners, including access to the partner portal, marketing hub, and events for networking and collaboration. It highlights key benefits such as custom marketing campaigns, on-demand resources, and the Market Development Fund (MDF) for eligible partners. Additionally, it provides information on partner communications and engagement through multiple channels.

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Partner Marketing

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Course Agenda
1 Partner Portal
2 Communications
3 Events & Sponsorship
4 Marketing Hub
5 MDF

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Partner Portal

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You can:
▶ Manage your Splunk
business
▶ Grow demand with custom
marketing campaigns
▶ Train your teams with free
online technical and sales
resources
▶ Engage with the latest
SpIunk events, news and
info
All in a customized view
by partner type
Splunk Partner Portal

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Marketing Overview
Get information about Splunk Marketing
Read offerings available to you
Access quick links
Find marketing documents

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Quick Links

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News & Events
Upcoming Events
On-Demand Videos
Newsletter + Email Archive
Twitter Feed
Blogs

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Communications

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Partner-Specific Communications

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Partner-Specific Communications
How to Opt-In
• Business Emails
• Sales + Marketing Emails
• Technical Emails
Opting into our Partner communications is an
Important step in getting started with Splunk

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Social Media
Engage with Partner Handles + Groups
Splunk Global Partners
@SplunkPartners

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Push Notifications

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Events

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Yearly Partner Events

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1. Network with Splunkers, Partners and
customers
2. Showcase your strategic partnership and
joint technologies
3. Align with your local Splunk sales teams
4. Interact with hundreds of customers and
prospects
splunksponsorship@splunk.com
Sponsorship
Benefits of Sponsoring

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Marketing Hub

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1. 24/7 access to marketing assets
2. Fresh and relevant content
3. Co-brandable
4. On-demand concierge services
5. Generate leads!
6. Built-in Reporting capabilities
Marketing Hub
Benefits

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Marketing Hub
Getting Access

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Marketing Hub
Tour
Main
Navigation Campaign
Buckets
Your Profile
Concierge
Language

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Marketing Hub
Campaigns

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Marketing Hub
Events
Create
an Event

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Marketing Hub
Reporting
Campaign stats fields

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Marketing Hub
Support Documentation
Guides + Tutorials

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Concierge
The team may be reached in several ways:
▶ Email: SplunkConcierge@averetek.com
▶ The Chat window on Splunk Partner Hub
▶ Our self-book meeting link
The Splunk Marketing Hub Concierge Team is a group of marketing professionals
provided by Splunk to assist you in navigating the Marketing Hub, executing
activities on the platform, and formulating marketing plans

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*
MDF

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▶ Reseller or Distribution partners only
▶ Elite and Premier tier partners can request MDF funding directly from Splunk
▶ Associate tier partners can request MDF funding through a participating
Distributor in their region
*regional restrictions may apply
Eligibility
Who is Eligible to Partake?

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Market Development Fund
Program Overview

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Claiming MDF
Post-Event Proof-of-Performance
Click to start your claim

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MDF
Checking on Status
Check your Status or
request and claim

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THANK YOU