This document discusses how businesses are using social networks. Social networks allow people to connect, communicate, and collaborate, and most have millions of members. Many leading companies are creating their own social networks and integrating social aspects into their websites. Businesses are using social networks to connect with customers, raise awareness of products and services, engage customers, create new revenue opportunities, turn customers into brand ambassadors, support existing customers, crowdsource feedback, acquire new customers, and have direct two-way dialogs. The document provides examples of businesses with social networks and white label social media platforms.