SPF Home Deco is an eCommerce Furniture Retailer headquartered in Malaysia selling home and living products through different marketplaces. They have distinguished themselves among other retailers by offering high quality products, delivery assurance, and excellent customer experience.

1. SPF Home Deco doubles revenue in
one year
SPF Home Deco is an eCommerce Furniture Retailer headquartered in Malaysia
selling home and living products through different marketplaces. They have
distinguished themselves among other retailers by offering high quality products,
delivery assurance, and excellent customer experience.
Although the company was achieving gradual progress, they realized they had two
main challenges: inability to manage surge orders and rigid process flows. Therefore,
they needed a platform that could help them efficiently handle large volumes and have
flexible workflows.
Challenges and Requirements
1. Massive surge during 11.11 Sale:
The company saw a remarkable increase in their order volumes during the 11.11
Campaign. Due to manual processes & limited resources, they faced issues in timely
fulfillment of all orders.
2. Marketplace related issues:
Additionally, since the marketplace norms changed during the special seasons, it was
difficult for them to maintain efficiency in fulfilling these time-sensitive orders.
To elaborate, during the promotions period, one of the major marketplace used to split
orders that weighed above 20 kg. Monitoring this split and fulfilling an error-free
complete order used to be a complex task.
Solution
SPF Home Deco decided to use SelluSeller & Wareo to manage end-to-end
operations across all their channels. The decision turned out to be successful as they
achieved the following outcomes:

2. a. Unified Order Processing:
With automated management, SPF Home Deco was able to handle surge orders
during all special seasons and fulfill them without any operational errors. Splitting of
orders above 20 kgs was also solved with innovative features such as split order
selection.
b. Digitalized Data and Integrated Processes:
As our team migrated their entire data on Wareo, it was easier for SPF Home Deco to
monitor everything in real-time. This provided valuable insights that helped them scale
their business operations and improve their fulfillment processes.
c. Improved Speed of Operations:
The company was able to extensively improve its speed of operations, allowing them
to double their revenue in a year. This encouraged them to expand Anchanto
technology to their operations in Singapore as well.
Conclusion
SPF Home Deco firmly believes that Malaysia & Asia Pacific have great potential for
growth opportunities. With Anchanto’s technology already helping them thrive in their
home country, SPF Home Deco is confident to expand across new markets and
achieve the same level of business excellence across foreign lands as well.
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