DriveS is a proposed app that allows a smartphone to function as an external USB drive. It would allow users to store files on their phone and access them from any computer, without needing physical storage drives. The app aims to introduce this concept to the US market through partnerships. It uses uPnP and other technologies to automatically connect phones to networks and share files socially. The developer believes this concept could be globally successful due to its convenience compared to physical drives or cloud storage alternatives.

1. July. 2012
TalesApp’s vision is to build
our customer’s dream.
Social Storage DriveS
Enlarge Your Software World
For the best solution & business

2. Concept: USB Drive Alternative
Products
DriveS can perfectly make your phone as an USB Drive.
No more USB drive: If you use this application, you don’t need to buy band new
powerful USB drive every year or every 2 years due to lack of space to store your
important files. You might have 128M bytes USB memory 10 years ago. Where is it? Even if
it exists inside a drawer, is it still useful for you?
Now it’s time for your smart-phone becoming smarter.
If you buy this app once, whenever you
buy new powerful brand new smart-phone,
you’ll see more storage space
and more powerful CPUs.

3. Concept: uPnP Auto Searcheable Technology
Products
You can automatically find your DriveS through uPnP technology.
Find your DriveS smart-phone in Wi-Fi network through uPnP.
Through file explorer, you can find your phone and your family members’ phones.
And automatic connection with any phone can be possible by setting
Your Smart-phone Your PC

4. Concept: Performances
Products
DRIVES
2M bps – the speed of copying files.
In case of some brand new smart-phones, DriveS covers multiple video transferring to
multiple users.
As you know, Wi-Fi AP speed will be faster
and Smart-phone device’s CPU also.
Both AP and Hotspot
covered

5. Concept: Carrying your files safe. Don’t save in to cloud.
Products
DRIVES
You always carry your handset so your data will be safe with you and follow your way.
OFFICE HOME

6. Concept: Socially Aware Personal Storage
Products
DRIVES
You can share your files with your family members and colleagues and even facebook
friends (to be developed)

7. Concept: Other features
Products
DRIVES
You can use smart-phone features in PC. You can send SMS or MMS message from PC
to your target audience.
WIFI
2G or 3G or 4G

8. AOB: Similar Products
Products
Solution Cloud Game Drive
TalesApp offers a new game cloud storage solution.
This solution provides server game resources in your virtual hard disk. If a new user gave up
your game, downloaded whole game resources - sometimes over 10 Giga bytes!!! - would
have became trash traffic... Even if best gamer never access your all resources.
You can reduce and save the tremendous useless data traffic. You can store your data inside
your smart phone.
It'll be another chance for global trends especially related with smart phone.
Cloud Server Storage
Cloud
Game
Storage
Access
Cloud Mobile Storage

9. AOB: Similar Products
Products
X-DRIVE  X-Drive enables fastest virtual Hard Disk. You can access your files through
home and office network. You can share your files with your friends and
colleagues
X-Drive Account
X-Drive Solution
(On-line Storage Access/Streaming Solution)
X-Drive Access
Login

10. Project Aims & Strategies
Products
Project Aims
• To introduce my app to US Market Leader and find partners.
• To get great opportunities in US market and global also.
Strategies
• Most convenient in all phone based storage services. (Auto connection, remote drives)
• Most accessible in connecting to phones’ storage. (UDP, uPnP, Server G/W)
• Most social friendly storage services.
• Finally provide open-api to app developers for accessing socially distributed file system.
Technological and Interactive Uniqueness
Main technologies are somewhat different.
• Our solution manages ID, Password based authentication mechanism. So you can connect
any device automatically.
• You can access multiple devices and control user access control.
• You can share your files with your social friends.

11. Business Model
Products
Prices of competitors
There are some competitors in market: AirSharing, Files, GoodReader, etc. Prices of those
competitors are between $2.99 ~ $9.99. Airsharing nominates several times as one of
MUSTHAVE apps.

12. Development Process
Products
Unified Modeling Language
We follow UML Methodology for revealing unknown technological risks
UI Sketch  Storyboard  Use Case Diagram  Sequence Diagram  Class Diagram
UI sketch  Storyboard
Class Diagram
Use Case Modeling
Sequence Diagram for patterns

13. Market Analysis
Products
Target Market
Global whole market is our target. Among markets, US market will be greatest. This solution
is most useful and convenient than other competitors so it will work in global market.
Target Users
USB Driver Consumers + Consumers of competitors + Cloud Storage Consumers
Cloud Market
This app will access both cloud app(SaaS) market and Enterprise Application SW market.
Through this program some market experts can help me.

14. Financial Plan
Market Analysis
Products
Financial Status
Currently only startup capital. We need first round investment.
Expected Sales, Revenue
- Target price: $9.99 or over $9.99 according to our strategies.
One of competitors sells their solution in $19.99.
- Target Revenues
* members 1 Million per year
* total buyers: 6 Million in 2015 (1% of all smart-phone users)
* revenues: $ 10 million per year
- But, Price Flexibility is important.
- Extra incomes
* Micro-payment, pay per download, Monthly subscription fees would be expected before
2014
* PC application would make money. i.e. picture printout or blue-ray disk burning service
integration
Expected Funding
- We expect funding would let us concentrating on development for user’s sake.
- During this program, I really want to get some advices. My developers are perfect. I also
need perfect marketers and designers suitable for global product standards. I’ll open my
eyes and ears to consultants’ words.

15. Participant’s Ability
Market Analysis
Products
CEO Kim Whan Kyu
Computer Science bachelor’s degree in SoGang University in 1996.
Worked for Samsung SDI, a Banking Corp., Real Networks Asia Pacific,
Game Platform Solution related small and middle company.
And now I establish a company (TalesApp Co., Ltd.) with little capital.
I got Microsoft MVP Awards in 2002(Asia) and in 2003 (Global)
over 700 Q&A and 30 tutorials in www.devpia.com.
I got MVP points from end user developers through Q&As and tutorials
and was nominated top 5.
One more person in my colleagues is another MVP awardee.
I have developed SKT Integrated NATE service, Mobile Network Gaming Platform, TTL
Virtual Society, Augmented Reality Browser, DishPal Global Service as project manager.
I’ve attended Open Mobile Alliance Gaming Service and W3C POI WG meeting over 6 years
and contributed over 10 standard documents and accepted.
Other Developers
Server, Cloud Server, iphone, iPad, android, Java, Mac, Linux, Microsoft Windows covered.

16. Rivals
Market Analysis
Products
Air Sharing (iPhone)
Avartron Software, 2008-10-28. $ 9.99
- Web Dev connection
- viewing documents
- file management
- printing document
- file sharing
- weakness: slow, Unicode error, connecting manually
Air Droid (Android)
Sand Studio, 2011-12-02, Free
- Use Android phone’s functions: i.e. SMS
- Phone File Management
- Phone Task Management
- Weakness: English only, Browser based

17. Competitive Advantages
Rivals
Market Analysis
Products
DriveS Competitive Advantages
- covers most features of competitors’ apps and additionally makes phone as USB Drive.
- Auto Connection (UDP Broadcasting, uPnP support)
- Authentication based on ID, Password
- Multi-Threading Model: you can see 2-3 movies inside one smart-phone simultanously.
- You can connect over 10 smart-phones simultaneously.
- Social File Sharing (under development)
- Support new generation drive synchronization (planning)
Related Patents
The server-client system for using the function of the client at the server,
South Korea/10-2012-0021004 (applied in Feb. 2012)
Automatic connecting between devices and social sharing patent: applying in weeks.

18. TalesApp’s Other Technical Backgroud
Products
Social Image Sharing: Post n Share (project code name)
Post N Share is like instagram app. Post N Share has two creative and intuitive advantages
- Adaptive Hash Tag Personalization, Location Integration - than other competitors.
1. All View 2. Detail View 3. Posting View

19. TalesApp’s Other Technical Backgroud
Products
Social Image Sharing: DishPal Case Study
- SKPlanet services the following “Dish” + “Pal”.
1. Recent 2. Medal list 3. Location list

20. TalesApp’s Other Technical Backgroud
Products
CLOUD MUSIC PLAYER
You can listen to the music of your favorite cloud services for example: dropbox,
box.net, skydrive and so on.

21. TalesApp’s Other Technical Backgroud
Products
Educational Game
BestGuess is the one of the most exciting and intuitive image recognition and english
learning games in the world. BestGuess will help your children to increase the ability to
recognize some pictures like animals, plants and insects. And BestGuess also helps your
children to learn english words related with specific pictures.
You can find this universal app in Apple Appstore.
Game Main Guess What Get some points Create your own